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2ND ANNUAL BRAND FILM FESTIVAL NEW YORK
www.brandfilmfestival.comContact: Rebecca Lisica, 646.638.6135, [email protected]
201 8 MEDIA KIT
BRAND FILM FESTIVAL NEW YORK
3RD
ANNUAL BRAND FILM FESTIVAL NEW YORK
Launching in 2015, and expanding to London in 2016, the Brand Film Festival has ushered in its highly antipicated third season with unprecedented expansion, setting the industry abuzz in 2018.
The Brand Film Festival, in partnership with the National Association of Broadcasters (NAB), has reached new heights with main stage presence at NAB Show New York and Las Vegas as well as new Craft and Tech categories to celebrate film technique, earning the attention of top makers and creatives.
The season will culminate at a gala screening event on May 3, 2018 bringing PR, advertising, media, digital, film, and production professionals together to recognize marketing’s evolution from distraction to entertainment, while rewarding the brands, agencies, and craftspeople leading the way in their field. At the helm of an impressive, world-class jury pool is Jury Chair Jae Goodman, CEO of CAA Marketing, a Stagwell Media and CAA Company.
Since launching in October 2017, BrandFilmFestival.com has become a hub for branded video as well as industry reporting, opinions, and insight. A dedicated monthly newsletter has kept creatives coming back and engaged with the full scope of what the Brand Film Festival offers.
As a partner of the 2018 Brand Film Festival, your organization will be promoted via a cross-brand, fully integrated marketing campaign through media partners, PRWeek and Campaign US, where you’ll reach and engage top PR, communications, marketing, advertising, creative, and media professionals.
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CELEBRATING THE YEAR’S BEST IN BRANDED CONTENT FILMS, FROM INSTAGRAM TO YOUTUBE VIDEOS TO LONG-FORM DOCUMENTARIES
“WHERE ONCE A TV COMMERCIAL WAS THE ONLY REAL MEDIA FOR A ‘BRAND FILM,’ TODAY WE ARE PURPOSE-BUILDING FILMS FOR YOUTUBE, FACEBOOK, FILM FESTIVALS AND ACTUAL TELEVISION SHOWS VERSUS THE INTERRUPTIONS WITHIN THEM.”
JURY CHAIR: JAE GOODMAN,CEO, CAA MARKETING, A STAGWELL MEDIA AND CAA COMPANY
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AMY SOLOWAYVP, MARKETING & BRAND SOLUTIONS, WME | IMG
ANDREW SAUNDERSHEAD OF GLOBAL BRAND STRATEGY, TASTEMADE
EMMA CARRASCOCHIEF MARKETING OFFICER, SVP GLOBAL STRATEGY, NATIONAL GEOGRAPHIC SOCIETY
EVAN GREENECMO, THE RECORDING ACADEMY (THE GRAMMYS)
THE JURY
KYLE RANSON-WALSHDIRECTOR, BRANDED EXPERIENCES, DISCOVERY
MARA FRANKELCREATIVE DIRECTOR, BRAND PARTNERSHIPS, ATLANTIC RECORDS
...AND MANY MORE
• Anonymous Content• A+E Networks• Anheuser-Busch InBev• BP Studios• Comcast• Diageo• Facebook• GE• Intel• MAC Cosmetics• Marc Jacobs• Microsoft• The New York Times• Pereira & O’Dell New York• Shutterstock• Square• Swarovski• The Weinstein Company• U.S. Olympic Committee• VaynerMedia
BRAND FILM FESTIVAL AT A GLANCEA Creatives Who’s Who
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Advertising
PR
Marketing
Production
Media
Other
Brand
2017 ATTENDEES AND REGISTRANTS
AVERAGE MONTHLY
PAGE VIEWS:
460K
AVERAGE MONTHLY
UNIQUE VISITORS:
200K
TOGETHER, PRWEEK & CAMPAIGN US
REACH
10.5k followers
43k likes90k
followers
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A UNIQUE SPONSORSHIP OPPORTUNITY• Align your organization with the
industry’s premiere platform for creativity
• Reach a diverse mix of creatives within the PR, marketing, brand, media, and film worlds
• Showcase your organization’s craft in
branded content and video
• Network and connect with the Brand Film Festival jury, comprising of the world’s leading creative minds
• Be a part of a full year, 360 platform that brings together Madison Avenue and Hollywood for a truly distinct and memorable experience
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All Sponsorships Include:• Two (2) tickets to Brand Film Festival New York on May
3, 2018
• Logo and company bio on www.brandfilmfestival.com
• Logo in monthly Brand Film Festival newsletter • Logo placement on all BFF promotion leading up to/ at
the the festival in NY; and post festival (prweek.com/us; campaignlive.com; print, social media; dedicated emails; marketing materials, etc.)
• Logo placement at BFF New York on signage, screen, program and set/stage
• Discounted tickets to NAB Show in Las Vegas in April 2018
A La Carte | Digital + Social• Spotlight Sponsor in Brand Film Festival monthly
newsletter • Includes sponsor-curated content (i.e. video, blog-style, etc) with sponsor logo• Promotional video or content, produced by sponsor, to
run as native on brandfilmfestival.com• Custom social media campaign via Brand Film Festival’s
Twitter and Instagram • Amplified through PRWeek US and Campaign US social media platforms• Exclusive Snapchat Sponsor at BFF New York on May 3.
Includes sponsor logo on pre-designed BFF geo-filter, or Sponsor may submit original geo-filter design. Design subject to approval.
A La Carte | Print• Full page ad in PRWeek’s June 2018 issue, with bonus
distribution at Cannes Lions• Partner Content in PRWeek’s June 2018 issue, with
bonus distribution at Cannes Lions
TURNKEY AND CUSTOMIZED PROGRAMS, TAILORED FOR YOUR SPECIFIC BRAND OBJECTIVES.
Contact: Liz Bilash, 646.638.6141, [email protected]
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Choose a mix of components from a la carte menu to create a specially-curated partnership. Or have a different idea in mind? Our custom team will collaborate with you!
A La Carte | BFF New York: May 3, 2018• Workshop Sponsor (5 Available) • 3pm-5pm in NYC • 50-75 attendees targeting agencies, brands, production, and film companies; as well as emerging talent in film and journalism students, writers,creatives • Sponsor will lead and moderate two 25 minute, 10 person roundtables, driving the content for that discussion in collaboration with Haymarket • 500-1000 word article on brandfilmfestival.com recapping sponsor’s participation and roundtable discussion. Article also amplified across BFF social media platforms. Sponsor receives full marketing license to this article to distribute themselves. • Product Integration or Product Playground @ BFF
Workshop
• Lunch Roundtable Sponsor @ BFF Workshop (1 available)
• Moderate a private 1 hour discussion during designated lunch hour for 8-10 attendees on chosen topic• Exclusive Live Streaming sponsor • Movie theatre ticket/Netflix gift card raffle sponsor
• Product Integration (i.e. swag bag)• After Party sponsor - host BFF attendees at an off-site
venue• Product Playground: activate your brand with a live,
hands-on exhibition (for VR, AI, etc) • Intermission sponsor (includes Branded Popcorn;
Branded Candy; Branded Water Bottles) • Additional tickets to the BFF
A La Carte | Misc• Host BFF film screening in your city/market
Partnership Tiers• Presenting Partner: packages starting at $40,000• Signature Partner: packages starting at $8,000
TURNKEY AND CUSTOMIZED PROGRAMS, TAILORED FOR YOUR SPECIFIC BRAND OBJECTIVES.
Contact: Liz Bilash, 646.638.6141, [email protected]
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