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CANADA’S PREMIER MAGAZINE FOR BUILDING OWNERS AND MANAGERS 2011 MEDIA PLANNER 82 % of Canadian Propery Managment readers are involved in recommending, evaluating, specifying and purchasing the products and services related to their properties. Your advertising message will be seen by more than 40,000 Industry decision makers.

Canadian Property Management - 2011 Media Planner

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Page 1: Canadian Property Management - 2011 Media Planner

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

2011Media Planner

82%of Canadian Propery Managment

readers are involvedin recommending, evaluating, specifying and purchasing the

products and services related to their

properties.

Your advertising message will be seen by more than 40,000 industry decision makers.

Page 2: Canadian Property Management - 2011 Media Planner

Circulation & Readership Data

2011 Readership Profile

• OfficeBuildings

• FinancialInstitutions

• InsuranceCompanies

• RealEstate/PropertyManagementFirms

• Hotels

• TrustCompanies

• Developers

• ShoppingCentres

• IndustrialProperties

Commercial/ Industrial/Retail

• Hospitals

• NursingHomes

• PrivateClinics,etc.

• Schools

• Universities

• Colleges

• Federal,ProvincialandMunicipal

LevelsofGovernment

• Airports

• OtherGovernmentOperatedFacilities

Institutional

• Condominiums

• Non-ProfitHousing

• Apartments

Family Housing

Canadian Property Management’s circulation includes 12,500 individuals who develop, own, manage, operate and maintain properties across Canada. Our readership represents the following types of properties:

Average number of people of people who

read the magazine per office - 3.5

Total Readership - 43,000

Ask for the results of our 2011 readership profile.

Some examples of the information contained within the survey:

• 87% of readers spent up to one hour reading the last issue of

Canadian Property Management.

• 72% of readers determine the brands and products used in

their modernization and retrofit products.

• Readers indicated their organizations will spend on average more

than $19 million on maintenance and operations in 2011.

www.canadianpropertymanagement.ca

Senior Executives: owners, presidents, vice presidents, senior operations managers, senior property managers and directors

Management: property, facility, retail, asset, project, maintenance and condo managers

Other: technicians, project coordinators, consultants, engineers and architects

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

2011 Readership Profile

8%

43%

49%

Page 3: Canadian Property Management - 2011 Media Planner

FaCIlItIes HvaC InteRIoRs ManaGeMent

seCuRIty & InteGRateD exteRIoRs lIFe saFety systeMs

Waste BuIlDInG RooFInG ManaGeMent autoMatIon

envIRonMental soFtWaRe elevatoRs ContRols/IaQ

HousekeepInG lIGHtInG HvaC

BuIlDInG exteRIoR eneRGy envelope BuIlDInG pRoDuCts

lanDsCapInG seCuRIty lIGHtInG

HvaC/IaQ InteRIoRs paRkInG

issue FoCus:

MarCH: WHo's WHo in Canadian real estatethis issue includes Canada's most comprehensive overview of the real estate industry's players and their portfolios. the "Who's Who" category listings cover the office, industrial, retail, institutional, rental residential and condominium sectors, and tabulate results by the total square footage companies own, manage, or own and manage.

aPril: energy Management, Monitoring and Procurementarticles will focus on strategies for negotiating today's volatile energy market, conserving energy and cutting costs with an eye to environmental sustainability. Conservation measures, demand management and alternative energy sources are steadily gaining prominence and adherents – this issue examines the technology, implementation requirements and the cost/benefits equation.

MaY: Capital upgrades & operating efficienciesCapital investment strategies underpin building operations and asset management. Retrofits maintain and enhance structural and system integrity, increase efficiency and capitalize on cost-saving opportunities. Repositioning responds to market dynamics with upgrades and renovations to serve and attract building occupants and support a building's status and competitive edge. this issue explores both these differing yet complementary aspects of capital improvements.

JulY: land use Planning & developmentCities are primarily the setting where the real estate and property management industry does business. this issue will look at development trends in major Canadian markets and how local planning and infrastructure issues can nurture or hinder redevelopment and new construction projects.

sePteMber: security, life safety & risk Managementarticles will address types of emergencies, common occurrences and extraordinary events that building operators must be prepared to respond to. a review of important emergency preparedness measures will cover topics such as: fire and evacuation plans, building security, staff training, response teams and recovery. associated topics include: risk assessment and mitigation, insurance and liability.

oCtober: building business opportunitiesMaintaining and strengthening your tenant base and tapping into new opportunities to generate additional revenue beyond your core business. articles will explore tenant retention, the role of building management and front line personnel in serving clientele and attracting new business, and additional ways to augment your buildings' revenue stream.

noveMber: environmental Managementevery year environmental measures and regulations become a more critical part of the efficient management of properties. Issues ranging from the disposal of environmentally sensitive products to making buildings more energy efficient and "green" are gaining widespread public attention. the question is no longer why one should make a facility green, but rather how it can be done efficiently and effectively. this issue will zero in on environmental management practices, green technologies and initiatives that can help facilities save energy, reduce waste and cut greenhouse gas emissions. It will also cover retrofit options, costs, service providers and environmentally friendly products.

deCeMber/JanuarY: regulatory updateBuilding owners and managers operate in a complex regulatory environment and must stay current with constantly evolving obligations and responsibilities under municipal by-laws, provincial and federal legislation. articles will highlight emerging regulatory issues, changes to existing rules, costs of compliance, potential liabilities and industry advocates' perspectives on the implications of municipal, provincial and federal policy. this includes rules and regulations pertaining to property standards, property tax allocation, building code and health and safety requirements, and environmental performance targets.

2012 buYers’ GuideCanadian property Management features listings of more than 600 product and service suppliers across Canada. It is the most comprehensive resource tool for building owners, property and facility managers in Canada.

Canadian Property Management 2011 Editorial Schedule sHoWCase teCHnoloGiCal retroFit develoPMents ProFile

retroFit ProFilelandlords are faced with regular building upgrades for their properties to remain competitive.

Management: property, facility, retail, asset, project, maintenance and condo managers

teCHnoloGiCal develoPMentsarticles relating to building systems and their operation, zeroing in on new technology and cost efficiency.

sHoWCaseeach showcase will address a key component of building operations.

Page 4: Canadian Property Management - 2011 Media Planner

2011 AD RATESad siZe 1X 5X 8XDouble-page spread $ 7,055 $ 6,925 $ 6,575Full page 5,070 4,830 4,6252/3 page 4,400 4,250 4,1101/2 page island 4,120 3,950 3,7001/2 page vertical/horizontal 3,920 3,720 3,5001/3 page vertical/horizontal 2,995 2,830 2,7001/4 page vertical 2,100 1,995 1,895

Cover CostsInside Front $ 5,400 $ 5,200 $ 5,000Inside Back 5,200 5,000 4,800Outside Back 5,600 5,400 5,200

Agency Commission 15%Guaranteed Position charge 15%Inserts Rates on Request

NOTE: Above rates are for each insertion and do not include HST.

2011 PUBLISHING SCHEDULEIssue aDveRtIsInG ClosInG MateRIal DeaDlIne puBlIsH Date

March* March 9 March 18 March

april april 8 april 15 april

May May 6 May 13 May

July* June 30 July 15 July

september september 2 september 16 september

october october 7 october 14 october

november* november 4 november 11 november

December/January December 23 January 6 January

*these issues include bonus circulation at key industry related events

$25,000,000 in rebates available in Ontario See page 3

Mid-lifeModernization

ENVIRONMENTAL PRICING REFORM RIGHTS-OF-WAY DISPUTE EVOLVING PHONE APPS SOCIAL HOUSING RETROFIT INCLUSIVE DESIGN ELEVATOR MAINTENANCE ECONOMICS

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

VOL. 25 NO.4 • August 2010

Mid-lifeModernization

CA

NA

DA

$

50

.00

VOL. 24 NO. 8 • January/February 2010

Publ

icat

ion

Agre

emen

t #40

0630

56

C A N A D A ’ S P R E M I E R M A G A Z I N E F O R B U I L D I N G O W N E R S A N D M A N A G E R S

BUYERS’ GUIDE2010

$30,000,000 in rebates available in Ontario See page 3

Wired with possibilities

.

HST & ENERGY COSTS DAYLIGHT HARVESTING VOLUNTARY COMPLIANCE VANGUARD GHG ACCOUNTING LEED CREDENTIALS MAKEOVER LIFE CYCLE COSTING ADVOCACY

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

VOL. 25 NO. 2 • April /May 2010

10106_CPM_April_10.indd 1 5/20/10 1:10:28 PM

Fashioning New Standards

ACCOUNTING ADJUSTMENTS LEASE ADMINISTRATION CALCULATING RENTABLE AREA HR INVESTMENT LOAN CONDITIONS CHILLER REPLACEMENT DEFICIENCY & DELUGE

VOL. 25 NO.6 • October 2010

Fashioning New Standards

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r sC a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

CORPORATE DISCLOSURE LAKEHEAD’S LEED PLATINUM CAMPUS RETROFIT PAYBACK RADON TESTING ENVIRONMENTAL DAMAGE REPARATION MARKETING & PURCHASING

VOL. 25 NO.7 • November 2010

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r sC a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

Principled & Profitable

$30,000,000 in rebates available in Ontario See page 5

Shovel-Ready & Surefire

INFRASTRUCTURE INVESTMENT WASTE DIVERSION CHEMICAL-FREE DECONTAMINATION CLEAN ENERGY TARGETS & TAX BREAKS CONSULTING OVERSIGHT OFFICE ACOUSTICS

C a n a d a ’ s P r e m i e r m a g a z i n e f o r B u i l d i n g o w n e r s a n d m a n a g e r s

VOL. 25 NO.3 • June 2010

www.canadianpropertymanagement.ca

Page 5: Canadian Property Management - 2011 Media Planner

canadianpropertymanagement.ca provides industry

professionals with up-to-date information covering corporate initiatives,

operations, legal & regulatory issues and industry trends, delivered in a

timely and user friendly format.

Ad OppORTuniTieS

Website Rates

Leaderboard: $695/mo728 x 90 pixels, 72 DPIgif or jpg only RGB

Skyscraper: $795/mo180 x 600 pixels, 72 DPI gif or jpg only RGB

Combo: $1200/mo(Leaderboard & Skyscrapper)

Button Ad: $350/mo150 x 150 pixels, 72 DPIgif or jpg only RGB

www.canadianpropertymanagement.ca

www.canadianpropertymanagement.ca

Page 6: Canadian Property Management - 2011 Media Planner

E-News

E-NEWS

E-Newsletters are sent twice monthly to our database of more than 20,000 recipients. Advertisers will have the opportunity to take their message directly to readers’ in-boxes and also pick up traffic on Canadian property Management’s web site. Your advertisement will follow the E-newsletter to our web site, where it remains posted for more than one month.

E-NEWS RATES

........................................................................... 1x ..................................3x ....................................6x

Leaderboard $1000 $8500 $650728 x 90 pixels, 72 DPI gif or jpg only RGB

Tower Ad $1500 $1250 $1000180 x 600 pixels, 72 DPI gif or jpg only RGB

Word Ad $250150 x 150 pixels, 72 DPI gif or jpg only RGB

User In-box view: Website landing page:

www.canadianpropertymanagement.ca

Page 7: Canadian Property Management - 2011 Media Planner

V-Reports

V-REPORT

V-Reports are e-mailed 12 times a year to our database of more than 20,000 recipients. Every month, a new V-Report tackles a relevant real estate issue and asks two high-profile industry players to share their perspectives. It is then posted on Canadian property Management’s web site with your advertisement for a full year. That will create a more sustained presence in the marketplace, more than any other E-blast product currently available in the industry.

V-REPORTS RATES

........................................................................... 1x .................................. 3x ...................................6x

Leaderboard $1500 $1000 $850728 x 90 pixels, 72 DPI gif or jpg only RGB

Tower Ad $4500 $4000 $3500180 x 600 pixels, 72 DPI gif or jpg only RGB

Word Ad $350150 x 150 pixels, 72 DPI gif or jpg only RGB

User Inbox view: Website landing page:

www.canadianpropertymanagement.ca

Page 8: Canadian Property Management - 2011 Media Planner

Canadian property Management is published by:

SERVICES

TGFATravel Goods, Fashion & Accessories Magazine

1/2PAGEISLAND4.563”x7.375”

1/2PAGEVERTICAL3.375”x9.563”

1/3PAGEVERTICAL2.25”x9.563”

1/6PAGEVERTICAL2.25”x4.75”

1/4PAGEVERTICAL3.375”x4.75”

1/2PAGEHORIZONTAL7.125”x4.75”

1/3PAGEHORIZONTAL4.563”x4.75”

2/3PAGEVERTICAL4.563”x9.563”

FULLPAGEBleedSize:

8.375”x11.125”TrimSize:

8.125”x10.875”SafetyArea:

7.125”x9.625”

MeCHaniCal reQuireMents

Safety Area: 7.125” x 9.625” • Trim size: 8.125” x 10.875” Bleed size: 8.375” x 11.125” • Halftone screen: 133 line maximum

• Printed offset, saddle stitch bound.

diGital Files:

Preferred format is InDesign CS3, QuarkXPress 6.5, Adobe Illustrator or PDF. Please include all image files and all fonts used in the document and a laser copy for reference. No Microsoft Office or Corel Draw files will be accepted.

GeneriC PdF Files:

Generic PDF files, created with Adobe Acrobat Distiller using high resolution CMYK (no colour profiles), with all the fonts embedded.

“Save-as” PDF files (Adobe Illustrator, Adobe Photoshop) and native application files (QuarkXpress, Adobe InDesign, Pagemaker, Corel Draw, Microsoft Word) are not acceptable for digital ad submissions. These

files are not final material and can create problems with reproduction.

WHen sendinG Material:

1. Submit files on a Macintosh formatted CD-ROM.2. Include a Magazines Canada standards colour proof, for

accurate reproduction. All colour files must be accompanied by a colour proof or a separated laser proof. Publisher assumes no responsibility for accuracy where no proof is provided.

3. Upload files to the FTP site. Host: ftp3.mediaedge.ca Username: me_cpm_ad Password: artwork

4. Digital materials, Film, artwork, etc. to be sent to: Production Manager, 5255 Yonge Street, Suite 1000, Toronto, Ontario M2N 6P4

rePrints/ inserts

Supplied: 1 page, overleaf available to publisher – b&w page rate plus 25%. 1 page, overleaf blank – rates on request. Maximum weight 100lbs. Allow 2-1/2" binding lip and 1/4" head trim. Reader Reply Cards: must be accompanied by minimum 1 page adjacent advertisement. Standard size 5.75" x 4.375"; allow 2.50" binding lip and .25" head trim. Charged at 1/3 page rate plus $20.00 per thousand for stitching.

5255 Yonge Street, Ste. 1000, Toronto, Ontario M2N 6P4 Telephone: (416) 512-8186 Fax: (416) 512-8344 www.mediaedge.ca [email protected]

publications produced by Mediaedge Communications inc.:

PublisHerSean Foley 416.512.8186 ext. 225Toll-free: 1.866.216.0860 ext. [email protected]

editor-in-CHieFBarbara Carss 416.512.8186 ext. 236Toll-free: 1.866.216.0860 ext. [email protected]

Our mission is to produce market-leading, superior quality magazine, conference and trade show brands that provide distinctive and effective ways to deliver client information to key industry players.