BTEC First Travel and Tourism - Sample lesson plan and activities

Unit 1� Exploring the UK travel and tourism sector BTEC First

© Pearson Education Ltd 2010. Copying permitted for purchasing institution only. This material is not copyright free.

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Unit 1� Exploring the UK travel and tourism sector BTEC First Travel and Tourism


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BTEC First Travel and Tourism Unit 1� Exploring the UK travel and tourism sector

3

AS1� Time for travelTherearemanydifferentreasonswhywemightmakeajourney,visitadestinationortraveltoothercountries.

Individually,thinkaboutjourneysthatyou,yourfriendsorfamilyhavemadeinthelastyear.

Recordinthetablebelow:• wherethejourneywasto• thepersonorpeopletravelling• theirreasonsforeachjourney.

Where was the visit to? Who was travelling? What was the reason for the journey?

E.g. Manchester E.g. Me and my cousin Mel E.g. To visit our friend Jack

4© Pearson Education Ltd 2010. Copying permitted for purchasing institution only. This material is not copyright free.

BTEC First Travel and TourismUnit 1� Exploring the UK travel and tourism sector

AS2 Types of tourismReadeachofthetravelandtourismscenariosbelowandmatchittooneofthemaintypesoftourism.

Domestic Outbound Inbound

A Japanese doctor who travels from Tokyo to attend a

medical conference in London.

A group of A-Level students from Newcastle

who take a two week cycling holiday in the

Highlands.

A family of five from Norfolk who take a ferry to France for a two week camping

holiday.

A gap-year student who

travels around the world over 12

months.

An elderly couple from Lancashire who take a short break on

the Isle of Man.

A group of Canadian tourists who fly to

London and then tour the UK by coach for

four weeks.

A group of girls on a ‘hen weekend’ to

Amsterdam.



5

AS3 Reasons for travelInpairsorsmallgroups,thinkorasmanydifferentreasonswhypeopletravel,andwritedownareasonforeachletterofthealphabetinthetablebelow.

A

B

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

X

Y

Z



AS4 Travel motivationsReadeachofthetravelandtourismscenariosbelowandmatchittooneofthemaintypesoftourism.

Leisure Business VFR

Take it further:

Nowconsiderwhetherthesescenariosaredomestic,outboundorinboundtourism.

Domestic Outbound Inbound

An Indian manufacturer who

travels to Birmingham for an exhibition.

A group of university students who take a two week package

holiday to Ibiza.

A mother and daughter from

Manchester travelling to the Lake District for

a spa weekend.

Two teenagers who take the train

to see their old school friends in

Leeds.

An elderly couple from Suffolk who travel to

visit their grandchildren in Spain.

A Welsh Member of Parliament travelling to Brussels for five

days.

A group of 12 men travelling to

Latvia on a ‘stag-weekend’.



7

AS5 Travel and tourism jobsTourismmakesamajorcontributiontotheUKeconomyandcreatesmanydifferentjobsinthetravelandtourismsector.

Withapartner,discussallthedifferentjobrolesthatyoucanthinkofwhicharerelatedtothetravelandtourismsector.Recordyourfindingsinthediagrambelow.

Take it further:

Individually,chooseoneofthejobrolesfromthediagramabove.Usetheinternet,newspapersandotheravailableresourcestoresearchyourchosenjobroleandfindouttheaveragewageforsomeoneworkinginthatrole.



AS6 Key facts and figuresResearch Activity

Inpairsorsmallgroups,carryoutinternetresearchtofindoutthemostup-to-datestatisticsonUKtourismnumbersandspending.

Domestic tourism

Number of tourism trips taken in the UK

Total spending

Inbound tourism

Number of overseas tourists coming to the UK

Total spending

Outbound tourism

Number of UK tourists taking trips abroad

Total spending

Thefollowingwebsitesmayhelpyou: www.statistics.gov.uk www.tourismtrade.org.uk



9

AS7 Workspace activityThe Tourist Information Centre

‘EnjoyEngland’,partofVisitBritain,isresponsibleforpromotingEngland’sattractionstoitsdomesticandinboundvisitors.EssentialtotheaimsandobjectivesofEnjoyEnglandistheworkofTourist Information Centres.

TouristInformationCentres(TICs),sometimescalledVisitorInformationCentres,offerthetouristorvisitoressentialpracticalinformationandadviceaboutaparticulartown,city,orarea.Thisinformationcanincludehowtogetthere,howtogetaround,whattoseeanddoandwheretostay.

Therearecurrently560TICsoperatingthroughoutEngland,allindependentlyrunandstaffedbylocalpeople,readytodealwitharangeofenquiries.

TICsactasaninformationpointfor:•accommodation•attractions•eatinganddrinking•entertainment•mapsandguides•shopping•transport.

TICsofferarangeofproductsandservicestothetouristincluding•accommodationbookings•ticketsalesforlocalconcerts,showsandevents•saleofsouvenirs,booksandmaps;•transportinformationandtransportticketbooking.

Activity

MakeavisittoyourlocalTouristInformationCentre(orcarryoutresearch)tofindout:• theaimsandobjectivesoftheTIC.• aboutthedifferentproductsandservicestheyoffertotourists.• whichorganisationstheTICworkswith.Identifywhichofthesearedomestic,inboundandoutbound

organisations.Arethesefromthepublicorprivatesector?• whatthebenefitsoftheseworkingrelationshipsaretotheTIC.• howmanyvisitorstheCentredealswitheachyear.Dotheyhaveanystatisticsonthecontributionthese

visitorsmaketothelocaleconomy?

Take it further:

ArethereanyorganisationstheTICisnotworkingwiththatyoufeelwouldbeusefulpartners?Why?

Documents

BTEC First Travel and Tourism - Sample lesson plan and activities