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Brochure del hotel rural Al Aire Libre en La Calera, Colombia
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The eastern hills of Bogotá are characterized by their vast nature, here we will build the first
sustainable hotel of the region. A warmth and friendly space at just 20 minutes from
Colombian’s cosmopolitan capital
Hotel Km 10 Bogotá - La Calera
A project full of reasons
La Calera
Latin America
Colombia
In the east of Bogotá, high in the mountains, we will build the hotel Al Aire Libre. A place designed to provide their visitors an atmosphere of freedom. With fresh air, away from the noise at just 20 minutes from the financial center.
(4 km after the toll booth Patios. Centro Poblado El Salitre. 200 meters of Via Bogotá - La Calera).
the country with the second richestbiodiversity worldwide.
It embraces the Andes, the Caribbean, the Pacific and Amazon all in one!
It is an important cultural and business center. It is the first entry for tourists to Colombia.
is a significant example of economic and social progress.
Hotel Km 10 Bogotá - La Calera
Its economy is “an exemplar of success”in the region.
53% of them stay in Bogotá
2 millonforeigners are coming to the country per year
with an annual increase of 8%
Is an strategic Municipality due to its proximity to Bogotá.
Bogotá D.C.
29% of Bogotá’s visitors come for tourism
is characterized by an ethnic and cultural mix
Hotel Km 10 Bogotá - La Calera
Target group National and foreign travelers who enjoy to be surrounded by nature
Fresh air, sounds from the nature, gardens and waterways are part of this innovative and
unique space created to relax, inspire and to wish to come back again.
Hotel Km 10 Bogotá - La Calera
TRANSPORTIt offers private and
permanent transport to the city. Located at just 10 km from the Cra 7th with Cll 85
LOCATION
Al Aire Libre so close but still outside the
mega city
ENVIRONMENT
First ecological hotel focused on saving
water and on wastewater
management
PLACES OF TOURISM INTEREST
Transport around Bogotá and through
Colombia
NATURE
It is a simple and peaceful place where
you can feel the harmony and inspiration of
nature
ARTS AND CULTURE
Cultural and knowledge exchange.
Events organization
QUALITY AND WARMTH
We love what we do; we offer a friendly and
close attention
Value Proposition
Irmi ReiterArchitect
www.perezreiter.com
Diego PérezArchitect
www.perezreiter.com
Camilo HolguínArchitect
www.arquitecturanativa.org
Itamar SelaLandscape gardener
www.terrenopaisajismo.com
Gabriel GutiérrezLandscaping gardener
www.terrenopaisajismo.com
Alejandro PedrazaInvestor partner
Marcos LluberesTourism assessor
Reception & Customer service managerOccidental Grand Punta Cana (852 habit.).
República Dominicana
Andrés BlancoBuilder
www.grcobb.com
Lucero RamírezDesign, CommunicationsFeeling comunicaciones
Johann PeñaDesign, CommunicationsFeeling comunicaciones
Ingrid HincapiéInvestor partner
Project Manager Empa. CH
Bibiana PedrazaManager and Partner
www.alairelibre.co
Javier SilvaStructural design
www.adningenieriaestructural.com
Edward SarmientoHydraulic design
www.constructoradcc.com
Gustavo SilvaLegal adviser
www.insignaresysilvaabogados.com
Adriana PedrazaTourism assessor
Sales Executive Blue TravelPartner Services. República Dominicana
Javier CasasElectrical desing
Hotel Km 10 Bogotá - La Calera
Team
"Al Aire Libre goes beyond the established, suggesting a balance between high-impact design, sustainability and comfort"
Diego Pérez
"Al Aire Libre, modern, sustainable ... a magical experience, an art of living"
Ingrid Hincapié
"Al Aire Libre seeks balance between the countryside and city life, sustainability and profitability, modernity and tradition"
Bibiana Pedraza
"The project is innovative because all water generated by the hotel activities will be used and recirculated ”
Edward Sarmiento
"Native plants with mixtures of colorful species, pretreated water ways, vegetable garden, chicken yard and compost, a.o., are some of the components that create a sustainable and aesthetic landscape gardening to captivate the travelers”
Itamar Sela
Warmth spaces,friendly and sustainable environments
Hotel Km 10 Bogotá - La Calera
Colombian dishesVegetarian dishesWood oven pizzas
Organic ingredientsfrom the region
Restaurant
BarLive music
Chimney
PermanentExhibitions
Familyand business events
Hammam
Price for two persons:
It includes breakfast
16Rooms
2-1
Hotel Km 10 Bogotá - La Calera
COP $ 230.000USD $ 77EUR € 68
- Transport to Bogotá: $5.000 pesos each way.”- Go and return to the zone between La Candelaria and Usaquén until Cra 7a - Transport to the airport: $38.000 pesos.
Exchage rate: COP $ 3.000 per USD, COP $3.390 per EUR
The average rate in Bogotá in 2013 was $ 241.000 col. pesos.
Hotel Km 10 Bogotá - La Calera
Elegant vacuum toilet systems will reduce the water consumption in 80%.
The water will be treated and reused.
Organic vegetable gardening, seed custodians, organic waste composting, chicken yard, water ways and greywater treatment.
Vegetable garden
Chicken yard
Composting
Water treatment
Vacuum toilet systems
Water pumping to irrigation & toilets
Water pumping to garden’s irrigation
Rainwater recirculation showers and washbasins
Environmental Sustainability
Hotel Km 10 Bogotá - La Calera
Guatavita Lagoon - Salt Cathedral -
La Candelaria - Hiking - Paramo of Chingaza - Riding
- Yoga, salsa and Spanish classes - Bars and Party -
Rafting - Paragliding - Biking Tours - Gold Museum - Little
Towns - Fishing - Golf - Monserrate - Climbing in Suesca
We offer the coordination of these activities
Movilidad por Colombia
ACTIVITIES
Al Aire Libre only provides the transport service and suggests hotels and other
activity operators according to the chosen place of interest. The guests will book
directly with these operators.
We will begin with two vans: one for transport around Bogotá (go and return on
the same day) and one for long trips through Colombia (travel during one, two or
three weeks).
Mobility through Colombia We offer comfortable and safe transport to places of interest around Bogotá like Guatavita, Suesca, Zipaquirá, Chingaza, a.o., as well as tours of one, two or three weeks through Colombia.
Hotel Km 10 Bogotá - La Calera
The total project investment is COP $4.000 millon (USD $1.33 millon). We expect to get a Debt for COP $2.000 millon (USD $0.67 millon) and Equity for COP $2.000 millon (USD $0.67 millon), from these, more than COP $600 millon (USD $0.2 millon) have been already invested.” Al Aire Libre will be a Simplified Joint Stock Company. The Company (Al Are Libre SAS) will be the owner of the land where the Hotel will be built. The construction license of the project was obtained through the Resolution 158 of July 2014 from La Calera Mayor’s Office.
Al Aire Libre is a project withlow capital. We are a group of
independent professionals who share a different view of our
relationship with the nature. We believe in the travel potential
Bogotá has
Be partner of this innovative project with tax benefits and high valorization
An investment of COP $1.000 millon (USD $333.000) will give you 50% shares of Al Aire Libre SAS. You will obtain a return that depends on the hotels’ occupancy rate as follows:
The average occupancy in Bogotá in 2013 was 57.8%. between 45% and 67% during the year.
The hotel has 16 rooms. We expect to exceed the average occupations from Bogotá with our innovative offer and marketing strategy. We will rent the entire Hotel for events (including the rooms) or only the second floor lounge.
Good ReasonsHotel Km 10 Bogotá - La Calera
Zone of high valorization
The hotels built until 2017 are exempt from income tax for 30 years
You can be part of Al Aire Libre SAS.
Estimated profitability per average occupancy
Pro
fita
bili
ty
% Occupancy
Hotel Km 10 Bogotá - La Calera
Bibiana Pedraza N.Manager and Partner
Tel: 57 [email protected]
www.alairelibre.coBogotá – Colombia