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Brochure International Summer School in Sport Management.compressed.pdf

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  • Who can apply?

    The International Summer School in Sport Management is open to all the students registered at one of the partner Russian University (sending University), after a selection that will becarried out by the sending University itself.

    The School is open to a maximum of 40 students, equally distributed between the partner universities. The Course will be activated with a minimum of 10 students.

    Should one partner University not to reach the number of applications reserved to it, the remaining availability - up to the maximum number of 40 - will be equally redistributed among the other universities.

    International Summer School in Sport Management rst edition

    Calcio Catania and University of Catania, in view of the 2018FIFA World Cup, that will be held in Russia in 2018, are pleasedto organize starting from 2015 a permanent InternationalSummer School in Sport Management, aimed at increasingmanagerial knoledge in sport topics, especially focusing onsoccer.In Europe, sports industry is one of the few areas in constantgrowth, with a consequential demand for new professionalsable to combine the passion for sports with technical andmanagerial knowledge, useful for the development of existingbusinesses and of those exploiting new market potential.In particular, the 2018 FIFA World Cup is a great opportunity forRussia, not only in economic terms but also as a culturalchallenge: improving the skills of young people on issues thatin only three years will become extremely interesting and willprovide important employment opportunities in soccerbusiness is a chance not to be missed.For this reason, Calcio Catania and University of Catania havedecided to dedicate the International Summer School in SportManagement exclusively to Russian students coming fromselected Russian universities, member partners of the projecton an Agreement basis.The primary objective is to provide basic theoretical knowledgeand practical skills leading to all the students that have aninterest in pursuing a management career in the sportsindustry, stimulating their curiosity and outlining the possiblejob opportunities at international level.

    Prof. Giacomo PignataroRector of the University of Catania

    Antonino PulvirentiPresident of Calcio Catania S.p.A.

    Prof. Giuseppe Davide CarusoScientic Coordinator of the International Summer School in Sport Management

  • Course location and facilities The International Summer School in SportManagement will take place in Italy, at Torre del GrifoVillage, a luxurious, recently open (2011), innovativesports complex owned by Calcio Catania, located nearthe city of Catania, in Sicily, in suitably equippedclassrooms.

    All the participants to the Summer School will behosted in the complex hotel, in luxury double rooms,on a full board treatment basis. This service will beprovided at no additional cost to the participation fee.On weekends (Saturday and Sunday), when lessonstake no place, in order to allow participants to enjoy

    some leisure time and to promote their experience ofone of the most beautiful places in Sicily, they will behosted in nearby Taormina (45 km. far from Catania),at the 5 Star Luxury Grand Hotel Atlantis Bay or at the5 Star Mazzar Sea Palace, also in this case on adouble-room basis.

  • Course structureThe Summer School will run for four weeks, for a totalof 160 lesson hours (8 hours per day, Monday toFriday).The lessons consist of a mix of theoretical knowledge(provided by academics) and practical applications(developed by CEOs, CFOs, directors, ocers,consultants and experts in the sports sector).The participants will be actively involved in all dailyactivities typical of a professional soccer team (atten-ding to press conferences, analyzing the daily trainings,visiting the stadium, attending special "behind thescenes" of the organization of a football match, etc.),considered that the sports complex where they will behosted (Torre del Grifo Village) is also headquarters ofCalcio Catania, and it is therefore the nevralgic pointwhere all the daily activities take place.During these activities, the students will be followeddirectly by the managers of the functional areas of theteam, in order to identify and develop the skills of eachindividual student.The ocial language of the School is English.

    Teaching modules (shortlist)The lessons are divided into teaching modules, eachone representing a specic knowledge that a modernsports manager should have.Teching modules will be as follows:1. Subjects and sports institutions at international level2. Sports Marketing 3. Strategic planning, organization and nance4. Financial and managerial accounting5. Sports statistic and data analysis6. Sports medicine

    Qualication obtainedAt the end of the course, University of Catania will granta Certicate of participation at the InternationalSummer School in Sport Management.

    The organizers: Calcio CataniaCalcio Catania is an Italian professional football clubfounded in 1946, whose rst team currently playing inSerie B (Italian second division), after competing inSerie A (Italian rst division) for eight consecutive years,from 2006 to 2014.In addition to the rst team, the company owns other11 youth football teams, all engaged in their respectivenational championships.The owner of Calcio Catania is the Italian entrepreneurAntonino Pulvirenti and the current CEO is the

  • Argentinian football manager Pablo Cosentino.The company is based at Torre del Grifo Village,where the International Summer School will take place.

    The organizers: University of CataniaThe University of Catania, founded in 1434, is the oldestuniversity in Sicily, one of the oldest in Italy and the29th oldest in the world.It is one of the major Italian universities for number ofstudents. An important part of the University is theScuola Superiore di Catania, which provideshigh-educational training programme and is part of theRete nazionale delle scuole di eccellenza, the ItalianNetwork of schools of excellence.The main scientic center of the University of Cataniais the Cittadella Universitaria, which is located northof the city and is home to some of the UniversityDepartments.The training consists of 42 undergraduate programs, 50master's degree courses and 7 degree courses. Forpostgraduate training are available many Masterprograms and 48 PhD courses.The University is structured into 22 departments,including the Department of Economics and Business,which supervises and has the scientic coordinationof the International Summer School in SportManagement.

  • Together, University of Catania and Calcio Catania, haveorganized and managed three editions of a Master'sdegree in Sport Management (in short, Master inManagament Sportivo - MMS), starting from the Acade-mic year 2011/2012.Also MMS, as it will be for the Summer School, washosted at Torre del Grifo Village.The organizational experience gained with MMS will beof great help to the International Summer School, as wecreated and developed dense networks of relationshipswith all the main sports institutions and with the mostimportant Italian football clubs. This network will allowus to guarantee to oer the highest level of teaching andexpertise to the Summer School participants.For this reason, we briey summarize the mainmilestones of MMS, which can be replicated during theSummer School.The Master MMS was organized with the support of: CONI - the CIO Italian member FIGC - the Italian Football Federation Lega Calcio Serie A -

    the Italian First Division Football League Lega Calcio Serie B -

    the Italian Second Division Football League AIC - the Italian Football Players Union

    FIDAL - the Italian Athletics Federation FIR - the Italian Rugby Federation FIS - the Italian Fencing Federation FIT - the Italian Tennis Federation FIP - the Italian Basketball Federation FIN - the Italian Swimming Federation FIH - the Italian Hockey Federation F.C. Internazionale (Italian First Division Football Team) A.C. Milan (Italian First Division Football Team) S.S. Lazio (Italian First Division Football Team) Torino F.C. (Italian First Division Football Team) Bologna F.C. 1909 (Italian First Division Football Team) Cagliari Calcio (Italian First Division Football Team) Parma F.C. (Italian First Division Football Team) U.C. Sampdoria (Italian First Division Football Team) Infront Italy S.r.l. (Advisor of Lega Calcio Serie A forselling of television and multimedia rights of all the mainnational football tournements - Serie A, Serie B, CoppaItalia and Supercoppa Italiana - marketing andsponsoring for A.C. Milan, S.S. Lazio, U.S. Citt diPalermo, Cagliari Calcio and Genoa Cfc, management oftelevision rights and advertising of Alpin Skiing WorldCup and Nordic Combined World Cup, Snowboard andFreestyle, CEV partner for oering and selling mediarights of European Volleyball Championship, promoter

    The joint training experience in sports: the MMS

  • for Italy of Basketball NBA Europe Live) Master Group Sport (Italian leading company in SportMarketing, organizer of several main Italian sport events,such Supercoppa Italiana (Soccer), Coppa Italia nals,Serie A closing ceremony, , Serie B closing ceremony, AllStar Game, Final Eight, Italian Basketball Championshipclosing ceremony, All Star Volley, Final Four A1,Supercoppa (Volleyball), 32^ Americas Cup (Sailing), SixNations Rugby Championship, Supercoppa Italiana(Rugby)) SKY Italia S.r.l. (TV platform part of SKY plc UK Group) Villa Stuart Sport Clinic (FIFA Medical Centre ofExcellence, located in Rome) G-Sport Marketing & Sponsoring (marketing andsponsoring for Italian Rugby Federation and for 9 Italianprofessional football teams)This strong linking with the sport industry has drivento the participation, in MMS training activities, ofdistinguished representatives of the major Italianinstitutional bodies and of the main football clubs.Some of the main lecturer and key speaker in MMSwere, among others: Giancarlo Abete (President of FIGC- Italian Football Federation), Maurizio Beretta(President of Lega Calcio Serie A - Italian First DivisionFootball League), Tommaso Frosini (Judge of TNAS Coni the Italian Sports Law Court), Umberto Lago (Memberof FIFA CFC panel), Antonino Pulvirenti (President ofCalcio Catania S.p.A.), Ernesto Paolillo (CEOInternazionale FC), Leandro Cantamessa (Lawyer AC

    Milan S.p.A.), Marco Canigiani (marketing, sponsoringand events coordinator SS Lazio), Amedeo Bardelli(President Lottomatica S.p.A.), Giovanni Carnevali (CEOMaster Group Sport), Michele Colucci (Member of FIFADispute Resolution Chamber and of European HandballCourt of Sport, President of Sports Law and PolicyCentre, Coeditor of the journal Rivista di Diritto edEconomia dello Sport), Paolo Bedin (Director LegaCalcio Serie B - Italian Second Division Football League),Carlo Mornati (Vice-general Secretary e Resposible ofUcio Preparazione Olimpica CONI), Vincenzo Parrinello(Vice-president FIDAL Italian Athletics Federation),Giovanni Panebianco (Coordinator of the Sport Oce ofthe Presidenza del Consiglio dei Ministri), Raul Caruso(Coeditor of the journal Rivista di Diritto ed Economiadello Sport), Vincenzo Montella (ACF Fiorentina footballcoach), Andrea Zorzi (former volleyball Italian Teamplayer), Giusi Malato (former Waterpolo Italian femaleTeam player).MMS was the only Italian Masters degree on issuesrelated to the sport that has been able to claim thesupport of a professional Italian Serie A football club.This has allowed MMS to rely on relational capital ofCalcio Catania, with consequent important professionalopportunities for all the students.MMS students have been stageur in all the supportinginstitutions.This so-close connection with a sport excellence entityalso allowed the students to attend activities usually not

    accessible to the participants to a Masters degree. In therst edition, for example, before the midweek night matchCatania-Roma, the students attended a full immersionbehind the scenes of the organization of this footballevent. They were driven by the sta at the stadium twohours before the match and they had the chance to ob-serve all the organizational mechanism underlying theevent, in every facet (security issues, marketing, pressconferences, etc.). They were also driven on a guidedtour inside the stadium, up to even the playing eld,where they were shown how to prepare the posters,and they had access in the mix zone usually open onlyto the press for the aftermatch interviews.In the second edition, instead, two special projects wereimplemented: a two-days tour at the headquarters of Associazione Ita-liana Calciatori (the Italian Football Players Union), in Vi-cenza, where the Directors detailed to the students all theactivities and services oered by the association, esplai-ning its mission, vision and identity evolution; a week tour at the Centro Sportivo Polifunzionale ofGuardia di Finanza in Castelporziano (Roma), the Italianmost important military sports center, where the stu-dents attended lessons from authority and sports ex-perts at the highest level, such as the 2012 Olympic triplejump bronze medal Fabio Donato, the sport journalistValerio Piccioni, the sport events director Roberto Gam-buti. They also visited the Italian headquarters ofone of the main Italian sports journal (Corriere dello

  • Sport) and all the sport structures of Rome (from ForoItalico to Stadio Olimpico). They also had the chance -as guests of the Italian Athletic Federation - to attendthe 2013 live event Golden Gala Pietro Mennea, part ofthe IAAF Diamond League 2013 circuit.One of the strength of MMS was the opportunity to take

    the course inside Torre del Grifo Village. This allowed theparticipants to meet in person many famous Italian sportVIPs. Among the others, they met: Marcello Lippi (former Italian Football National Teamcoach, 2006 FIFA World Champion in Germany); Cesare Prandelli (former Italian Football National Team coach)

    Mara Santangelo (former Italian Tennis female player)Living 24/7 in Torre del Grifo has allowed the partici-pants to experience on their own, in a full comprehen-sive way, the daily life of a football club. The classroom,the hotel and the restaurant are in fact within Torre delGrifo, home of managers, players and sta of eleven

    teams (rst team and youth teams) of Calcio Catania.

    The places: CataniaCatania is the tenth Italian city, the second largest inSicily (after Palermo) by population.It was founded in 729 BC and under the Aragonese

  • dynasty was the capital of the Kingdom of the DueSicilie.Catania is one of the few cities in Italy to oer suchdierent landscapes concentrated in a single site. Loca-ted on the east coast, at the foot of Mount Etna (thehighest active volcano in Europe), Catania is bathed bythe Ionian Sea. This provides a unique view of snow-cap-ped mountains and sunny seaside resorts.The climate is Mediterranean and temperate. Daytimetemperatures during the winter season (which is oftenshort) are generally quite mild: the absolute minimumtemperature never reached was 7 Celtius degrees belowzero (reached in February 1962). The (long) summerseason is very hot, although rarely with high humidity.

    The places: Torre del Grifo VillageTorre del Grifo Village, headquarters of Calcio Cataniaand homesite of the International Summer School inSport Management, is located in Mascalucia, a nicesmall village on the slopes of Mount Etna, a fewkilometers from Catania.It is a very recent, highly advanced technologicalsporting center, built in 2011 on an area of 150,000 sqmand consists of four regular soccer elds (two naturalgrass and two synthetic grass) used for the training ofCalcio Catania teams (as well rst team and youthteams), two small soccer elds (for 5 and 8 players), twoindoor pools, four gyms for indoor activities, a 150-bedsluxury hotel, a restaurant, a canteen and dierent study

  • rooms. There are also medical, massage rooms andall the medical equipment necessary for theteams.The hotel usually hosts athletes, technicalsta and medical equipe of the rst team andof the youth teams in the days before the matches,but is also suitable for training events, such as theInternational Summer School.The complex also hosts a multifunctional sportCenter, open to the public, which includes: a mer-chandise selling point, a bar, a restaurant, agym, a luxury spa, a salon hair stylist and an olym-pic swimming pool. Currently, there are about3000 members enrolled in the Center activities.The complex has a parking lot with about 400 par-king spaces. Torre del Grifo Village is unanimouslyconsidered one of the most modern sports facili-ties in Europe, both for its architecture and for thetechnologies.

    The places: Grand Hotel Atlantis Bay and Mazzar Sea PalaceThe structures where the students will be hostedduring the weekend are one ve-stars luxury hotels(Grand Hotel Atlantis Bay) and one ve-stars hotel(Mazzaro Sea Palace), both located in Taormina, inone of the most beautiful bays of the Mediterra-nean, the Bay of the Sirens, just by the sea

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