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2018-21 1 BACHELOR OF SCIENCE IN ELECTRONIC MEDIA SYLLABUS THREE YEARS B.Sc. ELECTRONIC MEDIA (FULL TIME) PROGRAMME (w.e.f. 2018 – 2021) KUSHABHAU THAKRE PATRAKARITA AVAM JANSANCHAR VISHWAVIDYALAYA RAIPUR (C.G.)

BSC EM 2018-21 -Final - ktujm.ac.inktujm.ac.in/BSCEM2018-21-Final.pdf · 2018-21 1 bachelor of science in electronic media syllabus three years b.sc. electronic media (full time)

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2018-21 1

BACHELOR OF SCIENCE IN ELECTRONIC MEDIA

SYLLABUS

THREE YEARS B.Sc. ELECTRONIC MEDIA (FULL TIME) PROGRAMME

(w.e.f. 2018 – 2021)

KUSHABHAU THAKRE PATRAKARITA AVAM JANSANCHAR VISHWAVIDYALAYA

RAIPUR (C.G.)

2018-21 2

Bachelor of Science in Electronic Media (Three years full time degree course)

Marking Scheme

Subject / Paper Type of Course

Credit Max. MKS

Min. Passing MKS Semester – I

BSEM 101

Introduction to Communication (TH) CE+AA

C 4 75 25

30 10

BSEM 102

Development of Media (TH) CE+AA

C 4 75 25

30 10

BSEM 103

Communicative English. (TH) CE+AA

F 4 75 25

30 10

BSEM 104

Communicative Hindi. (TH) CE+AA

F 4 75 25

30 10

BSEM 105 (A)

Media and Current Affairs. (TH) CE+AA

Reporting (TH) CE+AA

E

4

75 25

30 10 BSEM

105 (B) BSEM 106

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%)

Subject / Paper Type of Course

Credit Max. MKS

Min. Passing MKS Semester – II

BSEM 201

Language of Media and Translation (TH) CE+AA

C 4 75 25

30 10

BSEM 202

Indian Government and Politics (TH) CE+AA

C 4 75 25

30 10

BSEM 203

Environmental Studies (TH) CE+AA

F 4 75 25

30 10

BSEM 204

Indian Society and Culture (TH) CE+AA

F 4 75 25

30 10

BSEM 205 (A)

Economic Development Planning in India (TH)

CE+AA Value Education and Liberal

Studies (TH) CE+AA

E

4

75 25

30 10 BSEM

205 (B)

BSEM 206

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%)

2018-21 3

Subject / Paper Type of

Course Credit Max.

MKS Min.

Passing MKS

Semester – III

BSEM 301

Introduction to Audio Visual Media (TH) CE+AA

C 4 75 25

30 10

BSEM 302

Journalism of Electronic Media (TH) CE+AA

C 4 75 25

30 10

BSEM 303

Writing for Media (TH) CE+AA

C 4 75 25

30 10

BSEM 304

Animation (2D) (TH) CE+AA

C 4 75 25

30 10

BSEM 305 (A)

Editing (TH) CE+AA

Media Management (TH) CE+AA

E

4

75 25

30 10 BSEM

305 (B) BSEM 306

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%)

Subject / Paper Type of Course

Credit Max. MKS

Min. Passing MKS

Semester – IV

BSEM 401

Television Journalism (TH) CE+AA

C 4 75 25

30 10

BSEM 402

Radio Journalism (TH) CE+AA

C 4 75 25

30 10

BSEM 403

Media Law and Ethics (TH) CE+AA

C 4 75 25

30 10

BSEM 404

Introduction to Camera (TH) CE+AA

C 4 75 25

30 10

BSEM 405 (A)

Digital Video Technology (TH) CE+AA

Art of Film Making (TH) CE+AA

E

4

75 25

30 10 BSEM

405 (B) BSEM 406

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%)

2018-21 4

Subject / Paper Type of

Course Credit Max.

MKS Min.

Passing MKS Semester – V

BSEM 501

Television Programme Production (TH) CE+AA

C 4 75 25

30 10

BSEM 502

Radio Programme Production (TH) CE+AA

C 4 75 25

30 10

BSEM 503

Web Media and Production (TH) CE+AA

C 4 75 25

30 10

BSEM 504

Photo Journalism (TH) CE+AA

C 4 75 25

30 10

BSEM 505 (A)

Public Relation & Advertising(TH)

CE+AA Introduction to Graphics (TH)

CE+AA

E

4

75

25

30

10

BSEM 505 (B)

BSEM 506

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%)

Subject / Paper Type of Course

Credit Max. MKS

Min. Passing MKS Semester – IV

BSEM 601

Script Writing (TH) CE+AA

C 4 75 25

30 10

BSEM 602

Appreciation and Reviews (TH) CE+AA

C 4 75 25

30 10

BSEM 603

Post Production (TH) CE+AA

C 4 75 25

30 10

BSEM 604

Projector on Video Production (TH) CE+AA

C 4 75 25

30 10

BSEM 605

Internship E 4 100 40

BSEM 606

Practical and viva-voce C 4 100 40

Grand Total 600 270 (45%) F- Foundation Course C-Core Course E-Elective Course

2018-21 5

BSEM -101 Introduction to Communication

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Communication

Communication, Concept and Definition Types of Communication Elements of Communication Process of Communication

UNIT-II Mass Communication

Meaning and Definition of Mass Communication Elements of Mass Communication Process of Mass Communication Functions of Mass Communication

UNIT-III Models of Communication

SMR Model, SMCR Model Laswell’s Model Shannon and Weaver Model

UNIT-VI Theories of Communication

Normative Theories of Mass Media Authoritarian Theory Free Press Theory Social Responsibility Theory

UNIT-V Classification of Mass Media

Print Media Electronic Media New Media

Books Recommended: McQuil Denis, Mass Communication Theory , 4th ed., Sage Publication Ltd, London Macluhan, Marshall., Understanding Media, Routledge & kegan Pual, London Rogers M. Everett, A History of Communication Study, Free Press, New York ,1997 Kumar J. Keval , Mass Communication in India, Jaico Publishing House, Bombay

2018-21 6

Yadav , J.S., Mathur, Pradeep, Issues in Mass Communication :The Basic Concepts, Kanishka Publisher& Distributor, New Delhi

Agrawal, Dr.Virbala,Gupta,V.S., Mass Communication, Concept Publishing Co., New Delhi,2001 Vilanilam J.V. Mass Communication ikratfy izsepan lapkj Økafr vkSj fo'o tu ek/;e flag vkse izdk'k tulapkj ds ewy fl)kar foyk fuye ts-oh- Hkkjr esa lapkj vkSj tulapkj Understanding Journalism : John Wilson Journalism in India : Rangaswami to Rarth Sarthi Mass Communication : W.J.S. Murthy Process and Effects of Mass Communication : Wilber Schramm Mass Communication: Theory and Practice : J. V. Vilanilam Story of Mass Communication : Gurmeet Mann lapkj fl)kUr dh #ijs[kk & ÁsepUn ikratfy i=dkfjrk ds fl)kUr & jes'k pUæ f=ikBh lapkj v©j i=dkfjrk ds fofo/k vk;ke & v¨eÁdk'k flag i=dkfjrk ds ewy fl)kUr & MkW v¨eÁdk'k flag lEÁs"k.k% Áfr#i ,oa fl)kUr & MkW JhdkUr flag

2018-21 7

BSEM -102 Development of Media

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Early Communication System

Early communication system in India Language as a vehicle of Communication Invention of printing press Early efforts to printing

UNIT-II Early News Papers and Journalism

Development of Journalism in India Early news- papers of India journalism before and after independence Modern Journalism

UNIT-III Radio

Development of Radio as a medium of Mass Communication AIR (Akashwani) Commercial Radio FM and AM Broadcasting Community Radio

UNIT-VI Television

Development of television as a medium of Mass Communication Doordarshan Cable Television Satellite Television DTH

UNIT-V Film, Folk and New Media

Film as a mass media Development of Indian Cinema Traditional media

Books Recommended: Stefen Prince, Movies and Meaning: An Introduction to Film, Allyn and Bacon. London, 1997. Chatterjee P.C., Broadcasting in India, Sage, New Delhi,1990. Kumar J. Keval, Mass communication in India, Jaico Publishing House, Bombay,(New Ed.)

2018-21 8

A Manual for New Agency Reporters. IIMC, New Delhi, allied publishers Pvt. Ltd., New Delhi. gfjeksgu jsfM;ksa vkSj nwjn'kZu i=dkfjrk 'kekZ dkS'ky] jsfM;ks izlkj.k flag nsoozr] Hkkjrh; bysDVªkWfud ehfM;k JhokLrj latho fgUnh flusek dk bfrgk

2018-21 9

BSEM -103 Communicative English

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks UNIT I

Grammar: Articles, Part of Speech Where the Mind is without Fear The wonder that was India

UNIT II Tense: Types and Its Uses The Heritage of Indian Art The Ramayana and The Mahabharata

UNIT III Vocabulary: Antonyms, Synonyms, Homonyms, Prefix, Suffixes Individual Movement in India Dandi March

UNIT IV Grammar: Modals, Direct indirect Speech Application Writing

UNIT V Composition: Paragraph Writing, Letter Writing Raja’s Diamond Tree

Books Recommended: Intermediate English Grammar by Raymond Williams. Vocabulary by Michael Macarthyand Felicity O’Dell. English Grammar by Jayanthi Dakshina Murthy. Detailed Study of Kinds of Poetry, forms of Drama, Popular fiction, Book review etc. English language and Indian Culture – Dr. R.S. Pathak, Dr. Nirmaljeet Oberoi, Dr. M.C. Saxena, Pro. Zaki-

Ur-Rahman Khan

2018-21 10

BSEM-104 Communicative Hindi

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I

v{kj] o.kZ] Loj&O;atu] 'kCn] in] incU/k] 'kCn&vFkZ laca/kA

mPpkj.k vo;o] LFkku] iz;Ru vkSj dk;Z % vFkZ dh vo/kkj.kk] ifjorZu ds dkj.k ,oa fn'kk,WA UNIT-II

i;kZ;] foykse] lekukFkhZ] vusdkFkhZA 'kCn jpuk] :i jpuk] okD; jpuk] oxhZdj.kA laKk] fdz;k] fo'ks"k.k] dkyA

UNIT-III

izsepan dh izfrfuf/k dgkfu;kWa & bZnxkg] nks cSyksa dh vkRedFkk] cM+s HkkbZ lkgc] ued dk njksxkA iz;kstu ewyd fgUnh&foKku] jktHkk"kk] dk;Zdkyhu Hkk"kk] i= ys[ku ds izdkj&fuea=.k] vkns'k] O;kikfjdA UNIT-IV

lapkj Hkk"kk & i=dkfjrk] n';&JO;] foKkiuA Hkk"kk vkSj cksyh] izknsf'kd cksfy;ka vkSj mudk oxhZdj.kA UNIT-V

O;kdj.k laca/kh Kku] fgUnh Hkk"kk dh 'kSyh & lkfgfR;d] vkSipkfjd] vukSipkfjd]A lUnHkZ iqLrdsa

1- vPNh fgUnh & jkepUæ oekZ 2- lkekU; fgUnh & MkW gjnso ckgjh 3- ekud fgUnh dk O;ogkjijd O;kdj.k & jes'kpUæ esgj¨=k 4- f'k{kkFkhZ fgUnh vaxzsth 'kCnd¨"k & MkW- gjnso ckgjh 5- vaxzsth fgUnh 'kCnd¨"k & Qknj dkfey cqYds 6 eqgkojk yksdksfDr dks"k & HkksykukFk frokjh] f}tsanz ukFk

2018-21 11

Elective (A) BSEM-105 (A)

Media and Current Affairs Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Current Affairs: Meaning and Importance in Media How Knowledge of Current Affairs helps media precticeners UNIT-II

Ministry of Information and Broadcasting, Indian Information Service, PIB-Press Information Bureau, DAVP – Directorate of Advertising and visual Publicity, FTII- Film and Television Institute of India, IIMC- Indian Institute of Mass Communication, PCI-Press Council of India, Prasarbharti, Publication Division, RNI-Resitrar of Newspaper for India, Children s film Society of India, National Film Archives of India, Central Board of Film Certification, Directorate of Field Publicity.

UNIT-III International media organizations ITU- International Telecommuunication Union UNESCO,BBC- British Broadcasting Corporation UNIT-IV Awards and Honors Awards in print media- Pulitzer Prize,Ramnath Goenka etc Awards in electronic Media-National film Award, Dadasaheb Phalke Award, Academy Awards E Awards in literary works – National awards and International awards UNIT-V Contemporary media issues Current affairs on national and International events- political, economical, Social, Environmental,

Sports,Defense Books Recommended:

2018-21 12

Elective (B) BSEM-105 (B) Reporting

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit – I Introduction to reporting Principles of reporting Functions and responsibilities Reporting as the base of any newspaper.

Unit – II Reporting techniques News elements, News sources – types and problems Qualities of a reporter Roles and responsibilities of reportorial staff Reporters, Correspondents, Stringers and Bureaus

Unit – III Reporting: Crime, Courts, political, Industry, Labour, Health, Business and commerce, sports Reporting: Functions, meeting, seminars, workshop and conferences, interviews.

Unit – IV Introduction to reporting for Radio Introduction to reporting for television Investigative Reporting

Unit – V Web reporting Blogging Tweeter Online media contents

Books Recommended:

News Reporting and Editing : K.M. Srivastava Practical Newspaper Reporting : Haris and Spark Investigative Journalism : Ed. Burgh, Hugode Investigative Reporting : Spark, David lekpkj ys[ku ds fl)kUr ,oa rduhd & latho Hkkukor lekpkj lUrqyu v©j ys[ku & uUnfd'k¨j f=[kk

2018-21 13

BSEM-106 Practical & Viva-Voce

Maximum Marks – 100 Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them during current semester period and it will be evaluated through practical production and written work followed by viva-voce.

2018-21 14

Semester-II BSEM-201

Language of Media and Translation Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks UNIT-I

How is translation defined? Linguistic definition of translation Communicative definition of translation

UNIT-II Meaning and Definition of translation The nature of translation Translation as a form of communication Information and message

UNIT-III Forms and types of translation Translation of written texts Translation of speech or interpreting Simultaneous translation Literary and non-literary translation Machine translation Computer-assisted translation Social functions of translation

UNIT-IV Language and Society Language and Communication – Local dialects, Language and its Forms Spoken form – Pronunciation – Sounds Written form- Spellings – Letters

UNIT-V English to Hindi Translation Hindi to English Translation Translating at least 10 different news items and two articles Translating at least 15 different headlines of business news Translating at least 25 different headlines of sports news, Crime, Political & Cultural news Translating at least one column of renowned sports columnist.

2018-21 15

Books Recommended: 1. English Grammar & Composition - Wren & Martin 2. Living English Structure - W.S. Allen 3. Living English for juniors - N.K. Agrawal 4. Intensive Course in English - D.S. Siddhu 5. How to Write Correct English - R.P. Sinha 6 Oxford Dictionary - 7- vPNh fganh & jkepanz oekZ 8- lkekU; fganh & MkW- gjnso ckgjh 9- ekud fganh dk O;dkjijd o;kdj.k & jes”k pUnz egjks=k 10- f”k{kkFkhZ fganh&vaxzsth “kCn dks’k & MkW- gjnso ckgjh 11- vaxzsth&fganh “kCn dks’k & Qknj dkfey cqyds

2018-21 16

BSEM-202 Indian Government and Politics

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks UNIT-I

Understanding Indian Politics Formation of Government Issues in governance of state and central levels of state autonomy in India elections and governance

UNIT-II

Nature of party system major national parties and regional parties Effects of fragmentation of parties on the formation and working of governments at the centre

and the states. UNIT-III

The electoral system Stresses and strains Secularism and communalism in India Problems and trends

UNIT-IV Study of Government in states & center Panchayti Raj

UNIT-V An introduction of Indian constitution ASEAN and SAARC

Books Recommended: 1. Indian Political System : Goyal 2. Indian Political System : Macherey and Tikekar 3. Politics – An introduction : Axford, Browning 4. Transturming India : Frankel, Hasan, Bhargava and Arora 5. The Oxford Companion to Politics.

2018-21 17

BSEM-203 Environmental Studies

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I The Multidisciplinary nature of environmental studies Definition Scope and importance, Need for public awareness.

UNIT-II Natural Resources: Renewable and non-renewable resources Natural resources and associated problems. Forest resource, Water resources, Mineral resources,

Food resources, Energy resources, Land resources Role of an individual in conservation of natural resources - Equitable use of resources for

sustainable lifestyles

UNIT-III Ecosystems - Concept of ecosystem Structure and function of ecosystem. Producers, consumers and decomposers. Energy flow in the ecosystem. Food chains, food webs and ecological pyramids

UNIT-IV Environmental Pollution: Definition - Causes Effects and control measures of: - Air pollution, Water pollution, Soil pollution, Marine pollution,

Noise pollution, Thermal pollution

UNIT-V Media of environment awareness Environmental Journalism

2018-21 18

BSEM-204 Indian Society and Culture

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Special characteristics of Indian Society Unity in Diversity in India Threats of National Integration- External and Internal factors Contribution of India to the World Civilization

UNIT-II

Origin of Cast System: Its Merits and Demerits Indian Tribes: Life style and Living Patterns Islam and its Impact on Indian Society

UNIT-III

Impact of Westernization and Modernization on Indian Society Globalization, Liberalization and Privatization Impact of Globalization on India

UNIT-IV

Religions of India and Their Teachings Indian Art and Architecture (Maurya, Gupta and Moghul Period) Trade and Commerce in Ancient India and Its Overseas Impact

UNIT-V

Great Revolt of 1857: Causes and Consequences Growth of Nationalism in India and Formation of Indian National Congress Mahatma Gandhi and his contribution during Indian National Movement Subhash Chandra Bose and the INA Sardar Pater and National Integration

Books Recommended:

1. Indian Society and Culture: P.K. Mishra 2. Indian Culture: B.N. Lunia 3. Indian Society and Culture: H.Panda 4. The Wonder That was India: A.L. Basham

2018-21 19

BSEM-205 (A) Economic Development Planning in India

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Introduction to economics Nature and Scope of economics Basic features of Indian economy Planning Process Development and growth.

UNIT-II Market Demand and Supply Consumer behavior Liberalizations Globalization and Swadeshi.

UNIT-III Agriculture Role of agriculture in India’s economic development Factors influencing Productivity in agriculture Technological factors Prices and availability of finance.

UNIT-IV Public sector in India and its roles in the development Role of the small scale Cottage industries and government policies with respect to these Problem of industrial sickness The role and pattern of Industrial growth.

UNIT-V External Sector Role of foreign aid Capital MNCs in India's growth process Foreign Trade - Composition and direction Indies Balance of payments problem Impact of liberalization Particularly Since 1991 on Indian economy - WTO and IMF Conditional ties

2018-21 20

Books Recommended: Adhikary M. Economic Environment of Business Chauhan pradeeps- Globalization & Indian Economics Dhawan S.K. A Handbook Indian Economy foey tkyku] Hkkjr dh vFkZ uhfr

ekupUn [kaMsyk mnkjhdj.k vkSj Hkkjrh; vFkZ O;oLFkk

2018-21 21

BSEM-205 (B) Value Education and Liberal Studies

Maximum Marks – 75 Minimum Passing Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit -I Problems faced by Humanity ¼ekuork ds le{k leL;k,a½, Ecological and environmental imbalance ¼ikfjfLFkfrdh vkSj i;kZoj.kh; vlUrqyu½

Unit -II Social and Family disintegration ¼lkekftd vkSj ifjokj dk fo?kVu½] Stress and Conflict in individuals ¼O;fDr esa ruko vkSj }an½] Solutions for above problems ¼mijksDr leL;kvksa dk lek/kku½

Unit -III

Internal Values ¼LFkkfir ewY; % fo”okl] lEeku] Lusg] okRlY;] drKrk] xkSjo] J)k] vkSj izse½] Behavioral Values ¼fof’k"V ewY; % lkStU;rk] lkSE;rk] ljyrk] iwT;rk] vuU;rk] lgtrk] mnkjrk] lkSgknZrk ,oa fu"Bk½

Unit -IV

Material Values ¼oLrq ewY; % mi;ksfxrk] dyk½] Existential Values ¼thou ewY; % lq[k] “kkafr] larks"k ,oa vkuan½

Unit -V

Human Values ¼ewY; % /khjrk] ohjrk] mnkjrk] n;k] dik vkSj d:.kk½ Books Recommended:

1. Nagraj A 2007, Jeevan Vidya Ek Parichay (Hindi), Jeevan Vidya Prakashan 2. Dr R R Gaur, R Sengal, G P Bagria (2009), A Foundation course in Value Education 3. Praveen Singh, 2005, Madhyastha Darshan-Ek Parichy (Hindi) 4. Praveen Singh, 2005, Sah Astivaad (Hindi) 5. Deepak Kaushik, 2008, Value education (English), Divya Path Sansthan 6. Somdev Tragi, 2005, Jeevan Vidya shivir, (Study Material), (Hindi) 7. Shriram Narsimhan, 2008, Conscience, Science & Sense of living (English) 8. P L Dhar, R R Gaur, 1990, Science & Humanism, Commonwealth Publishers 9. Nagraj. A, 1999, V yavharvadi Samajshastra, Jeevan Vidya Prakashan

2018-21 22

BSEM-206 Practical and Viva-voce

Maximum Marks – 100

Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them during current semester period and it will be evaluated through practical production and written work followed by viva – voce.

2018-21 23

Semester-III BSEM-301

Introduction to Audio- Visual Media Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Analysing a Visual Narrative Understanding Narrative Structure Understanding the Visual Narrative

UNIT-II Constructing a Visual Narrative (Scriptwriting for Video) Developing a shot narrative script Storyboard Use of storyboards Script format shooting script

UNIT-III Radio Radio as a medium of mass communication, Characteristics of radio - historical perspective with special reference to India, Types of ownership, audience, Educational radio, AM, FM, Community radio.

UNIT-IV Television Television as a medium of mass communication, characteristics, Organizational structure of Doordarshan, Satellite television channels, cable television.

UNIT-V Films Nature, Historical Back ground, Film industry in India, Problems, Regional Cinema. Film and

Society, Various Steps of Film making, Reach and Effectiveness of Audio-Visual Media, Documentaries

Reference Books 1. Audio-Visual Journalism - B.N. Ahuja 2. Broadcasting in India - H.L. Luhra 3. The Audio-Visual Hand books - Mack Darshan & Timps 4. Communication and National Development - P.C. Joshi 5. History of Indian Films - Firoj Rangunwala 6. Film Language - C. Metz 7- jsfM;¨ Álkj.k & d©'ky 'kekZ 8- n';&JO; ,oa tulapkj ek/;e & d".kdqekj jŸkq 9- Vsfyfotu lekpkj & ,p ,p tSnh

2018-21 24

SEM-302 Journalism for Electronic Media

Maximum Marks – 75 Minimum Passing Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I

Definition, elements and types of news, News values, Sources of news

Basic principles of news writing

UNIT-II

Format of Radio news and its elements

Types of news bulletin in radio news

UNIT-III

Format of Television news and its elements

Types of news bulletin

UNIT-IV

Role and responsibilities of news team members

Introduction to major news portals

UNIT-V

Techniques of web journalism

Responsibilities of team members

Books Recommended: Television News, by I.E.Fang, ABC News Communication Arts Books NY Broadcast Journalism-Basic principles by S.C. Bhatt News Writing, George A. Hough, Kanishka Prakashna Delhi Techniques of Television production, by Rudy Bretz, Focal Press Broadcast News Writing, Reporting and Production, by Ted White, Focal Press Understanding News by J. Hartley, Methuem Pub. London Understanding Digital Media and Weblog Journalism, Dr. Anil K. Rai ‘Ankit’, Shree

Publishers, New Delhi

2018-21 25

BSEM-303 Writing for Media

Maximum Marks – 75 Minimum Passing Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Understanding of media, Target Ardency and elements of script

UNIT-II Principles and methods of effective writing, rules of grammar, Sentence Construction, Paragraphing, narration, adjectives and adverbs, tenses, sequence and logic.

UNIT-III Creativity in writing- features, articles, interview stories, business writing, technical writing, news, letters.

UNIT-IV Writing for radio ; the audio language.

Writing for television – the visual language UNIT-V

Media reviews of arts, performing arts and cinema, Books Review. Reference Books

1. Media Lekhan - Ramesh Tripathi 2. Bhasha Prodyogiki avam Prabandhan - Surya Prasad Dixit 3. Samachar Lekhan - P.K.Arya 4 ehfM;k ys[ku & iou vxzoky 5- ehfM;k ys[ku dyk & lw;Z Álkn nhf{kr

2018-21 26

BSEM-304 Animation (2D)

Maximum Marks – 75

Minimum Passing Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Objectives : 1. To familiarize students with the techniques of editing. 2. To familiarize students with the creation and use of computer animation

UNIT-I Animation : Concepts, animation tools, controlling time, frame rate, Image processing, 2D &3D animation.

UNIT-II 3D , modeling: creating shapes, adjusting vertices, Boolean, helix, loft object, morph objects. Lights: Various types of light, setting light colours, adjusting cone, beam of light, excluding or including object. Camera: Placing camera in scene, modifying camera parameter, adjusting camera field of view, animating camera.

UNIT-III Material and textures: applying material, mapping material. Creating particle systems: snow, fire, and spray. Creating atmospheres and environment, setting background, environment, atmosphere, Rendering.

UNIT-IV Exercise on digital, medical and scientific illustrations and animation.

UNIT-V

Introduction to graphics & Animation, generation software’s. Reference Books

1. Dancygre, K.: Techniques of Film and Video Editing Theory and Practice, Focal Press, 2001

2. Anderson, G.H. : Video Editing and Post Production –A Professional Guide, Focal Press, 1998.

3. Thompson, R.: Grammar of the Edit, Focal Press, 1993 4. Ninder, C.and Dowlatabadi, Z. : Producing Animation, Focal Press, 2001 5. Taylor, Richard: The Encyclopedia of Animation Techniques, Focal Press, 1999.

2018-21 27

BSEM-305 (A) Editing

Maximum Marks-75

Minimum Marks -30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit - I Editing-Meaning and Concept, Structure of news paper organization, Function and organization of the editorial department of a news paper-Editor, Asst Editor, News editor, chief sub editor, sub editor, chief reporter, reporter etc. Functions and responsibilities of Group Editor, Managing editor, co-ordinating editor, Resident editor

Unit - II Editing principles-Tools and techniques, newsroom organization, role and functions

of copy desk, Art of copy subbing, precautions in editing, Editorial Page, Editorial writing, Letters to Editor,

Unit-III Editing copies of news agencies, Bureaus, Special correspondents, Foreign

correspondents, Regional correspondents, city reporters, stringers, Editing of articles and Features.

Unit-IV Headlines-Meaning, significance and types, Effective headline writing. Giving

headlines to news stories and articles. Selection of photographs, cropping photographs, writing captions. Importance of charts and graphics, illustrations and cartoons.

Unit-V Brief history of printing technology, composing, Printing machines-tradel, offset,

web offset, screen printing. Colour printing, basic information about papers. Reading list:

1. News Editing - B. Webeley 2. Sub Editing - F.J. Mans 3. Sampadan Kala - K.P. Narayan 4. Editing: A hand book for Journalists -George TJS 5. News Editing-Theory and Practice -Soren Banerjee 6- lekpkj laiknu & MkW- jes'k tSu

7- lekpkj ladyu vkSj laiknu &izseukFkpkScs 8- Lkekpkj laiknu &izseukFk prqosZnh 9- laiknu dyk &MkW- gfjeksgu 10- laiknu dyk &MkW- vtqZu frokjh

2018-21 28

BSEM-305 (B) Media Management

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit-I Basics of Management Management – meaning and significance Principles of media management

Unit-II Ownership patterns of mass media in India Types of ownership individual, partnership, private limited companies, public limited

companies, trusts, co-operatives, religious, institutions/ societies franchisees and Govt. Organizational structure of various Media institutions Print, Electronic and FM

Unit-III Resource Management Source of financial assistance Technical and financial proposals and budgeting

Unit-IV Managing Human Resources Characteristics of HR in media Dealing with creative persons Organizational dynamics and culture

Unit-V Production Management Production planning, scheduling and managing deadline Quality management

Books Recommended:

Video-Production – Gerald Millerson Television Production - Allen Wurtzel The Techniques of Video-Production – Gerald Millerson The Essential TV Directions Hand Book – Peter Jarvis. Television Production – Zelte Television Programme making – Colin mast. lq/kk th-,l-] izca/k fl)kar ,oa dyk “kekZ ,elh] lh ,y prqosZnh izca/k ds fl)kar

2018-21 29

BSEM-306 Practical and Viva-voce

Maximum Marks – 100

Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them during current semester period and it will be evaluated through practical production and written work followed by viva – voce.

2018-21 30

Semester-IV BSEM-401

Television Journalism Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Journalistic television genre – news, news programme, news documentary, talk show, chat show panel discussions and interviews.

UNIT-II Television reporting: team work, news sense, reporting skill, piece to camera and vox pop, Live and phono reporting, bite selection in television news

UNIT-III Qualities of a newscaster Role and importance of on anchor Using teleprompter in television news

UNIT-IV

Functioning of a news room Television news team – role and responsibilities

UNIT-V

Run down and structure of a news bulletin, Preparation of news bulletin Research for news and news programmes

Books Recommended:

Broadcast news Writing, Reporting and Producing by Ted White, Focal Press Broadcast Journalism by Andrew Boyd, Focal Press Multi skilling for Television Production by Peter Ward, Alan Bermingham Broadcast Journalism : Basic Principles by SC Bhatt Globalisation of News by Boyd Barrett, Oliver and Rantanen, Sage Pub

2018-21 31

BSEM-402 Radio Journalism

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Radio reporting : field reporting, investigative Reporting Interview techniques, Presentation

UNIT-II

Structuring a radio news report, elements of radio news Copy writing of radio news bulletin

UNIT-III

Qualities and respondibilities of radio news reporter Equipments of radio reporting

UNIT-IV

Principles of radio news editing Pronunciation, modulation, flow

UNIT-V

Writing of radio scripts, Types and use of microphones tape recorders, mixers, consoles, control panels, audio

tapes etc.

Reference: Awasthy G.C. :Broad casting in India, Allied publishers, Mumbai, 1965. Chatterji, P.C. :Broadcasting in India, Sage, New Delhi, 1988. Akash Bharti National Broadcast Trust : Publication Division, New Delhi, 1987. Hellard Robert, Writing for television and radio, Words worth Publishing Company,

Belmont, 1984. Edger E.Willis & Henary B.Aldrige, Television and Radio, Prentice Hall. Stuart W. Hyde, Television and radio announcing, Kanishka Publishers, Delhi.. Smith E. Leslie, Perspective on radio and TV. Harper & Raw NY. Macliesh Robert, Radio Production Techniques. Macmillan. NY. Singhal, Arvind, & Rogers, Everett, India’s Information revolution. Sage. New Delhi.

2018-21 32

BSEM-403 Media Laws and Ethics

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks UNIT-I

History of Press Laws in India, Media laws-scope and need, The Press and Registration of Books Act 1867, Official secrets Act 1923.

UNIT-II

Freedom of speech and expression – restrictions under article 19(2), Censorship and media-Emergency and its effects on media, parliamentary and legislative privileges

UNIT-III

Contempt of courts Act 1971 – civil and criminal law of Defamation – relevant provisions of Indian penal code with reference of sedition, Crime against women and children; Information Technology Act 2000, Right to Information, Act 2005.

UNIT-IV

Working Journalist and other newspaper employees (conditions of service & miscellaneous provisions) Act 1955, Cinematograph Act 1953, Prasar Bharati Act, Cable Television Act, Intellectual property right legislations including Copyright Act

UNIT-V

Accountability and independence of media-Structure and Role of Press Council of India, its guidelines for the press; Press commissions and their recommendations, Guidelines given by the Editors Guild of India

Reference Books

1. Law of the Press - D.D. Basu 2. Patrakarita Aur Press Vidhi - Dr. Basanti Lal Bowel 3. Press Kanoon Aur Patrakarita - Dr. Sanjeev Bhanawat 4. Press and Laws of Media - H.P. Ghosh 5- tuek/;e % dkuwu ,oa mRrj nkf;Ro & MkW- JhdkUr flag 6- izsl fof/k & MkW- uUnfd”kksj f=[kk 7- izsl fof/k & MkW- lqjsUn dqekj ,oa euksgj izlkn

2018-21 33

BSEM-404 Introduction to Camera

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I

History of Photography Meaning of Photography Types of Camera

UNIT-II

The process of Photography Types of Lenses Introduction to Colour Photography Primary & secondary colours

UNIT-III

Working principle of video camera Block diagram of a video camera Parts of video camera

UNIT-IV

Different controls on video camera Power switch, white balance, black balance, gain, iris, pedestal etc. Zoom control: servo, manual, remote, zoom extenders. Focus control: auto, manual, remote, back focus, macro focus.. TV standards- NTSC, PAL, SECAM

UNIT-V

Camera filters. Types and use-normal, telephoto lens, wide-angle lens. Zoom lens. Tripod, types of tripod heads, dolly, trolley & other accessories. Different types of camera angles and use Camera movements – types & use.

2018-21 34

Reference: Photography in Focus by Mark Jacobs Basic photography by MJ Langford On camera by Harris Watts. Television Production by Burrows/ Wood Pub. W.C. Brown IQWA USA. Television Production by Allan Wurtzel, McGraw Hills Book Co. New Delhi. Television Production by Zettl Herbert The Technique of Television Production by Gerald Millerson Broadcasting/cable and Beyond by Joseph R. downick Shooting Digital Video by Jon Fauer

2018-21 35

BSEM-405 (A) Digital Video Technology

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit I - Digital Fundamentals What is digital video Introduction to digital techniques Signal, noise, spectrum Filters-a brief introduction

Unit II- Digitization of Analog video to digital video Binary number Advantage of digital over Analog video Problems due to interlacing and non interlacing Defects in digital domain

Unit III- Compression Techniques Digital video compression techniques. Coding, DCT, Variable length coding Digital broadcasting

Unit IV- Digital Studio equipment’s and facilities Digital Video recording Brief Introduction to the digital VTRs and digital Videocassettes formats. Digital video formats- XD Cam, HD

Unit V- Digital Editing Fundamentals Editing fundamentals. Time Code Intra frame compression Non-linear editing

Reference: An Introduction to Digital Video by John Watkinson, focal press London An Introduction to Digital Audio by John Watkinson, focal press London Digital Television Recording – history and background BALBWIN, J.L.E. Multimedia on the P.C. by Norman Desmarais, Tata McGraw Hill Multimedia, making it works (4th edition) by J. Keyes, McGraw Hill Introduction to TV Technology by Inglis Media Production from Analog to Digital by Kindem

2018-21 36

BSEM-405 (B)

Art of Film Making

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit I - Overview of Video Production Process ENG production-procedure & Equipment’s. E.F.P. Production-procedure & Equipment’s. Multi-camera Studio Production.

Unit II- The Television Studio Floor, floor plan, camera card, cyclorama, props & furniture, Grid Lighting, Tele Prompter,

Lighting Control Room. Lighting Equipment, Special Lighting effects, Lighting on location Production control Room/Master control Room. Vision mixer panel, Audio Control room.

Unit III - The Director in Production The Director and the Production Team. Director commands/comments. The Director in pre-Production, Production and Post Production The Director in set-up and Rehearsal.

Unit IV - Movies Direction Importance of Director in Film Making Out of Sequence shooting. Shooting misc-en-scene. Directing the Actors, Animals & children-their problems.

Unit V- Make-up Make-up meaning & importance, Principles of make-up Types of Make-up, Character Make-up Corrective Make-up, Tools for Make-up

Reference: An Introduction to Digital Video by John Watkinson, focal press London The techniques of Television Production and Direction by Gerald Millerson Television Lighting Techniques by Gerald Millerson Television Production by Allan Wurtzel, McGraw Hills Book Co., New Delhi

Special Make-up effect by Vincent J.R. Kehore, Focal Press

2018-21 37

BSEM-406 Practical and Viva-voce

Maximum Marks – 100 Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them

during current semester period and it will be evaluated through practical production and written work followed by viva – voce.

2018-21 38

Semester-V

BSEM-501 Television Programme Production

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I The Television Team, Television Studio Various television Programmes genere Stages of TV Programme Production ENG and EFP production

UNIT-II Importance of lighting in television Types of Lighting and its uses Three point lighting

UNIT-III Types of microphones, Sound recording, Selection and placement of microphone, multi camera studio production.

UNIT-IV Editing - meaning and significance Criteria for editing - picture, narration and music

UNIT-V Non linear editing, Editing effects Presentation of Programme : Importance of anchor, news reading and anchoring, Voice

modulation, Live commentary

Books Recommended:

Herbert Zettl Television Production Handbook.7th ed. Wadsworth. Herbert Zettl Video Basics Workbook.2nd ed. Wadsworth. Television Production 2nd ed. ALAN WURTZE, McGraw Hill Book Company New York. Alken Glyn. Sound Techniques for Video and TV. 2nd ed. London:Focal Press, 1989. Blumenthal, Howard J. Television Producing & Directing. New York: Barnes & Noble, 1987. Rai, Dr. Anil K., Ankit, Sanchar Ke Saat Sopan, University Puplishers, New Delhi

2018-21 39

BSEM-502 Radio Programme Production

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I

Radio Language, Script writing for news, Documentary, Feature, drama, Speech, skit, special audience programme.

UNIT-II

Voice presentations, Announcing, Compeering, Adlibbing and Interviewing

UNIT-III

Narrating, Conversation, news reading, Programme Policies and services, Critical analysis of radio programmes, Radio forums and clubs, Audience research

UNIT-IV

Radio programme production techniques, sound studios and Transmission facilities, Reverberation and echo.

UNIT-V

Various types of microphones Tape recorders and playable machines, Recording, Sound mixing, Editing

Reference Books

1. Communication Media and Electronic Revolution (Kaniska) : Aruna Zachariah 2. Audio explained (Focal Press) : Nichael, Tolbot-Smith 3. The Techniques of the sound studio (Focal Press) : Alee Nisbett

2018-21 40

BSEM-503 Web Media and Production

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I

Internet; History, Work process, Use, World Wide Web, I.P., Website, Portal and Search engine, Browser, Natigen and net-surfing, Domain name, E-mail, Download-Installed, Cyber cafe.

UNIT-II

Cyber Space and Media ; Scenario of information ideas and recreation on web, News of web-what, way how much impact, Strength of web journalism, World market, web medium.

UNIT-III

Technical aspects of web publication : Making of web page (HTML, Java, ASP, AFTP etc.), Role of web master, application programmer, Visualizer, graphic designer, project manager, website manager, Video-audio expert, animator.

UNIT-IV

Work process of web Journalism: Site/portal: concept determination, Web newsroom, Collection of material, Web writing/web speed science, Web copyediting, Presentation of material on web, Important news portals/website : international languages, Indian languages(selection of material and presentation).

UNIT-V

Use of Internet Work process : Web line, Web reporting and practice of web editing, Making of own website, Major web companies specially news portals : visit and observation of work system.

Reference Books

3D Max fundamentals – Tec media Multimedia Magic – BPB Publicaiton Encyclopedia of Mulimedia caly vkjrh dEI;wVj QaMkesaVyl vkSj baQjes”ku VsDuksykWth

uhje feUMk ,VwtsM bUVjusV ,.M osc fMtkbu

2018-21 41

BSEM-504 Photo Journalism

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks UNIT-I

Photography: Historical background, Necessity and Utilizations, Fundamentals of Light, Daylight, Artificial lights, Studio lights, Flash lights, Deference between B&W and color photography

UNIT-II

Camera: Types of camera, field camera, Box camera, miniature camera, Twin lens reflex camera, single lens reflex (SLR) camera, components of camera: View finder, focusing screens, film transport, frame counter, Double exposure.

UNIT-III

Lens: Normal, wide angle, Tele and zoom, Auto focus, Types of shutters, Handling of camera, focus, Depth of field, Tripods and monopods, Flash gun, Exposure meter.

UNIT-IV

Concepts of composition, Movements in Art and photography: Dadaism, surrealism, Post-modernism.

UNIT-V

Photography and Media, Digital photography, Press photography, Commercial photography, Portrait photography, Product photography, Sports photography and war photography.

Reference Books

1. The Art of Cooler Photography : Mitchell Beazley 2. Creative Photography : John Hedgecoe’s 3. Digital Photography : Steve Bavister 4. Basic Photography : John Hedgecoe’s 5- Q¨V¨xzkQh rduhd ,oa fl)kar & ujsUæ flag ;kno 6- Q¨V¨ i=dkfjrk & xqykc d¨Bkjh 7- Q¨V¨ i=dkfjrk & lqHkk"k lÁq

2018-21 42

BSEM-505 (A) Public Relations & Advertising

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit – I Public Relations – Definition, history and Growth of PR in India, Publicity, Propaganda and Public opinion, PR as a management function. Stages of PR : Planning, implementations, research, evaluation, PR Practitioners and media relations, Press conference, Press releases, house journals.

Unit – II PR: Public and Private sectors, PR agencies, Employee relations, Communities relations, Code of ethics for PR, Public Relations society of India, for NGOS, PR for Political Parties, Emerge trends in PR, PR & New Technologies

Unit – III Introduction to advertising, Advertising concept, function and definition. Type of Advertising, Consumer, corporate, industrial and social.

Unit – IV Advertising strategies, appeals and target audience, advertising as marketing tools. Ad agency: structure and functions, creativity, media selection; newspapers, magazines, Radio and TV.

Unit – V Copy writing, Adv. Production techniques Reference Books

1. Public Relations in India : J. M. Kaul 2. Effective Public Relations : Cutlip and Center 3. Handbook of Media & Public Relations : Judith Ridgway 4. Dynamics of Public Relations : Ashok Arya, Manus Publication, New Delhi 5. Public Relation Today : Subin Ghosh 6. Handbook of Advertising : Herschel Gordon Lewis and carol Nelson NTC

: Business books 2000 7. Advertising:Principles and Practice : William Wells, John Burnett and Sandra : Moriarty 8. Contemporary Advertising : William F. Areus and Courtland L. Bovee 9- tulaidZ fl)kUr ,oa O;ogkj & lq'khy f=osnh 10- tulaidZ fl)kUr ,oa O;ogkj & latho Hkkukor 11- tulaidZ Ápkj ,oa foKkiu & fot; dqyJs"B 12- vk/kqfud foKkiu & ÁsepUn ikratfy 13- foKkiu fuekZ.k v©j ÁfØ;k & fu'kkUr flag 14- foKkiu Áca/k & oh ih HkkxZo

2018-21 43

BSEM-505 (B) Introduction to Graphics

Maximum Marks-75

Minimum Marks -30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

Unit-I Definition and concept of Graphics. Types of Graphics – Text, Video, Sound, Image. Most Popular Image Format- JPEG, TIFF, GIFF, PNG, PSD. Resolution and File Size of an Image.

Unit-II Elements of Graphics art- Color, Mass, Space, Point, Line, Shapes. Color Theory- Types and Concepts- Primary, Secondary, Black, White, Tint, Shadow, Modes and Models, Color Intensity, Spatial Effects. Hardware and Softwares and Gadgetry requirement for Graphics.

Unit-III Introduction to –Adobe Photoshop, Coral Draw, Quark Express, Illustrator. Scanning of an Image, Types of Scanners. Preproduction, selecting, Knowledge of color balancing and frame balancing

Unit-IV Fundamental and Principles of 2D and 3D Animations. Movie Animation, Television Animation, Internet Animation, Web Animation

Unit-V Work Spaces, Coordinates, Axes, Tools and Menus of the animations. Hardware, Softwares and Gadgetry requirement for Animation. Introduction to Maya, 3D Max, Flash, Director.

Reference Multimedia by Vishnu Priya Singh Multimedia on the PC by Sinclair, BPB Publication Articles in newspaper and magazines 'Computer Today' magazine Internet Complete by Sybex BPB Publication

2018-21 44

ABC of Internet by Crumlish, BPB Publication Fundamentals of Computer by ABCs of DOS .5 by Miller BPB Publication Multimedia Concept Principles of Multimedia Graphics Design For 21st Century The Elements of Graphic Design Graphic Design – The New Basics Adobe Photoshop – BPB Publication 3D Max Fundamentals - Techmedia

BSEM-506 Practical and Viva-voce

Maximum Marks – 100

Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them during current semester period and it will be evaluated through practical production and written work followed by viva – voce.

2018-21 45

Semester-VI

BSEM-601 Script Writing

Maximum Marks-75 Minimum Marks -30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Script writing skill and process Classical concept of writing: Introduction – body – conclusion Elements of good writing: Content, form, style etc

UNIT-II Radio scripting Concept of spoken language Element of radio script Writing for different programme genre:

Talk, news, documentary, drama, jingles and commercial spot etc.

UNIT-III Television scripting Writing for visuals and visual communication Writing for fictional and non fictional programme Types of script – draft script, shooting script, editing script one page and split page script

UNIT-IV Genres of TV programme & its writing ENG scriptwriting EFP scriptwriting Story/screen Play/Narration/Dialogue Story Board

UNIT-V Web scripting Features and techniques of web writing Experimentation with language in internet Social networking site Writing for blog

Books Recommended: Writing for TV and Radio, Hillard Robert, New York. The Craft of Copy Writing by June A Valladares, Response book Screen and Television Writing by EVGENE VALE News Writing from Lead to 30 by Mel & William

2018-21 46

Writing News for Broadcast by Bliss Patterson, Columbia University Press Plays on AIR By Stephen William & Huchintion Publication. Radio Drama – Theory and Practice, Tem crook, London. Writing with power, Techniques for mastering the writing process, Elbow

Peter, New York

2018-21 47

BSEM-602 Appreciation Reviews

Maximum Marks – 75 Minimum Marks – 30

Note - Scheme of Examination 1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Critic and Review

Characteristics of a Critic Responsibilities of Critic towards Society Need of Review

UNIT-II Film Appreciation Early development of cinema Language of Cinema Making of Cinema Types of Cinema: Commercial and Art Impact of Cinema in Society

UNIT-III Book Review Introduction of literary genres: Novel, Features, biography, autobiography, Indian

mythological books (Ramayana, Geeta) Benefit of book Review Importance of Grammar in Review Writing

UNIT-IV Drama and Theatre Introduction of Drama and its Elements Lighting for drama Importance of Characterization, dialogues, stage craft, Story, emotions, event, Dance-

music, Dressing in Drama and Makeup

UNIT-V Art Review and Cultural program Review Basic Elements of Indian culture Importance of cultural events and their Review Importance of Art Exhibition and Exposition and their Review.

Reference: Parde ke pichhe, column by jaiprakash Chauksey (Dainik Bhaskar)

2018-21 48

BSEM-603 Post Production

Maximum Marks – 75

Minimum Marks – 30 Note - Scheme of Examination

1 05 Short Answered questions (Covering 5 Units) (Not more than 100 words) -5 Marks each =05×5 =25 Marks 2 05 long Answered questions of 10 Marks each With internal choice of one question from each unit

(Not more than 500 works) =50 Marks

UNIT-I Editing Concepts and Fundamentals Grammar of visuals

UNIT-II

Editing - meaning and significance Principles of editing - eyeline, point of view and continuity type Tempo, transition, Match cut, jump cut, juxtaposition

UNIT-III

Importance of cut away and cut in shots Editing problems and ethics Editing equipment’s - recorder, player, vision mixer, audio mixer, TV monitor,

UNIT-IV

Types of editing - sequence and montage editing On line and off line editing, Linear & Non linear editing

UNIT-V

Criteria for editing - picture, narration and music Adobe Premier tools and techniques, FCP, other editing software

Reference:

Television Field Production and Reporting by Frederick Shook Video Editing- A post production primer by Steven E. Browne Basic T.V Technology, Digital and Analog by Robert L. Hartwig Introduction to T.V Technology by Inglis Broadcasting Technology by O.P Shrivastava

2018-21 49

BSEM-604 Project on Video Production

Maximum Marks-100 Minimum Marks -40

Video Program Production Project- Each student will take up a video production project in-group. Subject of the project will be assigned by the concerned faculty Shooting of the program will be allowed within the radius of 10 Km. of Raipur City. Editing and Shooting facilities including transportation will be provided by the department for this purpose student will have to purchase video CD of his/her own.

Evaluation of the video project has been divided into four parts.

(A) Student will have to submit a written synopsis of the production in the department. This will contain subject, objective, target audience, planning, script, budget etc. of the program having total 25 marks.

(B) Final video program production will be evaluated out of 50 marks on th basis of collective as well as individual performance in production as assigned by the concerned guide.

(C) Student will have to face a viva voice individually also. In which they are to answer all queries of the evaluating panel about production. This will be of 25 marks.

2018-21 50

BSEM-605 Internship

Maximum Marks-100 Minimum Marks -40

Each student will have to undergo a three week or more attachment in any of the local, regional or national any media organizations or any other identified by the students and faculty jointly/individually. Each student should submit a certificate from the organization about his/her completion of internship. Evaluation of Attachment Each student will make presentation of 15 minutes. To be evaluated by panel of faculty members/ professionals Constituted by Head of the

Department.

BSEM-606

Practical and Viva-voce

Maximum Marks – 100 Minimum Passing Marks – 40

The practical examination will be based on the applications of theory papers taught to them

during current semester period and it will be evaluated through practical production and written work followed by viva – voce.