2019 Asia HR Conference

CandEx 2.0

John Kivel Asia Pacific Recruitment Head GSK

Who we are

100,000 We employ around 100,000 people in

over 150 countries, with more than a

third in emerging markets

£30.8bn Our 2018 total turnover was £30.8 billion.

86 We have a network of 86 manufacturing sites serving patients and consumers in over 150 countries

Who we are

We’re one of the world’s largest over-the-counter

medicines companies. We develop and market

famous oral health, pain relief, respiratory and skin

health brands, including Sensodyne, Panadol,

Voltaren, Otrivin and Zovirax

Consumer Healthcare Pharmaceuticals Vaccines We’ve a broad portfolio of innovative and established

medicines. We focus on developing new medicines in

respiratory, HIV, oncology and immuno-inflammation,

with an R&D approach focused on science related to

the immune system, use of genetics and advanced

technologies.

–

We offer the world’s broadest vaccines portfolio – and

our vaccines business is one of the largest.

We research and make vaccines that help prevent

illnesses like meningitis, malaria and measles.

£5.9bn Turnover in 2018

£1bn Value of our Sensodyne brand in

2017

2.3bn Packs of medicines

sold in 2018

Year 1482 Today

Milestones

A Clearly Defined Framework

Defined the objective, scope and

approach of CandEx Project as

well as the fundamental concept

of CandEx

Phase 1: Research & Engagement

Kick Off & Continuous Engagement

Continuous engagement with

APAC teams in roundtable

meetings and engaged global

recruitment team to gather

alignment

Informal Workshops Conducted

Informal sessions and workshops

to bring APAC teams together to

discuss and share best practices,

concepts and challenges

Revisiting Current APAC Experience

Deep dived into the experiences

we are delivering in each market

across APAC, and gathered an

overall picture of how we are

doing in APAC for CandEx

Touchpoint Audits Carried Out

Partnered Maximum to carry our

audits on our communication

materials spanning various

touchpoints along candidate

lifecycle

External Market Desk Research

Looking beyond the

pharmaceutical industry to uncover

the most innovative and best

practices externally

CandEx Code VideoMyJob Enriching Emails Job

Advertisements Virtual Tour

Go live: Global

Launch Sept • External Communication

• Job Advertisement

• Internal Communication

• Content Series

• Modern, dynamic

• Storytelling

Style and Structure

template for critical roles

by creative agency

Asia House Video

available for all to

use; and China can

create one as well.

5 experiments

CandEx 2.0

13

5 key areas that drive an exceptional customer experience

Process

Roadmap

Candidates want

to know where

they are in the

process.

Internal

Candidates

Set internal

candidates up for

success, now and

in the future.

Provide

Feedback

Give candidates

constructive and

timely feedback.

Communicate

Often

Provide

candidates with

updates and a

channel to get in

touch.

High-touch

Interviews

The interview

experience is

make-or-break for

candidates.

CandEx Code – Our Principles

VideoMyJob

How is VideoMyJob being used?

16

External

communications

or content

Job advertisements Internal

communications

Content Series

Enriching Emails

18

Before and After

Enriching Emails

Progress bar

Web link to LinkedIn profile

of who you will meet

Link to location site of

interview with click through

to Google map directions Recruiter Phone No.

Link to Grab/Uber/Didi voucher code

Links to information on

GSK.com

One-click survey for in

the moment feedback

Content specific to the

market the email is being

sent in

Links to connect with us

on social media

Enriching Emails

Next Gen Job Ads

Before and After

21

Next Gen Job Ads

22

Job Title / Location

What you will do?

Who you are?

Which business?

Who we are

Brand and CTA

Next Gen Job Ads

360 Virtual Tour

Video concept

A ‘day in the life’

at GSK

The concept can be

packaged up and

applied to your market

360 Virtual Tour

2019/9/23 25

We want to represent the modern world that we live, work and compete in, so every single employee can feel supported when they come to work at GSK, and give the best of themselves every day. Emma Walmsley CEO GSK

“

”

We all bring something unique to GSK and when we combine our knowledge, experiences and styles together, the impact is incredible.

When we focus on our wellbeing and have the flexibility to manage our lives, we can thrive and do great things at work and home.

Our world is always changing so we must take every opportunity to learn and develop. When we grow as individuals, we grow as a business.

Underpinned by great managers and technology

Modern employer framework Our purpose starts with us. When we feel at our best, we perform at our best.

27

Be you Keep growing Feel good

What does this look like in

practice?

Modern employer in action

29

Employee Resource Groups and

employee engagement - 3 ERGs launched in SG with leadership

sponsorship

- Celebrations along with awareness and

educational sessions

Increase capability around I&D - Engage external speakers

- Community and business networks

- Learning resources

Stakeholder engagement at all levels - I&D dialogue with local leaders and engaging

visiting leaders for constant conversations

- HR leaders as enablers and champions

Women’s leadership initiative, Spectrum and Fusion Asia Business network

Country Example: Singapore #BeYou

Modern employer in action

Physical health and wellbeing campaign

Supported by great managers

and technology

#Feelgood

Constantly communicate learning and development opportunities, resources and tools available

Volunteering High potential

Leadership Personal Effectiveness

Numerous Energy & Resilience, Inclusion and Diversity and BU

Specific / Technical Training programmes

Modern employer in action Global guidance, Regional Focus and Local Implementation

#Keepgrowing

What role do HR play in

transforming our culture?

HR has opportunities to ‘make it easier’ for our customers, improve HR ways of

working and deliver on our Modern Employer agenda via digital HR solutions

How can HR stay Relevant in the Age of Digital?

How HR can benefit

from Digital HR?

Employer Branding

Recruitment &

Onboarding

Collaborate & Engage

Service Mgt

& Employee Experience

HR Process Automation

Digital Learning

People Analytics & Reporting

We are already experimenting with IBM Watson, Robotic Process

Automation and digital technologies to benefit our workforce and HR

Digital Fitness and Workplace in GSK

6 ways we are deriving value from Workplace in HR

Tell Stories

Authentic

Learning

Engage & Listen

Networking & Recruitment

Team Work & Productivity

Nirmala

Patient at SNEHA

Mumbai, India

Q & A