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Energy, Environment & Climate Change European Practice

Burson-Marsteller EMEA - Energy, Environment & Climate Change

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Burson-Marsteller’s European Energy, Environment & Climate Change Practice works across Europe and the Middle East with clients large and small who are navigating difficult issues, bringing new technologies to market, or seeking powerful ways to tell their story.

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Energy, Environment & Climate Change European Practice

Practice Overview

  The health of Planet Earth is a major concern for governments, businesses and communities.   According to the UNEP’s Global Environmental Outlook-4, human society is using the

world’s resources unsustainably, degrading farmland and fisheries, rivers and forests – and risks a significant weakening of the global economy if this is not addressed.

  Climate change could reduce economic growth by 5%-20% by 2100 if left unchecked.

  During this century, we need a fundamental change in the relationship between resource use (especially energy), economic activity and society.

  The business world will face new challenges and increasingly be required to operate in a binding framework that limits environmental impacts.

  The transition to sustainable commerce will take decades – yet NGOs, many consumers and a growing band of politicians are impatient for action (and believe change can be achieved quickly and without additional cost).

  Effective communication to stakeholders and especially governments is critical to ensure a policy environment that continues to encourage innovation and profitable commercial growth.

  Burson-Marsteller’s Energy, Environment & Climate Change practice works across Europe and the Middle East with clients large and small who are seeking to navigate difficult issues or bring new technologies to market.

  Our integrated offer includes research, advertising, public affairs, investor relations, issues and crisis management, corporate communications, digital outreach, advertising, social investment/CSR and stakeholder engagement.

Our Approach

SPECIFIC EXPERTISE   Climate and environmental issues

counsel and integrated communication programme

  Energy & environmental NGO monitoring, engagement and connections

  Public policy specialists (at both country and EU levels and at both Ministerial and official/departmental levels)

  Specialist knowledge to deal with:   NIMBY resistance to locations of new

or expanded operations   Changing consumer behaviours to

help reduce energy consumption   Ambassador training to make your

managers effective local communicators

  Web 2.0 and beyond – how to engage the Facebook generation

  Advocacy training

ADDITIONAL EXPERTISE   Government Relations   Advocacy Advertising   Digital Campaigning   Media Relations   Attitudinal Research   Coalition building   Media Relations   Speechwriting   Executive media training   Financial/investor relations   Crisis and issue manegement   Content production (editorial

services, design, video)   Online reputation tracking   Media monitoring

Current or recent clients [please contact us for case studies]

Latest Perspectives

  NGO overview:

  EU Timetable:

  UNFCCC workplan:

Esa Laurilo, Finland, Hydrogen

Faika Yalvac, Turkey

Maria Lazarimou, Greece

Roman Diukarev, Russia and Ukraine

Sigurd Grytten, Norway, Hyropower

Kim Larsen, Denmark Michal Donath, Czech Republic

Said Aissaoui, France, Utilities

Martin Kratky, Austria, Chemicals

Desiree Collier, Europe, Digital Strategist

Niina Hepojoki, London, Biodiversity

Anna Reid, London, Road Transport

George Hutchinson, London, Coal

Catelijne Wessels, Netherlands, CSR

Aase Lidbeck, Sweden, Water and Fisheries

Eddy Naim, Middle East

Nigel Heneghan, Ireland

Bill Royce, London, Co-Chair, Oil/Gaz

Volker Wendt, Brussels, Transmission

Adam Lewis, London, Wind, Waste Management

Clemente Senni, Italy, Grid/Pipelines

David Page, London, Biofuels

Andre Wigger, Frankfurt, Forestry

Jim Currie, Brussels, Emissions Trading

Marcel Kamm, Switzerland, Nuclear

Roman Geiser, Switzerland, Co-Chair, Nuclear

Our People in Europe

Peter Linton, Brussels, Senior Council

Izaskun Martinez, Spain, Solar

Contact information

PRACTICE LEADERS MARKET FOCAL POINTS

Bill Royce, Co-Chair London + 44 20 7300 6310 [email protected]

Roman Geiser, Co-Chair Zurich +41 44 455 8432 [email protected]

Peter Linton, EU Counsel Brussels + 32 2 743 6653 [email protected]

AUSTRIA Martin Kratky +43 (1) 505 47 01 - 33 [email protected]

BELGIUM Volker Wendt +32 (0)2 743 66 29 [email protected]

CZECH REPUBLIC Michal Donath +420 2 2421 1220 [email protected]

DENMARK Kim Larsen +4533327878 [email protected]

FINLAND Esa Laurila +358 (9) 856 5521 [email protected]

FRANCE Said Aissaoui +33141867628 [email protected]

GERMANY Andre Wigger +49 (0)69 2 38 09-49 [email protected]

GREECE Maria Lazarimou +30 (210) 693 1000 [email protected]

IRELAND Nigel Heneghan +353 (1) 660 7395 [email protected]

ITALY Clemente Senni +39 06 6889631 [email protected]

MIDDLE EAST Eddy Naim +358 (9) 856 5521 [email protected]

NETHERLANDS Catelijne Wessels +31 20 5795955 [email protected]

NORWAY Sigurd Grytten +4792240790 [email protected]

RUSSIA/UKRAINE Roman Diukarev +7 495 775 4795 [email protected]

SPAIN Isaskun Martinez +34932011028 [email protected]

SWEDEN Ase Lidbeck 46 8 440 1253 [email protected]

SWITZERLAND Marcel Kamm +41 (0)44 455 84 58 [email protected]

UNITED KINGDOM Adam Lewis +44(0)20 7300 6334 [email protected]