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Swadeshi 2.0 Path to Revival in Postcovid World
Nearly a century ago leaders of the Indian freedomstruggle ignited the swadeshi movement to uproot the British
empire economically in their own words Buydesi discardvideshi Now in the middle of the middle of Covid19pandemic India is standing at a crossroads If itcan adopt and revive the Swadeshi movement it haspotential to become the next 1991 moment
Genesis of Swadeshi movement happened after the infamous
Bengal partition In a sign of protest on the callof Indianleaders people boycotted foreign goods to hurt the Britishregimeeconomically Foreign clothes products were burned atcrossroads an emphasis was given to adopt the IndianKhadi products The movement proved to an effective tool forunifying Indian people against Britain Swadeshi was later adopted
by Mahatma Gandhi and was one of the key focus
in his SwarajFast forward to 21st century the world
is now a globalised single interdependent economic entityIndia is 5th largest economy but still muchof the wealth
profit is going outside of it Almost every major sector
of the market is dominated by foreign establishments
o the m Kd is dominated by foray esablis IsThis is the new colonisation and China is fast emergingto be the new Britain It has dominated the world'sproduction dubbing it to be the world's factory
But the avid 19 pandemic has emerged as thegreat leveler all the great economies of the world includingChina have now grind to a halt This is the goldenopportunity for India to seize No country can rise to
the top without becoming self reliant That'swhy its the perfecttime to revive the Swadeshi movement Indian economy can
thrive with a revived focus on its indigenous products
The billion plus population is a self sustaining consumer
producer if the wealth will stay inside our bordersour consumer will get better services our producers will
get more capital this cycle will elevate the economyand we can get back on our feet faster if thismovement can gain ground in due time Indian producers
exports will swell and we can dominate global supply demands
Thus in contemporary globalised times no county can
rise on the economic ladder by importing more
producingless India is no different Modern day colonisationdoesn't come in red coats naval ships it comes inthe form of a foreign chequebook and acquisitionswhose onslaught can't be sustained by our local producers
g lOn the other side of this pandemic Indian can haveits economic rebirth we have enough resources and morethan enough manpower to turn the tides in our favourand become the next world's factory reincarnateour Swadeshi 2.0