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Bramble Magazine 2016
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25 YEARSof Unparalleled Design
2016 Volume 1
Born in London, Enjoyed around the World
Meet Steven Shell
25 Years, One Legacy Meet Robert Bramble
25 Fun Facts about Bramble
SHOWROOM 1550, 1650 SHOWPLACE, FLOOR 1 BrambleCo.com | 1-877-BRAMBLESHOWROOM 1550, 1650 SHOWPLACE, FLOOR 1 BrambleCo.com | 1-877-BRAMBLE
A Beautiful Finish Is Just The Beginning
With countless options for customization, the Sonoma Bar Cabinet designed with our new “Stone Rubbed” finish is a testament to our global
design influence and artisan craftsmanship.
CHOOSE YOUR COLOR FINISHING
OPTIONS
2
SELECT YOUR DISTRESSING LEVEL
3ENHANCE YOUR
PIECES WITH ARTWORK
4
SELECT YOUR FURNITURE OR HOME
ACCENT PIECES FROM OVER 1,000
CHOICES
1
Your OwnMake every pieceAt Bramble, your personal touch makes all the difference. From an array of finishes to countless design options, our accents are always tailored to your needs.
25 YEARSOne Legacy
Founder and owner, Robert Bramble, reflects on his twenty-five year legacy of Bramble, and how it all started.
What do you think Bramble does best?Without question, it’s our hand finishing processes. Our finishes are all hand applied, not sprayed, and often are applied in layers to achieve our more complex finishes. In addition, we are able to customize using any combination of finishes on our furniture.
Looking forward, what’s next for Bramble and for you?I love that Bramble is a family business. Recently, my oldest son Jeremy joined the company and has brought fresh new energy and ideas. I am hopeful that my other three kids will help this legacy live on as well.
My goal is to continue to evolve and improve while taking the company to a whole new level with expanded product categories and unique finishes. As for me, I hope to spend more time focusing on product development, which is my true passion.
Tell us how you got into the furniture business?I don’t think you can get much further from the furniture business than where I started.I grew up on a farm in the Midwest selling produce at roadside stands. As I got older, I wanted to understand why some things worked while others did not from a sales and production standpoint. My love of unique collectibles and antiques pulled me to Taiwan where I worked for a UK lighting company where I learned that a distributor was only as good as its supplier, so I wanted to be a supplier. During that time, I had the chance to visit Indonesia and ended up falling in love with the country and its people.
How Sustainable is your furniture?All Bramble furniture is hand made using legally sanctioned wood from the government. However, we’ve taken the initiative to give back and support our local communities by planting over 1 million trees in deforested areas and restoring them as close as possible to their original state.
What’s been your biggest challenge in the furniture business since getting started?The main challenge has always been building and making the factory productive and efficient as we continue to grow. Manufacturing is difficult especially when every piece is hand made and customizing finishes is something we are proud to offer, so we want to do it well.
Then there are the challenges and variables you just can’t foresee. It may rain so hard and long that the wood doesn’t dry, raw materials don’t get delivered, paint colors change, etc. It keeps you on your toes.
What is the one thing people would be surprised to learn about Bramble?It was started from scratch and that I really knew nothing about the furniture business.
You’ve had numerous accomplishments over the past 25 years, what are you most proud of?Besides my kids? Saving the company. We almost lost everything about 15 years ago.Thanks to the suggestion of my mother, we moved our office to Wisconsin, reduced expenses and things turned around.
Bramble touts that your furniture can be ordered in any finish and any color, is that really true?Well, 99% true… you can’t put a metal finish on the wood.
To Order call 877-BRAMBLE or visit us at BrambleCo.com 11
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our story
“make every piece your own”
TIMELESS BEAUTYGentleman’s Chess Table 2 Drawer w/ Chess Set 26491 shown in Vintage Bark finish in light distress.
This season, we’re excited to introduce great new items in fifteen new finishes. With countless texture and color options to choose from, there’s something for everyone.
Walton 4 Door glass cabinet 25500 in Booth Bay finish in light distress.
Nouveau Foyer Dining Table 26588 in Versailles
finish in light distress.
Versai Settee 26548 in Cocoa finish in standard distress.
Stool 26571 shown in Versailles finish in light distress.
Window Frame 26556 in Black Heavy Distressed finish.
Urban 3 Door storage 26513 in Cocoa finish in standard distress
with artwork A551.
Hawward Sideboard 26576 in Vintage Bard finish in standard distress.
Queen Club Chair 26552 in Weather White finish in French distress.
Looking to brighten things up? Look no further than Bramble, one of only 4 UL approved manufacturers in Indonesia. So whether you’re looking for pendants, chandeliers or smaller lamps, Bramble is proud to provide you with a variety of styles, colors and finishes to suit your needs.
LIGHTLET THERE BE
Farm House 30” Round Chandelier 26492 shown in River Rock finish.
Infinity Wall Sconce 26090 shown in Smackle Crackle finish in light distress.
Aviator Standing Lamp 26573 shown in Natural Iron.
Empire Table Lamp 25805 shown in Fortofino finish in standard distress.
Periwinkle Table Lamp 24777 shown in Aged Honey Mahogany finish in standard distress.
St. James Table Lamp 26305 shown in Graphite finish in standard distress.
Urban Table Lamp 25795 shown in Recycled Tin.
Admiral Table Lamp 24766 shown in White Heavy Distress Finish.
Chateau Chandelier 25510 shown in Tadpole finish in standard distress.
New Orleans Table 26296 shown in Thatch Brown finish in standard distress.
25Fun Facts
1 On average, Bramble produces over 120,000 custom furniture pieces per year.
18 On average, we ship nearly 1,000 containers a year from our factory in Indonesia.
21 Bramble brothers, Rob & Ron, fostered their entrepreneurial skills on a farm in Wisconsin.
6 If a 15-year average year employment at Bramble doesn’t say family, we don’t know what does!
10 Our factory in Indonesia is as large as 15 football fields!
2 For 25 years, Bramble has given back to the environment by planting over 1.1 Million trees.
19 Bramble ships internationally to 20 countries with our fastest growth now coming from China.
22 One loyal customer loved Bramble so much, she took one of our bags with her everywhere she went– eventually taking it to heaven with her!
14 The difference between the oldest and youngest Bramble family employee? 50 years backed by an unparalleled family legacy.
11 Our best selling item? The Homestead 4-Handle Serving Tray.
3 Mahogany trees take an average of 25 years to mature
7 We like to think of ourselves as “artisans on a mass scale”. After all, we’re the largest furniture manufacturer in Central Java.
23 Our factory is only 523 miles from the equator. Talk about a hot bed for furniture manufacturing!
15 On average, a handcrafted Bramble original takes about 24-36 hours to produce.
12 At Bramble, we’re such big fans of recycling that we even reuse our sawdust!
4 Bramble’s corporate office hails from Brodhead, the Bramble family’s home town, located in Southern Wisconsin with a population of 3,290 and 1 flashing red light.
8 Solo, Indonesia is best known for the design and production of Batik, a method of producing colored designs on fabrics, and of course Bramble!
24 Our finishing techniques are so authentic; some have confused our furniture designs for original antiques!
16 With offices on both sides of the world and a time difference to match, Bramble is the definition of a true 24-hour operation.
13 Our furniture may be one-of-kind but our chocolate chip cookies are out-of-this-world! Stop by our High Point or Las Vegas show rooms and decide for yourself.
5 Who’s hungry? Our hometown of Brodhead prides itself on a delicious local snack, cheese curds!
9 For each piece we manufacture, we offer over 100,000 combinations of finish and color options, making each piece one-of-a-kind.
25 The containers we ship hold an average of 160 pieces, enough to make our customers a pretty penny!
17 By using solid wood free of MDF, we put quality at the center of all we do.
20 As one of only four UL certification holders in Indonesia, Bramble is proud to create both safe, portable and wall-mounted lighting for your customers.
MDF
JAKARTA WISCONSIN
Find Chinois Bench with Cushion, item 25675 in Cocoa, in our Definitive Guide.
BIG FINISH Small Accents
Born to be Unique. Destined to be Yours.Introducing the Dalston Collection, which fuses Mid-Century Modern and Gothic Revival. With cultural inspiration
at the heart of every design, we pride ourselves on our creative vision drawn from around the globe.
SHOWROOM H238-IHFC, HAMILTON, FLOOR 2 STEVENSHELL.COM • 1.888.897.3611
LONDONWORLD
BORN INENJOYED AROUND THE
ECLECTIONSteven Shell grew up in the era of what is now iconic British fashion, and that influence can be seen in his furniture and accessories. Most of his influences come from his extensive travel throughout Europe and the East, as well as parts of London such as Shoreditch and Kings Road. His look is a bit edgy, “or traditional with a twist” as he likes to call it. “I am proud to offer furniture for the free-thinking individual, someone who knows who they are and what they want in life!”.
In business for close to 25 years, Steven Shell now attracts fans from more than 20 countries around the world. “Our customers love the fact that we’re on the cutting edge of design, yet our styles are also neutral enough to adorn any home” says Steven.
When he’s not at home with his family in Mount Pleasant, South Carolina, Steven is jet-setting the world finding inspiration.
Steven’s inspiration is derived from his travels, music, art, fashion and architecture.
SHOWROOM H238-IHFCHAMILTON, FLOOR 2
IT’S ALL IN THE
FINISHWe know that giving you the perfect finish means mastering our trade. Thanks to 25 years of experience in handcrafted furniture, Bramble is proud to utilize techniques that have been passed down from generation to generation.
BUILT BY HANDFrom our hands to your consumer’s home, we at Bramble pride ourselves on unique design and customization that you won’t find elsewhere. As the largest furniture manufacturer in Java with the one the most experienced team of artisans found anywhere, we’re proud to produce hand crafted, one-of-a-kind accents on a large-scale.
HIGH POINT MARKET Showplace 1550
HIGH POINT MARKETG-2015 - Suites At Market Square
LAS VEGAS MARKETWMC C-0485
Toll Free: 877-Bramble • BrambleCo.com
ATLANTA AMERICAS MART11 D7
DALLAS MARKET CENTERWTC 6630
SOPHISTICATEDSimplicity
SHOWROOM H238-IHFCHAMILTON, FLOOR 2