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Building Strong Partnerships in Kentucky
Jennifer Redmond, MPHProgram Director Kentucky Cancer Consortium
Key KCC partnership strategies Sell people on the benefit of working together as opposed to
working on their own.
Be a “connector.” – Tipping Point
Recognize that successful partnerships take time.
Actively listen to partners to learn what their best skills, talents, interests and job descriptions allow them to do.
Be proactive about finding ways you can benefit partners.
Key KCC partnership strategies Find specific projects for people to rally
around and keep things moving.
Be enthusiastic and positive.
Be willing to check ego at the door.
Be eager to share credit.
Key KCC partnership strategies Expect to learn from one another.
Put communication plan to action.
Be inclusive.
Thank people early and often.
Summit partnerships Co-host with Kentucky Women’s Cancer Screening
Program in Spring 2008 Attendance from around the state Shared goals and learning objectives
Co-host with Tobacco Prevention and Cessation Program in Fall 2008 Attendance from around the state Shared prevention goals
Prevent Cancer Foundation Dialogue for Action for Colon Cancer – June 2008
Health Education through Extension Leadership (Cooperative Extension Program) Primary sponsor for Summit speakers, travel
educational materials
Staff partnerships
Kentucky Injury Research and Prevention Center Staff provided consulting regarding developing a state
plan, building partnerships and strategic planning Discussed creative collaborative opportunities
Area Health Education Centers Lessons learned from physician trainings
“For-profit” partnerships Humana
Financial, Awareness of prevention and early detection efforts, Leadership, For-profit perspective, Public policy
Norton Cancer Prevention and Early Detection Program, Norton Cancer Institute Financial, scholarships, leadership, clinical
perspective
Survivor partnerships Patient Advocate Foundation
National Volunteer Coordinator, Kentucky State Policy Liaison
Grassroots policy support and updates
A Lion in the House KCC provided outreach coordination and support for
childhood cancer survivor events
Other state partnerships…Just a phone call away!
Arkansas Colorado Idaho Maryland Nebraska
New York North Carolina Ohio South Carolina Utah Washington
How did we find partnership opportunities? Made one-on-one visits with key stakeholders on their turf
Spoke honestly and candidly
Proactively connected people
Highlighted strengths and benefits of organizations above pre-existing challenges
Developed and followed-through with communication plan
Opportunity knocks… Steering Committee decided to focus on public policy
American Cancer Society -- Government Relations staff
Developed a committee of interested partners
Founder of Colon Cancer Prevention Project and enthusiastic promoter of screening joined Steering Committee
January 2008 was to be a revenue-generating session of the Kentucky General Assembly
Key legislators willing to meet with us
I’m Just a Bill….HB415 Became our rallying project
Colon cancer screening and treatment program targeting uninsured/underinsured ages 50-64
As of August 2007, there was nothing collective happening toward this effort
April 2008, the Kentucky General Assembly passed HB415 creating a colon cancer screening program
Strategic Partnering Brought people together who are often never in
the same room Cancer organizations that may have past turf wars Both state AND local health department
representatives Physicians from various specialties Community Advocates Non-profit organizations For-profit organizations Government Officials Government Relations Specialists
Facilitated effective meetings Be open to the possibility that our meetings may
want to make people stick a pencil in their eye Led interactive group discussion Were willing to gently cut people off if they are
dominating the meeting discussion Prioritized one or two key items requiring decisions Worked toward consensus Selected neutral location Adhered to meeting time frame Provided timely follow-up and concise meeting
notes
Results and Next Steps Bill was passed – but with no funding attached! Reconvene key stakeholders from committee (who
are now listed on the legislation) Outline legislative victory in May/June newsletter for
all KCC partners Determine which parts can be implemented without
funding In-kind from partners
Participate in Dialogue for Action for Colon Cancer Start planning for next legislative session