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Boost In-Store Compliance Execution Rates Healthier ROI on Your Promotional Spend Strong Merchandising and Planogram Support

Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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Page 1: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

Boost In-Store Compliance Execution RatesHealthier ROI on Your Promotional Spend

Strong Merchandising and Planogram Support

Page 2: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

AskYourself

DO YOU WELCOME AN INNOVATIVE APPROACH TO

HELP SOLVE THE PROBLEM?

Page 3: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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To a Manager that provide a description of the package, along with an ETA, dramatically increases compliance and prevents displays from being discarded.

Our Call Team obtains valuable store-level insights. We provide:-Detailed reporting with databasemanagement.-Photo documentation ofcompleted work (executed displays).

Our proprietary scripting and rapport-building encourages Managers to adhere to proper merchandising display execution, and follow-up on corporate memos and directives to create action.

On in-store objectives to make better

strategic marketing decisions on your

promotional spend.

ComplianceThroughEngagement

Page 4: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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The Retailer can expect upwards of

40% to 80% INCREASE over your current compliance execution rate.

We foster opportunity for the Retailer to retain customer loyalty and communicate to the shopper by grabbing their attention via displays, all while costing little time to staff.

We strengthen the link and communication between the Brand and Retailer, as well as increase communication of corporate messaging delivered at store-level.

With polite and engaging phone calls, we will call on strategically selected stores on a project-by project basis.

Page 5: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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One of the largest international paper

manufacturer brands.

This paper manufacturer sent a remerchandising planogram

to 50 club stores. After 6 months, only 10 stores were

in full compliance. For our second project, they sent 500 pallet skirts to be assembled to the pallet and historically

had very low compliance.

Additionally, they saw an uptick in the number ofstores that executed on the pallet skirt.

Store-level insights and data were gatheredregarding unique store considerations andrequirements vs. merchandiser issues. This data wasretained by the client to employ for strategicmarketing decisions on their future promotionalspend.

We delivered actionable items that our client canpresent to the Retailer to illustrate methods toincrease ROI, resulting in a more productiverelationship for the brand and retailer.

Within 4 weeks, the products were re-merchandised according to the new planogram

in 30 stores, showing a 200% increase incompliance.

Page 6: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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Direct phone outreach engaging

relevant store employees to

inspire and maintain ongoing

compliance using our

proprietary methods.

US Government Sub-Contractor in Retail Stores

This distributor sought our services for a long-term solution to improve in-store compliance of their displays and other signage initiatives, which

was at 40%, resulting in lost production costs and lost revenue for the brand and the retailer.

Execution more than DOUBLED from 40% to over 80% through engaging relevant store employees, to inspire and maintain ongoing compliance using our proprietary methods.

In a separate project, they reported 95% execution from

a corporate-level request to all stores to return their unusual seasonal promotional products. Stores received a credit to their account for unsold goods upon return.

Our client has seen a steady, measurable sales increase across all stores MarketReach is involved in calling, which has led to client retention as we enter into our 4th year of partnering.

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B2B direct telemarketing solutions, appointment

setting, re-activation campaigns.

High-Level Lead Generation, B2B Telemarketing & Appointment Setting List development, data

acquisition, data enhancement, data entry and

database clean up.

Prospect List Management

Content development and strategy, social media

management, graphic design, newsletters, email marketing,

direct mail and more.

Marketing Solutions

Tradeshow, convention, expo, seminar, workshop,

conference and more.

Event StrategiesB2C direct marketing

solutions, surveys, high-level customer phone interaction, enrollment, promotions and

more.

Consumer RelationsData enhancement, list development, market research, competitive

analysis, surveys and more.

Research and ReportingIn-house appointment setting

& sales closing techniques.

Training Workshops

Page 8: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

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Years in Operation Unique Sales Principals in our

Proprietary Methods

AboutUs

MarketReach Inc. is a certified woman-owned and operated boutique agency, located in Central New Jersey. For 17+ years, our proprietary methods (based on 12 unique sales and customer service principals that are the most cutting-

edge in the industry) have executed hundreds of successful campaigns for display compliance, for small business owners and Fortune 500 companies,

including Mars, Keurig, Nestlé, Georgia-Pacific, the US Postal Service and Shelfbucks. We have existing store-level manager relationships with retailers in

mass drug, grocery and club stores alike.

Satisfied Clients17+ 12 550+

Page 9: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

168 Franklin Corner RoadBldg 1, Ste. 230

Lawrenceville, NJ 08648

P: (609) 448-6364 x100

[email protected]

Page 10: Boost In-Store Compliance Execution Rates Healthier ROI … · 2018-04-17 · management.-Photo documentation of completed work ... Event Strategies B2C direct marketing solutions,

THANK YOU