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Bringing a smile to the faces of all customer while inspiring their hearts and minds Corporate Profile YONDOSHI HOLDINGS, INC.

Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

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Page 1: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

Bringing a smile to the faces of all customer while inspiring their hearts and minds

Corporate Pro�leYONDOSHI HOLDINGS, INC.

2-19-10 Kami-Osaki, Shinagawa-ku, Tokyo 141-0021TEL:03-5719-3429 FAX:03-5719-4462

http://www.fa-aqua.co.jp/

Page 2: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

Profile

Vision

StrategyHistory

Bringing a smile to the faces of all customer while inspiring their hearts and minds Vision & Strategy

With the 4ºC brand at the heart of its business activities, YONDOSHI HOLDINGS, INC. (“YONDOSHI HOLDINGS” or “the Company”) is committed to becoming a company that is de�ned by its ability to create new trends in global fashion. We are committed to putting our heart and soul into anticipating customers’ needs and forever enhancing customers’ lifestyles.

The YODOSHI HOLDINGS Group’s mainstay operating company, F.D.C. Products Inc., whose activities revolve around the 4ºC brand, has distinguished itself by securing the leading position in Japan’s house brand market.

Together with AS’TY Inc., a company that engages in the manufacture and wholesale of apparels and bags; MISUZU Co., Ltd., an SPA-type apparel business, and; age Co., Ltd., a retailer active in the fashion �eld, the four core operating companies that comprise the YODOSHI HOLDINGS Group take full advantage of their inherent strengths in each business domain while harnessing Group synergies.

Every e�ort is channeled toward bringing a smile to the faces of all customers while inspiring their hearts and minds.

Towa Orimono Co., Ltd. was established in Hiroshima. Through steady growth and development this company has evolved into what is today the F&A Aqua Holdings Group.

Towa Orimono Co., Ltd. changed its name to Towa Co., Ltd.

F.D.C. Products Inc. was established as a subsidiary company.

Towa Co., Ltd. changed its name to AS’TY Inc.

Both AS’TY Inc. and F.D.C. Products Inc. shares were publicly listed on the Second Section of the Tokyo Stock Exchange

F.D.C. Products Inc. shares were publicly listed on the First Section of the Tokyo Stock Exchange

F.D.C. Products Inc. shifted to a pure a holding company structure. The name of the company was changed to F&A Aqua Holdings, Inc.

F&A Aqua Holdings, Inc. acquired all of the shares of MISUZU Co., Ltd. MISUZU Co., Ltd. was included in the scope of the Company’s consolidation as a wholly owned subsidiary.

F&A Aqua Holdings, Inc. changed its name to YONDOSHI HOLDINGS, INC.

A company that is de�ned both by its 4ºC brand and its ability to create new trends in global fashion

YONDOSHI HOLDINGS launched its third medium-term management plan at the start of �scal 2012, the �scal year ending February 28, 2013. “Taking every possible measure to respond to its expectations of the future” and “envisaging the ideal scenario six years hence,” the Company has identi�ed a “Business Vision” that clari�es the core business challenges to be addressed, an “Organizational Vision” that outlines the required framework to achieve its established tasks, and a “Numerical Vision” that puts in place a set of quantitative targets. Guided by each vision, F&A Aqua Holdings is committed to transitioning steadfastly toward a growth trajectory.

With a deep respect for people and a fearless stance toward innovative change, the YONDOSHI HOLDINGS Group places the utmost importance on a corporate culture that continues to push the limits.

Guided by the Key Words “Challenge & Progress,” We are Endeavoring to Become a Highly Reliable and Trustworthy Group

Basic Policies of the Third Medium-Term Management Plan

1950

1951198619912000 2004

2006

2008

2013

Management Philosophy

1234

We are committed to:

Business Vision Organizational Vision Numerical Vision

Consolidated net sales ¥530billion

11.3%

Increase ROE 7.6%

01

1

2

3

4

5

6

7

8

Vision & Strategy

Pro�le

becoming a company that inspires trust and con�dence among its customers

fostering and ful�lling the dreams of our employees

contributing to the prosperity and well-being of society, and

realizing the expectations of shareholders.

The F.D.C. Products group: Expand growth in the SPA-type jewelry business by promoting a channel strategy

Advance an overseas strategyBuild a Group synergy structure

Integrate and strengthen the Group operating function

Put in place a backbone system for ensuing periods

Promote the development of Group human resources

Nurture human resources that are capable of addressing the challenge of globalization

The AS’TY group: Increase earnings in the apparel manufacturing business by strengthening the planning and production functions

MISUZU Co., Ltd.: Establish an SPA-type apparel business by fostering core brands

Enhance the 4°C brand value

Expand the EC business

âge Co., Ltd.: Increase earnings in the daily fashion items business by establishing an urban-type format

Strengthen the pro�t platform of each Group subsidiary company

Increase the ordinary income margin

Page 3: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

Profile

Vision

StrategyHistory

Bringing a smile to the faces of all customer while inspiring their hearts and minds Vision & Strategy

With the 4ºC brand at the heart of its business activities, YONDOSHI HOLDINGS, INC. (“YONDOSHI HOLDINGS” or “the Company”) is committed to becoming a company that is de�ned by its ability to create new trends in global fashion. We are committed to putting our heart and soul into anticipating customers’ needs and forever enhancing customers’ lifestyles.

The YODOSHI HOLDINGS Group’s mainstay operating company, F.D.C. Products Inc., whose activities revolve around the 4ºC brand, has distinguished itself by securing the leading position in Japan’s house brand market.

Together with AS’TY Inc., a company that engages in the manufacture and wholesale of apparels and bags; MISUZU Co., Ltd., an SPA-type apparel business, and; age Co., Ltd., a retailer active in the fashion �eld, the four core operating companies that comprise the YODOSHI HOLDINGS Group take full advantage of their inherent strengths in each business domain while harnessing Group synergies.

Every e�ort is channeled toward bringing a smile to the faces of all customers while inspiring their hearts and minds.

Towa Orimono Co., Ltd. was established in Hiroshima. Through steady growth and development this company has evolved into what is today the F&A Aqua Holdings Group.

Towa Orimono Co., Ltd. changed its name to Towa Co., Ltd.

F.D.C. Products Inc. was established as a subsidiary company.

Towa Co., Ltd. changed its name to AS’TY Inc.

Both AS’TY Inc. and F.D.C. Products Inc. shares were publicly listed on the Second Section of the Tokyo Stock Exchange

F.D.C. Products Inc. shares were publicly listed on the First Section of the Tokyo Stock Exchange

F.D.C. Products Inc. shifted to a pure a holding company structure. The name of the company was changed to F&A Aqua Holdings, Inc.

F&A Aqua Holdings, Inc. acquired all of the shares of MISUZU Co., Ltd. MISUZU Co., Ltd. was included in the scope of the Company’s consolidation as a wholly owned subsidiary.

F&A Aqua Holdings, Inc. changed its name to YONDOSHI HOLDINGS, INC.

A company that is de�ned both by its 4ºC brand and its ability to create new trends in global fashion

YONDOSHI HOLDINGS launched its third medium-term management plan at the start of �scal 2012, the �scal year ending February 28, 2013. “Taking every possible measure to respond to its expectations of the future” and “envisaging the ideal scenario six years hence,” the Company has identi�ed a “Business Vision” that clari�es the core business challenges to be addressed, an “Organizational Vision” that outlines the required framework to achieve its established tasks, and a “Numerical Vision” that puts in place a set of quantitative targets. Guided by each vision, F&A Aqua Holdings is committed to transitioning steadfastly toward a growth trajectory.

With a deep respect for people and a fearless stance toward innovative change, the YONDOSHI HOLDINGS Group places the utmost importance on a corporate culture that continues to push the limits.

Guided by the Key Words “Challenge & Progress,” We are Endeavoring to Become a Highly Reliable and Trustworthy Group

Basic Policies of the Third Medium-Term Management Plan

1950

1951198619912000 2004

2006

2008

2013

Management Philosophy

1234

We are committed to:

Business Vision Organizational Vision Numerical Vision

Consolidated net sales ¥530billion

11.3%

Increase ROE 7.6%

01

1

2

3

4

5

6

7

8

Vision & Strategy

Pro�le

becoming a company that inspires trust and con�dence among its customers

fostering and ful�lling the dreams of our employees

contributing to the prosperity and well-being of society, and

realizing the expectations of shareholders.

The F.D.C. Products group: Expand growth in the SPA-type jewelry business by promoting a channel strategy

Advance an overseas strategyBuild a Group synergy structure

Integrate and strengthen the Group operating function

Put in place a backbone system for ensuing periods

Promote the development of Group human resources

Nurture human resources that are capable of addressing the challenge of globalization

The AS’TY group: Increase earnings in the apparel manufacturing business by strengthening the planning and production functions

MISUZU Co., Ltd.: Establish an SPA-type apparel business by fostering core brands

Enhance the 4°C brand value

Expand the EC business

âge Co., Ltd.: Increase earnings in the daily fashion items business by establishing an urban-type format

Strengthen the pro�t platform of each Group subsidiary company

Increase the ordinary income margin

Page 4: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

Message Manegement Business & StrengthBecoming a Corporate Group of Considerable Value to Each and Every Stakeholder

02 03

Operating Management Capabilities that Take Full Advantage of the Group’s SPA-Type Business and Holding Company Strengths

Message from

the Managem

ent

Business & Strength

Chairman and Representative Director Saishi Kimura (Left)

President and Representative Director Hidenori Suzuki (Right)

from the

YONDOSHI HOLDINGS boasts a stable business platform, sound �nancial standing and considerable management capabilities. From a business perspective, F.D.C. Products’ lineup of 4°C brand jewelry is a source of considerable strength. At the same time, the Group’s SPA business model that entails the manufacture and retail sale of jewelry and apparel is an outstanding wellspring for customer satisfaction. Taking into consideration other complementary business models that encompass OEM apparel and retail activities, the YONDOSHI

HOLDINGS Group is well positioned to meet the needs of a wide spectrum of markets. Building on this operating platform, the Group has adopted a holding company structure. This enables us to ensure the e�ective selection and focus of management resources.

From a �nancial perspective, all of the Group’s various businesses are now exhibiting signs of stable pro�t growth. The SPA-type jewelry business, in particular, is distinguished by its high pro�tability. Since adopting a holding company structure, the Group has improved its capital ratio and maintains a sound

�nancial position.Finally from an organizational perspective, directors of

YONDOSHI HOLDINGS in general hold the concurrent positions of chief executive o�cer of each operating company. This allows the Group to incorporate a broad outlook into its decision-making process. Making every e�ort to bolster close-knit communication between senior executives and to ensure that information and issues are commonly shared throughout the Group, we are working to consistently engage in robust and stable Group management.

Under its second “Challenge & Innovation” medium-term management plan, which spanned the three-year period from March 1, 2009 to February 29, 2012, the YONDOSHI HOLDINGS Group worked diligently to cultivate new markets and foster overseas business opportunities. Over this period, the Group achieved several milestones. In 2009, the Group successfully launched the EAUDOUCE4°C and canal4°C brands while commencing full-�edged 4°C brand operations in Shanghai, China. In the following year, we placed considerable emphasis on expanding 4°C BRIDAL sales and took up the challenge of engaging in EC business activities. Throughout the entire period of the plan, the YONDOSHI HOLDINGS Group made every e�ort to e�ectively employ new sales channels. This has allowed us to bring our wide-range of products to an increas-ingly broad customer base. At the same time, the business,

organizational, human resource and �nancial management platforms of the Group’s four F.D.C. Products, AS’TY, MISUZU and âge operating companies were integrated making for a more robust and powerful group.

Under its third medium-term management plan that commenced from the �scal year ended February 28, 2013, the YONDOSHI HOLDINGS Group has adopted the revised overarching slogan of “Challenge & Progress.” With the aim of putting in place an organizational and business structure that is capable of generating sustained growth under any and all operating conditions, we will adopt a proactive stance as the basis for pushing forward our business strategies. Comple-menting these endeavors, we will establish a Group synergy structure and while promoting our channel and overseas strategies work diligently to nurture the human resources who

will take us to the next level. In this manner, we plan to achieve consolidated operating revenues of ¥50 billion or more and an ordinary income margin of 10% or more in the �scal year ending February 28, 2015.

Moving forward, we changed our company name from F&A Aqua Holdings, Inc. to YONDOSHI HOLDINGS, INC. from September 1, 2013 in an e�ort to increase the visibility of both our corporate brand and the Company.

Under this new company name, we will work toward becoming a corporate group of considerable value to each and every stakeholder. At the same time, we will practice CSR management and bolster our internal control function while undertaking the necessary medium- to long-term investment that will deliver adequate returns to our shareholders and earnings growth, and enhancing our corporate value.

Page 5: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

Message Manegement Business & StrengthBecoming a Corporate Group of Considerable Value to Each and Every Stakeholder

02 03

Operating Management Capabilities that Take Full Advantage of the Group’s SPA-Type Business and Holding Company Strengths

Message from

the Managem

ent

Business & Strength

Chairman and Representative Director Saishi Kimura (Left)

President and Representative Director Hidenori Suzuki (Right)

from the

YONDOSHI HOLDINGS boasts a stable business platform, sound �nancial standing and considerable management capabilities. From a business perspective, F.D.C. Products’ lineup of 4°C brand jewelry is a source of considerable strength. At the same time, the Group’s SPA business model that entails the manufacture and retail sale of jewelry and apparel is an outstanding wellspring for customer satisfaction. Taking into consideration other complementary business models that encompass OEM apparel and retail activities, the YONDOSHI

HOLDINGS Group is well positioned to meet the needs of a wide spectrum of markets. Building on this operating platform, the Group has adopted a holding company structure. This enables us to ensure the e�ective selection and focus of management resources.

From a �nancial perspective, all of the Group’s various businesses are now exhibiting signs of stable pro�t growth. The SPA-type jewelry business, in particular, is distinguished by its high pro�tability. Since adopting a holding company structure, the Group has improved its capital ratio and maintains a sound

�nancial position.Finally from an organizational perspective, directors of

YONDOSHI HOLDINGS in general hold the concurrent positions of chief executive o�cer of each operating company. This allows the Group to incorporate a broad outlook into its decision-making process. Making every e�ort to bolster close-knit communication between senior executives and to ensure that information and issues are commonly shared throughout the Group, we are working to consistently engage in robust and stable Group management.

Under its second “Challenge & Innovation” medium-term management plan, which spanned the three-year period from March 1, 2009 to February 29, 2012, the YONDOSHI HOLDINGS Group worked diligently to cultivate new markets and foster overseas business opportunities. Over this period, the Group achieved several milestones. In 2009, the Group successfully launched the EAUDOUCE4°C and canal4°C brands while commencing full-�edged 4°C brand operations in Shanghai, China. In the following year, we placed considerable emphasis on expanding 4°C BRIDAL sales and took up the challenge of engaging in EC business activities. Throughout the entire period of the plan, the YONDOSHI HOLDINGS Group made every e�ort to e�ectively employ new sales channels. This has allowed us to bring our wide-range of products to an increas-ingly broad customer base. At the same time, the business,

organizational, human resource and �nancial management platforms of the Group’s four F.D.C. Products, AS’TY, MISUZU and âge operating companies were integrated making for a more robust and powerful group.

Under its third medium-term management plan that commenced from the �scal year ended February 28, 2013, the YONDOSHI HOLDINGS Group has adopted the revised overarching slogan of “Challenge & Progress.” With the aim of putting in place an organizational and business structure that is capable of generating sustained growth under any and all operating conditions, we will adopt a proactive stance as the basis for pushing forward our business strategies. Comple-menting these endeavors, we will establish a Group synergy structure and while promoting our channel and overseas strategies work diligently to nurture the human resources who

will take us to the next level. In this manner, we plan to achieve consolidated operating revenues of ¥50 billion or more and an ordinary income margin of 10% or more in the �scal year ending February 28, 2015.

Moving forward, we changed our company name from F&A Aqua Holdings, Inc. to YONDOSHI HOLDINGS, INC. from September 1, 2013 in an e�ort to increase the visibility of both our corporate brand and the Company.

Under this new company name, we will work toward becoming a corporate group of considerable value to each and every stakeholder. At the same time, we will practice CSR management and bolster our internal control function while undertaking the necessary medium- to long-term investment that will deliver adequate returns to our shareholders and earnings growth, and enhancing our corporate value.

Page 6: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

F.D.C. Products Group

04

Operating Com

panies

05

Operating Com

panies

The F.D.C. Products Group

4°C is the underwater temperature at which the surface of a lake freezes, providing �sh with a tranquil and safe sanctuary. In addition to its inestimable power, water freely changes its form and is the source of all life. These features provide the wellspring for the 4°C brand concept, which strives to instill pleasure, serenity and inspiration to a broad customer base.

Combining the beauty of carefully selected loose diamonds and the highest purity platinum with the abundant knowledge of skilled concierges, 4°C BRIDAL was launched as a specialty store. Every e�ort is placed on providing unparalleled service and hospitality.

“canal” refers to the natural waterways of nature. Aspiring to “draw out the charm in all women,” the canal4°C brand is a collection of precious and adorable original and imported jewelry that imbue freedom and fun from around the world.

The words EAU DOUCE in French mean “soft water.” Distinguished by its lineup of mainly 18 carat gold and platinum items, EAUDOUCE is recognized as a premium, high-end 4°C brand.

The word RUGIADA in Italian means “morning dew.” Recognizing that jewelry is an extension of one’s individual personality, the RUGIADA brand allows both men and women to enjoy the pleasures of coordinating with their attire.

The suburban-type shopping center MAISON JEWELL brand imbues the very essence of the 4°C spirit nurtured over many years. It is based on a concept that treasures the intimate and close-knit bonds that jewelry provides when passed from parent to child and child to grandchild.

In order to gain a �rm foothold in the bag brand market in Japan, we are focusing mainly on developing the department store sales channel while bolstering our product and marketing capabilities.

B a g

Since �rst launching the 4°C brand in 1972, F.D.C. Products has endeavored to bring beauty and inspire the women of the world.

In its mainstay jewelry business, the F.D.C. Products group continues to attract a wide and diverse customer base. In addition to the �agship 4°C brand that has served as a traditional 19th birthday gift imbuing young women with the hope of a happy life, F.D.C. Products provides a broad spectrum of products that boast unique and distinct identities. In this context, the group o�ers EAUDOUCE4°C, for the more mature connoisseur, canal4°C, mainly for he �rst-time jewelry user, and RUGIADA, for the working woman. Building on the strength of its SPA business that encompasses product planning through design to production, sales and marketing, F.D.C. Products is committed to becoming Japan’s leading jewelry company and an innovator of “Only One” brands by diversifying sales channels and developing its business overseas.

Page 7: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

F.D.C. Products Group

04

Operating Com

panies

05

Operating Com

panies

The F.D.C. Products Group

4°C is the underwater temperature at which the surface of a lake freezes, providing �sh with a tranquil and safe sanctuary. In addition to its inestimable power, water freely changes its form and is the source of all life. These features provide the wellspring for the 4°C brand concept, which strives to instill pleasure, serenity and inspiration to a broad customer base.

Combining the beauty of carefully selected loose diamonds and the highest purity platinum with the abundant knowledge of skilled concierges, 4°C BRIDAL was launched as a specialty store. Every e�ort is placed on providing unparalleled service and hospitality.

“canal” refers to the natural waterways of nature. Aspiring to “draw out the charm in all women,” the canal4°C brand is a collection of precious and adorable original and imported jewelry that imbue freedom and fun from around the world.

The words EAU DOUCE in French mean “soft water.” Distinguished by its lineup of mainly 18 carat gold and platinum items, EAUDOUCE is recognized as a premium, high-end 4°C brand.

The word RUGIADA in Italian means “morning dew.” Recognizing that jewelry is an extension of one’s individual personality, the RUGIADA brand allows both men and women to enjoy the pleasures of coordinating with their attire.

The suburban-type shopping center MAISON JEWELL brand imbues the very essence of the 4°C spirit nurtured over many years. It is based on a concept that treasures the intimate and close-knit bonds that jewelry provides when passed from parent to child and child to grandchild.

In order to gain a �rm foothold in the bag brand market in Japan, we are focusing mainly on developing the department store sales channel while bolstering our product and marketing capabilities.

B a g

Since �rst launching the 4°C brand in 1972, F.D.C. Products has endeavored to bring beauty and inspire the women of the world.

In its mainstay jewelry business, the F.D.C. Products group continues to attract a wide and diverse customer base. In addition to the �agship 4°C brand that has served as a traditional 19th birthday gift imbuing young women with the hope of a happy life, F.D.C. Products provides a broad spectrum of products that boast unique and distinct identities. In this context, the group o�ers EAUDOUCE4°C, for the more mature connoisseur, canal4°C, mainly for he �rst-time jewelry user, and RUGIADA, for the working woman. Building on the strength of its SPA business that encompasses product planning through design to production, sales and marketing, F.D.C. Products is committed to becoming Japan’s leading jewelry company and an innovator of “Only One” brands by diversifying sales channels and developing its business overseas.

Page 8: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

06

Operating Com

panies

07

Operating Com

panies

The company’s Haiphong Factory in Vietnam commenced operations in 1998.With a workforce of approximately 400 employees, the Factory manufactures 120,000 bags annually.

The AS’TY group is upgrading and expanding the ODM function, which encompasses the full gamut of design, material and production proposals. At the same time, the group is bringing to fruition the development and design of highly competitive products.

While incorporating the latest trends, the Rew de Rew brand allows women to retain a “charming adult” appeal that matches each individual life scene.

Under the Double dazzle brand, MISUZU markets clothes, accessories and miscellaneous products that complement a wide range of life’s scenes. This brand targets women who truly enjoy fashion and are closely in touch with themselves.

Under the LOU brand, age engages in specialty chain store activities that focus on the sale of ladies casual wear and miscellaneous products. The LOU brand o�ers product proposals that help women experience the pleasures of truly expressing their individuality.

PALLET apparel specialty stores o�er a broad lineup of trend-setting products for all four seasons. In addition to fashion apparel products include underwear, socks, garments and bedclothes.

AS’ TY GroupThe AS’TY Group

MISUZUMISUZU Co., Ltd.

ageage Co., Ltd.

Encompassing three core and distinct activities, the AS’TY group successfully combines the planning and production functions of an apparel and bag manufacturer with the capabilities of a wholesaler with its roots in regional markets and the design and production functions of its subsidiary companies. Through its collection of apparels and bags, the group contributes to the lifestyles of end users as a part of ongoing e�orts to be recognized as a corporate group that exhibits genuine intrinsic value.

In a fashion industry that is de�ned by dramatic change, the AS’TY group maintains a �exible corporate stance toward market trends and an unwavering spirit of challenge. On this basis, we have continued to deliver daily fashion items that color the lives of customers.

Boasting particularly strong overseas manufacturing capabilities, the AS’TY group operates its own bag production facility in Vietnam and is expanding its apparel production capacity at a designated facility in China. Moving forward, the group is also working to boost its core facility management expertise. Supported by each of the aforementioned facilities, we are attracting a high level of praise and trust garnered from major apparel outlet as well as specialty, general merchandise and specialty retail stores on the back of the group’s in-house design capabilities and its strict adherence to product quality.

As a comprehensive SPA-type retail business, MISUZU Co., Ltd. has continued to deliver products that establish trends for the new era. Responding to shifts in fashion demand that �uctuate at a dizzying pace, while accurately addressing the multiple needs of a wide-ranging and diverse market, MISUZU maintains an unwavering focus on “heartfelt service,” capturing the thoughts and aspirations of customers and providing products that exceed expectations. Targeting young women between the ages of 20 and 35, the company is consistently augmenting its portfolio of elegant brands.

The company’s Rew de Rew, LD Prime, Double dazzle and shop DADA brands cover the full spectrum of elegant, sweet, relaxed and European casual apparel.

Looking ahead, the company will place considerable weight on cultivating new business channels by accelerating the pace at which it opens new Rew de Rew brand stores in suburban shopping centers. At the same time, steps will be taken to expand the e-commerce business by channeling energies toward proprietary online Platinum Label shops.

The company’s name is derived from the French word for “age.” This name encapsulates our heartfelt desire to maintain our position as a going concern whatever the age and circumstance. With this in mind, we are guided by an overarching management philosophy that inspires us to continuously deliver attractive, appealing and enjoyable products and services that enhance customer wellbeing and lifestyles. In this manner, we strive to secure an unwavering position as the preferred company of choice.

In addition to the PALLET network of apparel specialty chain stores, which handles daily fashion items, age promotes agency sales of 4°C brand jewelry and bags, manages and operates the chain of LOU specialty stores focusing mainly on ladies fashion and engages in the retail membership sales under the RAPPORT business model.

Moving forward, the company will bolster the head o�ce function of the core PALLET business while expanding its presence through the opening of new stores mainly in the Kansai area, where age boasts a dominant position.

LOUPALLET

Page 9: Bringing a smile to the faces of all customer while inspiring their … · 2013-09-20 · Profile Vision History Strategy Bringing a smile to the faces of all customer while inspiring

06

Operating Com

panies

07

Operating Com

panies

The company’s Haiphong Factory in Vietnam commenced operations in 1998.With a workforce of approximately 400 employees, the Factory manufactures 120,000 bags annually.

The AS’TY group is upgrading and expanding the ODM function, which encompasses the full gamut of design, material and production proposals. At the same time, the group is bringing to fruition the development and design of highly competitive products.

While incorporating the latest trends, the Rew de Rew brand allows women to retain a “charming adult” appeal that matches each individual life scene.

Under the Double dazzle brand, MISUZU markets clothes, accessories and miscellaneous products that complement a wide range of life’s scenes. This brand targets women who truly enjoy fashion and are closely in touch with themselves.

Under the LOU brand, age engages in specialty chain store activities that focus on the sale of ladies casual wear and miscellaneous products. The LOU brand o�ers product proposals that help women experience the pleasures of truly expressing their individuality.

PALLET apparel specialty stores o�er a broad lineup of trend-setting products for all four seasons. In addition to fashion apparel products include underwear, socks, garments and bedclothes.

AS’ TY GroupThe AS’TY Group

MISUZUMISUZU Co., Ltd.

ageage Co., Ltd.

Encompassing three core and distinct activities, the AS’TY group successfully combines the planning and production functions of an apparel and bag manufacturer with the capabilities of a wholesaler with its roots in regional markets and the design and production functions of its subsidiary companies. Through its collection of apparels and bags, the group contributes to the lifestyles of end users as a part of ongoing e�orts to be recognized as a corporate group that exhibits genuine intrinsic value.

In a fashion industry that is de�ned by dramatic change, the AS’TY group maintains a �exible corporate stance toward market trends and an unwavering spirit of challenge. On this basis, we have continued to deliver daily fashion items that color the lives of customers.

Boasting particularly strong overseas manufacturing capabilities, the AS’TY group operates its own bag production facility in Vietnam and is expanding its apparel production capacity at a designated facility in China. Moving forward, the group is also working to boost its core facility management expertise. Supported by each of the aforementioned facilities, we are attracting a high level of praise and trust garnered from major apparel outlet as well as specialty, general merchandise and specialty retail stores on the back of the group’s in-house design capabilities and its strict adherence to product quality.

As a comprehensive SPA-type retail business, MISUZU Co., Ltd. has continued to deliver products that establish trends for the new era. Responding to shifts in fashion demand that �uctuate at a dizzying pace, while accurately addressing the multiple needs of a wide-ranging and diverse market, MISUZU maintains an unwavering focus on “heartfelt service,” capturing the thoughts and aspirations of customers and providing products that exceed expectations. Targeting young women between the ages of 20 and 35, the company is consistently augmenting its portfolio of elegant brands.

The company’s Rew de Rew, LD Prime, Double dazzle and shop DADA brands cover the full spectrum of elegant, sweet, relaxed and European casual apparel.

Looking ahead, the company will place considerable weight on cultivating new business channels by accelerating the pace at which it opens new Rew de Rew brand stores in suburban shopping centers. At the same time, steps will be taken to expand the e-commerce business by channeling energies toward proprietary online Platinum Label shops.

The company’s name is derived from the French word for “age.” This name encapsulates our heartfelt desire to maintain our position as a going concern whatever the age and circumstance. With this in mind, we are guided by an overarching management philosophy that inspires us to continuously deliver attractive, appealing and enjoyable products and services that enhance customer wellbeing and lifestyles. In this manner, we strive to secure an unwavering position as the preferred company of choice.

In addition to the PALLET network of apparel specialty chain stores, which handles daily fashion items, age promotes agency sales of 4°C brand jewelry and bags, manages and operates the chain of LOU specialty stores focusing mainly on ladies fashion and engages in the retail membership sales under the RAPPORT business model.

Moving forward, the company will bolster the head o�ce function of the core PALLET business while expanding its presence through the opening of new stores mainly in the Kansai area, where age boasts a dominant position.

LOUPALLET

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Trust & Responsibility

08

Trust & Responsibility

YONDOSHI HOLDINGS not only complies with environmental laws and regulations, but also takes into consideration environmental concerns when putting in place its business processes. Moving forward, the Company will continue to ful�ll its responsibility toward protecting the global environment by endeavoring to conserve energy and resources.

Conservation of Resources and EnergyYONDOSHI HOLDINGS has implemented a range of measures to address such issues as global warming and climate change. At the same time, we have worked to cut energy consumption by adopting “cool biz” practices.

Responsibility to the Environment

In an e�ort to ful�ll its responsibility to society, YONDOSHI HOLDINGS engages in social contribution activities.

The Japan Water Forum and 4°C InitiativeYONDOSHI HOLDINGS has established a joint project with Japan Water Forum (JWF)*1, an organization working to resolve water-related issues. Working as the 4°C AQUA PROGRAM, continuous support is being provided to the women of developing countries who face serious water and hygiene problems. With the launch of activities in 2008, steps have been taken over a two-year period to setup rainwater storage tanks in the Republic of Kiribati*2. Since 2011, a portion of the sales from 4°C products has been donated to help improve conditions and supply clean water to Sri Lanka*3

Responsibility to Society

Social ContributionsIn addition to the donation of bath towels to elderly care facili-ties by AS’TY Inc. for over 40 years, support is provided to stu-dents from overseas. Moreover, F.D.C. Products Inc. holds the F.D.C. Products Academy Pre-Toreutics School. Over and above these initiatives, YONDOSHI HOLDDINGS encourages other Group company em-ployees to actively partici-pate in cleanup programs and volunteer activities.

Notes:1. The Japan Water Forum (JWF), a speci�ed nonpro�t organization, was established through the broad-based cooperation of industry,

academia, the government (including Japan’s ministries of Foreign A�airs; Education, Culture, Sports, Science and Technology; Health, Labour and Welfare; Agriculture, Forestry and Fisheries; Economy, Trade and Industry; Land, Infrastructure, Transport and Tourism, and; the Environment) and various other nonpro�t organizations. JWF’s objectives are to contribute to e�orts that solve domestic and international water problems while promoting industrial development and world peace.

2. The Republic of Kiribati: With Tarawa as its capital, the Republic of Kiribati has a population of approximately 90,000 people.3. Sri Lanka: With Sri Jayawardenapura-Kotte as its capital, Sri Lanka has a population of approximately 20,200,000 people.

Waste ReductionYONDOSHI HOLDINGS is working to reduce waste by promoting paperless work processes, and using recycled paper and toner ink.

Use of Environmentally-Friendly MaterialsYONDOSHI HOLDINGS encourages the use of supplies with EcoMark certi�cation.

©Japan Water Forum

AS’TY holds the “Fureai Concert”AS’TY takes great pride in organizing concerts performed by the Hiroshima Symphony Orchestra. This biennial initiative has continued since 1985 and attracted large numbers of customers.

The Hiroshima Symphony Orchestra

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Corporate Data

Corporate Information (As of September 1, 2013) Directors and Corporate Auditors (As of May 23, 2013)YONDOSHI HOLDINGS, INC.

2-19-10 Kami-Osaki, Shinagawa-ku, Tokyo 141-0021

May 18, 1950

2,486.52 million yen

Brand business focusing mainly on jewelry; Planning, manufacture and wholesale mainly of apparel and bags and retail business

Company Name

Address

Establishment Date

Paid-in Capital

Business Activities

Hidenori Suzuki (President and Representative Director)

2-19-10 Kami-Osaki, Shinagawa-ku, Tokyo 141-8544

Planning, manufacture and sale of jewelry, bags and other products

April 1986

¥400 million

http://www.fdcp.co.jp/

Representative

Address

Business Activities

Established

Paid-in Capital

URL

Satoshi Miyamoto (President and Representative Director)

Shoko Center 2-15-1 Nishi-ku, Hiroshima 733-8641

Apparels and bag manufacturer, wholesale of apparels

September 2006

¥100 million

http://www.asty.co.jp/

Representative

Address

Business Activities

Established

Paid-in Capital

URL

Hedeki Tamura (President and Representative Director)

Shoko Center 2-15-1 Nishi-ku, Hiroshima 733-0833

Management of LOU (ladies' casual wear shop), Management of daily fashion brand "Pallet"

March 1996

¥100 million

http://www.agegroup.jp/

Representative

Address

Business Activities

Established

Paid-in Capital

URL

Ichiro Okafuji (President and Representative Director)

2nd Floor, Yoyogi Community Building, 1-11-2, Yoyogi, Shibuya-ku, Tokyo 151-0053

Planning, manufacture and sale of women's apparel and miscellaneous products

March 1970

¥100 million

http://www.misuzugp.co.jp/

Representative

Address

Business Activities

Established

Paid-in Capital

URL

Chairman and Representative Director Saishi Kimura

President and Representative Director Hidenori Suzuki

Executive Director Satoshi Miyamoto

Executive Director Masahiko Iwamori

Executive Director Akihiro Takiguchi

Director Masahiko Nishimura

Director Toshifumi Kurume

Director and Adviser Nobuyuki Hosoda

Corporate Auditor Eiji Tasaka

Corporate Auditor Nobuhiko Kamimura

Corporate Auditor Tomoaki Fujimori

YONDOSHI HOLDINGS, INC.

F.D.C. Products Inc.

Subsidiary Company Subsidiary Companies

AS'TY Inc. MISUZU Co., Ltd. age Co., Ltd.

F.D.C. Friends, Inc. ALOCS INC.

ASCOT INC.

AS’TY VIETNAM INC.

F&A AQUA shanghai, inc.

Heartful Aqua Inc.

Corporate Data

Overseas A�liated Company

Special Subsidiary Company

F.D.C. Products Inc. AS'TY Inc. MISUZU Co., Ltd. age Co., Ltd.

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Bringing a smile to the faces of all customer while inspiring their hearts and minds

Corporate Pro�leYONDOSHI HOLDINGS, INC.

YONDOSHI HOLDINGS, INC.2-19-10 Kami-Osaki, Shinagawa-ku, Tokyo 141-0021

TEL:03-5719-3429 FAX:03-5719-4462http://www.yondoshi.co.jp/