CALL FOR PAPERS 2016

Frequently Asked Questions

Speaker Selection Process

Q: How can I submit an application to be a speaker? A: Speaker applications are submitted exclusively from the Call for Papers Registration Page

during the “Call for Papers” process held early each year for the annual fall conference. For the 2016 Conference, applications will be accepted March 1 through April 15, 2016.

Q: If I miss the application deadline, can I still be considered as a conference speaker? A: We’re sorry, but late or incomplete applications will not be considered. Q: What does the PARTNERS Steering Committee look for when reviewing and scoring

the applications? A: First and foremost, the committee looks for a well-written and comprehensive application.

The presentation should be an educational opportunity for the audience, not a sales pitch. Additional considerations include:

• The presentation is based on customer experiences (i.e. first-hand, real-life usage of Teradata or open source technology) that demonstrate strong leadership in meeting today’s complex analytic data solutions.

• The presentation outlines a problem/opportunity, addresses the solution/action taken, and quantifies the value to the company. A customer success story that articulates the issue and combines details of how they achieved success with an explanation of the business driver and the impact to the business. This could include how they gained consensus within their company.

• The presentation offers practical information that the conference attendee can take back with him/her and begin applying immediately.

• If the presentation is conceptual, using real-world examples that showcase possible applications to the attendee’s current business.

• The presentation brings a unique perspective or showcases technology trends/futures and innovations that are changing the face of business.

• The presentation introduces new topics, products, or solutions. • The presentation provides information on how to leverage analytic data solutions.

Q: What topics are the Steering Committee looking for? A: The PARTNERS Steering Committee looks for a wide variety of interesting, thought-

provoking, and cutting-edge topics pertinent to today’s environment that is clearly relevant to Teradata customers and prospects.

Session Information Sessions will either be a Breakout Session (one or two speakers) or a Panel Session (three+ speakers). All sessions will be 45-minute sessions including Q&A.

Speaker applications are organized into one of two topic categories, business or technical, and the related subject areas below:

Business Tracks: • Big Data vs. BI – two terms for the same thing, a business use case clarifying it

CALL FOR PAPERS 2016

Frequently Asked Questions

• Cyber Security – from a business perspective • Data Governance – quality measures and stewardship • Data Monetization – strategies and frameworks for monetizing data assets • Data Science Driven Organizations – deploying predictive analytics into the business

workflow – cultural changes • Futures – real-time, near real-time, Internet of Things relating to big data • Hadoop – what is it, why do we need it, explained in a business context use case • Text Analytics – producing customer insights (such as Net Promoter Scores) from

unstructured, text-based data sources such as call and website logs • Advanced Analytics – Integration and advanced analytics around all data (structured

and non-structured) for Digital Marketing, Customer/Consumer, Finance, HR, etc. • Cloud Analytics – best practices for public, private and hybrid cloud analytics • Data Visualization – presentation of data to make information understood more easily • Business Productivity – reduce costs, improve quality, enhance employee productivity,

modernize processes Technical Tracks:

• Aster Technology • Big Data Architecture • BI Technologies • Consumer and Social Analytics • Cyber Security, Privacy, and Governance • Development Practices and Methodologies • Internet of Things, Sensor Data • Mobile and Digitization • Real-Time, Advanced, and Predictive Analytics • Teradata Technology

PARTNERS Virtual Conference

If selected as a speaker, your session may be included in The PARTNERS Virtual Conference. The PARTNERS Virtual Conference is a subset of the physical conference with a handful of sessions on each day of the virtual conference (Monday, Tuesday, and Wednesday). The scheduled sessions will be streamed live from the physical event and will be available for 60 days after the close of the conference for those registered as a virtual attendee. Presentation Coaching will be mandatory for all virtual speakers.

Selection Process

Q: Who selects the speakers for the conference? A: The PARTNERS Steering Committee, (comprised of customer and Teradata

representatives) reviews all speaker applications, selects conference speakers, and determines the conference schedule.

CALL FOR PAPERS 2016

Frequently Asked Questions

Q: How does the speaker selection process work? A: The PARTNERS Steering Committee reviews and scores each application submitted

through the website. Generally, the highest scoring applications that align with the established conference elements will offer our global conference attendees the best-in-class content they have come to expect. The conference elements are a balance of a wide variety of topics, levels of complexity, technical or business perspectives, industry, and region. Also taken into consideration is a balance of “speaker type” (i.e., Teradata Customer, Teradata Subject Matter Expert, Partner, Consultant, Analyst, and Academic). The committee strives to place as many customer speakers as possible to address the diverse, global user community.

Q: How many speakers from my company can be selected? A: A very limited number of speakers from the same company will be selected. This allows

the committee to offer global attendees an impressive breadth and depth of topics, speakers, companies, industries, and regions for the conference content.

Q: When and how will I know if I’m selected? A: All speaker applicants will be notified of their selection status (accepted, alternate, or

declined) via email beginning May 17. Q: If I’m selected, when are my presentation materials due? A: The deadline to upload the final version of your presentation is July 19, 2016. This

lead-time ensures your session content is prepared and allows you ample time to prepare for your onsite delivery. Sessions that do not meet the deadline will be reviewed by the Partners Steering Committee and may be removed from the conference schedule.

Q: What does it mean to be selected as an “alternate” speaker? A: There are a limited number of sessions. High-scoring submissions with desired

conference elements that are not initially placed on the schedule are invited as “alternate” speakers. In the event of a cancellation, alternate speakers can be placed on the conference schedule as late as one month prior to the conference.

Q: What if I have scheduling restrictions on when I’m available to present? A: Placement on the conference schedule is at the discretion of the Partners Steering

Committee. Speaker candidates should indicate their restrictions on the speaker application. Scheduling consideration will be given prior to speaker selection.

Speaker Expenses

Q: If I’m selected as a speaker, do I receive free, full-conference registration? A: The PARTNERS User Group will provide one free, full-conference pass to each of the

selected primary speakers. Primary speakers are limited to one free, full-conference pass, regardless of the number of sessions they present. With the exception of the primary speaker, all speakers pay the conference registration fee in effect at the time they register.

CALL FOR PAPERS 2016

Frequently Asked Questions

Q: As a primary speaker, can I give my free, full-conference registration to my co-presenter or a panelist?

A: No, as the primary speaker, you alone are entitled to the free, full-conference registration. The speaker pass is not transferable.

Q: Are travel and hotel expenses paid for speakers? A: No. All speakers are financially responsible for their travel and hotel costs.

Speaker Support

Q: What resources are available for the selected speakers? A: There are numerous resources available to selected speakers. The Resource Center is

a dedicated microsite with information to enable speakers to fully manage their participation as a speaker at the conference. Personal Presentation Coaching Service will also be available, funded by the PARTNERS conference. The coaching service is limited and will be filled on a first-come, first-served basis. Speaker communications include detailed information on all the resources.

Q: Will there be a place to meet the speakers? A: The conference will provide ‘Speaker Kiosks’ at the end of each session throughout the

week. The Speaker Kiosks will be placed in the common areas. Speakers are required to be available for 10 minutes immediately following their presentation so session attendees will have the chance to continue their discussion on the speaker’s topic.

Conference Audience

Q: Who attends the Teradata PARTNERS User Group Conference? A: PARTNERS Conference attendees are from business, marketing and technical

backgrounds, from business executives to professionals who select, implement and use analytic data solutions. They come from international companies of all sizes, across all industries. The conference attracts Teradata customers and prospects, industry analysts, academics, consultants, media, business leaders, and Teradata associates.

Q: Will the media attend my session? A: Possibly. The PARTNERS Conference is recognized as a world-class conference and

often attracts a large number of journalists. Journalists could be in the audience during your session and could decide to reference or report on your session content.

CALL FOR PAPERS 2016

Frequently Asked Questions

More Information

Additional information about the conference can be found:

• Call for Papers Registration Page • Emily Winchell, PARTNERS Conference Support • Emily.Winchell@Teradata.com