Book Review on One Minute Enterpeneur

Embed Size (px)

Citation preview

  • 7/30/2019 Book Review on One Minute Enterpeneur

    1/18

    CHRIST UNIVERSITY

    10

    BOOK REVIEW ON ONE

    MINUTE ENTERPENEURMENTOR-MR. VINAYAK

    KAPIL ARYA (1021356)

  • 7/30/2019 Book Review on One Minute Enterpeneur

    2/18

    2

  • 7/30/2019 Book Review on One Minute Enterpeneur

    3/18

    3

    TABLE OF CONTENT

    S.NO TOPIC PAGE NO.

    1 ABOUT THE BOOK 4

    2 WRITING STYLE 5

    3 ABOUT THE AUTHOR 6

    4 MANAGEMENT LESSONS

    SUMMARY

    9

    5 REVIEW 14

    6 LEARNINGS 16

    7 CRITIQUE 17

  • 7/30/2019 Book Review on One Minute Enterpeneur

    4/18

    4

    ABOUT THE BOOK

    Mega-bestselling author Ken Blanchard and celebrated

    business leaders Don Hutson and Ethan Willis present

    an inspiring story that reveals the secrets to becoming

    a successful entrepreneur.

    In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard

    (coauthor of the #1 bestselling

    business classic The One Minute

    Manager), Don Hutson, CEO of U.S.

    Learning, and Ethan Willis, CEO ofProsper Learning, tell the inspiring

    story of one mans challenges in

    creating his own business. Through a

    powerful and engaging narrative, we

    confront many of the typical problems

    all entrepreneurs face in starting up

    their business, from finding new sources of revenue to

    securing the commitment of their people and the loyalty of

    their customers. More important, we learn the secrets to

    becoming a successful entrepreneur, including how to build a

    firm foundation, how to ensure a steady cash flow, and how

    to create legendary service. In addition, the book offers

    invaluable advice, delivered through One Minute Insights,

    from such entrepreneurs and thinkers as Sheldon Bowles,

    Peter Drucker, Michael Gerber, and Charlie TremendousJones.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    5/18

    5

    WRITING STYLE

    The writing style of the book is based around advice given to Jud in hisstudent years by his high school football coach, that he carried with him the

    rest of his life. That advice is to take note of the advice given to we by those

    that are worthy mentors, having the successes we desire, and to write them

    down so that we can forever come back to them. As such, this book is full of

    a LOT of little highly valuable advice fragments, interwoven into a

    fascinating and easy to read story. It is easy to come to love the lead

    character and to hope for his successes and to fear as we watch him make

    mistakes that are so easy to make.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    6/18

    6

    ABOUT THE AUTHOR

    Kenneth Hartley Blanchard (born May 6, 1939) is an American author andmanagement expert. His bookThe One Minute Manager (co-authored with

    Spencer Johnson) has sold over 13 million copies and has been translated

    into 37 languages.[2]

    He has coauthored over 30 other best-selling books,including Raving Fans: A Revolutionary Approach To Customer Service

    (1993), Leadership and the One Minute Manager: Increasing Effectiveness

    Through Situational Leadership (1985)

    (in which he coined the term seagull

    manager), Gung Ho! Turn On the People

    in Any Organization (1997), WhaleDone! The Power of Positive

    Relationships (2002) and Leading at a

    Higher Level: Blanchard on Leadership

    and Creating High PerformingOrganizations (2006).

    [3]

    Blanchard is the Chief Spiritual Officer

    of The Ken Blanchard Companies[4]

    , an

    international management training and

    consulting firm that he and his wife,

    Marjorie Blanchard, cofounded in 1979in San Diego, California.

    [5][6

    Blanchard is an internationally best-selling author and motivational

    speaker whose books have sold more than 18 million copies in 30

    languages. Hutson is the CEO of U.S. Learning, a training firm, an

    active speaker, and was on the founding board of the National

    Speakers Association and served as its third president. Willis is theCEO of Prosper Learning, Inc., a winner of Ernst & Youngs

    Entrepreneur of the Year award and an entrepreneurial coach, with

    more than 150,000 students in 76 countries.

    http://en.wikipedia.org/wiki/Managementhttp://en.wikipedia.org/wiki/The_One_Minute_Managerhttp://en.wikipedia.org/wiki/Spencer_Johnson_(writer)http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-1http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-1http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-1http://en.wikipedia.org/wiki/Seagull_managerhttp://en.wikipedia.org/wiki/Seagull_managerhttp://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-2http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-2http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-2http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-3http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-3http://en.wikipedia.org/wiki/San_Diego,_Californiahttp://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-autogenerated3-4http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-autogenerated3-4http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-autogenerated3-4http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-autogenerated3-4http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-autogenerated3-4http://en.wikipedia.org/wiki/San_Diego,_Californiahttp://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-3http://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-2http://en.wikipedia.org/wiki/Seagull_managerhttp://en.wikipedia.org/wiki/Seagull_managerhttp://en.wikipedia.org/wiki/Ken_Blanchard#cite_note-1http://en.wikipedia.org/wiki/Spencer_Johnson_(writer)http://en.wikipedia.org/wiki/The_One_Minute_Managerhttp://en.wikipedia.org/wiki/Management
  • 7/30/2019 Book Review on One Minute Enterpeneur

    7/18

    7

    Donald Montgomery Hutson

    Donald Montgomery Hutson(January 31, 1913 June 26, 1997)

    was the first star wide receiver in

    National Football League history.

    He is considered by many to havebeen the first modern receiver.

    [1]

    In his senior season at the

    University of Alabama in 1934, Hutson was a first team All-American forsix different organizations and a second team selection by one other. Afterhis career at Alabama, he joined the Green Bay Packers in 1935 and retired

    in 1945 after 11 seasons.

    Hutson is credited with creating many of the modern pass routes used in the

    NFL today. He was the dominant receiver of his day and is widely

    considered to be one of the greatest wide receivers in NFL history, holding

    almost all important receiving records at the time of his retirement. As of the

    end of the 2007 NFL season, Hutson still holds the following records: Mostseasons leading league in pass receptions (8), Most consecutive seasons

    leading league in pass receptions (5), Most seasons leading league in pass

    receiving yards gained (7), Most consecutive seasons leading league in pass

    receiving yards gained (4), Most seasons leading league in pass receiving

    touchdowns (9), Most consecutive seasons leading league in pass receiving

    touchdowns (5), Most seasons leading league in scoring (5), and Mostconsecutive seasons leading league in scoring

    http://en.wikipedia.org/wiki/Wide_receiverhttp://en.wikipedia.org/wiki/National_Football_Leaguehttp://en.wikipedia.org/wiki/Don_Hutson#cite_note-0http://en.wikipedia.org/wiki/Don_Hutson#cite_note-0http://en.wikipedia.org/wiki/Don_Hutson#cite_note-0http://en.wikipedia.org/wiki/University_of_Alabamahttp://en.wikipedia.org/wiki/1934_College_Football_All-America_Teamhttp://en.wikipedia.org/wiki/Green_Bay_Packershttp://en.wikipedia.org/wiki/Forward_passhttp://en.wikipedia.org/wiki/Forward_passhttp://en.wikipedia.org/wiki/Green_Bay_Packershttp://en.wikipedia.org/wiki/1934_College_Football_All-America_Teamhttp://en.wikipedia.org/wiki/University_of_Alabamahttp://en.wikipedia.org/wiki/Don_Hutson#cite_note-0http://en.wikipedia.org/wiki/National_Football_Leaguehttp://en.wikipedia.org/wiki/Wide_receiver
  • 7/30/2019 Book Review on One Minute Enterpeneur

    8/18

    8

    Ethan Willis

    ETHAN WILLIS, who developed the Entrepreneurial StrengthsAssessment, is the CEO of Prosper, Inc., a leadership trainingcompany. He lives in South Pasadena, California.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    9/18

    9

    MANAGEMENT LESSONS

    SUMMARY

    So, Whats The Book About?

    Dr. Blanchard dedicated the book to thethousands of entrepreneurs who havebraved countless obstacles andhung in through good times andbad to create successful

    companies.

    What stands out to me is that hementioned that theseentrepreneurs hung in, eventhrough the bad times to createsuccessful companies.

    Another thing that stands out to me is that Dr.Blanchard constantly mentions Charlie Tremendous Jonesthroughout the book as being one of his mentors. He also mentionshow Mr. Tremendous (as they call him) has impacted the world, onelife at a time. This has special importance to me as I was fortunateenough to have met Charlie this past October at his home inMechanicsburg, PA. All I can say is that Charlie is quite probably themost unique individual I have ever met. I have several videosavailable of him on this website, if we simply put him name into thesearch box theyll come up.

    So, lets dive into the meat of the book

    The book sets out to make clear there are 3 core areas to success as an

    entrepreneur:

    1. Finances (i.e. cash)2. People3. Customers

  • 7/30/2019 Book Review on One Minute Enterpeneur

    10/18

    10

    Building A Firm Foundation

    The book stresses the importance of building a firm foundation. Afterall, any building built on a weak foundation is doomed to collapse,sooner or later.

    The book stresses that at any given time, we are becoming theaverage of the five people with whom we are most closelyassociated. The moral of that story is that we should do our best toassociate only with high quality people, as they will help us to becomesomeone better.

    Charlie Tremendous Jones puts it a different way. He says: In fiveyears, well be the same person we are today, except for two things:the people we meet, and the books weve read.

    So, hang out with good people and read good books. Doing that willprovide we with a firm foundation upon which we can grow AND it willhelp we gain the knowledge we will need in order to succeed in life.

    Helping Others

    Another point Dr. Blanchard stresses is that if we help enoughpeople in life get what they want, we will get what we want. Thispoint is often stressed by Zig Ziglar in his incredible programs. This isa lesson I have endeavored to incorporate into my life and I hope wewill do the same.

    Mastering The Basics

    Next, the book stresses that we must master the basics of any

    field before we can rise to the top of it. It also stresses that weshould visualize our desired outcomes, IN ADVANCE, so we canachieve them. I agree with these two points completely.

    Are We An Entrepreneur?

    This is perhaps the most important question posed by the book. Arewe an entrepreneur? Do we have the entrepreneurial bug? In order toanswer that, lets define just exactly what an entrepreneur is.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    11/18

    11

    Entrepreneur A person who organizes and manages anyenterprise, esp. a business, usually with considerable initiative andrisk.

    To me, the most important part of that definition is the one that talksabout CONSIDERABLE initiative and risk. IF we have considerableinitiative, AND we are willing to deal with considerable risk, then wemight just have what it takes to be a successful entrepreneur.

    Getting Valuable People to Join Our Team

    The book stresses the necessity for valuable people to come into ourlife in order to help we accomplish our goals. Entrepreneurs havefound (myself included) that the people who tend to come into our life

    are the ones we need in order to help we achieve our goals.

    Dream Big And Doors Will Open

    Dont bother to dream small. It takes just as much energy to dreamsmall as it does big, so we might as well dream big. We just mightaccomplish our dreams. If we have the guts and the courage todream big, we will find that doors will open in front of we andtremendous opportunities will walk right in. HOWEVER, as any good

    AIQer knows, we must position yourself to be ready to act upon theseopportunities when they come and we must indeed get off our rearend and act upon them when they do.

    The Best Way To Increase Our Income

    The book moves on to talk about an area that stems out of one of myfavorite sayings of all time. The best way to make more money isNOT to decrease our expenses; it is to increase our income. Afterall, we can cut expenses all the way down to the bone and we will

    have nothing left. If we increase our income, we will make plenty ofmoney and the expenses are less of a problem. That doesnt meanwe should waste money, but increasing income is where we shouldfocus most of our energies.

    Being Better Than All the Rest

    The book stresses that in order to achieve the type of success towhich we are entitled, we must provide service that is better than

    everyone else out there. If we are the best and become known forbeing the best, we will achieve the best results. Its just that simple.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    12/18

    12

    Helping Others In Our Organization To Succeed

    If we want to create a successful organization, we have to create anenvironment where our organizations personnel all feel like theyre

    our partner, not just our employee. People dont want to bemanaged, they want to be led. If we create an environment wherepeople buy into the program and feel like they are sharing in itssuccess, our organization is much more likely to be successful.

    Being Generous

    The book stresses that the more we give, the more we willreceive. Helping others is indeed the path to helping yourself.

    VALUE OF MENTORING

    The value of mentoring is strongly

    presented in this book. Not,

    however, as an argument, but in a

    way we can see how Jud was

    directly able to leverage the life-

    knowledge of other highly

    successful individuals to have

    outcomes that would have beenunlikely without their input. It is

    important to seek a mentor that

    has those successes and then to

    uphold our end, the position of

    the mentee, by remaining

    enthusiastic, coachable and

    accountable.

    As Juds business grows, with the advice of more than a handful of valuable

    mentors, and countless books by other successful people, we see how

    mentoring does not just apply to our personal lives but also our

    professional ones. We receive a constant stream of useful tips from the

    book. Its tempting for me to put them here in bullet points but I think that

    would take away from the strength of this book.

    Blanchard talked about 4 Ps or focuses that need apply for both successful

    organizations and successful people:

    - Passion: Success knows no limitations if it is something we are passionate

  • 7/30/2019 Book Review on One Minute Enterpeneur

    13/18

    13

    about. If we are weak in some skills we might need, find mentors or other

    business associates that can help we out.

    - Profit: Find something that pays we for our passion, then learn how to best

    manage money and people Focus on cost creativity, thinking of related

    avenues to build onto our business, rather than cost cutting our businessdown to nothing.

    - People: The more we care for our employees, customers, and the

    community, the more we and our company will succeed. Build up our

    employees to succeed, creatively serve customers, and give back to the

    community what we were blessed with.

    - Priorities: Dont reach for success at the cost of our life. Our priorities

    should be God first, spouse, kids, THEN job. In the end, all we will have iswho we loved and who loved we.

    Above these 4 Ps, Ken Blanchards best insight on success was how wethink about something changes its energy, negatively or positivelya

    can-do positive attitude will get we much further then a negative never-gonna-happen, why even try!

  • 7/30/2019 Book Review on One Minute Enterpeneur

    14/18

    14

    Review

    Praise for The One Minute Entrepreneur

    Ken Blanchard, the master storyteller and brilliant consultant/trainer,focuses his unique wisdom and keen insights on helpingentrepreneurs achieve enduring success. Another grand slam!- Stephen R. Covey, author, The 7 Habits of Highly Effective Peopleand The 8th Habit: From Effectiveness to Greatness

    Ken Blanchard invented the art of business fables, and he and hisco-authors have written another winner. This is a wonderful mix

    practicality and entertainment. A quick, must read for anyone with aninkling for going out on their own, and probably just as relevant forreaders interested in personal and professional improvement.-- Patrick Lencioni, president, The Table Group; author, The FiveDysfunctions of a Team.

    Don Hutson and Ken Blanchard have done a beautiful job teachingthe essence of entrepreneurship.-Zig Ziglar, author and motivational teacher

    Filled with gems of wisdom. Read it ifwere serious about reinventingour life.Mark Sanborn, president, Sanborn and Associates, and author ofThe Fred Factor and We Dont Need a Title to Be a Leader

    There is much said about stewardship in life andbusinesshowever, the greatest stewardship is of influence. TheOne Minute Entrepreneur will teach we the importance of influenceand inspire we to choose mentors wisely.Jim Amos, chairman emeritus, UPS

    We each have a lot more to learn and a lot more to teach. The OneMinute Entrepreneur will help we do both.R. Brad Martin, chairman of the board, Saks Incorporated

    The One Minute Entrepreneur will help we understand that whilesuccess might be easier said than done, focusing on a few essentialswill dramatically increase our probability of successand help we

    have fun doing it.

  • 7/30/2019 Book Review on One Minute Enterpeneur

    15/18

    15

    Michael E. Gerber, entrepreneur and author ofThe E-Myth, The E-Myth Revisited: Why Most Small Businesses Fail and What to DoAbout It, and Awakening the Entrepreneur Within

  • 7/30/2019 Book Review on One Minute Enterpeneur

    16/18

    16

    LEARNINGS

    Throughout the book, there are a number of lessons learned about

    starting a business that are applicable across the business spectrum:

    - Bring in more money than theexpenses for our business

    - Dream BIG. Well never achieve morethan we think we can

    - Take care of our employees

    - If we only focus on managing costs,our business will never flourish

    - Create raving fans

    - A strength taken to an extreme can become a liability

    - Everyone in our organization should be encouraged to be a leader

    - The best management system includes day to day coaching that

    acknowledges when people do things right and redirects theirefforts when they are off base

    - To live a happy and fulfilled life, be generous with our wealth,time, and talent

  • 7/30/2019 Book Review on One Minute Enterpeneur

    17/18

    17

    CRITIQUE

    This book is very much in line with a model of management that

    keeps everyone involved connected to the bigger picture of the

    project. It serves as an excellent read to proceed or follow a number

    of books. Having just read and deeply enjoyed Tribal Leadership, by

    Dave Logan, John King, & Halee Fischer-Wright, it was the approach

    to managing people that most deeply struck me. However, this is a

    book that deserves multiple re-reads. This is one of those books that

    will serve we in a new way, each time we read it, as weve grown and

    our current needs have changed between readings. I recommend this

    one for our book collection, to be read both as a healthy overview to

    be sure our on the right track and to give we constantly fresh ideas on

    how to move our life forward. Its the essence of countless mentors

    simmered down into an easy to love work of literature.

    While the message is not a new one, its certainly one worth hearingagain in a business-fable format that makes these winning principlescome to life. Based on the fact that each year thousands of smallbusinesses start up for the first time and most of them end in failure, Ithink its safe to assume that many didnt listen the first time or simplywere never exposed to these principles. For those, this book will beinvaluable.

    This book is an easy read. It is the type of book that will easily hold

    our attention and it can be read in just a few short

    hours. HOWEVER, during those few short hours, we will either come

    to the realization that we are already on the right path, OR we will

    realize that some things need to change. Either way, only good will

    come out of our reading this book

    Overall, I thought this book was a good read. I give it 3.5 stars out

    of 5. Its has a neat story and teaches a few basic principles about

    business. I think its worth our time to read it, but its not a book Id

    suggest keeping on our shelf for future reference

  • 7/30/2019 Book Review on One Minute Enterpeneur

    18/18

    18