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Bridging the Divide Solving the communications breakdown between L&D and learners
Bridging the learning divide How to meet learner expectations in your organisation
Your Hosts
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Ollie CraddockDeputy CEO, Mind Tools
Laura OvertonCEO and Founder, Towards Maturity
Want to increase learner
engagement
95% of L&D
26% Believe they are
successful
Why is learner engagement such a big L&D challenge?
Post Your Answers in the Questions Pane for our Panelists
L&D clearly struggle with
their learners!
Reluctant to learn with new
technology
44%
Prefer not to use mobiles
20%
Lack ICT skills
28%
Unwilling to share
15%
Lack skills to manage their
learning
65%
Data from ‘Bridging the Divide’ towardsmaturity.org/bridging-the-divide
Offline Online
Social
Solitary
32% Blogs
81% Manager support
63% Class
57% Docs
51% e-learning
49% Networks
29% Games
70% Google
52% College
38% MOOC
44% Webinar
57% Job aids
91%Collaboration
70% Mentors
40% Video
41% Books
How do people learn what they need to do their
jobs?
10,000 workers
Data from ‘Bridging the Divide’ towardsmaturity.org/bridging-the-divide
94%of staff
Want to learn at their own pace
23%of L&D
Blend their use of several different learning approaches when designing learning
3 Disconnects
The right content at the right time
Access
Influence
Careers - Staff vs L&D
20% of L&D
support career aspirations with online learning
Change picture for something related to career ladders
Access – Staff vs L&D
34%of L&D
agree that staff can access learning in places convenient to them
Influence – Staff vs L&D
31% of L&D
model excellence & use technology to equip managers
31% of staff
are influenced by their managers
Influence – Staff vs L&D
Change picture for recognition/ medal reward
59% of staff
believe recognition for learning achievements is important
21% of L&D Recognise staff for their learning achievements
Bridging the DivideThe right content at the right time
Reducing Friction
Increasing influence
Bridging the learning divide How to meet learner expectations in your organisation
View Learning With Marketing Eyes
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Bridging the learning divide How to meet learner expectations in your organisation
The Right Content, at the Right Time
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Bridging the learning divide How to meet learner expectations in your organisation
The Randstad Journey With Mind Tools
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Open
Targeted
Phase
1Quiet Launch, Open Library
Phase
2Phase
3Phase
4
Customized Learning Journeys
Blend in to Wider Development Programs
Continuous Engagement Through Marketing
Bridging the learning divide How to meet learner expectations in your organisation
Continuous Engagement Increased Success
TargetedOpenPhase
1Phase
2Phase
3Phase
4Quiet Launch, Open Library
Customized Learning Journeys
Blend in to Wider Development Programs
Engagement Through Marketing
Focus
Utilization
Feedback
Most Popular
Phase
12x 4xPhase
1
Source: Mind Tools user survey, 2017
92%: Learned New Skills85%: Positive Impact
on Performance
NPS = +5087%: Mind Tools is
Good/Excellent
Communication Communication Communication
6x
Phase
3
Phase
1
2xDepth of Engagement
Bridging the learning divide How to meet learner expectations in your organisation
Influencing Through Recognition
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Bridging the learning divide How to meet learner expectations in your organisation
L&D
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Source: Towards Maturity Learner Voice, 2017
21% 59%
Staff are rewarded or given recognition for
their achievement
Recognition of my learning achievement is
important
Learners
The Recognition Divide
Bridging the learning divide How to meet learner expectations in your organisation
Starts conversation and triggers interest
from others
53 minutes target for learning each
week
Recognition each week from managers
53
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
BBC – Incentives & Recognition
Bridging the learning divide How to meet learner expectations in your organisation
Friction:A Chance to Nudge?
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Bridging the learning divide How to meet learner expectations in your organisation
Nudge Theory - Introduction
Source: BCG analysis
Logic alone is not enough
Good intentions don’t automatically lead to positive behaviors
Small steps can make a big difference
Celebrating desired behaviors works better than highlighting negative organizational norms
Change
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Bridging the learning divide How to meet learner expectations in your organisation
Significantly increased learning during commuting
hours
Nudging during the commute can
be effective
SMS can be used to send
reminders
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Media & Data Firm – Nudge During the Commute
Bridging the learning divide How to meet learner expectations in your organisation
Does Bridging the Gap Make a Difference?
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
Top Performing learning teams
•2.5x as likely to report
learner engagement
•50% less likely to report
learner reluctance
Top performing learning teams are bridging the divide
Barriers
Benefits
Towards Maturity Index
Taking action: Top DeckSmall Changes for Big Differences
Listen
76% are proactive in understanding how people
learn what they need
Harness technology
2.5x more likely to have technology skills and
expertise (68% vs 29%)
Understand the benefit of working together
2x more likely to encourage collaboration
28
L&D Health Check!
Closing the Gap
Where are you now and where do you need
to be?
towardsmaturity.org/healthcheck
Bridging the learning divide How to meet learner expectations in your organisation
Key Takeaways
People are demanding of their employers and this is no different in the context of learning
Bridging The Learning Divide How To Meet Learner Expectations In Your Organization
This increased expectation provides an opportunity when we understand it
The divide between L&D and learners is driven by perception of behavior & capabilities
Future organization competitive advantage needs us to improve how we develop our people
Proactively engage with expertise in other teams and think like a marketing manager
Intentions don’t link to permanent change, you need to nudge people to drive results
Bridging the learning divide How to meet learner expectations in your organisationBridging The Learning Divide How To Meet Learner Expectations In Your Organization
Get in touch today for more information on how Mind Tools can contribute to the
evolution of your learning.
866-610-1106
0203 744 1922
mindtools.com/corporate
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