Business OutlookReadings from Hong Kong Feng Shui Master Simon Kwong Industries that may prosper in the Year of Monkey: gaming, tourism, ﬁlm-making (especially martial arts movies),

Business Outlook – 1

Industry Outlook – 2

Economy Outlook – 3

Fengshui for the office – 4

Auspicious days for opening of business – 5

Chinese Zodiac Forecast – 6

Rat – 7

Ox – 9

Tiger – 11

Rabbit – 13

Dragon – 15

Snake – 17

Horse – 19

Goat – 21

Monkey – 23

Rooster – 25

Dog – 27

Pig – 猪 29

DBS BusinessClass 31

Table of Contents

Watch where you leap, folks. Looks like the monkey – a temperamental, aggressive and imperious animal in the Chinese zodiac – may have an unpredictable effect on business this year.

Geomancy experts expect to see lots ofmovement, such as travel, logistics and relocation, in the Year of the Monkey. You may see people on the move, such as a higher staff turnover, or the need to hunt for new markets may be even stronger. Specifically, there may be more Mainland Chinese workers migrating to Hong Kong and neighbouring countries.

But the monkey is full of changes, and is energetic and dynamic, too. So now may be a good time to take stock of and re-energise your business. Perhaps you could source for new technologies to expand your market, or explore different ideas in productdevelopment. You could also look at growing your network here and overseas.

Because of the volatility ahead this year,business owners should control their tempers. Avoid being rash or offending people, and steer clear of decisions that may harm other people. For instance, do not stint on the quality of your products just to cut costs.

Business Outlook

1

Readings from Hong Kong Feng Shui Master Simon Kwong

Industries that may prosper in the Year of Monkey: gaming, tourism, film-making (especially martial arts movies), fashion, beauty, food and beverage, pharmaceutical, logistics, IT, electronic products, fire protection, transportation maintenance, jewellery, precious stones, auctions, arts and culture, and design.

Industries that may not prosper: Agriculture – possible floods around the world may mean a disastrous year for crops.

Industry Outlook

2

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Economic Outlook

High-end consumer products may not do well. Global unemployment may rise, especially in the United States and in Europe. Global oil prices may also rise slightly after plunging by 70 per cent in the past 18 months.

Turbulent events, such as a stock-market crash, may occur in the first, fourth, seventh and 10th lunar months. Remain vigilant during these periods and avoid travel.

Retail sales in China and Hong Kong may see good volume but low profits. Meanwhile, the gaming business may not improve in Macau and may end flat for the year.

The Chinese yuan may remain relatively low, showing signs of appreciation only in the 11th lunar month. The Japanese economy may turn around this year, and the yen may appreciate. In Europe, only the United Kingdom’s economy will be robust. The pound may also be strong.

The Singapore dollar looks to maintain at a healthy and steady level. This year is one of prosperity and peace for Singapore, which will continue to be strong and wealthy!

3


Fengshui for the office

This year, keep the south-west side of the office clean and bright. Do not leave garbage or junk items there.

If your office faces from south to north, be on your guard for matters of fire and water. You can resolve this issue by displaying a plant in a white ceramic pot.

Place copper items, such as ox or unicorn figurines, in the north-east section. Do not leave trash or junk there either.

Looking at sprucing up your workplace? Unfortunately, most parts of the office should not be renovated this year, particularly the south-west, north-south and north-east areas.

4


Auspicious days for opening of business this Lunar New Year

DATE LUNAR CALENDAR AUSPICIOUS TIME

10th February 3rd Day 9am to 3pm Year of the Dragon

15th February 8th Day 11am to 3pm Year of the Rooster

16th February 9th Day 9am to 3pm Year of the Dog

18th February 11th Day 11am to 3pm Year of the Rat

22nd February 15th Day 9am to 3pm Year of the Dragon

11th February 4th Day 7am to 9am

11am to 1pm Year of the Snake

12th February 5th Day7am to 11am1pm to 3pm Year of the Horse

NOT SUITABLE

5


Chinese zodiac forecast Find out what the Year of the Monkey has in store for each of

the 12 animals in the Chinese zodiac.

6

You could meet people of authority offering harmony and propelling your luck further. There could be opportunities for entrepreneurship. But trouble may be brewing behind your back, so be careful with your words and deeds.

Business

You could have opportunities to gain fame and wealth – treasure them. Remain humble. It may be difficult to earn a regular income, which in turn may be easily lost once earned, so be cautious in investments. Stay connected and find ways to work with people born in the Year of the Ox or the Dragon.

Wealth

Rat 鼠

7


1948: Energetic, free of worries, but be cautious with your diet and health. It is a blessing to have an uneventful life.

1960: Good regular income and health. Be wary of villains and unhealthy liaisons and affairs.

1972: A stable year with average luck, but be careful of discord. Avoid meddling in others’ affairs. Celebrate birthdays for luck.

1984: Considerably better fortune this year. Money could come with hard work, with the help of those in power. Make good use of the opportunity.

Those born in:

Career

Wealth

Health

Love

Rat 鼠

8

Note: *** is the highest rating.


This year, your lucky stars could help to develop your career and provide opportunities for your talent so that you shine in the limelight. Those in power, especially women, may appreciate your work and may be in a position to help. Make good use of these opportunities. But be cautious of boastfulness, and of offending malicious and vindictive personalities.

Business

Your regular job could provide you with a very good income. Income from non-traditional sources, however, could be hard to earn and easy to lose, so be very careful with investments. Do not lend money to people – chances are slim that the loan is repaid in full. This could be a year of double happiness and career. Cooperating with people born in the Year of Snake and Rooster may boost your luck even further!

Wealth

Ox 牛

9


Career

Wealth

Health

Love

1937: A stable life, but handle health issues with care. Seek the help of a caregiver.

1949: A year of abundance ahead in money, with tremendous luck in fame and wealth. But watch out for health issues, especially those concerning the heart and men’s health.

1961: Good support from benefactors. More income may come with increased work. Pay attention to your health and get enough rest, as this is a year to show off and develop your talent.

1973: Popular and sociable you may be in a position of power, thanks to the aid of women benefactors. This is a year of ascent and should be treasured. Remember to celebrate birthdays this year – one happy event can deflect three disasters.

1985: You may reap what you sow this year. A good time to meet benefactors who may help you at work.

Those born in:

Ox 牛

10



Refrain from digging or renovation works at home or at the office. Maintain a low profile, and avoid meddling in other people’s affairs – do not disrupt harmony. Frequent travel could help to bring in more income.

Business

You may face barriers and trouble in your endeavours. It may be wise to fend off making major decisions for a year. Take any opportunity to participate in as many celebrations as possible to bring about luck.

Wealth

Tiger 虎

11


1938: Living in power, eating good food and enjoying a life of abundance. But pay heed to stomach problems caused by your diet.

1950: Sailing through life steadily, but take care of your health and exercise regularly.

1962: Receive support from those in power. But be careful of disputes, discord and health issues – money may come with hard work.

1974: A stable life. Be contented and do not rush into things. Keep a lookout on your parents’ health. It is advisable to travel more.

1986: Be cautious of investments – extra income may be hard to earn but easy to lose. Work harder and your regular income could increase. It is advisable to travel and move house.

Those born in:

Career

Wealth

Health

Love

Tiger 虎

12

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Benefactors could help and support you. Seniors may wish you well. Good opportunities may arise to aid your business – do not miss out on these opportunities. Continue to work hard, as a bigger effort may be rewarded with more regular income. Do not meddle in other people’s affairs. Treat those whom you dislike with grace, which may dissipate discord and tricks. Try to travel for leisure or work.

Business

This year, your lucky stars may help to create a situation of the wealthy receiving more wealth. Be generous and forgiving. Work extra hard to benefit from a year of career development and wealth increase!

Wealth

Rabbit 兔

13


1939: Looked after by benefactors and enjoying the good life on later years. There may be some travelling. Take care of your digestive and respiratory system.

1951: Take the time to rest and watch out for health issues. Do not overwork; keep calm.

1963: The Money Star brings good luck. Be cautious when trying to earn income from investments.

1975: Volatile luck this year. Be wary of lawsuits. Do not visit the sick or go to funerals; instead, celebrate birthdays to boost luck.

1987: Receive support from benefactors, which could lead to good career development. But be wary of villains playing tricks behind your back. Be careful with investments.

Those born in:

Career

Wealth

Health

Love

Rabbit 兔

14



This is a year of resistance and barriers. Misunderstandings may easily offend others. Maintain a low profile and do not try to be heroic. Watch out for backstabbers and conmen. In essence, just say less and do more. You could find good opportunities for development and may be appreciated by others. Do not be deterred by hard work. Initial difficulties may be rewarded by sweet success at the end.

Business

Pay attention to financial matters. Beconservative and do not invest blindly as there may be a high chance of losses. Do not be greedy – this is a year of regular income and hard-earned money. Watch your health. Take part in as many happy events as possible to bring in good luck. Do more good deeds. Cooperate with people born in the Year of the Rat and the Monkey – combine forces to help improve your fortune.

Wealth

Dragon

15


1940: Most importantly, take care of your health. Exercise regularly and keep to a simple diet.

1952: Relatively better luck, with the chance to earn extra income. It is advisable to travel. There may be luck in trading, but be meticulous when making investments.

1964: Fame and wealth is likely. It is advisable to be more aggressive. But your luck is dependent on hard work. Do not slacken. Pay attention to health issues.

1976: Income from other sources and an active social and love life may be on the cards. A good year to travel.

1988: Support from benefactors. Work extra hard and widen your network of connections. This is a year of opportunity – use it wisely.

Those born in:

Career

Wealth

Health

Love

Dragon

16



A year of universal harmony. Those in power may offer guidance, leading to opportunities at work. Things may be difficult at first but may get easier later. Plan business activities discreetly to avoid being sabotaged. Try not to choose people born in the Year of the Tiger or the Monkey as partners – they may cause trouble. Gossip and bad-mouthing may occur at the workplace – refrain from reacting. Take everything in its stride and do not try to be greedy. It is very important to work on personal relationships! It is advisable to be tolerant and give way to the other side.

Business

This year may see good and bad fortune. Making money may be on the cards, but only for regular income, not for income earned from other sources.

Wealth

Snake 蛇

17


1941: Living in power and wealth, but pay attention to health issues.

1953: Good career development. Be careful of the trouble with affairs.

1965: Potential disasters may be resolved and turned into good luck. Take a step back and maintain the status quo at work for your gain. Watch out for troubles relating to gossip and discord.

1977: Many opportunities for development. Good year for regular income. Be careful with investments.

1989: Quite busy at work, but high popularity. Many opportunities for your talent to be developed. Regular income and a blossoming love life.

Those born in:

Career

Wealth

Health

Love

Snake 蛇

18



There may be trouble and setbacks at work and in your career development. You may be fooled by the villains. It is important to keep things in harmony this year. Keep a low profile as much as possible. Do not be heroic. Do not engage in any illicit or questionable acts or business, or else there could be a high chance of long-lasting lawsuits.

Business

Be conservative this year in the quest for investment income. Do not take any risks in speculation – losses are likely. It is advisable to attend celebratory events to improve your luck.

Wealth

Horse

19



1930: A life of abundance. Avoid quarrels with others. Pay attention to health issues.

1942: No worries in life. In wealth and in power, but be careful of respiratory illnesses.

1954: Living in wealth and power, and leading a life of abundance. Popular among friends. Exercise regularly to maintain your health.

1966: Be careful of spending all your earned money. You could be surrounded by gossip and discord – do not pay any attention to those matters. Try to save your regular income. Addi-tional income may be lost easily.

1978: Relatively good fortune ahead, and income may be earned with hard work. Things can be difficult at first, but can get easier later. You may receive help from benefactors and have good luck.

1990: Opportunities for career development, as well as a good love life with likelihood for marriage. Treasure these opportunities.

Those born in:

Career

Wealth

Health

Love

Horse

20


Plenty of support from benefactors this year, especially if they are women. You are advised to work hard. However, be careful of the tendency to overspend.

Business

Good wealth ahead, but do not invest blindly. It is most important to be conservative with finances. There may be multiple opportunities to earn regular income. Nevertheless, people born in the Year of the Goat may have really good luck in their careers and opportunities to earn money. Treasure this and work hard!

Wealth

Goat 羊

21


1943: Luck in wealth, career and businesses. However, pay attention to health issues.

1955: Benefactors will help and support at every turn, which might enable you to grow your career. Pay more attention to health issues.

1967: Make good use of money and social opportunities, but do not take on things that exceed your capability; otherwise you may lose everything earned. Your social life could be in overdrive, use the opportunity wisely!

1979: May increased in popularity. There is also luck in making money, which is the most beneficial for people in sales and marketing. It is important to work hard!

1991: A smooth year for studies and work. Your active social life may be very beneficial to those who are still single!

Those born in:

Career

Wealth

Health

Love

Goat 羊

22



This may be a year of trouble. Attend as many celebratory events as possible to achieve better luck. Do not meddle in other people’s affairs. Be wary of gossipers, backstabbers, and lawsuits from villains. Remember: do not carry out any digging or renovation work at home or at the office. Travelling can improve your luck, but try to avoid travelling to destinations in the south-west or north-east. In career, be contented and do not be aggressive. Hard work may increase your regular income. Extra income is hard to earn but easy to lose. Try not to be a guarantor.

Business

Be conservative with your assets this year and do not take any aggressive steps. Socialise more with people born in the Year of the Rat, the Dragon and the Snake to draw on the harmony among you and resolve bad luck.

Wealth

Monkey 猴

23


1944: Luck is stable. Pay attention to dietary and health issues.

1956: Smooth sailing at work, but be careful of health issues. Possible signs of strengthen in wealth but weaken in health.

1968: Smooth sailing at work with plenty of income. Many opportunities abound to devel-op your career, but be careful of villains around you. It is important to keep the peace and not be too calculative. Take care of your diet and watch out for digestion issues.

1980: Expect regular income. Work harder and your efforts may be rewarded correspondingly. Avoid gambling. This could be a year of fame and wealth for you!

1992: Enjoy the support of benefactor and a good social life. It is a year of joy and marriage can be considered. However, it is important to do the right thing this year. Do not attempt to engage in illicit acts or matters. Celebrate birthdays to boost luck.

Those born in:

Career

Wealth

Health

Love

Monkey 猴

24



Benefactor may give assistance. It is advisable to make use of the opportunity wisely and work hard. There may be plenty of opportunities for career development.

Business

You may have good luck in regular and other sources of income. It is important to take this opportunity. Keep an eye on your wallet and steer clear of requests for big loans from friends! Stay close to people born in the Year of Ox and the Snake to enhance your luck.

Wealth

Rooster

25


1933: You may have the help from benefactor and be in a position of power and respect, but you need to pay attention to health issues.

1945: Average luck. Do not indulge in sexual pursuits. Take care of your health. There may be regular income.

1957: There may be regular income, but be careful of unhealthy liaisons. It is advisable to celebrate your Chinese 60th birthday to boost luck.

1969: It is advisable to work hard at establish-ing a career. Luck is moving around. It is advisable to celebrate birthdays to boost luck.

1981: Help is available from benefactors and it is advisable to treasure this. Opportunities abound for promotions or a job change. It is advisable to celebrate birthdays to boost luck.

1993: You may be particularly popular, which is very beneficial to those who are single.

Those born in:

Career

Wealth

Health

Love


Rooster

26


Your career development may face barriers but stay positive! Build up your knowledge and surge ahead next year.

Business

Be conservative when keeping your assets. Sow the seeds and do not care too much about harvesting. It is also not advisable to venture into business with partners. Try to keep the status quo in all that you do. Avoid engaging in quarrels. Be tolerant and give way to people! Remember, there could be a steady stream of regular income, but extra income could be easily lost! Try not to be a guarantor, to avoid losses this year. It isadvisable to be close to people born in the Year of the Rabbit or the Tiger – you can draw on their luck for a boost.

Wealth

Dog 狗

27


1934: Watch out for health issues. It is advisable to celebrate birthdays to boost luck.

1946: A year of abundance and good health. You may also establish good relationships. However, watch out for your health, and do not overwork.

1958: Work could be smooth, but do not overwork yourself. Get plenty of rest and keep to a simple diet.

1970: You could live in power and wealth. Work could get very busy. Have plenty of rest and pay attention to health issues.

1982: You could enjoy good luck in both regular and extra income. Make good use of the opportunity. However, be wary of villains around you. Remain low profile, and be generous to people.

1994: Plenty of opportunities to travel and socialise. It is advisable to work hard and build a good foundation.

Those born in:

Career

Wealth

Health

Love

Dog 狗

28



Your lucky stars could help to develop your career this year and provide opportunities for development. Women benefactor may support you, so do not offend any women! Females born in the Year of the Pig may be especially lucky, receiving a lot of help from benefactors. Even when faced with difficulties, benefactors could appear to save you from your troubles.

Business

Avoid running around, or there could be money losses, injuries and lawsuits. Try not to be a guarantor or entering the courtroom as a witness. It is advisable to stay close with people born in the Year of Rabbit and the Goat, to draw on your shared energy.

Wealth

Pig 猪

29


1935: Watch out for health issues. There may be hospitalisation due to injuries. Try not to climb the stairs or go out alone.

1947: Popular among friends. Pay attention to your diet and health issues. Good fortune ahead.

1959: Appreciated by superiors, you could receive help in career development. Be wary of digestive illnesses. You could be prone to overworking yourself, which could cause health problems.

1971: You could be promoted with your superiors’ appreciation and support. Be careful of digestive illnesses and troubles with personal relationships. Avoid meddling in other people’s business and you may be all right.

1983: You may be helped by benefactors. You could be happy at work and in love. However, do not engage in illicit acts and matters, otherwise you could incur a loss!

1995: Benefactors may help you. It is advisable to study hard and not indulge in sexual pursuits. Luck is moving around. Try to celebrate birthdays to boost luck and resolve troubles.

Those born in:

Career

Wealth

Health

Love


Pig 猪

30

1

1

19

1

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Documents

Business OutlookReadings from Hong Kong Feng Shui Master Simon Kwong Industries that may prosper in the Year of Monkey: gaming, tourism, ﬁlm-making (especially martial arts movies),