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A Brief Look on the Market Leaders Of Cement, Capital Goods And Basic
Materials Industries
By Nandkumar Nair
One of the most important industry in developing countries.
Backbone of progress Many players = competitive business
Cement Industry
Nearly 7% of the Gross Domestic Product of India
2nd largest producer of cement in the world Approx 30-40 million tonnes per annum FDI of approx INR 11,779 cr
Ultratech cement
ACC Ambuja Shree cement India Cement JK Cement Madras cement Binani cement
Main players in Indian cement markets
Started in 1983 by Awarpur Plant 1, known as L&T cement
India’s biggest cement company
India’s largest cement exporter
Main international markets:◦ Africa◦ Europe◦ Middle East
Ultra tech Cements
Kumar Mangalam Birla heads the company Oct 2004.
The main products include:◦ Portland cement◦ Blast furnace slag cement◦ White Cement◦ Portland Pozzolano cement◦ Ready mix concrete
Location of units
Inception of ACC in 1936 At that time was known as Associated
Cement Companies Ltd. Corporate office in Mumbai is called
cement house India’s largest cement producer
ACC
Their range of products include:◦ Ordinary Portland Cement
43 grade 53 grade
◦ Blended cement◦ Bulk cement◦ Ready Mix Concrete
Very active and committed to CSR Cement House is now one of the most fuel efficient and
green office buildings.
Make valuable contributions in the fields of:◦ Healthcare◦ Education◦ HIV treatment◦ Disaster relief◦ Conservation of heritage
CSR
Earlier Gujarat Ambuja Cement. Founded in 1983 by Sekhsaria and Suresh
N. Production commenced in 1986. Their main products are:
◦ Ordinary portland cement Ground portland clinker & gypsum.
◦ Portland Pozzolano Cement Portland cement and fly ash; proportions will differ.
Ambuja Cement
Corporate office is in Mumbai. In 50% partnership with Holcim, making Ambuja the
2nd largest manufacturer. Offices and their manufacturing units are in:
◦ Kodinar◦ Surat◦ Uttarakhand◦ Bhatapara◦ Chandrapur◦ Panvel◦ Solan◦ Ropar◦ Murshidabad◦ Cochin
Bio gas powered plants. Involved in various social
issues:◦ Livelihood◦ Social issues◦ Education◦ Disaster relief◦ Women’s empowerment
CSR
◦ Mr. N.S. Sekhsaria (Chairman)◦ Mr. Paul Hugentobler (Dept. Chairman)◦ Mr. Kuldip K Kaura (CEO & MD)
BOD
Based in Rajasthan. They have their manufacturing units
in:◦ Beawar◦ Ras◦ Khushkera◦ Suratgarh◦ Laksar (Roorkee, Uttarakhand)
Shri Cement
Shri B.G. Bangur – Chairman Shri H.M. Bangur – M.D. Plants are in line with environmental
complainces. Their brands:
◦ Shri Junk Rodhak cement◦ Bangur cement◦ Rock strong cement
Started in 2002. Together the two plants produce 120 MW. Came up in 21 months each. The plants are situated in:
◦ Ras◦ Beawar
Shree PowerShree Power
Founded by S.N. Shankaralinga & T.S. Narayanaswami in 1946.
Production in 1949. Seven manufacturing plants in:
◦ Sankar nagar◦ Dalavoi◦ Sankari◦ Yeramguntla◦ Chilamkur◦ Vishnupuram◦ Malkapur
India Cements
Their main products include:◦ Blended cement◦ Sulphate resisting portland cement◦ 53 grade
Coromandal King Sankar Shakti Raasi gold
Brands◦ Sankar cement◦ Coramandal Cement
Mr. N. Srinivasan - chairman & M.D. Mrs. Chitra Srinivasan – Director Ms. Rupa Gurunath – Director
BOD
Sponsors the Chennai Super Kings team of IPL.
Recent backfire. Negative publicity. Coromandel Infotech is the IT wing of the
company.
Part of the JK group of companies.
Commercial production – May 1975
BOD:◦ Dr. Gaur Hari Singhania – Chairman◦ Mr. Yadupati Singhania
JK Lakshmi Cement
Main products:
◦ Ordinary Portland cement◦ Portland Pozzolano cement◦ Portland Slag Cement◦ White Cement◦ Wall putty◦ Water proofing solutions
Plants:◦ International plants:
JK plant in Fujairah (commissioning soon)◦ Rajasthan
Nimbhara Mangrol Gotan (grey and white cement)
◦ Karnataka Mudhol
Environmental preservation
Education Healthcare Vocational training Community welfare Spirituality - temples
CSR
A part of Ramco group. Also known as Ramco cements.
Cement:◦ OPC 43 grade◦ OPC 53 grade◦ Sulphate resisting cement (SRC)◦ Sleeper grade cement (53S)
Madras Cements
Other dry mix products include:
◦ General purpose plaster◦ Water repellant plaster◦ Brick/block mortar◦ Ramco super fine putty (cement based)◦ Ramco tile fix
Totally based and operational in South India.
Plants:◦ RR nagar, Tamil Nadu◦ Alathiyur, Tamil Nadu◦ Ariyalur, Tamil Nadu◦ Mathodu, Karnataka◦ Jayanthipuram, Andhra Pradesh
Contributed in education sector
Their schools:◦ Ramco vidyalaya◦ Sethu Ramammal Vidya Mandir◦ Vidya Mandir nursery◦ Sri ram primary school◦ Sri Gokul higher primary school
CSR
Flagship subsidiary of Braj Binani group.
Incorporated on Jan 15th 1996
Was Dynasty Dealers earlier – renamed as Binani cement.
Binani Cement
Main products:
◦ OPC (grade 43 & 53)◦ PPC◦ Ground granulated blast furnace
Slag◦ Fly ash (industrial waste of coal)◦ Ready mix concrete (RMC)
International brand Manufactured internationally:
◦ India◦ China (Shandong Binani Cement company)◦ Dubai (Binani cement factory)
Well established markets in:◦ India◦ UAE◦ UK◦ Sudan◦ South Africa◦ Tanzania◦ Namibia
Livelihood Schools Scholarship drives Financial help to rural public Developing professional skills Free meals and medical check ups in
schools
CSR
Discovery development and processing of raw materials
Growth in this sector is positive Depends largely on the customer’s decision to
buy Low cost production = biggest boon Operational problems = biggest bane
Basic Materials Industry
Some of the key players in the Indian basic materials industry include:
◦ Tata Chemicals◦ Nirma◦ Nilkamal◦ Supreme Industries◦ Finolex industries◦ Century plyboards◦ Greenply industries
The operations of Tata Chemicals officially started in 1944
World’s 2nd largest producer of Soda ash (5.5 mn tonnes PA)
Main focus on LIFE◦ L – Living◦ I – Industy◦ FE – Farm Essentials
Tata Chemicals
Their main products include:◦ Living:
Consumer salt Pulses Water purifier (swach)
Main products
◦ Industries Soda ash Industrial salts Sodium bicarbonate Tata cement Allied chemicals
Farm essentials◦ Fertilizers
Urea Bi ammonium phosphate Single super phosphate
◦ Customized fertilizers◦ Bio fuels
Bio Ethanol Bio Diesel
Started by Vrajpal Parekh in 1934 – buttons
Started with plastic tea glasses – big hit Currently known for its moulded furniture Got enlisted since 1991 Turnover exceeds Rs. 1499.44 crores
Nilkamal
Main business include:◦ Material handling crate◦ Moulded furniture◦ Custom moulding◦ @Home (hospitality)
Innovative technologies:◦ Injection moulding◦ Rotational moulding◦ Vacuum forming◦ Blow moulding
Listed since 1991 and has a turnover of over 1499.44 crores
Metallic storage system JV with Bito Lagertechnik Bittman
Hospitality products JV with Cambro JV with Omnium systems for waste
management
Some more facts
A group of companies based in Ahmedabad Started by Karsanbhai Patel 15000 employees 3550 crores turnover Main products:
◦ Soaps◦ Detergents◦ Salt◦ Industrial products
Nirma
Soda ash Packaging Sulfuric acid Alkyl benzene Soaps Detergents Edible & Industrial salts Glycerin Medical disposals
Productline
Most cost effective brand of India Perfect example of entrepreneurship
Nirma Education & Research Foundation (NERF) started in 1994
Nirma labs for entrepreneurs Gram Vikas trust Nirma memorial foundation and trust for:
◦ Deprived women◦ Elder ashrams◦ Contributes to
Schools Colleges Social institutions
CSR
Successful business & favorable conditions = super success
Finolex = Fine & Flexible Started in 1945 by two brothers:
◦ PP Chabaria◦ KP Chabaria
Finolex
The various brands in the market include◦ Finolex cables◦ Finolex pipes◦ Finolex plasson industries◦ Finolex J power system
Wires & cables Switches Compact fluorescent lamps Copper rods PVC resin Chemicals PVC-U pipes & fittings Optic fibre
Products
Super strategy is the core of business developemnt
Turnover exceeding 30 billion INR Manufacturing units in:
◦ Pune ◦ Ratnagiri
India’s largest interior infrastructure manufacturer
36% market share in India Last turnover 1997.68 crore INR Presence in over 100 nations
Greenply
The main brands of the company include:◦ Greenply plywood◦ Greenclub premium ply◦ Greenlam laminates◦ Green decowood◦ Ecotec
Manufactyuring units are at:◦ Tizit, Nagaland◦ Kriparampur, West Bengal◦ Behror, Rajasthan◦ Pantnagar, Uttarakhand◦ Nalagarh, Himachal Pradesh◦ Bamanbore, Gujarat
CSR◦ Educational facilities for girl children at U.P. &
West Bengal◦ Regular tree plantation drives◦ Abolishment of child marriage in Rajasthan
Founded in 1942 B.L. Talparia – Managing Director M.P. Talparia – Executive Director B.V. Bhargava - Director Most comprehensive range of products 19 manufacturing plants 2,00,000 tonnes of production
Supreme industries
Main products:◦ Moulded furniture◦ Material handling products◦ Petrochemicals◦ Industrial moulded products◦ Performance films◦ Protective packaging◦ Plastic pipes
Extensive R&D
Technical advancements like◦ Injection moulding◦ Rotational moulding◦ Extrusion◦ Compression moulding
CSR◦ Supreme Sanskrit college◦ ITI & Medical Institute (Rajasthan)◦ Drinking water & Library for nearby
villages◦ Waste management drives◦ Plantation drives
www.google.com www.wikipedia.com Official web sites
Bibliography