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Broadcast Advertising:
When Does the Shoe Fit?Kate Rosas
What is “Broadcast”?
Always Know Your Customer
Broad Audience
Multiple Locations
High Value Products
Primary Offer + Upsale/Add-On
Budget
Website
Are You Ready?
It Fits!
• Broad Audience• Many Locations OR
High Value Product• Great Offer + Upsale• Budget• Site• Prepardness
Gary Davis Media