9
1 Prof. Dr. Simone Roth Prof. Dr. Simone Roth Brand starter kit

brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

  • Upload
    others

  • View
    5

  • Download
    0

Embed Size (px)

Citation preview

Page 1: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

1Prof. Dr. Simone RothProf. Dr. Simone Roth

Brand starter kit

Page 2: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

2Prof. Dr. Simone Roth

• Swedish industry company founded in 1873 in Stockholm, Sweden

• Operating in Essen, Germany as the Atlas CopcoHolding GmbH since 1952

• 40.000 employees worldwide of which around 3.200 are based in Germany

• Mainly subdivided into the four business areas Compressor technique

Vacuum technique

Industrial technique

Power technique

Atlas Copco key facts

Sources: https://www.atlascopcogroup.com/en/about-us,https://www.atlascopcogroup.com/en/about-us/our-history,https://www.atlascopcogroup.com/en/about-us/strategy-and-priorities, accessed on September 18th, 2021.

Compressor technique

Industrial technique

Vacuum technique

Power technique

Page 3: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

3Prof. Dr. Simone Roth

0

5000

10000

15000

20000

25000

30000

35000

Quarterly Revenue and Operating Profit Atlas Copco

Revenue (in Million SEK) Operating profit (in Million SEK)

Financials

Source: https://www.atlascopcogroup.com/en/investor-relations/financial-reports-presentations/financial-publications, accessed on September 18th, 2021.

Page 4: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

4Prof. Dr. Simone Roth

• Their vision: first in mind, first in choice in our target market

• They see themselves as innovation drivers for industry solutions

• Core values – interaction, innovation and commitment

Giving employees the chance to act as entrepreneurs surrounded by the stability of a leading company

• Stakeholder value approach

• Atlas Copco: “Home of industrial ideas”

About the brand

Sources: https://www.atlascopcogroup.com/en/about-us/strategy-and-priorities,https://www.atlascopcogroup.com/en/innovation, accessed on September 18th, 2021.

Page 5: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

5Prof. Dr. Simone Roth

Product overviewAssembly tools and solutions

Solutions for joining

Solutions for drilling

Tools for material

processing

Screwdriving tools

Pneumatic motors

Pneumatic accessories

Location and positioning solutions

Accessories

Source: https://www.atlascopco.com/de-de/itba/products, accessed on September 18th, 2021.

Page 6: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

6Prof. Dr. Simone Roth

Business customer segments

Electronics & semiconductors

Processing & Manufacturing

RenewableEnergies

Food

Chemistry & Petrochemistry

Service & Maintenance

Construction & Mining

Air-separation

Oil & GasMedicine & Healthcare

Automotive& Marine

Textile

Page 7: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

7Prof. Dr. Simone Roth

• Atlas Copco measures their success against the triple bottom line of people, planet and profit

• Safety, Health, Environment and Quality managers in the operational entities and divisions supporting the organization’s sustainability work

• At the corporate level, a sustainability team and controller provide coordination and support to the entire organization

• The NGO Water for all founded by Atlas Copco is committed to providing all people with clean drinking water

CSR and Sustainability

Source: https://www.atlascopcogroup.com/en/sustainability, accessed on September 18th, 2021.

Page 8: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

8Prof. Dr. Simone Roth

• Small oil injected screw compressors below 30kw for small and medium-sized enterprises

• Usage e.g. for the automotive and wood processing industry

Closer look: Oil injected screw compressors

Source: https://www.atlascopco.com/de-de/compressors/products/air-compressor/oil-injected-rotary-screw-air-compressor/g-series, accessed on September 18th, 2021.

Focus forthe module

Page 9: brand starter kit Atlas Copco - elearning.hs-ruhrwest.de

9Prof. Dr. Simone Roth

Christian BaerBusiness Development Manager Schraubenkompressoren < 30kW Langemarckstraße 3545141 EssenGermany

[email protected]

Company´s contact person