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Build Your Brand
Workbook
your storyEvery business, every brand begins with a story. Tell your story here. Why are you starting your
business? What lead you to this point? How did you get here?
Building yourpersonal
brand
Who do I want to make an impact on?
What is my mission?
What do i want to accomplish with this company?
How do I want my ideal customers to feel when they visit my website?
How do I want people to feel after they meet me?
What do Istand for?
What do I stand for? In Business, In Life?
What do I stand against?
What aspects of my personality do I want to share with my ideal customers?
What is it about me, that I want to make sure people know?
What am I not afraid to share?
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