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Recruiting for USE’s
ROCKET INTO SCOUTING
What we will cover:
• Why RIS
• What is RIS
• How to Use RIS
• How to Market RIS
• Brainstorm
• Best Practices
• Questions
Over 100% of Cub Scout recruitment goal!
Positive first experience for everyone!
Over 100% in Cub Scout growth!
Registered within the first week of September
Wouldn’t Your Life be So Much Easier?
It WORKS!
WHY - Rocket Into Scouting
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It’s FUN!
WHAT - Rocket Into Scouting
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WHAT - Rocket Into Scouting
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FREERockets!
HOW - Rocket Into Scouting
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HOW - Rocket Into Scouting
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HOW - Rocket Into Scouting
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HOW - Rocket Into Scouting
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HOW - Rocket Into Scouting
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HOW - Rocket Into Scouting
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Plan & Execute!
MARKET - Rocket Into Scouting
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Postcards Fliers
Posters
MARKET - Rocket Into Scouting
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E-blast
Social Media
Web Banners
MARKET - Rocket Into Scouting
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Yard Signs – No Text
Yard Signs – Customizable
Feather Banners
MARKET - Rocket Into Scouting
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Online Radio Ads
Full Page Ads Half Page Ads
Pay Per Click
MARKET - Rocket Into Scouting
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Stickers
Wristbands
Bookmarks
USEThe Tools!
MARKET - Rocket Into Scouting
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MichelleLydialice Catherine
facebook.com/11Moms
MARKET - Rocket Into Scouting
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PromoteLike Crazy!
Brainstorm
Best Practices
The Playbook is Key
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Training is Key
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Incentives & Recognition
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Mason-Dixon Council Successes
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Moraine Trails Council Success
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North Florida Council Success
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Questions?
We’re going to be in your face, we’re going to be growing.
It’s our time!Michael J. Surbaugh
THANKYOU!
