THE PROBLEM Following the BP disaster, cleanup equipment,

particularly skimmers, were in critically short supply, as the spill spread across the Gulf of Mexico.

Impacted Gulf State Governors were vocal in demanding accountability; they challenged BP and federal offi cials over a lack of situational awareness.

BP’s initial attempt at tracking cleanup equipment was ill-conceived; it relied on RFID readers which provided no visibility once equipment left the dock.

BP was embarrassed after promising a functional solution but failing to deliver a working system.

WHY GEOFORCE? Geoforce’s founders had worked in the offshore industry,

so the company, though young, was already known to BP’s CTO offi ce as an innovator.

Geoforce had previously demonstrated the feasibility of its GPS tracking solution – including visibility while assets were far out in the Gulf.

Geoforce remained on standby with equipment and personnel; ready to deploy an end-to-end solution within 24 hours, including hardware, communications,

web/mobile software and fi eld services.

RAPID RESPONSE SNAPSHOT - SPEED. SIMPLICITY. ACCOUNTABILITY.

HOW GEOFORCE HELPEDGeoforce supplied its GPS Satellite Asset Trackers along with its Track & Trace web/mobile software.

Geoforce offered simplifi ed commercial terms to BP and streamlined the procurement & delivery process.

Geoforce deployed a crew to Houma, LA. Working out of a hotel room, they equipped and tracked

nearly 1000 pieces of cleanup equipment.

RESULTSWithin days, complaints about lack of visibility had vanished as Geoforce created a single source of truth in terms of locations and availability of skimmers.

BP was so impressed, that Geoforce was honored later that year as one of BP’s top suppliers.

RAPID RESPONSE INSTANT VISIBILITY OF

BP OIL SPILLCLEANUP EQUIPMENT

Geoforce | 5830 Granite Parkway, Suite 1200 | Plano, TX 75024 | Phone: 888-574-3878 | Geoforce.com