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Business Web Design & MarketingDignity for Children Students
Lesson 1
Introduction
Welcome!
Introduction Name Class Major Subjects What do you expect from this course?
Get to know me Bachelor of Accountancy from
Malaysia University Worked in Multi National
Companies in Singapore for about 7 years
Learned about online business in Singapore
Started my journey into creating websites for business
Full time marketing websites
What you will learn? Create a Professional Website Without
Programming Knowledge Collect Payments From Your Website Marketing your Website Without
Spending A Fortune 9 Common Mistakes To Avoid In
Creating Your Website
6
Agreement Interactive class Attendance is compulsory for all classes 8 weeks in total with tutorials on Friday Homework must be completed Hands-on class with computers
Website
WebsiteCompilation of a few pages and pictures that can be accessed onlineWho owns the website?Who has full control on the website?
Website Scripts
Wordpress
WordPress Content Management System Online Free or need to pay? Download & create professional website Business website Blogging eCommerce website Directory website
Difference
Which WordPress to use?
Features .COM .ORG
Domain No Yes
Hosting No Yes
Install Themes No Yes
Install Plugins No Yes
Full Control No Yes
Google Ranking No Yes
URL/Domain NameWhich is Website?www.wix.comwww.wordpress.comwww.website.comwww.squarespace.comwww.weebly.comwww.dignityforchildren.orgwww.blogspot.com
Domain names
Most popular domain names .com .net .org country specific:
.us.com.my.my.asia
BREAK
BREAK
Keywords What is keyword Why is keywords important How to choose keywords for your
website Which is the buying keywords Country specific
Hands-On Keyword planner tool
Group Topics1. Food & Beverage2. Sewing & handicrafts3. Modern Farming4. Wood Works5. Hair Saloon6. Manicure & pedicure
Hands on: WordPress Login to Wordpress dashboard:
Username:Password:
Permalinks - search engine friendly URLDiscussion - reduce spams from robotsGeneral - configure local timezone
Website Page Title Keyword Search Engine 7 words maximum 60 characters maximum keywords - first 3 words
Website Pages Home About Us Services Contact Us
W1 HOMEWORK Research on keywords on your niche Download keywords Create Website Title Create Website Menu
Next week Website Page Title 6 Essential Pages How to write Contents Where to get pictures