Paige WarnerSales Representative

Pinnacle DivisionDallas, Texas

Case Analysis all Suppliers (Rolling 12)

E&J Gallo Revenue Rolling 12+14.3%

Revenue Year to Date -7.6%

Gallo Focus Brands 2016 YTD

• Carnivor +0.2• Apothic +32.2• William Hill + 7.9• Barefoot Bubbly +3.7• Peter Vella +1.8• Carlo Rossi + 11.1• Ghost Pines + 4.8• GFV + 32.7

• Gascon +79• Brancaia +26.7• Vin Vault +132.7

Michael David Revenue Rolling 12+16.2

Revenue Year to Date +15.2

Wente Revenue Rolling 12+90.3

Wente Revenue Year to Date+79.9

MHUSA Revenue Rolling 12+ 57.9

MHUSA Revenue Year to Date+52.3

Pictures by Chain

Had a 120cs display of Barefoot I refilled 3 times during OND at Walmart 5764

Walmart 5764

Half pallet of GFV for mothers day at 5092

Summer kickoff display at 5092

Neighborhood Walmart 2979 Walmart 5764

50cs around the spy at Walmart 5092 for Easter

Neighborhood Walmart 5963

Walmart 5092

Neighborhood Walmart 5963

Walmart 5092

Walmart 5092

Walmart 5316 I had a pallet all of SOND

Target 2754

All through SOND, my partner and I split the cart-wheel at Target 2754 and were able to fill it through the holidays. Not one bottle was republic

Target 1395

Target 1395

Target 1765

Target 1395

Target 1765

Target 1395

Upsold the barefoot buy in and brought in an extra 15 cases to make a nice display of it

Kroger 562Kroger 585

Kroger 536

Kroger 585

http://www.google.com/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwiHyYXCyrTKAhXDwiYKHYelD0oQjRwIBw&url=http://www.midlandtxchamber.com/Bakeries/Market-Street-3692&bvm=bv.112064104,d.eWE&psig=AFQjCNHn9ExHUCyu0_FRXCPqXS0kXUzR9A&ust=1453248450841939

Upper Management/Supplier Brags

SWOT Analysis• I have positive relationships with many buyers since I have called on numerous accounts•I have never had a buyer that did not like me•I am eager to learn more about the history behind the wine we sell, as well as the qualities of our wine that set our products apart from the rest.

•I am competitive, personable, and driven•I work well without supervision

Strengths

•Lack of wine knowledge•Easily frustrated when I am not “winning” in an account•I get bored quickly•I can’t reach the top shelf

Weaknesses

•Gaining wine knowledge•Getting to know buyers all over the Fort Worth area. •Leaning how chains are run that I myself have not called on•Learning the tactics of sales reps I have never worked with•Familiarizing myself with how reps like to be managed

Opportunities

•Buyers unwilling to try new products•Sales reps that do not understand the urgency of fine wine distributions•Sales Reps not executing new distributions on the sales floor•Competitor Reps that have a better relationship with buyers when compared to Glazer’s Reps

Threats

30-60-90 Day Goals

30 days• Learn the basics of diver and how to pull information• Get acquainted with the procedures and responsibilities of the job• Get out in the market to meet the buyers/sales reps I am going to

be working with• Begin to learn the basics of the fine wine products we are

promoting• Get feedback from the managers regarding ways I can make their

lives easier

60 Days• Begin to pick out accounts that have more opportunities than others

and help the reps progress in those accounts• Learn how to approach each sales reps buyers as well as the

business they run. • Take notes on each account I visit with the things I would like to see

the reps accomplish

90 days• Have a full grasp on my whole territory and what needs to be

accomplished• Begin to ride with suppliers to gain space in the market• Be fully comfortable updating numbers and managing

distributions• Be out in the market with each rep at least once a month