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PROF.S.N.MURTHY & DR.BHOJANNA

BUSINESS RESEARCH METHODS

9

Chapter

Excel Books

The Literature Review

9-1

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Excel BooksBusiness Research Methods, S N Murthy & U Bhojanna

Copyright 2007, S N Murthy & U Bhojanna

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The Literature

Review

What is a review of the literature?

A literaturereviewisanevaluativereportofinformationfoundinthe

literaturerelatedtoyourselectedareaofstudy.

Use of literature review

Tocomparethestudy

Tofindsimilarstudies

Tointroduceimportantresearchpersonalities

Toseethestudyinhistorical perspective

Search for related literature

WorldWideWeb

Universitynews

Researchagencies

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Excel BooksBusiness Research Methods, S N Murthy & U Bhojanna

Copyright 2007, S N Murthy & U Bhojanna

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The Literature

Review

Reading the literature

Recordtheproblematthetop

Recordeachsubproblems

Studyeachsubproblem

Recordthe keywords

Gotothe librarytoconsultindex

Read! Read! Read

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Excel BooksBusiness Research Methods, S N Murthy & U Bhojanna

Copyright 2007, S N Murthy & U Bhojanna

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The Literature

Review

Guidelines for information presentation

Discussfairlyandclearly

Organizeaplan

Donotcopyinformationasitis

Establishtherelationshipbetween literatureandresearchproject

Summarize

Process of literature review

Seethetextshowthediagramintransparency