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BUS 402 Innovative Educator/bus402.com

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For more course tutorials visitwww.bus402.comBUS 402 Week 1 DQ 1 Environmental ChangesBUS 402 Week 1 DQ 2 Vision and MissionBUS 402 Week 2 DQ 1 Components of External Environment BUS 402 Week 2 DQ 2 Components of Internal AnalysisBUS 402 Week 2 Assignment Starbucks S.W.O.T. AnalysisBUS 402 Week 3 DQ 1 Market Positioning StrategiesBUS 402 Week 3 DQ 2 Vertical IntegrationBUS 402 Week 4 DQ 1 International MarketsBUS 402 Week 4 DQ 2 Multi-business CorporationsBUS 402 Week 5 DQ 1 Corporate Social ResponsibilityBUS 402 Week 5 Assignment Final Case Study and Strategic Plan (Starbucks)

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Page 1: BUS 402 Innovative Educator/bus402.com

BUS 402 Innovative Educator/bus402.com

Page 2: BUS 402 Innovative Educator/bus402.com

BUS 402 Week 1 DQ 1 Environmental Changes For more course tutorials visit

www.bus402.com

Week 1 DQ 1 Environmental Changes. . Provide an example of an industry or

company that has changed its strategy over time as environmental factors such as technology, competition, and consumer preferences have changed. Explain the changes in environment and in the industry’s or company’s evolving strategy. Respond to at least two of your fellow students’ posts.

BUS 402 Innovative Educator/bus402.com

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BUS 401 Entire Course (New)

For more course tutorials visitwww.bus402.com

BUS 401 Week 1 DQ 1 The Role of Financial Management in a Firm BUS 401 Week 1 DQ 2 Financial Statements BUS 401 Week 1 Financial Management Challenges and Ethics BUS 401 Week 2 DQ 1 Dreams Do Come True BUS 401 Week 2 DQ 2 Investing in Bonds BUS 401 Week 2 Journal Present and Future Values, and Expected

Returns

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 1 DQ 2 Vision and MissionFor more course tutorials visit

www.bus402.com

Vision and Mission. Share the vision and mission statement of your firm (or one with which you are familiar). How is that vision and mission statement communicated to employees and the public?

What is the role of the vision and mission statement in driving the activities of the firm? If there is no vision and/or mission statement

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 2 Assignment Starbucks S.W.O.T. Analysis.For more course tutorials visit

www.bus402.com

S.W.O.T. Analysis. Watch the video, How to Perform a S.W.O.T. Analysis, and then conduct an S.W.O.T. analysis using the Starbucks’ Global Quest 2006: Is the Best Yet to Come? case provided in the Course Materials section of your course shell. The analysis should address the components of the organization’s environment (internal strengths and weaknesses, and external opportunities and threats), alternatives to consider, and your assessment of the quality of the decision

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 2 DQ 1 Components of External EnvironmentFor more course tutorials visit

www.bus402.com

Week 2 DQ1 Components of External Environment. What are the two most

relevant externalities from Exhibit 2.6 for a firm with which you are familiar? Have these externalities made the industry in which the firm operates more, or less, attractive to you as consumer? Explain your rationale. Respond to at least two of your fellow students’ posts.

 

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BUS 402 Week 2 DQ 2 Components of Internal AnalysisFor more course tutorials visit

www.bus402.com

Components of Internal Analysis. Using “The Seven-S Framework” from pages 58-59 to examine a firm with which you are familiar and address how the firm stacks up in respect to the “qualities of excellence” list on page 59. Does alignment with this list help explain why the firm is currently successful or unsuccessful (use any metric you think is appropriate to judge success)? Respond to at least two other students' posts.

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 3 DQ 1 Market Positioning StrategiesFor more course tutorials visit

www.bus402.com

Week 3DQ 1 Market Positioning Strategies. Chapter 4 addresses timing and

positioning (or market niche) strategies. Using Exhibits 4.8 and 4.9 to assess a firm of your choice. What generic strategy is this firm employing? Are they using a combination approach? What are the advantages/disadvantages of consciously using a generic strategy? Explain your position. Respond to at least two of your fellow students’ posts

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 3 DQ 2 Vertical IntegrationFor more course tutorials visit

www.bus402.com

Vertical Integration. Is your company vertically integrated? If so, is it fully, or partially, integrated? If not, would such a move yield potentially high competitive rewards? Explain your rationale. You can also use a past firm or one with which you are familiar. Respond to at least two of your fellow students’ posts

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 4 DQ 1 International MarketsFor more course tutorials visit

www.bus402.com

Week 4DQ 1 International Markets. What issues are likely to arise in a

developing country when a global giant like Coca-Cola begins operations there? What kinds of advantages does such an expansion bring to the globalizing organization? Support your thoughts with research. Respond to at least two of your fellow students’ posts.

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 4 DQ 2 Multi-business CorporationsFor more course tutorials visit

www.bus402.com

Multi-business Corporations. Consider how a large diversified organization sets strategy. PepsiCo, for example, has beverages (Pepsi, Mountain Dew, Gatorade, Tropicana, Aquafina, Dole and tea and coffee through partnerships with Lipton and Starbucks) and food companies (Frito Lay, Quaker, Sabritas, Gamesa, and Latin Americas Foods). Do you think all the business units should have the same strategy, or should they be independent and

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 5 Assignment Final Case Study and Strategic Plan (Starbucks)

For more course tutorials visitwww.bus402.com

Focus of the Final Paper Read the Starbucks’ Global Quest 2006: Is the Best Yet to Come?

case provided in the Course Materials section of your course shell. From the perspective of an executive with the firm, prepare a ten- to twelve- page, three-year strategic management proposal to Starbuck’s managing board of directors. Your proposal must be future-oriented and include an economic assessment, marketing assessment plan, a financial plan, an organizational structure recommendation, and supporting

BUS 402 Innovative Educator/bus402.com

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BUS 402 Week 5 DQ 1 Corporate Social ResponsibilityFor more course tutorials visit

www.bus402.com

Week 5DQ 1 Corporate Social Responsibility. Think of companies that are

concerned not only with the bottom line, but also with being good corporate citizens. Share examples and the reasons why you think these companies practice social responsibility. Respond to at least two of your fellow students’ posts.

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BUS 402 Innovative Educator/bus402.com