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GRI Master Class Reporting & Communications Featuring GRI’s US Sector Leader Dell
Marjella Alma - Manager External Relations - GRI [email protected] +1 917 690 0909 Bruno Sarda – Director Global Sustainability - Dell [email protected]
Boston College Corporate Citizenship Conference, 25-27 March 2012
Before we get started
• Boston College
New CTP
• Dell
US Sector Leader
• US Organizational Stakeholders
• US GRI reporters
“Population must increase rapidly – more rapidly than in former times – and ere long the most valuable of all arts, will be the art of deriving a comfortable subsistence from the smallest area of soil.”
Abraham Lincoln, August 1859 Wisconsin Agricultural Society
Vision of the Global Reporting Initiative
A sustainable global economy where organizations manage their economic, environmental, social and governance performance and impacts responsibly and report transparently.
Question: what essential
information did we forget
to account for in the
past?
Outline
What is sustainability reporting
How does GRI help?
Trends
Which GRI resources can I use?
Looking into the future..
What is sustainability reporting
Range of terminology • CSR - Corporate [Social] Responsibility
• CC - Corporate Citizenship
• SD - Sustainable Development
• ES - Environmental Sustainability
• BE - Business Ethics
• CE - Corporate Ethics
• CG - Corporate Governance
• ESG - Environmental, Social & Governance
• IR - Integrated reporting
What is your “Footprint”?
What does it mean to Dell?
1. Assess, Prioritize and Engage with broad stakeholder activities in Sustainability Topics
2. Use Business Materiality & Metrics to define key areas of opportunity and risk mitigation
3. Leverage/Collaborate with resources “embedded” across Dell business functions to own, drive and measure Dell goals
4. Maintain Executive alignment and accountability of BU strategy and goals
5. Integrate a core set of “Sustainability” values into every employee’s role
Recent research shows that.. sustainability reporting is de facto law for business sustainability reporting enhances financial value
combined reporting leads to IR data integrity is essential leaders choose external assurance
The largest and most comprehensive survey of CR reporting trends published
Vast coverage of 3,400+ companies
Most comprehensive study since the first report in 1993
KPMG International Corporate Responsibility Reporting Survey 2011
Business case for reporting
Opportunities
Risks
Internal External
Improved business models
Attract investment
Attract talent Stakeholder
dialogue
Competitive advantage
Improved reputation and trust
Waste, CO2 and water reduction Governmental and
stock exchange regulation
Innovation
Supporters of the business case • Principles for Responsible Investment (PRI) [2006]
– Currently represents over $22 Trillion in investment capital
– Close to 1000 signatories
• Investor Network on Climate Risk (INCR) [2003]
– Currently represents over $9 Trillion in investment capital
– 90+ members
• Carbon Disclosure Project (CDP) [2002]
– Currently represents over $71 Trillion in investment capital
– act on behalf of 551 institutional investors
• Institutional Investors Group on Climate Change (IIGCC) [2001]
– Currently represents $6 Trillion in investment capital
– 70 members
• Interfaith Center on Corporate Responsibility (ICCR) [1972]
– Currently represents over $100 Billion
– 300 members
How is this data used?
Mainstream involvement
Can any of this really be measured?
How would you do this?
How does GRI help?
GRI Mission To make sustainability reporting standard practice by providing guidance and support to organizations.
The GRI Guidelines
GRI Principles:
These guide the content and quality of your
reporting.
Materiality, boundary-setting, inclusiveness,
stakeholder engagement etc.
GRI reporting elements:
1. Profile Disclosures
Strategy, About, Governance.
2. Disclosures on Management Approach
EC, EN, LA, HR, SO, PR
3. Performance Indicators
EC, EN, LA, HR, SO, PR
The GRI Guidelines Environmental
• EN 3 - Direct energy consumption by primary
energy source
Labor
• LA 7 - Rates of injury, occupational diseases, lost
days and absenteeism, and number of work related
fatalities by region.
Human Rights
• HR 4 - Total number of incidents of discrimination
and actions taken
Product Responsibility
• PR 6 - Programs for adherence to laws, standards,
and voluntary codes related to marketing
communications, including advertising, promotion,
ad sponsorship.
Economic
• EC 4 – Significant financial assistance received
from government.
Dell’s Stakeholder Engagement
Urgency Environment Society Governance
High Recycling/Hazardous materials
Energy efficiency
Supply chain labor standards
Conflict metals
Transparency
Board-level involvement
Medium Production footprint
Technology for sustainability
Obsolescence
Surveillance/digital discourse
Digital divide
Privacy/security
Targets/Metrics
Stakeholder engagement
Exec. compensation
Social innovation
Low Water scarcity
Packaging
Workforce diversity Cross-functional council
CR in performance reviews
Different stakeholders have different needs – what type of reporting materials does Dell use to get the message across?
Dell’s 2011 CR report
CR report produced annually
Full archive available going back to 1998
Full GRI index & report publicly available
Much more detail published at www.dell.com/responsibility
Dell’s 2011 CR report
Taken from above: • GRI Content Index • G3.1 & Application Level A • GRI Application Level Check • Application Level Check Statement • Application Level Table • Extent of reporting: fully/partially/not
Snapshot Dell GRI Content Index
References to: • 10 K form • CSR report • Other
documents
Display it with a GRI content index As it: • gives you flexibility to reach different stakeholders in different ways. • gives you flexibility to reference already existing content. • enhances ease of access for your stakeholders. • communicates your Application Level.
A GRI report.. makes use of the
G3 or G3.1
Guidelines
includes a
GRI Content Index
and preferably
declares an
Application Level
GRI Application Levels
Objective classification system for G3/G3.1 reports
• Signifies to what extent the G3/G3.1 Guidelines have been used in a report.
• Meaning: Tells which set & how many disclosures have been addressed in the reporting.
A pathway for GRI reporters for incrementally improving GRI reporting
Rationale - Application Levels
2007 – C level report
2008 – B level report
2009 – B level report
2010 – B level report
2011 – A level report
All reports were GRI-checked
Dell’s experience with Application Levels
For entry-level, SMEs, new reporters:
• A set of Profile Disclosures.
• No Disclosures on Management Approach
• 10 core or additional Performance Indicators – fully * At least 1 from each Indicator dimension: EC, EN and Social
Application Level C
For medium-level reporters:
• All Profile Disclosures.
• All 6 Disclosures on Management Approach
• 20 core or additional Performance Indicators – fully At least 1 from each Indicator category:
EC, EN, LA, HR, SO & PR.
Application Level B
For advanced reporters:
“tell the complete story”
• All Profile Disclosures.
• All 6 Disclosures on Management Approach (DMAs).
• All core Performance Indicators – addressed (= fully/partial/not).
Application Level A
The GRI Content Index is the specification of an Application Level and the gateway to your reporting:
1. it has a communication function for reporters to support their Application Level declaration (report or explain).
2. it has a navigation function for report users, enabling them to effectively find the ESG data of interest.
NB: The GRI Application Level Check ensures the proper functioning of 1 & 2.
Index and Application Levels
GRI Application Level Check
Status external assurance More than 70 percent of the G250 and 64 percent of N100 engage major accountancy firms.
0% 5% 10% 15% 20% 25% 30% 35%
Drive performance
Primarily responding tolegal requirements
Improve reportingprocesses
Improve quality of reportedinformation
Reinforce credibility amongstakeholders
Source: KPMG International Survey of Corporate Responsibility Reporting 2011
External assurance
Reports that seek external assurance can be recognized by the “+” – A+, B+ C+
GRI recommends external assurance, but does not endorse particular providers nor approaches.
External assurance should enhance the quality of the data and the process underlying the data collection.
Trends
GRI reporting in the USA
0
20
40
60
80
100
120
140
160
180
200
yr99 yr00 yr01 yr02 yr03 yr04 yr05 yr06 yr07 yr08 yr09 yr10
USA
GRI reporting - worldwide
0
200
400
600
800
1000
1200
1400
1600
1800
2000
yr99 yr00 yr01 yr02 yr03 yr04 yr05 yr06 yr07 yr08 yr09 yr10
Rest of World
USA
November 2011: The GRI Guidelines
are used by 80 percent of the G250
American GRI reporters
GRI’s Sector Leaders:
Market evolution
300,000+ subscribers
globally
4,000+ companies and
climbing
ESG Aspects
•Emissions
•Energy Consumption
•Human Rights
•Policies
•Board Make-Up
Built around GRI
Environmental criteria
Company Names
Environmental Disclosure
Score
Total Energy Consumption
(Mwh)
Total GHG Emission (Th Tonnes)
Water Consumption (Thousands of cubic
meters)
Total Waste (Thousands of metric
tons)
2010 2009 2010 2009 2010 2009 2010 2009 2010 2009
BMW --- 50.39 --- 3635.76 --- 1139.06 --- 3222.35 --- 450.51
Daimler 55.81 54.26 10327.00 8631.00 3699.00 3036.00 14050.00 11960.00 1022.00 787.00
Fiat --- 60.47 --- 8580.99 --- 2571.81 --- 34518.00 --- 1252.02
Toyota 37.98 37.98 --- --- n/a n/a 27411.00 29323.00 102.00 105.00
Peugeot --- 61.24 --- 6725.60 --- 920.27 --- 13850.03 --- 1029.60
Renault --- 37.21 --- 4704.57 --- 1238.36 --- 10681.60 --- 848.14
Ford --- 39.53 --- 15141.00 --- n/a --- 24100.00 --- 108.50
Honda 38.76 36.43 111111.11 108333.34 3980.00 3590.00 30000.00 27000.00 --- ---
Nissan 34.88 34.88 6525.28 6480.28 n/a n/a 15629.00 20902.00 869.00 888.00
Hyundai --- 38.76 --- n/a --- 1986.00 --- 16980.00 490.63
Financial market players
May 2010
January 2011
Governments More governments are making
sustainability reporting mandatory.
142 regulatory instruments in over 30 countries
USA: WH CEQ - EO 13514 USPS, US Army, etc GSA Department of State SEC
MNE’s and their supply chains
Training
Customer
Suppliers
GRI Stakeholders
GRI resources
Learning
• Free materials/publications/videos
• GRI certified training courses
• Webinars/events
Profiling
• GRI Featured Reports
• GRI Sustainability Disclosure Database
Learning
The GRI Guidelines
Free downloads:
• G3.1 Guidelines
• Sector Supplements
(financial services, electric utilities, airports, mining and metals, oil and gas, events, media etc)
https://www.globalreporting.org/reporting/latest-guidelines/g3-1-guidelines/Pages/default.aspx
The GRI Content Index and Checklists
Free downloads:
• GRI Content Index templates
• GRI Checklists
GRI recommends organizations to publish the GRI Index template, but any format is acceptable. https://www.globalreporting.org/reporting/reporting-support/reporting-resources/content-index-and-checklist/Pages/default.aspx
GRI videos and publications
The Get Started Video https://www.globalreporting.org/reporting/get-started/Pages/default.aspx
Learning Publications https://www.globalreporting.org/reporting/reporting-support/publications/Pages/default.aspx
GRI Certified Training Courses
USA Training Partners
Current
BrownFlynn and Isos Group
To be certified
Boston College, Deloitte and ERM
https://www.globalreporting.org/reporting/reporting-support/gri-training-and-workshops/certified-training-partners/Pages/United-States.aspx
GRI Webinars
Monthly Organizational Stakeholder Webinars
US Organizational Stakeholder Webinars
General webinars
Friday 20 April – How to create your first GRI report?
GRI Focal Point USA featuring US Sector Leader Bloomberg
GRI Events
Monthly Organizational Stakeholder Webinars
US Organizational Stakeholder Webinars
General webinars
Friday 20 April – How to create your first GRI report?
GRI Focal Point USA featuring US Sector Leader Bloomberg
Profiling
GRI featured reports
GRI featured reports
• An individual Profile Page spotlighting your logo and report information. All Profile Pages are RSS enabled;
• Your organization's name and report front cover on the homepage and Featured Reports page
• Announcement of your organization's report publication in the GRI online Newsletter – read by over 17,000 people
• A profiled entry on the Sustainability Disclosure Database
• Social Media activity by GRI Focal Point USA
Sustainability disclosure database http://database.globalreporting.org
Sustainability disclosure database
1. Free access
2. PDF and HTML reports and GRI content indics
3. Disclosure benchmarking
4. Advanced searches on data points
5. Graph generator
6. Upload of videos/pictures
7. Available in English and Spanish
8. Social media, QR coding, embedding functionality
9.Rating functionality
Unique features
Sustainability disclosure database
Organizations The organization’s profile page will include the following background information about the
organization:
• Company logo
• Description of the organization
• Basic characteristics
• Sector
• Country
• Turnover
• Number of employees
• Size of organization
• Sustainability risk and opportunities
• A carousel with its sustainability reports
• Contact information
• Link to webpage
• RSS feed from the company
• Link to company’s Twitter account
Reports Reports will also have their own profile pages
linked to the organization:
• Disclosure level for each GRI indicator
• Integrated reporting
• GRI application level
• Assurance, AA1000
Reporting practices Reporting practices will have their own page
with special features
• Responses to GRI indicators
• Description
• Photos
• Videos
• External links
Each organization that includes a report will have its own profile page
An organization-focused application
The GRI benchmarking tool
reportedon and to what extent.
Sector: Financial Services
• Reporters: how does our sustainability reporting compare with others?
• Academics: how is the sustainability field developing?
• Investors/analysts: how is GRI looking at ESG data/performance?
• Assurance providers: which GRI disclosures are being reported by companies (materiality)?
• Civil society: who is reporting and who is not reporting?
• Regulators/governments/stock exchanges: is sustainability reporting becoming an established practice?
• GRI: is sustainability reporting increasing and becoming mainstream?
What different stakeholders can do:
Looking ahead
Towards the 4th generation of GRI
G4 - fourth generation
G4 aims to improve on content in the current Guidelines – G3 and G3.1 – with strengthened technical definitions and improved clarity.
G4 Developments - Timeline
G4 as a stepping stone
Mai
nst
ream
ing
Sust
ain
abili
ty D
iscl
osu
re
Integrated Reporting
Sustainability Reporting
G4
Other paths to mainstreaming
Other projects
When you want more…
… involvement with GRI
In addition to getting started with GRI reporting,
you can:
• Join the Organizational Stakeholder Program
• Become a US Sector Leader
• Participate in Working Groups
• Participate in Governance Structures
Venue, Date
Thank you!
More information: Marjella Alma [email protected] Bruno Sarda [email protected]
www.globalreporting.org
http://database.globalreporting.org
