1
AN INDEPENDENT SUPPLEMENT FROM MEDIAPLANET ABOUT HEALTHCARE,DISTRIBUTED IN THE TIMES 3 Cryotherapy is based on the science of freezing at very cold temperatures which kills cancerous cells. Cryother- apy (also known as cryoablation) was first introduced in the 1960's and dur- ing the last ten years has become wide- ly used in the USA for treating many types of benign and malignant tumours. In the UK, cryotherapy is now licensed to treat prostate cancer and kidney tumours. An increasing num- ber of this country’s leading experts are offering the cryoablation proce- dure to their patients who are looking for safe and effective cancer treat- ments and the best possible quality of life. As cryotherapy offers a minimally invasive treatment option with fewer complications and side effects than conventional therapies, minimal blood loss, short hospital stays and good rates of success, it promises to become a major cancer treatment of the future. The procedure is carried out through keyhole surgery and uses ultra thin cryoablation needles which are inserted into the tumour. Argon gas is then delivered via the needle tip, which creates a large ice- ball to cover the tumour, freezing it and destroying the cancer cells at sub zero temperatures. The freezing process is then repeated to ensure that every trace of the cancerous cells is eradicated. Mr Frank Keeley, Consultant Sur- gical Urologist at Southmead Hospi- tal, Bristol, Department of Urology, Institute of Urology, has successful- ly treated renal cancer with cryotherapy and supports this high tech approach. He says: ”Cryoabla- tion of kidney tumours has been carried out for over 10 years with good medium-term results from American centres. The needle tech- nology has developed considerably since then and I believe that the results from the new, slimmer cryotherapy needles from Galil Med- ical will be even better. Certainly, they give me even more confidence in the safety and effectiveness of this treatment.” Rosie Cunningham Thomas, Presi- dent and General Manager of Galil Medical in Europe says: “Galil Med- ical is at the forefront of develop- ments in cryotherapy. Our new Presice™ System focuses treatment on the patient’s cancer, minimising damage to surrounding tissue with a view to improving quality of life. We are working closely with leading clinicians to maximise the value of the technology in patient care. We are optimistic this will extend beyond prostate and renal to other types of cancer in due course.” Prostate Cancer Earlier this year at their 22nd annual congress in Berlin, the prestigious European Association of Urology (EAU) recognised the important role of cryotherapy in treating cancer of the prostate by including this therapy for the first time in its new guidelines on prostate cancer. This is highly signifi- cant as other minimally invasive treatment options are still considered to be experimental or investigational by the EAU. Prostate cancer is one of the princi- pal medical problems facing the male population today and is the most com- mon male cancer in the UK, account- ing for almost a quarter of all male cancers, Each year, nearly 32,000 men in the UK are diagnosed and more than 10,000 die from the disease. Cases are rare in men aged under 50, but it becomes more common with age. Cryotherapy is an excellent treat- ment option for many prostate cancer sufferers. The procedure can be used for localised prostate cancer both as a pri- mary treatment and for recurrent can- cer where other treatments have failed. Anthony Purvis from South Shields in Tyne and Wear was diagnosed with prostate cancer four years ago at the age of 65. He actively sought cryotherapy over radiotherapy as a treatment for his prostate cancer as there were reported to be fewer side effects, a speedy recovery and a short hospital stay. Today, he is free of the disease and lives as full a life as he did before the diagnosis. Anthony had thoroughly consid- ered all prostate cancer treatments and opted for cryotherapy after research on the internet led him to discover that the procedure was used in many prostate cases but not in the UK at that time in 2003. Fortunately his Consult- ant Surgical Urologist, Professor Damian Greene, from the Sunderland Royal Hospital was forward thinking and arranged for Anthony to travel to the USA for this procedure. Anthony’s positive experience with prostate cryoablation encouraged Professor Greene to set up the first NHS cryotherapy unit in the UK at the Sunderland Royal Hospital, which he still runs today. He explains: “When Anthony first came to see me, he was very clear about wanting cryotherapy. The pro- cedure was a great success with Anthony still maintaining an excel- lent quality of life four years later.” Kidney (Renal) Cancer Around 7,000 people are diagnosed with kidney cancer every year in the UK with it affecting more men than women and occurring most common- ly in middle-aged and older people. Cryotherapy is being increasingly recognised as a viable treatment for patients with small renal tumours. Mr Chris Anderson, St Georges Hospital, performed the first renal cases in 2004 and continues to offer this treatment today. Sixteen years ago, at the age of only 44, Alex McLaren from Coventry in the West Midlands was diagnosed with renal cancer and had to have a kidney removed. Last Christmas, he recognised the symptoms and suspect- ed that the cancer was back in his remaining kidney; confirmation of his diagnosis was finally given last June. Alex explains: “It really looked like I would lose my remaining kidney but after some research on the internet and a chat with my consultant: I knew that kidney cryoablation was the best option for me.” On September 14th 2007, Alex underwent laparoscopic cryoablation and was discharged two days after his treatment, with only a little discomfort and minimal scarring. Most important- ly, initial results showed his tumour had been completely destroyed. The consultant Surgical Urologist who undertook Alex’s procedure was Mr Frank Keeley, who is based at Southmead Hospital, Bristol, Department of Urology, Institute of Urology. Mr Keeley commented: “Alex had limited options because he had only one kidney and his tumour was located very centrally within the remaining kidney. The size and loca- tion of the tumour also meant that partial nephrectomy would have been very risky in terms of bleeding and injury to the kidney's drainage system. There was a high probability, in fact, that it would have led to loss of his kidney. Other forms of treatment, such as using radio frequency ablation or focused ultrasound, do not have a good track record for moderately large central tumours.” “Cryoablation, by contrast, is more predictable in its effects on kidney tumours. The ice created by the nee- dles can be dynamically monitored during the case so that adjustments, if necessary, can be made to ensure that the tumour is adequately treated. Because the tumour was located next to the drainage system of the kidney, we used keyhole surgery to protect this and other vital structures from the freezing process. I was delighted to see him recover so quickly from such a complex procedure.” Where Is Cryotherapy Available? Cryotherapy is available at special centres in both NHS and private hos- pitals nationwide. To find your near- est centre and practitioner, please contact Galil Medical UK Ltd at: The Office Building Gatwick Road Manor Royal, Crawley West Sussex, RH10 9RZ Tel: 01293 459848 or visit www.galilmedical.com/pages/break through-in-freezing.asp to find your nearest centre and practitioner. Breakthrough in freezing technology steps up fight against cancer With a recent Europe-wide report revealing that cancer survival in the UK is still below the Euro- pean average, the freezing of cells – cryotherapy – is well placed to become a valuable option in the fight against prostate and renal cancer. In March this year, revolutionary new technology, known as the Presice TM Cryotherapy System, was launched by Galil Medical UK Ltd with patented state-of-the-art freezing technology which accu- rately and effectively destroys prostate cancer and tumours in the kidney. Presice Cryotherapy System HEALTHCARE Promotional feature Anthony Purvis Professor Damian Greene Mr Frank Keeley Presice Cryotherapy System and IceVue Planning Software 17-gauge cryoablation needle produces iceball for targeted ablation

Breakthrough in Freezing Technology

Embed Size (px)

DESCRIPTION

freezing technology

Citation preview

Page 1: Breakthrough in Freezing Technology

AN INDEPENDENT SUPPLEMENT FROM MEDIAPLANET ABOUT HEALTHCARE,DISTRIBUTED IN THE TIMES 3

Cryotherapy is based on the science offreezing at very cold temperatureswhich kills cancerous cells. Cryother-apy (also known as cryoablation) wasfirst introduced in the 1960's and dur-ing the last ten years has become wide-ly used in the USA for treating manytypes of benign and malignanttumours. In the UK, cryotherapy is nowlicensed to treat prostate cancer andkidney tumours. An increasing num-ber of this country’s leading expertsare offering the cryoablation proce-dure to their patients who are lookingfor safe and effective cancer treat-ments and the best possible quality oflife. As cryotherapy offers a minimallyinvasive treatment option with fewercomplications and side effects thanconventional therapies, minimal bloodloss, short hospital stays and goodrates of success, it promises to becomea major cancer treatment of the future.

The procedure is carried outthrough keyhole surgery and usesultra thin cryoablation needleswhich are inserted into the tumour.Argon gas is then delivered via theneedle tip, which creates a large ice-ball to cover the tumour, freezing itand destroying the cancer cells atsub zero temperatures. The freezingprocess is then repeated to ensurethat every trace of the cancerouscells is eradicated.

Mr Frank Keeley, Consultant Sur-gical Urologist at Southmead Hospi-tal, Bristol, Department of Urology,Institute of Urology, has successful-ly treated renal cancer withcryotherapy and supports this hightech approach. He says: ”Cryoabla-tion of kidney tumours has beencarried out for over 10 years withgood medium-term results fromAmerican centres. The needle tech-nology has developed considerablysince then and I believe that the

results from the new, slimmercryotherapy needles from Galil Med-ical will be even better. Certainly,they give me even more confidencein the safety and effectiveness ofthis treatment.”

Rosie Cunningham Thomas, Presi-dent and General Manager of GalilMedical in Europe says: “Galil Med-ical is at the forefront of develop-ments in cryotherapy. Our newPresice™ System focuses treatmenton the patient’s cancer, minimisingdamage to surrounding tissue with aview to improving quality of life.We are working closely with leadingclinicians to maximise the value ofthe technology in patient care. Weare optimistic this will extendbeyond prostate and renal to othertypes of cancer in due course.”

Prostate CancerEarlier this year at their 22nd annualcongress in Berlin, the prestigiousEuropean Association of Urology(EAU) recognised the important role ofcryotherapy in treating cancer of theprostate by including this therapy forthe first time in its new guidelines onprostate cancer. This is highly signifi-cant as other minimally invasivetreatment options are still consideredto be experimental or investigationalby the EAU.

Prostate cancer is one of the princi-pal medical problems facing the malepopulation today and is the most com-mon male cancer in the UK, account-ing for almost a quarter of all malecancers, Each year, nearly 32,000 menin the UK are diagnosed and more than10,000 die from the disease. Cases arerare in men aged under 50, but itbecomes more common with age.

Cryotherapy is an excellent treat-ment option for many prostate cancersufferers. The procedure can be used forlocalised prostate cancer both as a pri-mary treatment and for recurrent can-cer where other treatments have failed.

Anthony Purvis from South Shieldsin Tyne and Wear was diagnosed withprostate cancer four years ago at theage of 65. He actively soughtcryotherapy over radiotherapy as atreatment for his prostate cancer asthere were reported to be fewer sideeffects, a speedy recovery and a shorthospital stay. Today, he is free of thedisease and lives as full a life as he did

before the diagnosis.Anthony had thoroughly consid-

ered all prostate cancer treatments andopted for cryotherapy after researchon the internet led him to discover thatthe procedure was used in manyprostate cases but not in the UK at thattime in 2003. Fortunately his Consult-ant Surgical Urologist, ProfessorDamian Greene, from the SunderlandRoyal Hospital was forward thinking

and arranged for Anthony to travel tothe USA for this procedure.

Anthony’s positive experience withprostate cryoablation encouragedProfessor Greene to set up the firstNHS cryotherapy unit in the UK at theSunderland Royal Hospital, which hestill runs today.

He explains: “When Anthony firstcame to see me, he was very clear

about wanting cryotherapy. The pro-cedure was a great success withAnthony still maintaining an excel-lent quality of life four years later.”

Kidney (Renal) CancerAround 7,000 people are diagnosedwith kidney cancer every year in theUK with it affecting more men thanwomen and occurring most common-ly in middle-aged and older people.Cryotherapy is being increasinglyrecognised as a viable treatment forpatients with small renal tumours.

Mr Chris Anderson, St GeorgesHospital, performed the first renalcases in 2004 and continues to offerthis treatment today.

Sixteen years ago, at the age of only44, Alex McLaren from Coventry inthe West Midlands was diagnosedwith renal cancer and had to have akidney removed. Last Christmas, herecognised the symptoms and suspect-ed that the cancer was back in hisremaining kidney; confirmation of hisdiagnosis was finally given last June.

Alex explains: “It really looked like Iwould lose my remaining kidney butafter some research on the internet anda chat with my consultant: I knew thatkidney cryoablation was the best optionfor me.” On September 14th 2007, Alexunderwent laparoscopic cryoablationand was discharged two days after histreatment, with only a little discomfortand minimal scarring. Most important-ly, initial results showed his tumour hadbeen completely destroyed.

The consultant Surgical Urologistwho undertook Alex’s procedure wasMr Frank Keeley, who is based atSouthmead Hospital, Bristol,Department of Urology, Institute ofUrology. Mr Keeley commented:“Alex had limited options because hehad only one kidney and his tumourwas located very centrally within theremaining kidney. The size and loca-tion of the tumour also meant thatpartial nephrectomy would have beenvery risky in terms of bleeding andinjury to the kidney's drainage system.There was a high probability, in fact,that it would have led to loss of hiskidney. Other forms of treatment, suchas using radio frequency ablation orfocused ultrasound, do not have agood track record for moderately largecentral tumours.”

“Cryoablation, by contrast, is morepredictable in its effects on kidneytumours. The ice created by the nee-dles can be dynamically monitoredduring the case so that adjustments, ifnecessary, can be made to ensure thatthe tumour is adequately treated.Because the tumour was located nextto the drainage system of the kidney,we used keyhole surgery to protect thisand other vital structures from thefreezing process. I was delighted to seehim recover so quickly from such acomplex procedure.”

Where Is Cryotherapy Available?Cryotherapy is available at specialcentres in both NHS and private hos-pitals nationwide. To find your near-est centre and practitioner, pleasecontact Galil Medical UK Ltd at:

The Office Building Gatwick RoadManor Royal,

CrawleyWest Sussex, RH10 9RZ

Tel: 01293 459848 or visitwww.galilmedical.com/pages/break

through-in-freezing.aspto find your nearest centre and

practitioner.

Breakthrough in freezing technologysteps up fight against cancerWith a recent Europe-wide report revealing thatcancer survival in the UK is still below the Euro-pean average, the freezing of cells – cryotherapy –is well placed to become a valuable option in thefight against prostate and renal cancer. In Marchthis year, revolutionary new technology, knownas the PresiceTM Cryotherapy System, waslaunched by Galil Medical UK Ltd with patentedstate-of-the-art freezing technology which accu-rately and effectively destroys prostate cancer andtumours in the kidney.

Presice Cryotherapy System HEALTHCARE

Promotional feature

� Anthony Purvis

� Professor Damian Greene

� Mr Frank Keeley

� Presice Cryotherapy System and IceVue Planning Software

� 17-gauge cryoablation needle produces iceball for targeted ablation