Business Plan Draft 1 2010 2012.301009

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Good Sports Program

QLD GOODSPORTS

Queensland Business Plan 2010 2012

Contents 1. Introduction 2. Vision, Mission, Values 3. Queensland Analysis 3.1 Market size

3.2 Strategic Partnerships

3.3 Funding 3.4 Contracts 3.5 Community Partners

3.6 Queensland Sports Industry 3.7 Office Liquor Gaming & Racing 3.8 Competitors

3.9 Office

3.10 Staff 3.10.1 State Manager

3.10.2 Regional Manager

3.10.3 Project Officers 3.12 Roll out structure and timelines3.13 Club targets

3.14 Budget 3.15 QLD Steering Committee

3.16 Regional Reference Groups

4. Good Sports Brand4.1 State / Regional launches4.2 Various presentations4.3 RSA Courses4.4 Sponsors5. Research5.1 National5.2 State Specific6. Training 6.1 Staff 6.2 Project Officers 7. Attachments

Appendix 1 Guiding PrinciplesAppendix 2 Key dates Appendix 3 State Manager Job Description Appendix 4 Job AdvertisementAppendix 5 Project Officer Job Description

Appendix 6 Queensland Budget

1. Introduction The Australian Drug Foundation received confirmation in October 2009 that Queensland Health; Department of Employment, Economic Development & Innovation (Office Liquor Gaming & Racing); Department of Communities (Sport & Recreation Services) and Billiton Mitsubishi Alliance (BMA) would provide funding and in-kind support for the Good Sports program in Queensland for the next 3 years. This funding, coupled with the allocation from the Department of Health & Aging will enable further development & expansion throughout QLD. Current progress (Oct 2006 - Oct 2009) & scope of operations in QLD has primarily focused on Central and Southern Qld locations with Good Sports North QLD launched in Cairns; Townsville and Mackay Regional Councils in June 2009. This plan will explain how the roll out in Queensland will continue; identify any specific issues and define development strategies for the Good Sports growth. It is intended as an internal document only.

2. Vision, Mission, Values, etc. Vision: Safe and Healthy communities Mission: To provide leadership and support to community sports clubs throughout Australia to manage alcohol responsibly in order to build viable and friendly environments.Values: Integrity, Accessibility, Partnership, Quality

Measures of success:

Reduction of general consumption and risky drinking levels

A Reduction in alcohol related problems specifically drink driving and under age drinking

Increased club viability and influence within the community

Guiding principles:

These are the behaviours we have agreed to exhibit as we work together (and with our partners) to achieve our Vision, Mission and Values (see appendix 1). All ADF Good Sports staff participates in 360 degree feedback on these guiding principles once per year. 3. Queensland analysisQueensland is situated on the north eastern coast of Australia and it is the countrys fastest growing state in terms of population and growth. Queensland is known as the sunshine state, and is diverse in landscape ranging from islands and beaches; country and outback; and rainforest and reef.

3.1 Market size: 3.1.1 Queensland population: According to the Australian Bureau of Statistics (ABS), Australias population in March 2009 was 22, 028,815 with Queensland making up 18.6% with a population of 4.1 Million. Queenslands population is largely concentrated within the South-east corner and or to a major coastal centre. The South-east region is experiencing the fastest growth rate of any urban region in Australia and makes up approximately 70% (2.87 Million) of the states total population. In March 09 Brisbanes population was 1,118,920 representing 27% of Queenslands current population.

3.1.2 QLD Community Sports Participants (ABS - Participation in Sports and Physical Recreation, Australia, 2005-06) - Latest Issue Released 14/02/2007

According to the Australian Bureau of Statistics, 10.1 Million people aged 15 years and over participated in organised sport activity which represents 46% of Australia population. On this basis it is assumed approximately 1.9 million people aged 15 or over in Queensland are participants in organised sport. Some 70% of Queenslands population actively engages in sport & recreational activities.3.1.3 QLD Community Sports Clubs The number of sporting clubs in Queensland (refer Q Sport) is estimated to be in the vicinity of 10,000 although an exact number is not known. 3.1.4 QLD Licensed Community Sports Clubs It is estimated that 6,500 (Office Liquor Gaming & Racing) community sports clubs operate with restricted licenses or community clubs licenses.3.1.5 Registered Clubs (Leagues clubs) It is estimated there are approximately 300 Leagues clubs in Queensland. These clubs are not the primary focus of Good Sports in Queensland. It is yet to be determined whether they will be included in the program3.2 Strategic Partnerships Good Sports Queensland is the result of a partnership between the ADF, Queensland Health (Alcohol Tobacco and other Drugs Service), Department of Communities (Sport & Recreation Services); Department of Employment, Economic Development & Innovation (Office Liquor Gaming & Racing) and Billiton Mitsubishi Alliance (BMA). Representatives of these organisations assist the QLD operations to manage the implementation of the Good Sports program that currently includes: Steve Anderson (ADF: State Manager Queensland Good Sports)

Carolyn Watts (ADF: National Community Development Manager)

Tracy Carsburg (Senior Policy Advisor - Department of Communities)

Kassandra McCullough (Senior Policy Advisor - Queensland Health) Peter Dowling (Senior Community Advisor - BMA)

Other partnerships that have been developed include: Q Sports (Sports Federation QLD), Local Government Association Queensland (LGAQ); various Regional Councils and other key stakeholders. It is intended that the state manager will also develop relationships with state sporting associations, police, road safety organisations, etc. to ensure buy in from all key stakeholders in the state.

3.3 Funding 3.3.1 Confirmed funding (2010 2012)Funding for Queensland will be provided by Department of Health & Aging (125K p.a); Queensland Health (130K p.a); Department of Communities (180K p.a); Billiton Mitsubishi Alliance (90K p.a.) and the Australian Drug Foundation. The Office of Liquor Gaming & Racing will provide in-kind support as listed below. Office accommodation and related accommodation facility expenses for the Qld Manager & Regional Managers where able. Computer and software for the Qld Manager, Good Sports;

Administration support; and

Ancillary administration items e.g. postage, printing, stationary etc.

Office and recruitment support in regional locations

The overall budget will be the responsibility of the Queensland Manager. All funding will be held by the ADF to manage. Financial reports will be prepared by the ADF when required for DoHA and relevant funding partners.

3.3.2 Additional funding Additional funding will be sought from Regional Councils or similar organisations where Good Sports has a presence. Other corporate organisations will be identified and approached for a contribution. The maximum amount the ADF will contribute to the costs of the project in Queensland is $375K (2010 2012) while required marketing & media funding may be provided upon need and consultation with the ADF.

3.3.3 ADF license fee All funding is subject to a 14% license fee in lieu of the use of ADF intellectual property. 3.4 Contracts Department of Communities; QLD Health; Office Liquor Gaming & Racing & Billiton Mitsubishi Alliance & will negotiate formal contracts with the ADF that will state terms, conditions and the period to which they apply, as well as a schedule outlining deliverables and funding arrangements in line with Queenslands 3 year Strategic Plan and yearly Operation Plan.3.5 Community Partners The ADF will employ Project Officers in Brisbane metropolitan centre; identified major regional centres and designated remote communities to facilitate Good Sports program initiatives. Support from the Department of Communities; QLD Health (ATODS); Office Liquor Gaming & Racing will be sort wherever possible in those areas. QLD Government agencies have office presence and staff at the following locations throughout Queensland, all of which have a minimum of 30,000 population base.

Brisbane Toowoomba (Roma South West) Gold Coast (Including Scenic Rim Council) Sunshine Coast Hervey Bay (Including Bundaberg Regional Council) Mackay

Rockhampton (including Regional Councils of Winton; Longreach; Barcaldine & Blackall) Townsville (including Hughenden or one other remote centre) Cairns QLD government partners & stakeholders of the ADF staff will assist the State Manager with recruitment of Project Officers in these regions. Where possible, Queensland Health and Department of Communities staff will provide support to the Good Sports Project Officers in implementing the program in the small rural towns as identified.

3.6 Queensland Sports Industry The sport sector provides facilities, services and programs that contribute to opportunities for people to engage in activities that require physical effort and skills, are competitive, have formal rules and are organised within institutional structures. Activity in the sport sector occurs through:

Community based organisations;

Commercial operations (user pays); and

The public sector.

The majority of activity in sport is based around non-profit sporting clubs and associations at national, state and local levels. However, in recent years, in many of the higher profile sports, such as the various football codes, there is an increasing level of private ownership. The Queensland Government, through Department of Communities (Sport and Recreation Services) & Q Sport, is responsible for the development of sport and recreation in Queensland. Local Government Association QLD & Regional Councils also play a major role in the direct provision of sport and recreation services and development of facilities and infrastructure where sport and recreation occur.3.7 Office Liquor Gaming & Racing (OLGR) (Last reviewed 6 October 2009)The QLD Office of Liquor and Gaming Regulation (OLGR) is committed to optimising the level of service provided to its clients and is currently working on a number of initiatives to enhance the quality of that service.Licenses

Main license types which could be applicable to community sporting organisations/clubs are:

1. Community Club license general sporting clubs;

2. On-premises (other activity) license indoor sporting centres;

3. Special facility for example, public golf course. 4. Approved Manager (Bar Compliance Officer)

5. Restricted club license.Application Fees

Application for a Liquor LicenseCommercial Hotel $5,155; Commercial Special Facility $5,155; Commercial Other $1,031; Community Club $2,286; Community Other $516

Application for Commercial Public Event Permit (one-off public event)$516 for the first day, $52 for each additional day

Application for Renewal of a Restricted Liquor PermitFee is for each 3 month period: (i) Sale of liquor not more than 10 hours / week - $93 (ii) More than 10 but less than 25 hours / week - $180

Application to make another change to an existing permit$201

Application to Change the Licensed Area$68

Application for approval as an approved manager$376

Application to renew approval as an approved manager$376

Application for approved sporting area (Community club licenses only)$68

Application for Temporary Change in Licensed Area$52

Application for Temporary Variation of License$52

Application for Variation of License (on a permanent basis)$155

Approval of a changed risk-assessed management plan (RAMP)$68

3.8 Current ProgramsOther alcohol related health promotion programs currently operating are: Young Rural Males Project (QLD Health)This project aims to delay uptake and/or reduce risky and high-risk consumption of alcohol and its related harms by young males aged 10 to 24 years in rural and remote areas of western Queensland. KIDS ABSORB YOUR DRINKING (DRINK WISE)

Is based on evidence that shows a strong correlation between the way parents drink and how their children will grow up to drink. The campaign aims to empower parents to positively influence their childrens future drinking behaviour; so that the next

generation will believe drinking to get drunk is socially unacceptable.Drink Smart (QLD Health)Is a health promotion program that is implemented in universities to encourage students, predominately 18 to 25 year olds, to adopt a responsible approach to alcohol consumption. The program is implemented by university staff that is predominately from the Students Services Associations Guilds and Unions on campus. Young Women and Alcohol Campaign (QLD Health)

The Young Womenand Alcohol Campaign was developed to encourage and support young Queensland women to reduce their harmful alcohol consumption by empowering them to make their own decisions and say no when they want to.

The key campaign messages are "Make up your own mind about drinking" and "It feels good to say no when you want to say no".

Drink Rite (QLD Police Service)Drink Rite is a Queensland Police Service program that aims to promote a responsible attitude towards alcohol consumption and drink driving. Drink Rite illustrates how much variation there is in the effect of alcohol from person to person, particularly between men and women.The program also demonstrates the benefits of drinking low versus high alcohol beverages. 3.9 Office

The State managers office will be located at Department of Employment, Economic Development & Innovation (Office Liquor Gaming & Racing) 7 Short Street Southport Gold Coast 4215. Office space and use of computer, telephone, printer, phone, photocopier, fax and other office facilities (e.g. car) will be provided as in-kind support form OLGR when available.

Regional Managers shall be based in North Qld; Central Qld and South Qld at major centres within a relevant Regional Council. Office support shall be provided by QLD Health; OLGR and the Department of Communities where possible.

All other Project officers based throughout the state will be employees of the ADF. They will predominantly work from home, but will have access to Office Liquor Gaming & Racing services in their region wherever possible. 3.10 Staff

3.10.1 Queensland ManagerThe Australian Drug Foundation will employ a State Manager for Queensland, with salary and expenses to come from allocated funding. The State Managers job description and advertisement can be found in appendix 3 & 4.Advertising and short-listing for the state managers position shall be completed by a Queensland based recruitment agency as approved by the ADF. The selection panel shall be selected from the below organisations as approved by the ADF:

Australian Drug Foundation

QLD Health

Office Liquor Gaming & Racing

Department of Communities Local Government Association QLD

QLD Steering Committee

3.10.2 Regional ManagersQLD shall have 3 Regional Managers based in North QLD; Central QLD and South QLD with location; position & portfolio varying from time to time based on available funding and financial support from ADF stakeholders.

Advertising for and recruitment for these positions shall be through Qlds significant stakeholders (e.g. state & local government) and internal networks including the ADF. Additionally, external recruitment shall be used via employment sections and relevant employment websites (e.g. www.sportspeople.com.au). The selection panel shall be selected from our stakeholders and approved personnel at the discretion of the State Manager & the ADF.(Regional Manager Job description attached in Appendix-)3.10.3 Project Officers

Project officers are vital to the working of the program. They are the face of Good Sports and to the community sports clubs but require support in their roles to ensure a stable and constant presence is maintained for the benefit our program and the clients.Advertising; interviews and appointment of Project Officers will managed by the relevant Regional Manager as directed by the state manager. Selection panels shall consist of selected persons from the various available regional stakeholders / agencies. Other personnel (e.g. Regional Reference Group members) may be called upon to act as panel members at the discretion of the Regional & State Mangers.

The role of the project officer is to meet with and introduce the program to club committees, explain what is required to achieve each accreditation level and assist clubs with achieving the necessary criteria. They are the contact and support to help clubs through the program.

It is intended that all project officers will be contracted by the ADF whereby they will be paid a nominal retainer plus an hourly rate as determined by the state and national office relevant to the needs of the particular Good Sports region. Other extra-ordinary expenses may be recompensed at the discretion of Regional Manager.It is envisaged that one staff member per regional centre will be required, allowing for a maximum of 30-40 hours per month and working with 60-70 clubs maximum. However in the initial stages, project officers time will be taken with training, launching and promoting the program in their area, etc. with club visits taking an increasing amount of time as registrations increase.

Ensuring that project officers meet their targets (meetings, accreditations, community awareness activities) will be a key responsibility of each Regional Manager. Contracts shall be for 6 month tenure only or at the discretion of the state manager. (See appendix 5 for position description).

3.12 Roll-out structure and timeline3.13 Club TargetsTargets for the number of clubs and accreditations over the 3 years of the contract are based on a variety of factors, including funding, number of staff, staff time allocation, population and the regions of the state to be covered. Targets are set on the following assumptions:

50% of registered clubs at Level 1 and 50% at participating status by the end of their first season with the program. Clubs are only able to stay at participating status for up to 12 months, before progressing to Level 1

25-33% of clubs at Level 1 achieve Level 2 in12 months the remaining 66-75% takes 24 months to reach Level 2

The following tables provide an overview of number of clubs and accreditations expected over the 3 years of the program. Total Queensland figures

LevelNumber of Clubs08-0909-1010-1111-12

Level 1Metro35373942

Regional45485154

Remote13141516

subtotal9399105112

Level 2Metro2353739

Regional6454851

Remote4131415

subtotal129399105

Level 3Metro123537

Regional064548

Remote041314

subtotal1129399

Level 3+Metro34641

Level 0Regional441055

Remote22619

subtotal91022115

TOTAL CLUBS115214319431

Queensland Good Sports Targets 2009 - 2011

Good Sports RegionClubs in LGA RegionCurrent Good Sports Clubs2009 TargetsTotal at end of 20092010 TargetsTotal at end of 20102011 TargetsTotal at end of 2011% of Good Sports Clubs in LGA 2011

Central West1321822022222418.18%

Rockhampton 3402823063664212.35%

Wide Bay300122144184227.33%

Cairns32000044482.50%

Townsville27000044482.96%

Mackay27000044482.96%

Brisbane North750254299389476.27%

Brisbane South750254299389476.27%

Gold Coast 3504534865466017.14%

Sunshine Coast3504034364965515.71%

Toowoomba3002222463063612.00%

Roma112527292119.82%

Total220242446230662368399 June 2012

EMBED Word.Document.8 \s 2009-102010-112011-12total

Income

1b/f($23,435)168($152)($23,435)

2Health130,000130,000260,000

3Communities180,000180,000180,000540,000

4BHP90,00090,00090,000270,000

5BCC under negotiation could increase15,00015,00015,00045,000

6DOHA125,000193,000382,000700,000

516,565608,168666,8481,791,565

Expenses

2005Salaries (inc Casual)269,353312,959323,130905,441

2810Project Officers113,627146,933182,708443,268

2010On costs 000

2025Equipment, Plant Costs & Depreciation000

2200Casual wages000

2230Rent & Car Parking1,0001,0501,1033,153

2310Photocopying000

2330Printing & Stationery000

2340Telephone & Communications8,0008,4008,82025,220

2405Bank Charges000

2440Postage & Freight2,0002,1002,2056,305

2450Hospitality & Meetings2,0002,1002,2056,305

2460Legal Fees000

2470Retreat Costs000

2494Travel - Mileage expenses000

2495Travel (Inc airfares, accommodation & m v exp)27,00028,35029,76885,118

2500Sundry Expenses5005255511,576

2515Audit Fees000

2530Computer Maintenance000

2580Staff Training & Development3,0003,1503,3089,458

2706Resources & Accreditation Materials000

2708Research & Evaluation000

2709External Consulting Fees & Consultancies (vic=strat plan)000

2710Merchandise & Kits7,31710,28311,49429,095

2717Recruitment2,0002,1002,2056,305

2722RSA Courses000

2723Club Seminars000

2725Marketing & Advertising5,0005,2505,51315,763

2731Web Development, Hosting & Expenses000

2750Data Collection000

2805CP Rural000

2890Management Expenses000

2955Policing Strategy000

0

0

Total Expenses440,797523,200573,0081,537,005

0

Surplus (Deficit)75,76884,96893,840254,560

0

2985Management Fees75,60085,12093,380254,100

Project Budgeted Surplus/(Deficit)168($152)460460

CPI5%5%

Management Fees percentage14.0%14.0%14.0%

PAGE 1BUSINESS PLAN 2010 - 2012

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Position Description

Primary Objective

The Qld Manager is responsible for leading the implementation and ongoing development of the Good Sports (ADF) program throughout Queensland.

The role leads the following key strategies:

Over see the implementation of current plans as approved by the ADF

Work with current & potential stakeholders in effectively engaging and developing a truly state wide Good Sports program

Ensure potential links are established and maintained with community partners to ensure Good Sports and other like programs are consistently engaged for effective change towards alcohol harm minimization.

Key Responsibilities

Leadership

Provide regular reports to National Community Development Manager & significant partners.

Manage the implementation; facilitation & review process of the Queensland Good Sports Strategic Plan.

Manage & drive the Qld Steering Committees active role in GS Qld focus toward alcohol harm minimisation initiatives

Manage the financial aspects of the Qld program against relevant budgets.

Identify and nurture potential strategic alliances & partners (I.e. state and local government agencies, state & regional sports associations; Police, Main Roads dept., etc).

Develop & implement marketing strategies to increase the awareness of the program.

Deliver the program to regional; remote & metropolitan community sporting clubs

Manage the recruiting process of all staffs

Conduct necessary performance evaluations of operation & management staffs.

Support the ADFs research team as required.

Identifying potential opportunities to broaden the role of the ADF in Queensland.

Program Management

Set State & Regional targets that reflect current financial position of Qld Good Sports

Provide operating reports to relevant stakeholders and ADF as required.

Provide appropriate strategies for the Good Sports program in Qld to expand & develop in line with ADF Community Development key objectives.

Provide relevant management support for the implementation Qlds Good Sports Strategic Plan (2009 2011).

Qld Implementation

Manage the integration of like programs and services to support the reduction of alcohol related harm in community sport clubs.

In-service Qlds 12 Good Sports centres & growth into a further 8 centres over the next 3 years (2009 2011) expanding our GS accreditation memberships from 170 clubs to 570 community sports clubs by 2011.

Manage staff & operational activities, resources and relationships to enhance deliver of GS themes & branding at all levels.

ADF Profile

Increase ADF profile through program partners

Key Accountabilities

KPI

Measurement

Develop a state funding & financial model against set plans & budgets.

Provision of appropriate financial model that reflects strategic outcomes of the state plan

Cost efficient budget that meets predetermined targets (refer Strategic Plan 2009 2011)

Implementation of the Strategic Plan across Queensland

Attainment of Targets in Regional & Metro communities (refer Strategic Plan 2009 2011)

Provision of systematic progress reports & formal reviews

Identifying and nurturing strategic alliance partners including state and local government, sports associations and other sports bodies, police, road traffic authorities etc.

Achieving state Regional Council roll out targets (20 / 73 by 2011)

Yearly attendance at Area Consultative Committee meetings throughout Regional Qld (6 LGAQ meetings)

Half Yearly contact with all State Sporting Associations

Quarterly contact with QPS; Main Roads & relevant agencies

Quarterly meetings with Qld Government significant partners

Developing and implementing marketing strategies to increase the awareness of the program throughout the state.

Media & Marketing strategy (plan) covering regional & metro centres

Relevant costing & budget for communication plan

Monthly GS Qld media announcements in current GS centres

Monitoring & evaluating the performance of project staff throughout the state.

Quarterly Assessment of Operations staff

Professional Development Plan for each staff member

Key Selection Criteria

The capacity to articulate a vision for this function area

Strategic management and leadership skills in implementing community programs with the capacity to effectively and efficiently achieve established goals and strategies and meet stakeholder expectations

A genuine commitment and passion for community and extensive experience supporting communities to achieve their goals

Strong promotional and business development expertise with appropriate public presence and pro-active commitment to enhancing the profile of the ADF

Experience project managing varying scale projects, ideally with a community focus

Demonstrates high level of communication skills: interpersonal, written, presentation and public speaking.

Experience dealing with Government departments, private sector corporates and funding organizations

Demonstrated success in managing high level relationships with key stakeholders

Demonstrated success in leading high performing teams coaching for skill development and driving motivation

Integrity, maturity, judgement, team player, and self awareness

Role:State Manager QLD Good Sports Program

Reports to:National Community Development Manager

Location:Melbourne

Salary Band:Executive level

Last Update:September, 2008