Business Journal April 2012 A Section

8/2/2019 Business Journal April 2012 A Section

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Health/Medical 6A-7A

Marketing &Branding 3B

Colleges &Universities 6B-7B-8B

Business Banking 9B-10B-11B-12B

INSIDE

BusinessJournalOF WEST CENTRAL OHIO

THE

April 2012

The Regions Business Publication

www.businessjrnl.com

Enterprise Office Systems is now a part of PerryCorporation Perry Corporation, Lima OH, a leadingprovider of office automation technology to busi-nesses throughout northwest Ohio, northeast Indi-ana and southeast Michigan since 1965, is pleasedto announce the acquisition of Enterprise OfficeSystems (EOS), Toledo OH. EOS has been a pro-

vider of everything office for the Toledo areasince 1998.Their offerings include copiers, fax machines,

printers, scanners, office supplies and office fur-niture. In addition, they offer the Panasonic Pana-Board, an electronic white board.

The EOS acquisition will build upon Perry Cor-porations offerings and extend the reach of the so-lutions and services it can offer to clients. As aresult, customers will be able to count on a singlesource for a broad range of products and services-- ranging from industry-leading multi-functionprinting products, comprehensive workflow solu-

tions, optimized print services, network infrastruc-ture and managed IT services, all while deliveringexceptional value and support. Currently PerryCorporation has 6 Ohio locations including Lima,Findlay, Mansfield, Marion, Toledo and their net-

Perry Corporation acquisition

Ohio Wins Governors CupFindlay, Ohio has been ranked

the sixth best micropolitan com-munity in the U.S. for new andexpanding facilities for 2011 bySite Selection magazine, the ofcialpublication of the Industrial AssetManagement Council. The maga-zine ranked 567 of the nations mic-ropolitan areas, cities of 10,000 to50,000 people which cover at leastone county. The Findlay/HancockCounty region has ranked well formany years, and moved up from a25th place ranking in 2010.

In addition, the State of Ohioclaimed the 2011 Governors Cupwith 498 projects, after coming insecond for the 2010 cup with a 376,more than a 30 percent increase.

This is Ohios sixth GovernorsCup in eight years.

Findlay-Hancock County isproud to again be ranked as one ofthe top micropolitan communitiesin the United States, and to contrib-ute to Ohios success in winningthe 2012 Governors Cup Award,said Tony Iriti,

FindlayHancock CountyEconomic Development Director.We are grateful for the effortsof our communitys business andpublic sector leaders as well asour economic development partnersthat strive to make Findlay andHancock County a great place tolive, work and play.

The FindlayHancock CountyEconomic Development Ofcecompiled and submitted severalprojects that met Site Selections

qualifying criteria. Among thosethat qualied was the opening of

HAMLET Protein, representing a$20 million investment, and 85,000sq. ft., the opening of MITEC, a$33 million investment that cre-ated 88 new jobs, the Nissin Brakeexpansion, which created 135 newjobs and was 280,000 sq ft., theMarathon Petroleum Corp. reorga-nization, that resulted in 100 newjobs, and several others, making thetotal number of qualifying projectscome to 11, with more than $135million in investments and 561 newjobs created.

Hancock County has madeamazing economic progress in thepast year, said Findlay Mayor,Lydia Mihalik.

Our jump in the micropolitanrankings clearly demonstrates that

our hard work is paying off.The Economic Development

Ofce has worked hard to stream-line its efforts, and enhance itsfocus on economic developmentthroughout the region, said JohnHaywood, The FindlayHancockCounty Alliance President andCEO. We are grateful for the workof the business partners, facilitiesmanagers, board members andregional workforce that promotethe Findlay/Hancock County com-munity. We wouldnt be where weare without them.

Ed Ingold, Hancock CountyCommissioner, is also encouragedby the news. This is a big step inthe right direction, he said. Wevegot a bright future ahead.

For more information, pleasecontact the FindlayHancock

County Economic DevelopmentOfce at 419-422-3313 or visit

FindlayHancockED.com.###About The FindlayHancock

County Alliance:The FindlayHancock County

Alliance is a partnership bring-ing growth and prosperity to theFindlay/Hancock County commu-nity. Through a strong economicdevelopment focus, leadership pro-grams, business building initiativesand volunteer opportunities, theAlliance helps position its commu-nity among the best micropolitancommunities in the United States.The Alliance is a blend of theareas best resources including theFindlayHancock County Chamberof Commerce, Findlay-HancockCounty Economic Development and

the Hancock County Convention &Visitors Bureau.

Findlay named one of the nations top micropolitan communities in 2011

TheBusinessJournal

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2A TheBusinessJournal April2012

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April2012 TheBusinessJournal 3A

Bluffton facility to increase to over300,000 sf

GROB Systems, Inc., which is partof the GROB Machine Tool Group, isexpanding its existing facility by add-ing 46,365 square feet of floor space to

the current 257,000 square foot plant tobuild customer orders. This expansion isexpected to increase capacity to manu-facture machine tools for the powertraincomponents group, and eventually main-tain or increase GROB Systems currentmarket share.

The expansion will also add 109 park-ing spaces to accommodate additionalemployees. The companys fixed assetinvestment will include building renova-tions and leaseholder improvements. Itproposes to hire engineers, administrativestaff, and operations staff.

The company expects to create 113 newfull-time positions. The average wage ofthe jobs will be $15 per hour, plus $3.08per hour in benefits.

The Ohio Tax Credit Authority ap-proved a 45%, seven-year tax credit toGROB Systems for the creation of $3.5million in additional annual payroll at

the project location and will retain $17.6million in existing payroll. The Authorityrequires the company to maintain opera-tions at the Village of Bluffton site for atleast ten years.

According to the Tax Credit Authority,the job creation tax credit is a major factorin GROB Systems decision to expand inOhio. The automotive industry is experi-encing increased demand for productionequipment for powertrain componentsdue to delayed investment during the pastseveral years. This increased demand, andan opportunity to accommodate growth, isdriving the companys expansion project.State support will help defray the costsof hiring additional employees and posi-tion the company to take advantage of thisgrowth opportunity. In addition, the com-pany will claim the tax credit on incometax revenue generated at the project loca-tion in excess of the companys baseline

income tax revenue at the project site.The credit began in January and will

end December 2018.

The Ohio Department of Development(ODOD) also approved $7.9 million inloans for GROB Systems. These loansinclude an Ohio Enterprise Bond Fund(OEBF) loan in the amount of $6.4 mil-lion and a 166 Direct Loan for $1.5 mil-lion. The terms of both loans will be for aperiod of 15 years.

GROB Systems, Inc. designs, builds,and installs metal cutting machines, au-tomation, gantries, assembly andtest equipment, and completeturn-key production lines for cus-tomers. The company, incorpo-rated in 1981, is based in Bluff-ton, Ohio. The parent company,GROB Machine Tool Group, wasfounded in 1926 in Munich, Ger-many, and moved its headquar-ters to Mindelheim in 1972. Ithas three plants: Bluffton, Ohio;Mindelheim, Germany; and So

Paulo, Brazil. The company em-ploys approximately 4,000 indi-viduals worldwide.

Plant expansion to create 113 jobs

van wert area

b2b expoThursday, May 24th, 2012

11 am - 6 pm

Ultra Sound b2b After Hours, 6-8:30 pmVan Wert Fairgrounds Commercial Building

A Business to Business Expo to showcase yourbusiness and expand your customer basein 1 day with this 1 event.

The Van Wert Area Chamber of Commerce is nowaccepting reservations for exhibit space. (419) 238-4390

[email protected]

Jane Birckhead, CPCU

Executive Vice President

Trustee - Stepping Stones Center

Life Home Auto Business Income

Hukill HazlettHarrington Agency, Inc.

Insurance Since 1838

513-793-1190

FAX: 513-795-5730 Cell: 513-479-1193Direct Line: 513-619-4621

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Serving the Corporate

and Personal Community

For Over 30 YearsLiving the Rotary motto:

Service above self

BusinessJournal

THE

ofWestCentralOhioVolume21,No.4

PublisherDonaldR.HempleContributingWritersJeffreyGitomer

AdvertisingDonald R.HempleTheBusinessJournalismailedtothetopbusinessleadersinthe11-countyregionofWestCentralOhio.Althoughinfor-

mationisgatheredfromsourcesconsideredtobereliable,theaccuracyandcompletenessoftheinformationcannotbeguaranteed.InformationexpressedinTheBusinessJournaldoesnotconstituteasolicitationforthepurchaseorsaleofanyproducts.

Copyright,TheBusinessJournalofWestCentralOhio,2006,Allrights reserved. Reproduction oruse, withoutwr ittenper-missionofeditorial,photographicorothergraphiccontentinanymannerisprohibited.TheBusinessJournalispublishedmonthlyat405N.MainSt.,Delphos,OH45833

ContactUsTelephone 419-999-4762DonHemple 419-695-0015 ext. 138Mari lynHoffman 419-695-0015ext.131Stacy Prine 419-695-0015 ext. 129 toll f ree 800 -589 -6950

Mail405N.MainSt.,Delphos,OH45833-1598Forinformationconcerningnews,advertisingandsubscriptione-mailusat:[email protected]@delphosherald.com

www.businessjrnl.com

Miller PrecisionIndustries, Inc.

131 Progressive Dr. P.O. Box 489Ottoville, Ohio 45876CNC Precision Machining

Small & Large Production RunsFixtures Special Machinery & Tooling

Secondary Machine Operations

Phone 419-453-3251 FAX 419-453-3030www.millerprecision.com

TheBusinessJournal

Distributedin13counties...

ALLEN,AUGLAIZE,

DEFIANCE,HANCOCK,

HARDIN,HENRY.LOGAN,MERCER,PAULDING,

PUTNAM,SHELBY,VAN

WERT,WOOD


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Get ready to grow your bottom line and vis-ibility in northwest Ohio at the Van Wert AreaChamber of Commerces newest event. TheVan Wert Area Business to Business Expo isa one-day event, open to the public that is theperfect venue to showcase your companysproducts and services. Set for Thursday, May

24 from 11 am-6 pm, any business providingservices or products in the region will benefitfrom exhibiting, and will have the opportu-nity to reach key customers, business execu-

Van Wert Chamber Introduces New Event to Trigger Economic Growthtives, management and the communityat large. The Expo will take place at theVan Wert County Fairgrounds Commer-cial Building located at 1055 S. Wash-

ington St. (Rt. 127) in Van Wert, Ohio.The Chamber is now accepting reserva-tions for exhibitor booths.

In addition, multimedia promotionwill attract numerous area buyers toassure quality show traffic that will be

See VW CHAMBER, page 7A

Debby Peters of Connext Nation willhelp you take your networking skills to thenext level.


6/86A TheBusinessJournal April2012

Health/Medical

This year is going to be filled with uncertainty for thehealth care industryand, as a result, for health care com-munications. For starters, the Patient Protection and Af-fordable Care Act will continue to reshape our health caresystem, and the Supreme Court will also decide whether an

individual health care mandate is constitutional.But even with so many political, economic and regula-

tory questions hanging in the air, here are four trends thatwill affect health care communications in 2012.

Trend No. 1: The increasing role of social media inhealth care

In 2011, we saw a new trend of more empowered, en-gaged and better informed patients. Last year, more than80 percent of Internet users went online for health-relatedinformation, to share their experiences and find much-needed support. While more than two-thirds of physicians

used social media for professional purposes. And thesefigures continue to grow.

In 2012, we will see patients forming closer relation-ships with health care providers and health care brands.This e-patient engagement will force the health care in-dustry to evolve and become an active participant in social

media.Social media gives health care communicators a com-

pletely new way to engage with health care professionalsand patients directly and through online communities. Inturn, companies can then tap into these communities to

educate patients and gain invaluable research and market-ing insights.

Most importantly, social media offers an extraordinaryopportunity to promote public health, improve health de-livery and create more productive relationships betweenpatients and physicians.

Trend No. 2: An explosive growth in mobile market-ing

In 2011, health care professionals surprised the indus-try by rapidly adopting mobile technologiesat a rate fasterthan patients. By now, more than 80 percent of doctors owna smartphone and 40 percent use a medical app for workpurposes.

Health apps organically integrate with physicians ev-eryday activities: they can be used for medical and drugreference, to share EMR data and educate patients through

images, video and other resources.Mobile technology is a unique communications vehicle,and it will allow us to micro-target consumers when theyare on the go and at other times when they are open tobrand communications. Also, it will give us a new way tobuild long-term relationships through offering high-value,client-focused content.

Trend No. 3: The growing need for integrated com-munications and highly targeted messages

In 2012, successful health care communicators willhave to offer even greater value than before: they will beresponsible for integrating earned, paid and owned media.As health care brands are getting more engaged with digital

and mobile strategies, they will be required to integrate PR,advertising, marketing and digital in a bundle that comple-ments and amplifies a companys message.

In addition, the health care industry is moving frommass-producing to concentrating on smaller, more focused

groups of clients. Health care PR will echo this trend byshifting from mass marketing to very targeted communica-tions. And digital technologies are here to assist us.

Trend No. 4: Focusing on measuring successThe days of ad equivalency and impressions are gone.

Communications teams will be under pressure to show howtheir initiatives translate into sales, new leads and potentialbusiness ventures. The function as a whole will be movingfrom measuring outputs (number of interviews and stories,figures on op-eds and press releases placed, and websitevisits) to outtakes (changes in awareness, opinion, behav-ior that impact a companys business objectives).

It is time to develop meaningful PR metrics. We, atSpector & Associates, are currently testing a measuringtool that will offer our clients an opportunity to truly under-stand the value of public relations. Stay tuned for a white

paper.Tying communications activities to a companys busi-ness objectives boosts C-Suite confidence in our abilitiesas PR professionals, reinforces PRs stature, especially inhealth care, and makes winning budgets easier.

These are just some of my predictions for health carecommunications 2012. What are yours?

Nina Dunn is a communications and media relationsspecialist at Spector & Associates. Dunn works with theagencys health care and pharmaceutical clients, helpingthem develop effective thought leadership campaigns andcommunications strategies. You can reach her at [email protected] or follow her @Spector_Health.

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Leading you to better health.

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care for cancer patients.Dr. Herrington

Radiation Oncologist at St. Ritas

open and free to the public. The Businessto Business Expo offers numerous busi-ness opportunities to:

Expand your area customer base inone day with this one event.

Showcase your services and prod-

ucts Network business to business Increase community visibility and

build community image Be part of the Van Wert B2B Exhibi-

tor Guide with key details about yourbusiness

In addition to the exhibit floor, at-tendees can attend excellent businessprograms with topics including market-ing, social media, networking and more.

The Chamber is pleased to announce akeynote speaker for the afternoon work-shop, Debby Peters, owner and Directorof Training for Connext Nation. Peters,known as the Network guru, will shareher knowledge and expertise in the field

of business networking and Word ofMouth marketing. Peters shares, I loveto help people connect to their next refer-ral. My goal is always to help others to bemore successful.

The day will conclude with a prime net-working event from 6-8:30 pm, the Ultra

Sound B2B After Hours, providing a ca-sual opportunity to end the day with net-working and socializing with colleaguesand potential business contacts. UltraSound Special Events is creating an en-tertainment environment for the Business

After Hours that will showcase much ofwhat they offer for interactive, fun busi-ness events. Try your mental powers withthe Mindball Interactive game or showyour style in the Ultra Sound VintagePhoto Booth.

Sponsorship opportunities at variouslevels are available for the Van Wert AreaBusiness to Business Expo that providea one day, one event, once a year oppor-tunity to reach a qualified, concentratedgroup of business owners, executives and

employees in the Van Wert area and sur-rounding communities. For more infor-mation about sponsorships and exhibitorreservation information, please contactthe Van Wert Area Chamber of Commerceat (419) 238-4390 or email at [email protected].

VW Chamber(Continued from page 5A)

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8A TheBusinessJournal April2012

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Business Journal April 2012 A Section