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Oklahoma State University, U.S.
Department of Agriculture, State
and Local governments cooperat-
ing. In compliance with Title VI
and Title VII of the Civil Rights Act
of 1964, Executive Order 11246
as amended, Title IX of the Edu-
cation Amendments of 1972,
Americans with Disabilities Act of
1990, and other federal and
state laws and regulations, does
not discriminate on the basis of
race, color, national origin, sex,
age, religion, disability, or status
as a veteran in any of its policies,
practices, or procedures.
ing this next session of RCP’s
Stronger Economies Together,
please feel free to attend.
These sessions are open to
anyone with an interest. For
more details on time and loca-
tion, contact the Payne County
Extension office: Suzette Barta
or 405-747-8320.
A coalition of partners from
Payne, Creek, and Lincoln
Counties that call themselves
the Route 66 Community Part-
ners (RCP) was recently chosen
by USDA Rural Development to
participate in their on-going
Stronger Economies Together
(SET) program.
SET is a program that provides
regions with data analysis, tech-
nical assistance and facilitation
toward the development of a
regional economic development
plan. Oklahoma now has four
SET regions, including another
new region in South-Central
Oklahoma (Coal, Garvin, John-
ston, Murray and Pontotoc
Counties.)
RCP’s strategic planning pro-
cess is being facilitated by Dr.
Dave Shideler of the Oklahoma
Cooperative Extension Service.
To date, the group
has met for two of
their nine planning
sessions, most re-
cently in Oilton
(Creek County) in
November. The Oil-
ton session focused
heavily on the
presentation of de-
mographic and eco-
nomic data for the
region. Communities
with representatives
in attendance includ-
ed Cushing, Perkins, Stillwater,
Oilton, Drumright, Chandler,
and Stroud.
RCP will meet again on January
15 in Cushing (Payne County).
The session will focus on trying
to identify the region’s competi-
tive advantage.
If you are interested in attend-
S T R O N G E R E C O N O M I E S T O G E T H E R !
F R E E L U N C H E O N F O R S M A L L A N D H O M E - B A S E D B U S I N E S S E S
Each January, the Extension office hosts a luncheon for small and home-based business own-ers who would like to offer input in the planning of monthly pro-grams for the home-based busi-ness association meetings. This year’s luncheon will be held on Tuesday, January 21, noon-1pm at the Payne County Administra-tion Building (corner of 6th and
Duck) in Stillwater.
There is no cost to attend the luncheon, but an RSVP is need-ed so we know how many to plan for. RSVP by contacting Suzette Barta at the Extension
office.
In general, the group meets at noon on the 4th Tuesday of each
month (although the January ses-
sion is actually the 3rd Tuesday).
Some of the most popular activi-ties in 2013 included the Con-stant Contact training in April, the Payne County Fair in August, and the Networking Session in Sep-tember. Other programs this past year included Best Apps for your iPad, Dealing with Difficult Cus-tomers, and Pinterest for Your
Business.
If you own a small or home-based business and have some educa-tion needs or would just like to network with other business own-ers, you are cordially invited to attend the luncheon as well as any of our monthly programs. The group does not meet in Decem-ber to allow members to focus on Christmas for their business and
with their families.
PA
YN
E C
OU
NT
Y
EX
TE
NS
IO
N
D E C E M B E R 2 0 1 3
V O L U M E 5 , I S S U E 4
B U I L D I N G U P B U S I N E S S
I N S I D E T H I S I S S U E :
Winter Events in the
County
Steps to Maximize Pinter-
est for Your Business
PRIDE Customer Service
Program is for Everyone!
Payne County Leadership
Connections
Strategic Planning for Non-
Profits
Ideas for Shopping Local
this Holiday Season
To receive this newsletter To receive this newsletter To receive this newsletter To receive this newsletter
via email, send an email via email, send an email via email, send an email via email, send an email
message to Suzette Barta:message to Suzette Barta:message to Suzette Barta:message to Suzette Barta:
[email protected]@[email protected]@okstate.edu
Dr. Dave Shideler facilitates the strategic planning process for SET session in Oilton (Creek County).
HBB owner, Shelly Jobe, shares about her business, Celebrating Home, at the September networking event.
• Dec 5: Christmas Parade of Lights,
Downtown Stillwater
• Dec 12: Old-Fashioned Country
Christmas & Parade in Perkins, 6pm
• Dec 14: Cushing Christmas Parade,
12pm
• Dec 14: Stillwater’s Jingle Bell
Sweepstakes giveaway
• Jan 15: SET in Cushing
• Feb 21-23 : Civil War Reenactment,
Yale
1. Make sure you have a good
landing site for Pinners who
follow your Pin. For example,
have a good website or up-
dated Etsy shop.
2. Know the goal of a Pin. For
example, are you trying to
drive people to your website
to make a purchase? If so,
you need to make your web-
site URL highly visible to
Pinners.
3. Make sure you Pin compel-
ling photographs. A medio-
cre photo will be lost in the
crowd and will most likely not
be re-Pinned.
4. Create as many boards as
you like. It is good to have
general interest boards visi-
ble for potential customers to
see.
5. Use Pinterest for marketing
research. Follow your cus-
tomers on Pinterest and re-
search what they want and/
or like.
6. Go viral—Pin and re-Pin often!
Repeat!
Over the last few months alone, Payne
County Educator, Suzette Barta has
been involved in presentations to
elected County Assessors, elected
County Commissioners and their
staffs, elected school board members
from around the state, and members
of the Stillwater Chamber of Com-
merce.
Here are a few comments from our
participants:
“I really enjoyed the class discussions be-
cause it helped me to realize I'm not the
PRIDE—Producing Resourceful In-
formed Devoted Employees—is a
customer service program offered by
the Oklahoma Cooperative Extension
Service. While the three-hour work-
shop was originally created for front-
line employees of retail businesses,
over the years program developers
have learned that a wide variety of
audiences may benefit from a re-
fresher course in basic customer
service skills.
only one who has experienced certain
situations and to know I handled them
correctly”
I didn't know what to expect, but the class was very informative and thought provok-ing.”
We would enjoy presenting the PRIDE
program to your group or your employ-
ees. Call the Payne County Extension
office to schedule your workshop.
There is no charge for the program
although you may choose to purchase
pins for your group.
U P C O M I N G E V E N T S F O R W I N T E R 2 0 1 3 - 1 4 :
“ P R I D E ” C U S T O M E R S E R V I C E P R O G R A M I S F O R E V E R Y O N E !
Page 2 B U I L D I N G U P B U S I N E S S
T I P S T O M A X I M I Z E P I N T E R E S T F O R Y O U R B U S I N E S S
Statewide PRIDE Director (and our very Statewide PRIDE Director (and our very Statewide PRIDE Director (and our very Statewide PRIDE Director (and our very
own Santa Claus), Dr. Merritt Taylor own Santa Claus), Dr. Merritt Taylor own Santa Claus), Dr. Merritt Taylor own Santa Claus), Dr. Merritt Taylor
(right), and Creek County Extension Edu-(right), and Creek County Extension Edu-(right), and Creek County Extension Edu-(right), and Creek County Extension Edu-
cator, Wendie Powell (center) present a cator, Wendie Powell (center) present a cator, Wendie Powell (center) present a cator, Wendie Powell (center) present a
PRIDE certificate to an elected county PRIDE certificate to an elected county PRIDE certificate to an elected county PRIDE certificate to an elected county
official in a recent PRIDE training in official in a recent PRIDE training in official in a recent PRIDE training in official in a recent PRIDE training in
Sapulpa as a part of the County Training Sapulpa as a part of the County Training Sapulpa as a part of the County Training Sapulpa as a part of the County Training
Program. Program. Program. Program.
Payne County Leadership Connec-
tions (PCLC) is well underway and
has recently held sessions in Per-
kins and Glencoe.
The Perkins session was held in
October at the Oklahoma Territori-
al Plaza and included lunch spon-
sored by Payne County Bank. Mon-
ica Taylor entertained the group
with her music during lunch, which
was a special treat.
The class was able to tour most of
the buildings in the Plaza including
the restored home of Frank (Pistol
Pete) and Anna Eaton, the IXL
School house, the Train Depot, the
Methodist Church Center, and the
Old Service Station.
Glencoe was our stop in November
and lunch was sponsored by
Payne County Bank and Stillwater
National Bank. Visitors to the ses-
sion included County Commission-
er, Zach Cavett (of Glencoe),
Payne County
Emergency Man-
agement Direc-
tor, Jeff Kuhn (of
Glencoe), Glen-
coe Schools Su-
perintendent,
John Lazenby,
and Glencoe Pub-
lic Works manag-
er, Mark Porter.
Classmates had
an
opportunity to
speak with each of
the visitors in infor-
mal roundtable ses-
sions.
As a team-building
exercise, the PCLC
participants de-
signed and built
kites in teams of
four. The day ended
with some kite-
fly-
ing in the park.
The weather was
absolutely per-
fect for flying
kites and the
group had way
more fun than
they expected to
have!
Coming up soon
in December,
the class will
P A Y N E C O U N T Y L E A D E R S H I P C O N N E C T I O N S
Page 3 V O L U M E 5 , I S S U E 4
travel to Cushing to learn about
the petroleum industry in Payne
County. In January, they will
meet in Yale and will learn about
some of our county’s most fa-
mous residents, past and pre-
sent.
If PCLC sounds like a lot of fun
to you, please consider joining
us for Class 5 which will be re-
cruited in the summer of 2014
and will begin September 2014.
Chillin’ on Pistol Pete’s porch in the Oklahoma Territorial Plaza in Perkins.
Checking out some artifacts in the Train Depot museum in the Territorial Plaza in Perkins.
Flying kites in Glencoe’s city park.
315 W. 6th Avenue, Suite 103
Stillwater, OK 74074
Phone: 405-747-8320
Fax: 405-747-8323
E-mail: [email protected]
STRATGIC PLANNING AVAILABLE STRATGIC PLANNING AVAILABLE STRATGIC PLANNING AVAILABLE STRATGIC PLANNING AVAILABLE
FOR NONFOR NONFOR NONFOR NON----PROFITSPROFITSPROFITSPROFITS
The Oklahoma Cooperative Exten-
sion Service has a long history of
providing strategic planning assis-
tance to communities across the
state, but this service is also
available to individual groups
seeking to develop their vision,
mission, goals, and strategic
plans.
This is a wonderful service provid-
ed to non-profit charitable organi-
zations and is offered at no
charge whatsoever. The process
generally takes about three sepa-
rate sessions, and it is recom-
mended that the agency’s board
of directors be in full attendance.
If your organization is interested
in developing a strategic plan in
2014, contact the Payne County
Extension office.
P A Y N E C O U N T Y E X T E N S I O N
#10 Gift certificates to a lo-
cally-owned hair salon, day
spa, masseuse, manicurist,
etc.
#9 Gift certificates to a local-
ly-owned restaurant
#8 Gifts from your locally-
owned jeweler (Honey, did
you catch that?)
#7 Gift certificates for slightly
unorthodox services such as
an oil change, computer re-
pair, auto-detailing, and
home/office organization.
#6 Pieces from local artists
#5 Books by local writers (get
them signed.)
There is still time to think
about shopping locally. Be-
yond the economics, local
store owners are our friends
and neighbors and we want
to see them do well.
Now for the economics...For
every $100 spent at a local
store, $68 stays in your com-
munity. That compares with
only $43 when you shop at a
chain store. I am not sug-
gesting that you should avoid
chain stores. I’m just sug-
gesting that you stop and
think occasionally, “Hey,
could I buy some of this local-
ly?”
Here are my top ten ideas for
local gift purchases.
#4 Gifts from your friends
who are involved in direct
sales.
#3 One-of-a-kind items from
local crafters (Hint: you can
often find them online, but
give them a call to let them
know you are buying local.
Maybe you can save some
shipping costs.)
#2 Gifts from businesses
that are icons in your com-
munity (Hint: think about the
businesses that your city is
known for around the state
or even around the country.)
And my #1 idea for buying
local this holiday season…
S H O P L O C A L I D E A S B Y S U Z E T T E B A R T A
B U I L D I N G U P B U S I N E S S —
A N E W S L E T T E R F O R C O M M U N I T Y A N D E C O N O M I C
D E V E L O P M E N T I N P A Y N E C O U N T Y
www.oces.okstate.edu/payne
. . . S P E N D Y O U R L U N C H H O U R W A L K I N G A R O U N D Y O U R D O W N T O W N . Y O U ’ L L F I N D
P L E N T Y O F I D E A S .
