Book of Abstract Yogyakarta International Economics and

i

ii

Book of Abstract

LPPM UPN Veteran

Yogyakarta International

Conference Series 2020:

Economics and Business

Series (EBS)

October 27-28, 2020

Virtual Conference

iii

Book of Abstract

LPPM UPN Veteran Yogyakarta

International Conference Series 2020:

Economics and Business Series (EBS)

Chief of Editor:

Hendrati Dwi Mulyaningsih

Cover and layout: Diah Kusumastuti

Publisher:

Yayasan Sinergi Riset dan Edukasi

Office Address:

Komplek Sinergi Antapani

Jl. Nyaman 31, RT01 RW23, Bandung 40291, Indonesia

Contact: (+62) 8112331733

Email: [email protected]

First publication, October 2020

Copyright © 2019 by Yayasan Sinergi Riset dan Edukasi.

All rights reserved. No part of this publication maybe

reproduced or utilized in any form or by any means, electronic

or mechanical, including photocopying, recording or by any

information storage and retrieval system, without permission

in writing from the publisher.

iv

FOREWORD

LPPM (Lembaga Penelitian dan Pengabdian kepada

Masyarakat) or Institute for Research and Community

Service of UPN Veteran Yogyakarta is a university element

that supports academics in research and service to the

community. LPPM has functions to initiate and improve the

quality and the quantity of research and community service for

education and institutional development.

In 2016, LPPM UPN Veteran Yogyakarta was successfully

included in 25 of the best universities in Indonesia's field of

research. Hence UPN Veteran Yogyakarta is categorized as one

of the Independent Higher Education in research. There are 8

Academic Professors, 187 Doctors, 385 Masters, 19 Study

Centers, and 58 Laboratory that supports LPPM UPN Veteran

Yogyakarta.

Our Function:

To initiate and improve the quality and quantity of

research and give the community dedication for

education and institutional development. To support

national development, LPPM is actively involved in

carrying out innovative research and applying the

research results in community service through

partnerships with central government and local

governments, non-organizations government, and

international institutions.

To promote and disseminate the product capabilities of

the field of study centers and lecturers.

To build collaborative networks with government and

private institutions at the national and international

levels.

To have activities and programs carried out by the

fields of study centers and lecturers.

v

Our vision:

To be eminent and independent in science and

technology development and implementation which is

acknowledged both nationally and internationally

based on struggling discipline and creativity value.

Our mission:

Continuously supports research activities as tool of self

and community development.

Makes research activities as a tool to respond science

and technology challenges and problem which is

developed in society and environment.

Actively plays a role in science and technology

development and implementation for the prosperity of

society.

Makes research activities as tools for the academic

personnel to implement their expertise so that the

developed science and technology can be used by wide

society, government officials and decision making.

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Research Synergy Foundation is a digital social enterprise

platform that focuses on developing Research Ecosystem

towards outstanding global scholars. We built collaborative

networks among researchers, lecturers, scholars, and

practitioners globally for the realization of knowledge

acceleration. We promote scientific journals among countries

as an equitable distribution tools of knowledge. We open

research collaboration opportunities among countries,

educational institutions, organizations and among researchers

as an effort to increase capabilities. Known as a catalyst and media collaborator among researchers

around the world is the achievement that we seek through this

organization. By using the media of International Conference

which reaches all researcher around the world we are

committed to spread our vision to create opportunities for

promotion, collaboration and diffusion of knowledge that is

evenly distributed around the world

Our Vision: As global social enterprise that will make wider impact and

encourage acceleration quality of knowledge among scholars.

Our Mission: First, developing a research ecosystem towards outstanding

global scholars. Second, Promoting scientific journals among

countries as an equitable distribution tools of knowledge.

Third, opening research collaboration opportunities among

countries, educational institutions, organizations and among

researchers as an effort to increase capabilities. Fourth, creating

global scientific forum of disciplinary forums to encourage

strong diffusion and dissemination for innovation.

vii

TABLE OF CONTENTS

ORGANIZING COMMITTEE ................................................. XII

SCIENTIFIC AND REVIEW COMMITTEE ........................ XIII

CHIEF CONFERENCE CHAIR MESSAGE ........................... XV

CONFERENCE CHAIR MESSAGE....................................... XVI

RECTOR OF UPN “VETERAN” YOGYAKARTA PROFILE

................................................................................................... XVII

KEYNOTE SPEAKER .......................................................... XVIII

SESSION CHAIR ...................................................................... XIX

CONFERENCE AGENDA .................................................... XXIV

A. ECONOMY RESEARCH

The Influence Of Job Satisfaction And Employee Engagement On

Organizational Commitment

Irma Dwi Istiningsih, Dyah Sugandini, Purbudi Wahyuni .................... 2

Impact Of Work From Home Policy On The Behavior And

Productivity Of Lecturers And Education Staff

Afni Sirait, Sri Luna Murdianingrum .................................................... 3

The Application Of Technology Acceptance Models SMEs In

Sleman

Yuni Istanto, Istiana Rahatmawati, Bunga Alfausta Amallia, Trestina Ekawati, Trisna Adisti .......................................................................... 4

MSEs And Digital Economic

Windyastuti, Afni Sirait ........................................................................ 5

Village Owned Business Unit Selection Rakat Mufakat

Kadundung Village, South Kalimantan

Hani Subagio, Shinta Heru Satoto, Agung Satmoko ............................. 6

Attractiveness, Motivation, Image, And Quality On Loyalty

Usep Suteja, Dyah Sugandini, Yuni Istanto .......................................... 7

The Role Of Product Branding And Internet Marketing In

Increasing Business Revenues Kub "Maju Lancar"

Wahyu Dwi Artaningtyas, Harry Budiharjo Sulistyarso, Indah Widiyaningsih ....................................................................................... 8

viii

Qualitative Research The Use Of Online Applications As A

Consequence Of Covid-19 Pandemic

Dian Indri Purnamasari, Heriyanto, Oliver Samuel Simanjuntak ......... 9

Human Resources Readiness, Capital And Marketing On The

Performance Of UMKM On Pajangan, Bantul

Sri Kussujaniatun, Anis Siti Hartati .................................................... 11

Trust, Perceived Usefulness, Perceived Ease Of Use And Attitudes

On Online Shopping

Slamet Nuryanto, Dyah Sugandini, Winarno ...................................... 12

Empowerment Of The Wood Furniture Craftsmen In Increasing

The Income Of Joint Business Group "Sido Makmur"

Harry Budiharjo Sulistyarso, Joko Pamungkas, Wahyu Dwi Artaningtyas, Asih Sriwinarti ............................................................. 13

Analysis The Effect Of Blended Learning Implementation To

Academic Productivity Performance In Beginning Pandemic

Gita Astyka Rahmanda, Indah Kartika Sandhi, Kunti Sunaryo .......... 14

Community Development in Tourism Dieng Kulon Village

Banjarnegara

Mohamad Irhas Effendi, Dyah Sugandini, Abdul Ghofar, Muhamad Kundarto ............................................................................................. 15

Factors Influencing Online Buying Behaviour Of Millennial Generation

Chusminah Sm, Sugiyah, R. Ati Haryati, Rina Lestari ....................... 16

The Effect Of Information System Quality, Price, Promotion, And

Service Quality On User Satisfaction Of Online Ojek

Transportation Services The Covid 19 Virus Era In Yogyakarta

(Survey On Online Ojek Transportation Services Users In

Yogyakarta)

Danang Yudhiantoro, Karyono ........................................................... 17

The Disparity Of Human Development Index In Central Java

Joko Susanto, Didit Welly Udjianto .................................................... 18

The Effect Of Green Advertising And Personal Norms On

Ecological Attitude Of Students

Agus Sukarno, Dyah Sugandini, Mohamad Irhas Effendi, Muhamad Kudarto, Rahajeng Arundati, Bunga Alfausta Amallia ....................... 19

Supply Chain Strategy And Supply Chain Collaborative

Innovation On Smes Business Performance

ix

Abdul Ghofar, Mohamad Kundarto, Rahajeng Arundati, Trestina

Ekawati, Bunga Alfausta Amallia ....................................................... 20

Lecturer's Response To Establishment Plan Of Business

Incubators At Faculty Of Agriculture Upn "Veteran" Yogyakarta

Antik Suprihanti, Maftuh Kafiya, Liana Fatma Leslie Pratiwi ........... 21

Economic Empowerment Of Community Members In The Covid-

19 Pandemic, The Tirtonirmolo Village Administration

Eko Nursubiyantoro, Astrid Wahyu Adventri Wibowo, Ismianti ....... 22

B. MACROECONOMICS RESEARCH

Determinants Of Economic Growth In Asean-4 Countries

(Indonesia, Malaysia, Philippines, And Thailand)

Rini Dwi Astuti, Didit Welly Udjianto ............................................... 25

The Impact Of Financial Inclusion On Economic Growth In

Indonesia: Panel Data 34 Province

Purwiyanta, C Ambar Pujiharjanto, Rini Dwi Astuti .......................... 26

C. ECONOMIC DEVELOPMENT RESEARCH

Utilization Of Regional Government Assets And Economic Growth

In The Special Region Of Yogyakarta

I Ketut Nama, Sri Suharsih, Rini Dwi Astuti ...................................... 28

D. MANAGEMENT RESEARCH

Financial Literation And Other Factors Affecting Interests In The

Use Of Electronic Money

Hasa Nurrohim Kurniawan Putra, Shinta Heru Satoto ........................ 30

Community Based Tourism Village Governance: A Case Study

Hendro Widjanarko, Humam Santosa Utomo, Tri Wibawa, Suratna,

Endah Wahyurini ................................................................................ 31

The Effect Of Gold Prices And Interest Rates On Stock

Performance (Study Of Manufacturing Companies In Indonesia

During The Covid-19 Pandemic)

Hendro Widjanarko, Suratna, Humam Santosa Utomo ....................... 32

The Influence Of Financial Literacy On Investment Decisions

Between Saving And Credit. Studies On Sharia Bank Customers

In The Special Region Of Yogyakarta

R. Hendry Gusaptono, R. Heru Kristanto HC ..................................... 33

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The Moderating Role Of The Strategy Type In The Relationship

Between Entrepreneurial Orientation And Learning Orientation

Smes

Mohamad Irhas Effendi, Usep Suteja, Bunga Alfausta Amallia ........ 34

E. HUMAN RESOURCES MANAGEMENT RESEARCH

Improving The Production Performance Of Honey Producing

Micro Small And Medium Enterprises (MSMEs) In Banaran,

Playen, Gunung Kidul

Ninik Probosari, Ari Wijayani, Paryati ............................................... 36

F. TECHNOLOGY MANAGEMENT RESEARCH

Online Music-Learning Platform For Every Students Of Serenade

Music Studio In Kalasan Yogyakarta

Hari Kusuma Satria Negara, Dian Indri Purnamasari ......................... 39

G. ACCOUNTING RESEARCH

Influence Of Finansial Aspects And The Use Of E-Commerce On

Perfomance Of Micro, Small, Medium Entreprises (Msmes) In

Daerah Istimewa Yogyakarta

Melvin Rahma Sayuga Subroto, Zulfatun Ruscitasari ........................ 41

Integrated Reporting Disclosure And Performance Of Banking

Companies On The Indonesia Stock Exchange

Marita, Sri Astuti, Sucahyo Heriningsih ............................................. 42

Analysis Of Village Potential Throught The Establishment Of

Village Owned Enterprises (Bumdesa) In Bantul Regency

Dwi Sudaryati, Sucahyo Heriningsih, Lita Yulita Fotriyani ............... 43

H. MARKETING (OUTLINE) RESEARCH

The Effect Of Demographic Factors On Indonesian Consumers'

Choice Of Investment Products

Anna Triwijayati, Melany, Dian Wijayanti ......................................... 46

Skill Empowerment For Crafts Smes Managers In Facing Digital

Marketing Demands (Case Study In Keparakan, Yogyakarta,

Indonesia)

Istiana Rahatmawati, Yuni Istanto, Djoko Prasetyo Adi Wijaya, Emmy Nur Hayati .......................................................................................... 48

xi

Strategies For Facing A Global Competition Of The Top Three

Indonesian Marketplaces In The 4.0 Marketing Era (Survey On

The Customers Of Top Three Indonesian Marketplaces)

Ignatius Agus Suryono, Aryono Yacobus, Michael Alfonsus Liquori Suryo Sutrisno, Michelle Yoana Franscisca Brigitta........................... 49

The Resistance Of Social Media Adoption To Smes In Yogyakarta:

Exploratory Study

Dyah Sugandini, Mohamad Irhas Effendi, Yuni Istanto ..................... 51

I. TECHNOLOGY AND INNOVATION MANAGEMENT

RESEARCH

Information Technology Investment Justification Using The

Information Economics Method

Frans Richard Kodong, Juwairiah, Vynska Amalia Permadi, Riza

Prapascatama Agusdin ........................................................................ 53

Independent Quarantine Installation As A Tool To Empowering

Community Resilience Of Covid-19

Eko Teguh Paripurno, Nandra Eko Nugroho, Gandar Mahojwala, Tatang Elmi Wibowo .......................................................................... 54

The Impact Of Investment, Use Of Information Technology On

Organizational Performance. Study On The Tourism Industry In

The Special Region Of Yogyakarta

R. Heru Kristanto HC, Tugiyo ............................................................ 55

Results Of Raw Water Quality Test At Condong Catur,

Yogyakarta Special Region

Bambang Wisaksono, Hari Dwi Wahyudi, Syarifah Aini, Heru Suharyadi, Ilham Firmansyah ............................................................. 56

The Effect Of Heroes Values On Accountant Academic Integrity

Indra Kusumawardhani, Ida Ayu Purnama, Siti Rokhimah ................ 59

FUTURE EVENTS ................................................................................... 60

xii

ORGANIZING COMMITTEE

Chief of UPN Conference Series:

Dr. Hendro Widjanarko, SE., MM.

(Chief of LPPM UPN “Veteran” Yogyakarta)

Co-Chief of UPN Conference Series:

Dr. Hendrati Dwi Mulyaningsih, SE., MM.

(Founder & Chairman of Research Synergy Foundation)

Conference Chair:

Dr. Dyah Sugandini, SE, M.Si

Committee:

Dra. Sri Kussujaniatun, M.Si

Dra. Istiana Rahatmawati, M.Si

Dr. Jamzani Sodiq, M.Si

Dr. Purbudi Wahyuni, M.M

Dr. Dian Indri Purnamasari

Conference Coordinator :

Santi Rahmawati

Ani Wahyu Rachmawati

Conference Support :

Diah Kusumastuti

Astri Amanda

Rifi Wijayanti Dual A

Information and Technology Support by Scholarvein Team

xiii

SCIENTIFIC REVIEW COMMITTEE

Dr. M. Irhas Effendi, M.Si

Universitas Pembangunan Nasional Veteran Yogyakarta,

Indonesia

Prof. Dr. Arief Subyantoro


Indonesia

Dr. Kshiti G Trivedi

C K Shah Vijapurwala Institute of Management, India

Prof. Dr.Rashmi Gujrati

KC Group Of Institutions, India

Dr. Ranawaka Arachchige Ravin Sachindra De Alwis

University of Kelaniya, Kelaniya, Sri Lanka

Dr. Wajid Zulqarnain

SZABIST | Shaheed Zulfikar Ali Bhutto Institute of Science

and Technology, Pakistan

Dr. Tareq Hashem

Isra University, Jordan

Dr. Jo-Ting Wei

Providence University, Taiwan

Dr. Zuhrotun, M.Si


Indonesia

Prof. Salina Daud

Universiti Tenaga Nasional (UNITEN), Malaysia

Assoc. Prof Dr Suhaily Hasnan

Universiti Teknologi MARA, Malaysia

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Dr. Sri Suharsih


Indonesia

Dr. Milla Sepliana Setyowati

Universitas Indonesia, Indonesia

Dr. Tan Fee Yean

School of Business Management, College of Business,

Universiti Utara Malaysia, 06010 UUM Sintok, Kedah,

Malaysia

xv

CHIEF OF CONFERENCE MESSAGE

It is a great honor for me to deliver on behalf of the representation of

UPN “Veteran” Yogyakarta in this essential forum. It gives me great

pleasure to welcome all of you and chair the Opening Ceremony this

morning to the “LPPM UPN “VETERAN” Yogyakarta Conference

Series 2020 ” organized by Research Synergy Foundation.

I would like to take this opportunity to express my sincere gratitude

to the Research Synergy Foundation, Kementrian Pendidikan dan

Kebudayaan Republik Indonesia, Beni-Suef University, Universiti

Teknologi MARA (UiTM), and in particular our honorable speakers.

We truly appreciate your support.

We currently face global challenges with the COVID-19 situation,

where we have to hold the conference today virtually. Nonetheless,

the spirit of research collaboration within the worldwide researcher

remains. The research collaboration in such a beneficial forum like

this international conference should be strengthened and encouraged

by institutions, organizations, and others moving forward using

creative means to bring talented teams together to tackle these

challenges across the globe, particularly for researchers from

emerging developing states.

Today we have three conferences covering topics regarding economic

and business, political and social science, engineering, and science.

This conference has been designed to be practical with lectures,

academic presentations, open and constructive dialogue, and research

collaboration to provide and encourage participant’s skills.

Today’s conference is attended by two speakers representing both

experts, representation of academic institution, lectures, as well as

attendees and presenters from several countries around the world.

Best regards,


Chief of LPPM UPN Veteran Yogyakarta

International Conference Series

xvi

CONFERENCE CHAIR MESSAGE

We are delighted to welcome you to the LPPM UPN Veteran

Yogyakarta International Conference Series 2020: Economics and

Business Series (EBS) by LPPM Universitas Pembangunan Nasional

Veteran Yogyakarta and Research Synergy Foundation as official

partner held virtually on 27-28 October, 2020.

The theme of Conference is Augmenting Research Capabilities

for Sustainable Development and Innovation. EBS 2020 International

Conference shows up as a cutting-edge economic and business

research platform to gather presentations and discussions of recent

achievements by leading researchers in academic research.

It has been our privilege to convene this conference. Our sincere

thanks, to the conference organizing committee; to the Program

Chairs for their wise advice and brilliant suggestion on organizing the

technical program and to the Program Committee for their through

and timely reviewing of the papers. Recognition should go to the

Local Organizing Committee members who have all worked

extremely hard for the details of important aspects of the conference

programs and social activities.

We welcome you to this conference and hope that this year’s

conference will challenge and inspire you, and result in new

knowledge, collaborations, and friendships.

Best regards,

Dr. Dyah Sugandini, S.E., M.Si.

Conference Chair of LPPM UPN Veteran Yogyakarta International

Conference Series : Economic and Business Series (EBS)

xvii

RECTOR OF UPN “VETERAN”

YOGYAKARTA PROFILE

Rector of UPN "Veteran" Yogyakarta,

Dr. Mohamad Irhas Effendi, MSi., was

alumni of SMA Muhi in 1981. He was

elected to be the Rector of UPN

"Veteran" Yogyakarta after

successfully serving as vice-chancellor

in the academic field. He is active as a

lecturer at the Faculty of Economics,

UPN "Veteran" Yogyakarta.

Dr. Irhas spent his childhood in Yogyakarta with his parents. After

graduating from junior high school, he continued his education at

SMA Muhammadiyah 1 Yogyakarta. Subsequently, he completed his

undergraduate education at UPN "Veteran" Yogyakarta in 1987, then

took his Masters at Universitas Airlangga (UNAIR) Surabaya and

received an M.Si degree in 1997. In 2001 he took a doctoral degree

at Universitas Airlangga (UNAIR). He also an Editorial Board of the

International Journal of Creative Business and Management (IJCBM)

and active researchers in the Strategic Management area.

xviii

KEYNOTE SPEAKER

Prof. Dr. Ainun Naim, MBA. is

presently a Secretary General of the

Ministry of Education and Culture

Republic of Indonesia. He completed

his Doctoral program in Temple

University, USA specializing in

Business Administration in 1996. He

achieve his Professor in Accounting

from Universitas Gadjah Mada in

2010. Prior to his roles in government, he was Dean of the Faculty of

Economics and Business at Universitas Gadjah Mada from 2004 –

2007. He was Director of Finance at Pertamina (Indonesian state-

ownerd company that carry out integrated business in oil, gas,

renewable and new energy) in 2000 - 2003, Director of Quality Task

Force at Department of Accounting, Universitas Gadjah Mada in

1997 - 1998, Member of Evaluation and Review Committee of the

Board of Higher Education Policy in1998 - Present, Member of the

Board and Chairman at Audit Committee, Tugu Insurance Company

Limited, Hong Kong in 2003 – Present.

His current research interest is concerned primarily in the field of

Commerce, Management, Tourism and Services/ Management

Accounting/ Accounting, Auditing and Accountability. his has been

awarded Dissertation Award from Temple University (1996), Dosen

Teladan I (Instructor Award) from Universitas Gadjah Mada (1997),

Summer Research Grant fromTemple University (1995), The Best

Manuscript in Cooperative Financial Management from Ministry of

Cooperative of Indonesia (1991). he also get scholarship Accounting

Development Program Doctoral Scholarship from Ministry of

Education and Culture Republic of Indonesia (1991)

xix

SESSION CHAIR

Dr. Joycelyn Sicat- Dayrit is

experienced in Education and Corporate

Consultancy with a demonstrated

history of working in the education

management industry. She has a

Bachelor of Science in Commerce

(BSC) major in Business

Administration degree from the

University of Santo Tomas and Post

graduate degrees at Angeles University

Foundation, Philippines.

She provides trainings and workshops on Parenting, Women

Empowerment, Work Life balance and Stress Management.

She is a currently a Guest Lecturer at Holy Angel University and City

College of Angeles, Philippines, handling Human Resources and

Marketing Subjects, Programme Consultant of Families for

Tomorrow Service and Business development consultant of F Mag

Singapore, Project Consultant of Global Professional Advancement,

Philippines.

She is an Accredited Reviewer for Junior Achievement Philippines

for RMP and RBP and is a Member of the Regional Quality

Assessment Team (RQAT) of the Commission on Higher Education

Region 3. The corporate secretary of Pampanga Research

Organization (PREO), Blind Peer Reviewer of three International

Journals. Dr. Dayrit considers herself a neophyte in the field of

Research, thus she continues to upskill. Her paper on Work Life

Balance and Employee Engagement received a best paper/

presentation award and was published thereafter in a Scopus indexed

journal.

xx

SESSION CHAIR

Dr Sharifah Nurafizah Binti Syed

Annuar

Universiti Teknologi MARA Sabah

Branch

Dr Sharifah Nurafizah Syed Annuar is

a senior marketing lecturer in the

Faculty of Business and Management

in Universiti Teknologi MARA Sabah

Branch. She is currently holding the

position of Deputy Rector at Research,

Industry Linkages, Community and Alumni Network Division in

Universiti Teknologi MARA Sabah Branch. Her research interests

are marketing communications, social and health marketing, digital

marketing and entrepreneurship. She has involved in various research

projects such as Kajian Impak 20 Tahun UiTM and Community

Wellbeing Research with Lembaga Penduduk dan Pembangunan

Keluarga Negara (LPPKN). In addition, her other consultancies are

giving motivational talks to primary and secondary schools in Sabah,

providing training for entrepreneurs and to name a few. Being a

deputy rector, most of her tasks involving meeting new people in the

industries and create collaborations for the benefits of the university.

As for now, she has three PhD students, two Doctorate of Business

Administration (DBA) students and five Master by Research students

under her supervision.

xxi

SESSION CHAIR

Abdul Aziz Lai Bin Mohd Fikri Lai is a senior lecturer from the Faculty of

Business and Management UiTM

Sabah Branch, Malaysia, specialize in

the field of Economics and Finance.

He graduated from Universiti

Teknologi MARA (UiTM) Malaysia

with a Bachelor Degree of Business

Administration (Honors) Business

Economics in 2014 before further his

post-graduate studies by research in Finance and International Trade

in the same university in 2015.

He completed his PhD in October 2018 with a thesis entitled “A

Segregation Analysis of Malaysia’s International Trade Pattern” and

awarded with Graduate on Time (GOT) award. During his post-

graduate journey, he published several articles and presented in

several international conferences where he was awarded with Best

Presenter in ABRM 6th International Trade and Academic Research

Conference, London, England and Overall Best Paper Award in 2nd

Advances in Business Research International Conference, Langkawi,

Malaysia.

He is currently attached to the Department of Research, Industrial

Linkages, Community and Alumni Network and he is the Head of

Unit for the Industrial Linkages, Community and Alumni of UiTM

Sabah Branch, Malaysia.

xxii

SESSION CHAIR

Mohd Adzwin Faris Niasin is a

senior lecturer at Universiti Teknologi

MARA under the Faculty of Business

and Management. He obtained his

Master's Degree and PhD in Marketing

from Universiti Malaysia Sabah. He

has prior experience working in the

financial service industry for the sales

and marketing department of top

Malaysian banks such as RHB Bank

and Maybank. His academic career

includes stints at both private and public universities as a lecturer;

teaching Marketing subjects such as Internet Marketing and Services

Marketing.

He has published several papers for international conferences and

journals regarding mobile-based issues such as privacy concern of

customers when performing mobile shopping and technology

adoption of mobile devices for online shopping. His current research

interest is geared towards social media commerce, especially

regarding the intricacies of the platform that cater to the generation of

millenials.

Thank you

Dr. Mohd Adzwin Faris bin Niasin

UiTM Kota Kinabalu, Sabah

xxiii

SESSION CHAIR

Dr. Jean Paolo G. Lacap, RMP,

AMEd, RBE, DBE Dr. Jean Paolo G. Lacap is currently

the Vice President for Research and

Extension of the City College of

Angeles, Angeles City, Philippines.

He is a recipient of the 2018 Research

Productivity Award presented by the

Philippine Association of Researchers

and Statistical Software Users

(PARSSU) because of his outstanding

contributions in research publications in SCOPUS and Clarivate

Analytics indexed journals. He is also the 2016 Outstanding Business

Educator in the field of Entrepreneurship and the 2014 Young

Achiever Award in Business Education, both awarded by the

Philippine Council of Deans and Educators in Business (PCDEB).

With his outstanding accomplishments in business education, he was

recently conferred the highest recognition of Diplomate in Business

Education (DBE) by the Philippine Academy of Professionals in

Business Education. He is also a Registered Business Professional

(RBE), Registered Marketing Professional (RMP) and Accredited

Marketing Educator (AMEd).

xxiv

CONFERENCE PROGRAM LPPM UPN “VETERAN” Yogyakarta International Conference Series 2020

“Economic and Business (EBS), Political and Social Science (PSS), & Engineering and Science (ESS)”

VIRTUAL CONFERENCE (27-28 October 2020) DAY 1 : Tuesday | October 27, 2020

Time (GMT+7) Duration Activity

07.50- 08.00 10’ Participant Login and Join Virtual Conference by ZOOM (Room 1)

08.00 – 08.10 10’ Listening the national anthem “Indonesia Raya” and “Bela Negara”

08.10 – 08.15 5’ Introduction and Conference Publication Announcement

08.15 – 08.25 10’

Welcome Remarks (Room 1)


Head of Institution for Research and Community Services UPN “Veteran” Yogyakarta

08.25 – 08.35 10’

Welcome Remarks & Opening Speech (Room 1)

Dr. Irhas Effendi, MS.

Rector of UPN “Veteran” Yogyakarta

xxv


08.35 – 08.50 15’

Global Research Ecosystem Introduction (Room 1)

Dr. Hendrati Dwi Mulyaningsih, SE., MM.

Founder & Chairman of Research Synergy Foundation

08.50 – 08.55 5’ Group Photo Session (Room 1)

08.55 – 09.35 40’

Keynote Speaker (Room 1)

Prof. Dr. Ainun Naim.

Secretary General of the Ministry of Education and Culture

Republic of Indonesia

09.35 – 10.15 40’


Assoc. Prof. Datuk Dr. Haji Abdul Kadir Haji Rosline

Rector of Universiti Teknologi MARA (UiTM), Sabah Branch, Malaysia.

10.15 – 10.55 40’


Dr. Ahmed Elngar

Assistant Professor, Faculty of Computers & Artificial Intelligence, Beni-Suef University, Egypt.

10.55 – 11.10 15’ Preparation for Paralel Online Presentation Session (Room 1, 2, 3, 4, 5, and 6)

xxvi


11.10 – 13.45 155’ Online Paralel Presentation Session: 6 breakouts Zoom room

Room 1: Track Economics and Business Series (Session Chair : Dr. Sharifah Nurafizah Binti Syed

Annuar & Dr. Abdul Aziz Lai Bin Mohd Fikri)

Room 2: Track Political and Social Science Series (Session Chair : Assoc. Prof. Dr. Haijon

Gunggut)

Room 3: Track Engineering and Science Series (Session Chair : Dr. Lo Chor Wai)

Room 4: Track Engineering and Science Series (Session Chair : Dr. Alexius Korom)

Room 5 : Track Engineering and Science Series (Session Chair : Dr. Julenah Ag Nuddin, MMIC )

Room 6 : Track Engineering and Science Series (Session Chair : Yogi Muldani Hendrawan, Ph.D)

13.45 – 13.55 10’ Testimonial and Post-conference information announcement at each parallel online

presentation room (Room 1, 2, 3, 4, 5, and 6)

13.55 – 14.05 10’ Preparation for Closing Ceremony after Paralel Online Presentation Session (back to Room 1)

14.05 – 14.15 10’ Award Ceremony:

Best Paper

Best Presentation (Room 1, 2, 3, 4, 5, and 6)

14.15 – 14.20 5’ Closing Speech (Room 1)



xxvii

Day 01 Tuesday, 27, October 2020

Session Time : 11.00 – 13.35 Session Chair : Dr. Sharifah Nurafizah Binti Syed Annuar & Dr. Abdul Aziz Lai Bin Mohd Fikri

Paper ID Author Media Paper Title

EBS20102 Irma Dwi Istiningsih Virtual Presentation The Influence Of Job Satisfaction And Employee Engagement On Organizational Commitment

EBS20103 Afni Sirait Virtual Presentation Impact Of Work From Home Policy On The Behavior And Productivity Of Lecturers And Education Staff

EBS20104 Yuni Istanto Virtual Presentation The Application Of Technology Acceptance Models Smes In Sleman

EBS20106 Afni Sirait Virtual Presentation Mses And Digital Economic

EBS20107 Hani Subagio Virtual Presentation Village Owned Business Unit Selection Rakat Mufakat Kadundung Village South Kalimantan

EBS20109 Usep Suteja Virtual Presentation Attractiveness, Motivation, Image, And Quality On Loyalty

EBS20125 Chusminah Sm Virtual Presentation Factors Influencing Online Buying Behaviour Of Millennial Generation


EBS20123 Rini Dwi Astuti Virtual Presentation Determinants Of Economic Growth In Asean-4 Countries (indonesia, Malaysia, Philippines, And Thailand)

EBS20134 Purwiyanta Virtual Presentation The Impact Of Financial Inclusion On Economic Growth In Indonesia: Panel Data 34 Province


EBS20117 Anna Triwijayati Virtual Presentation The Effect Of Demographic Factors On Indonesian Consumers' Choice Of Investment Products

EBS20119 Melvin Rahma Sayuga Subroto

Virtual Presentation Influence Of Finansial Aspects And The Use Of E-commerce On Perfomance Of Micro, Small, Medium Entreprises (msmes) In Daerah Istimewa Yogyakarta

Room 1 Track Economics

Track Macroeconomics

Track Marketing (Outline)

Track Accounting

xxviii

Tuesday, 27 October 2020 Session Time : 11.00 – 13.35 Session Chair : Assoc. Prof. Dr. Haijon Gunggut


PSS20101 Rakhmindyarto Rakhmindyarto

Virtual Presentation Climate Policies In Indonesia's Development Agenda: Why A Carbon Tax Is Marginalised

PSS20104 Trisaptono Virtual Presentation Effect Of Circuit Training, Interval Training And Body Mass Index For Increase The Vo2 Max

PSS20105 Sri Muryantini Virtual Presentation The Shifting Of Masculinity Practice In The Global Political Constellation

PSS20106 Adi Soeprapto Virtual Presentation Empowerment Of Women Farmer Groups Through Processing Of Agricultural Products In Hargomulyo Village, Kokap, Kulon Progo Yogyakarta

PSS20107 Senja Yustitia Virtual Presentation Misinformation And Disinformation Of Covid-19 On Social Media In Indonesia

PSS20118 Siti Yasmin Badrum Virtual Presentation Village-level Knowledge, Attitude, And Practice (kap) On Solid Waste Management In Penampang, Sabah


PSS20102 Ariesani Hermawanto

Virtual Presentation Globalization And Locality: Global Communication And Digital Revolution In The Borderless World Era

PSS20128 Rudi Wibowo Virtual Presentation Conflict Dynamics Of Bio Fuel Commodity Trading Protectionism Policy Between Indonesia And The European Union

Room 2 Track Social Science

Track International Relations

xxix


PSS20108 Ristiyan Ragil Putradianto

Virtual Presentation Research Culture And Productivity Improvement Through Online Journal System Development And Optimization

PSS20112 Sri Astuti Virtual Presentation Evaluation Of Learning Process Based On Outcomes Based Education (obe) In Study Program Of Accounting Faculty Of Economics And Business Upn “veteran” Yogyakarta

PSS20121 Herianto Virtual Presentation Real-time Assessment Software Development To Improve Learning Quality In Petroleum Engineering Department Using Computer Assisted Test Method

Track Education

xxx

Tuesday, 27 October, 2020 Session Time : 11.00 – 13.35 Session Chair : Dr. Lo Chor Wai


ESS20101 Susila Herlambang Virtual Presentation Biochar Making Machines Design For Increasing Food Security

ESS20102 Jaka Purwanta Virtual Presentation Alternative Environmental Management In The Split Making Industry

ESS20105 Heriyanto Heriyanto Yanto

Virtual Presentation Production Results Forecasting Using Linier Regression Methods In Umkm Kwt Suka Maju

ESS20107 Sigit Haryono Virtual Presentation Inventory Information System Design In Pt.adi Satria Abadi Indonesia

ESS20108 Sadi Virtual Presentation Quality Management System In The Graduate Program In Industrial Engineering Upn 'veteran' Yogyakarta Using Cipp Model

ESS20109 Agus Ristono Virtual Presentation New Method In The Ahp-weighting Of Criteria For Supplier Selection

ESS20112 Sutrisno Virtual Presentation Trade-off Value Precision Analysis On Ideal Solution Value In Distance Based Multi Criteria Decision Making Techniques

ESS20114 Ir. Bagus Wiyono, M.t Virtual Presentation Information System Development To Refute Online Single Tuition Fee (ukt)

ESS20116 Dessyanto Boedi Prasetyo

Virtual Presentation Prototype Design Of Iot Remote Monitoring System For Industrial Process Using Firebase Realtime Database

ESS20130 Sadi Virtual Presentation Application Of The Analytic Hierarchy Process (ahp) To Analyze Industries Risk Management In Metal Casting Industries

Room 3 Track Industrial Engineering

xxxi

Tuesday, 27 October, 2020 Session Time : 11.00 – 13.35

Session Chair : Dr. Alexius Korom

Paper ID Author Media Paper Title ESS20118 Tri Wibawa Virtual Presentation 3D Print Parameter Optimization: A Literature Review

ESS20122 Ismianti Ismianti Virtual Presentation Preliminary Step for Designing an Agent-Based COVID-19 Spread Model in Indonesia

ESS20128 Dewi Asmorowati Virtual Presentation Application Of Online Administration System For Practical Work (kp) In Petroleum Engineering Department, Upn Veteran Yogyakarta

ESS20129 Apriani Soepardi Virtual Presentation Efficiency Evaluation Of The Rolling Mills Production: A Data Envelopment Analysis Approach

ESS20141 Harry Budiharjo Sulistyarso

Virtual Presentation Modeling Of Crude Oil Types Classification Using The Naive Bayes Classifier Method

ESS20142 Gunawan Madyono Putro

Virtual Presentation Increased Productivity Of Empon-empon Jamu To Meet Demand Due To The Covid-19 Pandemic (case Study In Dronco Hamlet, Girirejo Village, Imogiri District, Bantul Yogyakarta Regency)

ESS20146 Awang Hendrianto Pratomo

Virtual Presentation Lorawan Technologies To Enable Landslide Disaster Prone Areas Monitoring

ESS20150 Riza Prapascatama Agusdin

Virtual Presentation Identification Of Student Area Of Interest Using Fuzzy Multi-attribute Decision Making (FMADM) And Simple Additive Weighting (SAW) Methods (case Study: Information System Major, Universitas Pembangunan Nasional "veteran" Yogyakarta)


xxxii

Paper ID Author Media Paper Title ESS20131 Heti Herastuti Virtual Presentation Effect Of Fertilizer Frequency On Growth Varieties Of Dendrobium

Orchid

ESS20115 Heti Herastuti Virtual Presentation Empowerment Of Farmer Groups Through Vegetable Verticulture And Manufacture Of Liquid Organic Fertilizer

Track Agricultural Engineering

xxxiii

Tuesday, 27 October, 2020 Session Time : 11.00 – 13.35 Session Chair : Dr. Julenah Ag Nuddin, MMIC


ESS20151 Sutrisno Virtual Presentation Improving The Quality Of Ceramic Products Through The Application Of The Taguchi Multi Response Method To Increase The Competitiveness Of Ceramic Ukm In The Global Era (case Study At The Kasongan Ceramics Ukm Center, Bantul, Diy)

ESS20152 Tri Wibawa Virtual Presentation Technopreneurship Based Product Innovation: A Case Study On Small Entrepreneur

ESS20153 R.r. Rukmowati Brotodjojo

Virtual Presentation Early Vegetative Growth Of Tomatoes Cultivated Under Different Types And Dosages Of Fertilizer Applied In Drip Irrigation System

ESS20158 Paryati Virtual Presentation Web-based Information System Analysis Of Diy Women's Career Success Facing Covid-19

ESS20174 Mukh. Nasir Ramdhani

Virtual Presentation Potential Preventive Analysis For The Covid-19 Pandemic Cases In Yogyakarta With Multiple Criteria Analysis Method


ESS20103 Dwi Fitri Yudiantoro Virtual Presentation Development Of Ngebel Volcano As Geoheritage And Tourism Education Of Volcano, Electric Energy And Geothermal, Ponorogo, East Java

ESS20148 Wisnu Aji Dwi Kristanto

Virtual Presentation Groundwater Potential In The Candi Abang Area Berbah, Sleman, Yogyakarta Based On Geological Conditions

ESS20188 Eko Teguh Paripurno Virtual Presentation Geology Information For Community-based Landslide Risk Prevention And Mitigation

Track Industrial Engineering Room 5

Track Geology (outline)

Track Mineralogy

xxxiv


ESS20104 Eko Pujiyulianto Virtual Presentation Preliminary Design Calculation Of Stress Corrosion Cracking (scc) Machine

ESS20136 Krt Nur Suhascaryo Virtual Presentation The Effects Of Vicoil Bopanprog Usage As A Substitute Of Crude Oil For Oil-based Drilling Fluids

xxxv

Tuesday, 27 October, 2020 Session Time : 11.00 – 13.35 Session Chair : Yogi Muldani Hendrawan, Ph.D


ESS20110 Ir. Darban Haryanto, M.p.

Virtual Presentation Application Of Manure And Plant Spacing On The Growth Of Indigofera Ratoon

ESS20113 Nanik Dara Senjawati Virtual Presentation Empowerment Of Women Farmer Groups In Salamrejo Village Kulon Progo Regency Through Independent Procurement Of Organic Fertilizer

ESS20117 Sugeng Priyanto Virtual Presentation Community Empowerment In Making Cassava Leaf Tempe

ESS20123 Dwi Aulia Puspitaningrum

Virtual Presentation Improving Porang ( Amorphophallus Muelleri) As Beneficially Product For Farmers Community Around The Forest In Semanu District Gunung Kidul Regency

ESS20133 Dwi Aulia Puspitaningrum

Virtual Presentation Study of Added Value Differentiation of Peranakan Etawa (PE) Goat Milk Products on Agroindustry in Pakem District Sleman Regency

ESS20137 Rina . Srilestari Virtual Presentation Induction Of Banana Roots In Various Media And In Vitro Growth Regulators

ESS20149 Eko Amiadji Julianto Virtual Presentation Study Of Several Relationship Of Fertility Parameters On Rice Production Of Ciherang Variety On Regosol Soils In The Southern Slopes Of Merapi, Yogyakarta, Indonesia

ESS20156 Lelanti Peniwiratri Virtual Presentation Response To Availability Of N Regosol And Its Uptake By Tomatoes On Giving Gamal (gliricidia Sepium) At Different Times

ESS20159 Endah Wahyurini Virtual Presentation Growth Of Three Tomato Lines (lycopersicum Esculentum Mill) Using Trichoderma Sp In Vegetative Phase

ESS20193 Bambang . Supriyanta Virtual Presentation Yields Components Of Some Sweet Corn Line (Zea Mays Var. Saccharata Sturt) Generation S-4

Room 6 Track Agricultural Engineering

xxxvi

CONFERENCE PROGRAM

LPPM UPN “VETERAN” Yogyakarta International Conference Series 2020

“Economic and Business (EBS), Political and Social Science (PSS), & Engineering and Science

(ESS)” VIRTUAL CONFERENCE (27-28 October 2020)

DAY 2 : Wednesday | October 28, 2020


07.50- 08.00 10’ Participant Login and Join Virtual Conference by ZOOM (Room 1)

08.00 – 08.05 5’ Introduction and Conference Publication Announcement

08.05 – 08.10 5’

Opening Speech (Room 1)

Dr. Dyah Sugandini, SE, M.Si

Conference Chair of Economics and Business Series

08.10 – 08.15 5’


Prayudi, M.A., Ph.D

Conference Chair of Political and Social Science Series

08.15 – 08.20 5’


Dr. Suranto, S.T., M.T

Conference Chair of Engineering and Science Series

08.20 – 08.25 5’ Group Photo Session (Room 1)

xxxvii


08.25 – 08.40 15’ Preparing for Online Presentation Session (Room 1, 2, 3, 4, 5, and 6)

08.40 – 13.00 260’

Online Paralel Presentation Session: 6 breakouts Zoom room

Room 1: Track Economics and Business Series (Session Chair : Dr. Joycelyn Sicat Dayrit & Dr.

Mohd Adzwin Faris bin Niasin)

Room 2: Track Political and Social Science Series (Session Chair : Assoc. Prof. Zuraidah binti

Zaaba & Dr. Antonieta P. Tungcab)

Room 3: Track Economics and Business & Political and Social Science (Session Chair : Dr.

Haidy Henry Dusim & Dr. Jean Paolo Lacap)

Room 4: Track Engineering and Science Series (Session Chair : Engr. Christopher C. Mira)

Room 5: Track Engineering and Science Series (Session Chair :Dr. Ihtiram Raza Khan & Dr.

Eng. Pipit Anggraeni)

Room 6: Track Engineering and Science Series (Session Chair: Yogi Muldani Hendrawan, M.T.,

Ph.D. )

13.00 – 13.10 10’ Testimonial and Post-conference information announcement at each parallel online

presentation room (Room 1, 2, 3, 4, 5, and 6)

13.10 – 13.20 10’ Preparation for Closing Ceremony after Paralel Online Presentation Session (back to Room 1)

xxxviii


13.20 – 13.30 10’ Award Ceremony:

Best Paper

Best Presentation (Room 1, 2, 3, 4, 5, and 6)

13.30 – 13.35 5’ Closing Speech (Room 1)



xxxix

Day 02 Wednesday, 28 October 2020

Session Time : 08.40 – 13.00 Session Chair : Dr. Joycelyn Sicat Dayrit & Dr. Mohd Adzwin Faris bin Niasin

Paper ID Author Media Paper Title EBS20112 Sri Kussujaniatun Virtual Presentation Human Resources Readiness, Capital And Marketing On The

Performance Of Umkm On Pajangan, Bantul EBS20114 Slamet Nuryanto Virtual Presentation Trust, Perceived Usefulness, Perceived Ease Of Use And Attitudes

On Online Shopping

EBS20118 Harry Budiharjo Sulistyarso

Virtual Presentation Empowerment Of The Wood Furniture Craftsmen In Increasing The Income Of Joint Business Group "sido Makmur"

EBS20121 Gita Astyka Rahmanda Virtual Presentation Analysis The Effect Of Blended Learning Implementation To Academic Productivity Performance In Beginning Pandemic

EBS20124 Dyah Sugandini Virtual Presentation Community Development in Tourism Dieng Kulon Village Banjarnegara

EBS20111 Dian Indri Purnamasari

Virtual Presentation Qualitative Research The Use Of Online Applications As A Consequence Of Covid-19 Pandemic

EBS20126 Danang Yudhiantoro Virtual Presentation

The Effect Of Information System Quality, Price, Promotion, And Service Quality On User Satisfaction Of Online Ojek Transportation Services The Covid 19 Virus Era In Yogyakarta (survey On Online Ojek Transportation Services Users In Yogyakarta19

EBS20129 Joko Susanto Virtual Presentation The Disparity In Human Development Index: Evidence Of Central Java

EBS20132 Agus Sukarno Virtual Presentation The Effect Of Green Advertising And Personal Norms On Ecological Attitude Of Students

EBS20135 Abdul Ghofar Virtual Presentation Supply Chain Strategy And Supply Chain Collaborative Innovation On SMEs Business Performance

EBS20136 Antik Suprihanti Virtual Presentation Lecturer's Response To Establishment Plan Of Business Incubators At Faculty Of Agriculture Upn "veteran" Yogyakarta

Room 1 Track Economics

xl


EBS20143 Eko Nursubiyantoro Virtual Presentation Economic Empowerment Of Community Members In The Covid-19 Pandemic, The Tirtonirmolo Village Administration

EBS20110 Wahyu Dwi Artaningtyas

Virtual Presentation The Role Of Product Branding And Internet Marketing In Increasing Business Revenues Kub "maju Lancar"


EBS20120 I Ketut Nama Virtual Presentation Utilization Of Regional Government Assets And Economic Growth In The Special Region Of Yogyakarta


EBS20105 Hasa Nurrohim Kurniawan Putra

Virtual Presentation Financial Literation And Othet Factors Affecting Interests In The Use Of Electronic Money

EBS20115 Hendro Widjanarko Virtual Presentation Community Based Tourism Village Governance: A Case Study

EBS20141 R. Hendry Gusaptono Virtual Presentation

The Influence of Financial Literacy on Investment Decisions Between Saving and Credit. Studies on Sharia Bank Customers in the Special Region of Yogyakarta


EBS20133 Hari Kusuma Satria Negara

Virtual Presentation Online Music Learning Platform For Every Student During The Covid 19

Track Economic Development

Track Management

Track Technology Management

xli


EBS20127 Marita Virtual Presentation Integrated Reporting Disclosure And Performance Of Banking Companies On The Indonesia Stock Exchange

EBS20142 Sucahyo Heriningsih Virtual Presentation Analysis Of Village Potential Throught The Establishment Of Village Owned Enterprises (bumdesa) In Bantul Regency

Track Accounting

xlii

Wednesday, 28 October 2020 Session Time : 08.40 – 13.00 Session Chair : Assoc. Prof. Zuraidah binti Zaaba & Dr. Antonieta P. Tungcab


PSS20111 Tuti Setyaningrum Virtual Presentation Urban Farming With The Biopharmaceutical Crops To Develop Micro, Small And Medium Enterprises (msme) Of Healthy Beverages Production

PSS20110 Dewi Novianti Virtual Presentation Social Media Literacy for Housewives in Kanoman Maguwoharjo Village, Sleman, Yogyakarta

PSS20109 Endah Wahyurini Virtual Presentation Creating Agricultural Product Innovations and Business Development: A Case in Farmer Women Group

PSS20115 Agung Prabowo Virtual Presentation Revitalization Of Batik Tulis Giriloyo Small Business After The Covid-19 Pandemic Through The Story Telling Approach

PSS20119 Indriati Retno Palupi Virtual Presentation Zoom As A Tool For Online Learning

PSS20122 Yody Rizkianto Virtual Presentation Response To The Need Of Students Of Geological Engineering Of Upn "veteran" Yogyakarta University, Based On Online Learning Support Academic Facilities Survey During Covid-19 Pandemic

PSS20123 Muhammad Edy Susilo

Virtual Presentation Small Business Communication Strategy In Facing Crisis

PSS20132 Sutrisno Virtual Presentation Increasing Competitiveness Of Bakpia Ukm Through Improvement Of Business Management, Mechanization Of Production Equipment, And Product Brand Protection

PSS20133 Puji Lestari Virtual Presentation Strategic Family Communication On The Covid-19 Pandemy Through Heart-to-heart Communication

PSS20134 Iva - Rachmawati Virtual Presentation Measuring The Effectiveness Of Influence In Digital Public Diplomacy

PSS20136 Dewi Novianti Virtual Presentation Promotion Media Literation Msmes Housewives Babadan Banguntapan, Kab Bantul, In Yogyakarta

PSS20113 Adi Soeprapto Virtual Presentation Visiting peaceful Maghilewa: Culture and Nature as The Potentials of Community Based Tourism

Room 2 Track Social Science

Track Communication Studies

xliii


PSS20114 Panji Dwi Ashrianto Virtual Presentation Communication On Government Policy In Handling Covid-19 (analysis Of Policy Content And Controversy On Online Media)

PSS20116 Kartika Ayu Ardhanariswari

Virtual Presentation Branding Strategy By Social Media Ads And The Implementatio Of Intellectual Property Rights In Wonogiri Coffee Smes (umkm)

PSS20124 Edwi Arief Sosiawan Virtual Presentation Ideal Model Of Coaching Communications For Improving Athlete Achievement

PSS20131 Panji Dwi Ashrianto Virtual Presentation Evaluation Of Usage Behaviour Of Iot-based Aquaculture Technologies

PSS20130 Prayudi Virtual Presentation Corporate Social Responsibility in an Indonesian Oil Company: Policy and Strategy

PSS20117 Christina Rochayanti Virtual Presentation Evaluation Of Communication Science Master Promotion Program In The Pandemic Situation Of Covid 19

PSS20125 Oliver Samuel Simanjuntak

Virtual Presentation Strengthening Marketing Communication Through Multimedia-Based Storytelling Assistance

xliv

Wednesday, 28 October 2020 Session Time : 08.40 – 13.00 Session Chair : Dr. Haidy Henry Dusim & Dr. Jean Paolo Lacap


EBS20108 Ninik Probosari Virtual Presentation Improving The Performance Of Micro Small And Medium Enterprises (msmes) Honey In Banaran, Playen, Gunung Kidul


EBS20131 Heru Suharyadi Virtual Presentation Results of Raw Water Quality Test at Condong Catur, Yogyakarta Special Region


EBS20122 Istiana Rahatmawati Virtual Presentation Skill Empowerment For Crafts Smes Managers In Facing Digital Marketing Demands (case Study In Keparakan, Yogyakarta, Indonesia)

EBS20130 Michael Alfonsus Liquori Suryo Sutrisno

Virtual Presentation Strategies For Facing A Global Competition Of The Top Three Indonesian Marketplaces In The 4.0 Marketing Era (survey On The Customers Of Top Three Indonesian Marketplaces)

EBS20139 Dyah Sugandini Virtual Presentation The Resistance Of Social Media Adoption To Smes In Yogyakarta: Exploratory Study

Room 3

Track Marketing (outline)

Track Human Resources Management

Track Technology and Innovation Management

xlv


EBS20128 Frans Richard Kodong

Virtual Presentation Information Technology Investment Justification Using The Information Economics Method

EBS20137 Eko Teguh Paripurno

Virtual Presentation Independent Quarantine Installation As A Tool To Empowering Community Resilience Of Covid-19

EBS20140 R. Heru Kristanto Hc Virtual Presentation The Impact Of Investment, Use Of Information Technology On Organizational Performance. Study On The Tourism Industry In The Special Region Of Yogyakarta


EBS20113 Indra Kusumawardhani Virtual Presentation The Effect Ofheroes Valueson Accountant Academic Integrity


EBS20116 Hendro Widjanarko Virtual Presentation The Effect of Gold Prices and Interest Rates on Stock Performance (Study of Manufacturing Companies in Indonesia during the Covid-19 Pandemic)

EBS20144 Mohamad Irhas Effendi

Virtual Presentation The Moderating Role Of The Strategy Type In The Relationship Between Entrepreneurial Orientation And Learning Orientation SMEs


PSS20138 Sari Bahagiarti Kusumayudha

Virtual Presentation The Potencies of Cave Geo-Ecotourism Development in Tanjungsari District, Gunungkidul Regency, Yogyakarta Special Region

Track Technology And Innovation Management

Track Management Accounting

Track Tourism

Track Management

xlvi


PSS20103 Susanta Virtual Presentation The Effect of e-Service Quality on e-Satisfaction: A Study in the Context of Online Learning during the Covid-19 Pandemic

PSS20120 Humam Santosa Utomo

Virtual Presentation The Effect Of Digital Marketing Capability Against Marketing Performance With Innovation As Mediation (study On Batik Smes During The Covid-19 Pandemic)

PSS20127 Meilan Sugiarto Virtual Presentation Mapping Of Village Tourism Potential In The Framework Of Implementing Community-based Tourism

PSS20129 Hastho Joko Nur Utomo

Virtual Presentation The Role Of Transformational Leadership In Community Empowerment In The Digital Business Era


PSS20135 Eko Teguh Paripurno

Virtual Presentation Community-based Disaster Risk Management Model For Covid-19 In Tembi Hamlet

Track Business Administration

Track Education

xlvii

Wednesday, 28 October 2020 Session Time : 08.40 – 13.00 Session Chair : Engr. Christopher C. Mira


ESS20183 Oliver Samuel Simanjuntak

Virtual Presentation Development Of Spada Wimaya Online Learning Course Based On Moodle During And After The Covid-19 Pandemic

ESS20184 Risya Ines Putri Virtual Presentation Location-based Employee Attendance Application Development Upn "veteran" Yogyakarta

ESS20185 Yolanda Putri Aqillasari

Virtual Presentation Integration Of The Community Development Program (kkn) Application With The Student Activity And Achievement System (sadewa) Of Upn "veteran" Yogyakarta

ESS20189 Sabihaini Sabihaini Virtual Presentation Optimization Of Fish Catching Resulting Using Appropriate Technology


ESS20111 Aji Pascaning Setiahadiwibowo

Virtual Presentation Groundwater Prediction Using Pole-pole Configuration In Batulicin Area South Kalimantan

ESS20127 Tedy Agung Cahyadi Virtual Presentation Hydrogeological Studi Of Sand Mine In Mount Merapi Area

ESS20135 Indriati Retno Palupi Virtual Presentation Earthquake And Tsunami Threat In Lombok

ESS20138 Oktarian Wisnu Lusantono

Virtual Presentation Geostatistical Modeling Of Ore Grade In A Laterite Nickel Deposit

ESS20143 Dedi Kristanto Virtual Presentation Review Paper: The Study Of Flow Behavior And Performance Of Polymer Injection At Pore Scale Using Micromodel

ESS20147 Wahyu Hidayat Virtual Presentation Spatial filtering of Time Domain Induced Polarization (TDIP): Enhancement of spatial estimates of Mineralization at Gunung Parang Karangsambung Kebumen, Central Java

ESS20163 Wrego Seno Giamboro Virtual Presentation Resistivity Modeling Of Upn "veteran" Yogyakarta Groundwaters


Track Earth Science

xlviii


Sutarto Virtual Presentation The Hydrothermal Breccias Characteristics Of The Tumpang Pitu Porphyyry Cu-au-high Sulphydation Epithermal Au Prospect Banyuwangi, East Java, Indonesia

ESS20171 Ketut Gunawan Virtual Presentation Determination Of Geotourism Area Using Geographic Information System

ESS20172 Hafiz Hamdalah Virtual Presentation Integrate Of Geoelectric And Geomagnetic Methods To Construct Subsurface Model As Early Landslides Mitigation In Kalirejo, Kokap, Kulonprogo

ESS20177 Tedy Agung Cahyadi Virtual Presentation Analysis Of Vulnerability Of Groundwater In Mining Area

Paper ID Author Media Paper Title Author Media Paper Title

ESS20140 Rika Ernawati Virtual Presentation Recycling Metal Waste Made From Aluminum Into Ingots: Using The Melting Method With A Crusible Furnace (lift Out)


ESS20181 Basuki Rahmad Virtual Presentation Sclerotinite Maceral Analysis to Predict Facies Condition on Coal of Muara Enim Formation, Muara Tiga Besar Utara Area, Merapi Sub-District, Lahat Regency, South Sumatera.

Track Mechanical Engineering

Track Geology (Outline)

xlix

Wednesday, 28 October 2020 Session Time : 08.40 – 13.00 Session Chair : Dr. Ihtiram Raza Khan & Dr. Eng. Pipit Anggraeni


ESS20119 Mitha Puspitasari Virtual Presentation A Review Of Coal Liquefaction Using Direct Coal Liquefaction (dcl) And Indirect Coal Liquefaction (icl) Techniques

ESS20124 Edy Nursanto Virtual Presentation Characteristics Of Coal And Coal Ash

ESS20145 Allen Haryanto Lukmana

Virtual Presentation A Techno Economic Analysis Of Geothermal Energy In West Java

ESS20154 Boni Swadesi Virtual Presentation Utilization Of Reservoir Proxy Model For Development Strategy Optimization Of Combined Steam Flooding And Cyclic Steam Stimulation For Enhanced Heavy Oil Recovery

ESS20161 Indah Widiyaningsih Virtual Presentation Reservoir Simulation Modeling With Polymer Injection in Naturally Fractured Carbonate Reservoir

ESS20175 Suranto A.m. Virtual Presentation Modelling Of A Low Salinity Waterflooding In Carbonate Reservoir

ESS20190 Edgie Yuda Kaesti Virtual Presentation Core Sampling Procedure For Use As Artificial Core In Enhance Oil Recovery (eor) Study


ESS20134 Tutik Muji Setyoningrum

Virtual Presentation Extraction Of Silica From Kalirejo Minerals, Kokap, Kulonprogo, Yogyakarta

ESS20155 Sri Wahyu Murni Virtual Presentation The Effect Of Pyrolysis Temperature On Charcoal Briquettes From Biomass Waste

ESS20166 Bagas Pramudita Adi Virtual Presentation Production Of Biodiesel Out Of Crude Palm Oil By Using Naoh Catalyst

ESS20179 Mahreni Virtual Presentation A Review On Metal Organic Framework (mof): Synthesis And Solid Catalyst Application

Room 5

Track Chemical Engineering

Track Energy

l


ESS20162 Ari Wijayani Virtual Presentation Gladiol Plants As An Alternative To Agro-ecotourism

ESS20165 Mofit Eko Poerwanto Virtual Presentation Response Of Diaphorina Citri To Various Guava Shoots

ESS20167 Mohammad Nurcholis

Virtual Presentation Potential Land Of Eucalyptus Industrial Forest For The Development Of Sweet Sorghum In Playen Gunungkidul Regency

ESS20178 Oktavia Sarhesti Padmini

Virtual Presentation Leaf Litter Decomposition Rate By Utilizing Biological Agents To Control Pests, Increase Yield And Quality Of Red Chili

ESS20186 Dyah Arbiwati Virtual Presentation Utilization Of Coconut Waste As A Planting Media "cocopeat Plus" In Kebonrejo Village, Kecamatan Candimulyo, Magelang District

ESS20187 Mofit Eko Poerwanto Virtual Presentation Addition Of Metarhizium Anisopliae In Organic Fertilizer For Enhancing White Grub's Control

Track Agricultural Engineering

li

Wednesday, 28 October 2020 Session Time : 08.40 – 13.00 Session Chair : Yogi Muldani Hendrawan., Ph.D


ESS20120 Hari Prapcoyo Virtual Presentation Clustering K-means Using Snort Application For Denial Of Service Attacks

ESS20132 Shoffan Saifullah Virtual Presentation Design Text Mining For Anxiety Detection Using Machine Learning Based-on Social Media Data During Covid-19 Pandemic

ESS20139 Mangaras Yanu Florestiyanto

Virtual Presentation Non-invasive Anaemia Screening Using Nails And Palms Photos


ESS20106 Jaka Purwanta Virtual Presentation Application Of An Environmental Friendly Work Area At Dinda Hayu Batik

ESS20121 Johan Danu Prasetya Virtual Presentation Carrying Capacity Of Mercury Pollution To Rivers In The Gold Mining Area Of Pancurendang Village, Banyumas

ESS20125 Dra. Indun Titisariwati, Mt

Virtual Presentation Analysis Of Water Plant Utilization Using Organic Substrate Combinations To Manage Cod Bod Turbidity In Pit Lake

ESS20126 Ayu Utami Virtual Presentation Identification Of Groundwater Contamination By Hydrocarbon From Gas Station At Caturtunggal Area Using Geoelectrical Methods

ESS20144 Andi Renata Ade Yudono

Virtual Presentation Erosion And Flood Discharge Plans Analysis On The Capacity Of The Dead River Lake

ESS20157 Agus Bambang Irawan

Virtual Presentation Study Of Coliform And Escherichia Coli Bacteria Contamination In Part Of Gajahwong River Near Universitas Islam Negeri (uin) Sunan Kalijaga Yogyakarta

ESS20168 Berty Dwi Rahmawati

Virtual Presentation Presumption Of Ground Water Depth Using The Schlumberger Configuration Geoelectrical Method

ESS20170 Ekha Yogafanny Virtual Presentation Effectiveness Of Turbidity Removal By Direct Filtration

Room 6 Track Electrical Engineering

Track Environmental Studies And Forestry

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ESS20173 Ika Wahyuning Widiarti

Virtual Presentation Liquid Organic Fertilizer (lof) And Its Use For Plants: Community Based Organic Waste Empowerment Solution In Dusun Gesikan Bantul

ESS20191 Rr Dina Asrifah Virtual Presentation The Effect Of Flow Rate Discharge On Tds, Hg, Tss, And Cu In Electrocoagulation With Continuous Reactors


ESS20182 Heru Sigit Purwanto Virtual Presentation Plastic, Rubber And Styrofoam Waste Management As Alternative For Green Energy


ESS20192 Hidayatulah Himawan

Virtual Presentation Description Processing Description Of Criminal Cases Using Latent Semantic Analysis Method

ESS20180 Agus Sasmito Aribowo

Virtual Presentation Fanaticism Analysis on Social Media Using Machine Learning


ESS20176 Purwanto Virtual Presentation Aquifer Types at Groundwater Drilling Locations in the Munggur Area and Its Surroundings, Gunungkidul Regency, Yogyakarta Special Region

Industrial Engineering

Geology (outline)

Chemical Engineering

liii

List of Conference Attendees

ID Attendee Field of Study Affiliation

Dr. Sharifah Nurafizah Binti Syed Annuar

Economics and Business Universiti Teknologi Mara, Malaysia.

Assoc. Prof. Dr. Haijon Gunggut Political and Social Science

Universiti Teknologi Mara, Malaysia.

Dr. Lo Chor Wai Engineering and Science Universiti Teknologi Mara, Malaysia.

Dr. Alexius Korom Engineering and Science Universiti Teknologi Mara, Malaysia.

Dr. Julenah Ag Nuddin, MMIC Engineering and Science Universiti Teknologi Mara, Malaysia.

Dr. Joycelyn Sicat Dayrit Economics and Business Holy Angel University, Philippines

Dr. Mohd Adzwin Faris bin Niasin

Economics and Business Universiti Teknologi Mara, Malaysia.

Assoc. Prof. Zuraidah binti Zaaba Political and Social Science

Universiti Teknologi Mara, Malaysia.

Dr. Antonieta P. Tungcab Political and Social Science

Holy Cross College, Philippines

Dr. Haidy Henry Dusim Economics and Business Universiti Teknologi Mara, Malaysia.

liv

ID Attendee Field of Study Affiliation Dr. Jean Paolo Lacap Political and Social

Science City College of Angeles, Philipines

Dr. Abdul Aziz Lai Bin Mohd Fikri Economics and Business Universiti Teknologi Mara, Malaysia.

Yogi Muldani Hendrawan, Ph.D Engineering and Science Politeknik Manufaktur Bandung

Engr. Christopher C. Mira Engineering and Science Polytechnic university of the Philippines

Dr. Ihtiram Raza Khan Engineering and Science Jamia Hamdard, India Dr. Eng. Pipit Anggraeni Engineering and Science Politeknik Manufaktur

Bandung

1

Track: Economics

2

The Influence of Job Satisfaction and

Employee Engagement on Organizational

Commitment

Irma Dwi Istiningsih1, Dyah Sugandini2, Purbudi Wahyuni3

1,2,3 Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

This research is survey research. The population in this study were

all craftsmen who worked in the woodcraft centre in Krebet village,

Bantul district. The total population of craftsmen at the wooden batik

handicraft centre in Krebet village is 148. Sampling was carried out

by census. The data collection technique used a questionnaire. The

number of respondents was 148 craftsmen in Krebet village. This

study uses techniques structural equation modelling (SEM) - Partial

least square. Based on the analysis and discussion of variables job

satisfaction (job satisfaction) The estimated coefficient value of the

greatest influence on organizational commitment, so that job

satisfaction has the greatest influence on increasing commitment in

the wooden batik and mask craft center in Krebet Village, the owner

of the craft centre should pay attention to the awards received by

craftsmen and improve the working environment conditions.

Keywords : Job satisfaction, employee engagement and commitment.

3

Impact of Work from Home Policy on The

Behavior and Productivity of Lecturers and

Education Staff

Afni Sirait1, Sri Luna Murdianingrum2

1,2Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

Policy Work From Home (WFH) is enforce within the FEB UPN

"Veteran" Yogyakarta is one manifestation of breaking the chain of

the COVID-19 virus. This research purpose is to identify the influence

of WFH on the behavior and productivity of lecturers and education

staff during this policy. This research is something new in education.

The productivity assessment of the implementation of this policy has

never be analyzed. This study uses quantitative methods with the

number of respondents 96 respondents. The data was collected using

a questionnaire, then tested the validity, reliability, and evaluation of

the model structure using data analysis tools SmartPLS 3.0.0. The

results of data processing explained that there was no relationship

between WFH and technology-mediated behavior (P-Value = 0.297;

T-Statistic = 1.043). A different yield of WFH data processing with

productivity. It was found positive and significant influence but

mediated partially competitive by technology. The path coefficient

value of the direct relationship between WFH and productivity is

0.206 (P-Value 0.034; T-Statistic = 2.132) that the indirect

relationship between WFH and productivity is mediating by the

technology of 0.353. The limitation of this research is that it is only

carried out in the FEB environment, not yet in a comprehensive

manner at the “Veteran” National Development University,

Yogyakarta

Keywords : Productivity, Behavior, WFH, Behavioral Accounting

4

The Application of Technology Acceptance

Models SMEs in Sleman

Yuni Istanto1, Istiana Rahatmawati2, Bunga Alfausta

Amallia3, Trestina Ekawati4, Trisna Adisti5

1,2,3,4,5 Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

In this era, economic growth is getting faster because the use of

technology, technology drives it, but there is a gap between big and

small businesses due to differences in opportunities to participate and

develop digital marketing strategies. SMEs are expected to help the

economic growth of a country. The purpose of this study is to explore

the use of technology by small businesses by investigating their belief

that technology is easy to use and can help the performance of SMEs

so that they use the technology. The data that has been collected is

then analyzed by several tests, namely the validity test and reliability

test, meanwhile. The data analysis technique used to answer the

hypothesis is descriptive statistical analysis and Partial Least Square

(PLS) using the SmartPLS 3.2.8 software program. The results of this

study indicate that Perceived Usefulness, Perceived Ease Of Use,

attitude affect Behavior Intention to Use SMEs in Sleman.

Keywords : SMEs, Digital Marketing, Tam Model

5

MSEs and Digital Economic

Windyastuti1, Afni Sirait2


Abstract

This study describes the conditions of the Micro and Small

Enterprises (MSE) in D.I. Yogyakarta. The research data includes

various dimensions related to MSE performance published by the

Central Bureau Statistics. This study uses a descriptive approach that

describes the characteristics and phenomena faced by MSE. The

results showed that MSE plays an important role, especially in terms

of employment. However, the various limitations that exist in MSE

cause the industry to still face various problems. MSE needs to control

labor costs and digitize it so that performance increases.

Keywords : MSE, Digital, Economic, Cost

6

Village Owned Business Unit Selection

Rakat Mufakat Kadundung Village, South

Kalimantan

Hani Subagio1, Shinta Heru Satoto2, Agung Satmoko3


Abstract

This research aims to determine the type of BUMDes" Rakat

Mufakat "business that can support village economic growth by the

village potential owned by Kadundung Village. This research was

conducted using the Precipatory method. Rural Appraisal (PRA),

namely by conducting studies on rural conditions which include

mapping of village potential, identifying habits and seasons, and

mapping business potential with Hierarchy Value Allignment (HVA)

analysis to determine the best type of business according to village

potential. The results showed that there were three types of businesses

that could be carried out by BUMDes Desa Kadundung, namely

making fruit chips, establishing cafeterias, and optimizing tent rental.

Keywords : Village-owned enterprises, village potential mapping, selection

of business types

7

Attractiveness, Motivation, Image, and

Quality on Loyalty

Usep Suteja1, Dyah Sugandini2, Yuni Istanto3


Abstract

The loyalty model on this study proposed to explore the relationship

of attractiveness, motivation, destination image, destination quality,

positive attitude, intention to revisit, intention to recommend, and

word of mouth communication. This study uses a survey of 250

respondents of domestic tourists and international tourists who visit

heritage tourism in the Special Region of Yogyakarta. Data analysis

techniques use Structural Equation Modeling. The results of this study

indicate that the initial model proposed has not been accepted because

the model fit test was not fulfilled. Furthermore, the model is modified

by adding a path from the motivation to revisit intention and

eliminating the two paths that are not significant. The result is that the

model is acceptable. So that the modified loyalty model can be

accepted, the modification model is showing by the relationship

between motivation, destination quality, attitude, revisit intention,

intention to recommend, and word of mouth.

Keywords : attractiveness, image, motivation, quality, and loyalty

8

The Role of Product Branding And Internet

Marketing In Increasing Business Revenues

KUB "MAJU LANCAR"

Wahyu Dwi Artaningtyas1, Harry Budiharjo Sulistyarso2,

Indah Widiyaningsih3

1,2,3Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

Community Service Program with the Joint Business Group

partner "MAJU LANCAR" located in the Gagan, Pengkol village,

Nglipar sub-district, Gunung Kidul regency were carried out by the

Community Service Team (PbM) of the Yogyakarta National

Development University.Various problems faced by partners both in

the field of production, in the field of management, and in the field of

marketing are things that become the focus of attention for the team

to find out the solutions to solve problems. Limited equipment,

minimal skills and knowledge of good bookkeeping, the absence of

product variants, and the lack of partner production sharing, as well

as conventional marketing, have made this home-based business

unable to develop optimally. Lacking accountable bookkeeping

records means that these partner do not have access to capital

assistance from formal financial institutions to increase capital in the

context of increasing production capacity. This Community Service

Program provides solutions in the form of several activities such as:

provision of production equipment assistance, taste innovation

training, product branding, internet-based marketing or internet

marketing, simple bookkeeping training , and the last but not least is

training in making of capital assistance proposals. In order to know

the effectiveness of this program, just before the end of the activity, a

survey of partners was conducted regarding their responses to the

usefulness of the various activities that had been carried out, and the

9

result was that almost all partner members stated that this activity was

very beneficial for the sustainability of their business.

Keywords : innovation, accountability, product branding, Internet

Marketing,

10

Qualitative Research the Use of Online

Applications as a Consequence of Covid-19

Pandemic

Dian Indri Purnamasari1, Heriyanto2, Oliver Samuel

Simanjuntak3


Abstract

The aim of this research is a qualitative analysis of the use of online

applications during the Covid-19 pandemic will be the next question.

This study used observation and depth interview the partners with

COVID-19 Social Distancing protocol and to stay alert. The results of

the analysis presented earlier have led us to conclude that (1) uses

customer database as the big data, (2) uses data on its partners to

provide periodical maintenance service without being asked to do so

or to ask, on its own initiative, its business partners whether it is the

time to replace certain hardware or equipment. The most important is

(3) synergy and collaboration with mutually supporting parties, such

as the government, for the works that involve online application

platform, administration, and local and national events

Keywords : online, qualitative, applications, pandemic, big data

11

Human Resources Readiness, Capital and

Marketing on The Performance of UMKM

on Pajangan, Bantul

Sri Kussujaniatun1, Anis Siti Hartati2


Abstract

The purpose of this study was to determine the influence of several

variables in influencing the performance of UMKM in running a

business and innovating. This research method uses surveys,

interviews, and questionnaires. The analysis model used is multiple

regression, to analyze the influence of human resources as measured

by the level of education, motivation, mastery of technology in product

innovation, then aspects of business capital which are measured from

bank loan assistance, non-bank loans, equipment assistance and raw

materials, as well as the marketing aspect measured from the wooden

batik products marketed according to the needs of the community, the

price determined by wooden batik UMKM according to the quality of

the product, promotions carried out by wooden batik UMKM,

adequate workplaces, the impact on the performance of UMKM. The

implementation of the results of this research is that it is necessary to

empower the community through training and mentoring of wooden

batik craftsmen, especially training to improve the quality of human

resources both in terms of product design and product innovation, and

training in financial aspects and digital marketing in order to improve

the performance of batik crafters of UMKM. wood in Krebet Village,

Pajangan District, Bantul.

Keywords : human resources, capital, marketing, performance of UMKM

12

Trust, Perceived Usefulness, Perceived Ease

of Use and Attitudes on Online Shopping

Slamet Nuryanto1, Dyah Sugandini2, Winarno3


Abstract

This study aims to analyze the effect of Trust, Perceived Usefulness,

Perceived Ease of Use and Attitudes Towards Intention to Buy on

Online Shopping. Respondents in this study are students who are still

active in college at the college in Yogyakarta Indonesia. The

phenomenon behind this research is that trust in online shopping in

Indonesia is still the main reason for complaints from customers who

shop online. However, on the other hand, although trust in online

spending has increased, online purchases have also increased. So this

research is one of them conducted to justify whether there is an

influence of trust on online purchase intentions. The number of

samples in this study were 200 respondents. The data analysis

technique used is path analysis using PLS-SEM. the results of the

study showed that all proposed hypotheses were accepted.

Keywords : Trust, PU, PEOU, Attitude, Intention to buy.

13

Empowerment Of The Wood Furniture

Craftsmen In Increasing The Income Of

Joint Business Group "Sido Makmur"

Harry Budiharjo Sulistyarso1, Joko Pamungkas2, Wahyu

Dwi Artaningtyas3, Asih Sriwinarti4

1,2,3,4 Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

As a small enterprise , KUB “ SIDO MAKMUR “ faced many

problems , as is generally faced by most of MSMEs in Indonesia. This

community service program try to find out the causes of that problems

and try to give the solutions for that various problems . The lack in

production equipment, limited skills in product design, limitations in

terms of marketing and also limitations in access to financial

institutions due to the non-bankable business, are the problems which

are found by the team and become the focus of this community

servivce program. Our team provide many method in order to solve

the problems. Such as : 1) production equipment assistance. 2).

Provide product design training . 3). Providing internet-based product

marketing training. 4). Providing training in making proposals for

capital assistance to various financial institutions and companies and

assisted in channeling these proposals. At the end of the training, a

training satisfaction survey was conducted for the participants, from

the survey results it was concluded that various trainings had a

positive impact on increasing motivation, knowledge and internet

marketing skills of the members of KUB "SIDO MAKMUR"

Keywords : bankable, Internet Marketing, product design, empowerment

14

Analysis The Effect of Blended Learning

Implementation to Academic Productivity

Performance in Beginning Pandemic

Gita Astyka Rahmanda1, Indah Kartika Sandhi2, Kunti

Sunaryo3


Abstract

Modifications in learning methods were experienced by various

educational institutions during the COVID-19 pandemic in Indonesia.

The application of blended learning is the common method that

combines offline and online learning. This is a simple form of

implementing government policies to minimize the spread of COVID-

19 by delivering learning activity from home. This research aims to

determine the effect of the information systems use on the blended

learning method on student’s academic productivity performance. The

research data is primary data, which is based on a survey using a

questionnaire for students of the Accounting Department, Faculty of

Economics and Business, Universitas Pembangunan Nasional

"Veteran" Yogyakarta. The sample selection was conducted using a

purposive sampling technique. Data were analyzed using descriptive

analysis and regression analysis. This research showed the influence

of using blended learning applications on student performance during

the pandemic. This research found that blended learning application

uses strongly impacts student’s academic productivity performance.

The small scope of sample and level of varian application use turn out

to be the research limitiation of this research

Keywords : Blended Learning, Information Systems Use, Academic

Productivity Performance, Covid-19 Pandemic

15

Community Development in Tourism Dieng

Kulon Village Banjarnegara

Mohamad Irhas Effendi1, Dyah Sugandini2, Abdul Ghofar3,

Muhamad Kundarto4


Abstract

The development of a tourist village is one way to alleviate poverty

in rural areas, especially in Dieng Kulon Village, Banjarnegara

Regency, Central Java Province. This tourist village is following rural

communities' characteristics because it has a community-based

tourism development strategy. The community must play an active role

in the tourist village's efforts to improve welfare with its potential and

capabilities. The development of tourist villages has resulted in a

phenomenon, namely that not all tourist villages are developing

rapidly. This phenomenon also occurs in Dieng Kulon Banjarnegara,

even though Dieng Kulon Village in the Dieng Plateau has the same

culture, tourism potential, and social potential of its people. This study

aims to explore the potential for community-based tourism in the

village of Dieng Kulon, Banjarnegara. This research uses a

descriptive qualitative approach. In this study, Respondents were

village heads, heads of farmer groups, community leaders, and

community activists of tourism. This research shows that tourism in

Dieng Kulon Village has the potential to be developed through CBT.

Potential tourist attractions that can be featured in Dieng Kulon

village are natural tourism, cultural tourism, and culinary tourism.

Keywords : Community-based tourism and Dieng Kulon

16

Factors Influencing Online Buying

Behaviour of Millennial Generation

Chusminah SM1, Sugiyah2, R. Ati Haryati3, Rina Lestari4

1,2,3,4University of Bina Sarana Informatika, Indonesia

Abstract

Indonesia is the number 1 as a country in Southeast Asia with the

highest e-commerce transactions. Millennial in Indonesia, whose

average age is 18-25 years, occupy 69% of the total population who

apply the internet as a means to online shopping. This study aims to

examine the influencing factors towards online product purchases for

the millennial generation. This study uses a quantitative approach by

conducting a survey of 1,801 students at a private university in

Jakarta, Indonesia as a case study. The study used a questionnaire

that was distributed online. The data were processed using descriptive

statistics, validity tests, reliability tests and factor analysis. The results

showed that of the 20 factors tested, there were 6 factors that greatly

influenced the online product purchasing decisions of these

millennial. The six factors are available products, promotion, refund,

consumer attitude, demography, reputation of online stores. This

finding showed that the factors that influenced purchasing behavior in

consumers were very different in the millennial generation compared

to respondents of different ages and backgrounds in previous studies

in Indonesia

Keywords : online buying decision, millennial generation, factor analysis,

college students

17

The Effect of Information System Quality,

Price, Promotion, and Service Quality on

User Satisfaction of Online Ojek

Transportation Services The Covid 19 Virus

Era In Yogyakarta (Survey on Online Ojek

Transportation Services Users in

Yogyakarta)

Danang Yudhiantoro1, Karyono2


Abstract

This study is to determine the effect of information system quality,

price, promotion and service quality to jointly and partially influence

user satisfaction of online motorcycle taxi transportation services in

the era of the Covid 19 virus in Yogyakarta. This research is a

purposive sampling technique, targeting users of ojek transportation

services. online era of the Covid 19 virus in Yogyakarta, as many as

125 respondents. Using multiple regression statistical test tools. The

results of this study, the quality of information systems, prices,

promotions and services together have a significant effect on the

satisfaction of users of online motorcycle taxi transportation services

in the era of the Covid 19 virus in Yogyakarta. The quality of

information systems, prices, promotions and services partially have a

significant effect on the satisfaction of users of online motorcycle taxi

transportation services in the era of the Covid 19 virus in Yogyakarta.

Keywords : Information System Quality, Price, Promotion and Service

Quality, User Satisfaction

18

The Disparity of Human Development Index

in Central Java

Joko Susanto1, Didit Welly Udjianto2

1,2 Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

This study aims to explore the disparity of Human Development

Index (HDI) in Central Java. The data is secondary data published by

Bureau Central Statistics, including the Human Development Index

(HDI) and economic growth for 2011-2019. The study used

Williamson Index and Klassen Typology to explore disparity of the

Human Development Index (HDI). The results showed that the

Williamson Index decreased along the 2011-2019 period. This means

that disparity in the Human Development Index (HDI) was a decline.

The situation is following high economic growth occurred in several

regencies. Although they have a low score in the Human Development

Index (HDI), some regencies enjoy high economic growth. An

increase in economic growth allowed a rise in expenditure, leading to

a rise in the Human Development Index (HDI).

Keywords : Disparity, HDI

19

The Effect of Green Advertising and

Personal Norms on Ecological Attitude of

Students

Agus Sukarno1, Dyah Sugandini2, Mohamad Irhas

Effendi3, Muhamad Kudarto4, Rahajeng Arundati5, Bunga

Alfausta Amallia6


Abstract

The environment recently has been in concern because it has been

damaged. This is very much influenced by human life, thus

encouraging changes in consumer behavior to become more aware of

the environment. This study aims to analyze the effect of green

advertising and personal values on the development of individual

beliefs about the environment. The need for consumer preservation

and green products is increasingly increasing consumer demand. This

study examines the Green Advertising variables and personal norms

that affect the ecological attitude. This study used student respondents

from UPN "Veteran" Yogyakarta who were already pro-environment.

The number of samples is 100 people. The data that has been collected

is then analyzed by several tests, namely the validity test using

Convergent Validity and Discriminant Validity, and the reliability test

using the Average Variance Extracted (AVE). While the data analysis

technique used to answer the hypothesis is descriptive statistical

analysis and Partial Least Square (PLS) using the SmartPLS 3.2.8

software program. The results showed that the variables of green

advertising and personal norms had an effect on ecological attitude

Keywords : Green Advertising, Personal Norms, and Ecological Attitude

20

Supply Chain Strategy And Supply Chain

Collaborative Innovation On SMEs Business

Performance

Abdul Ghofar1, Mohamad Kundarto2, Rahajeng Arundati3,

Trestina Ekawati4, Bunga Alfausta Amallia5

1,2,3,4Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

Supply Chain Management includes all activities since the materials

come from suppliers. The materials are processed into semi-finished

products or finished products until the products are distributed to

consumers. This investigation aims to review the influence supply

chain strategy and supply chain collaborative innovation on SMEs

(small and medium enterprises) business performance. With a good

supply chain performance, the company's performance will be more

focused and provide benefits for companies, suppliers, and

consumers. This paper's practical implication is to provide

opportunities for small and medium enterprises to improve their

business performance.

Keywords : supply chain strategy, supply chain collaborative innovation,

business performance

21

Lecturer's Response to Establishment Plan

of Business Incubators at Faculty of

Agriculture UPN "Veteran" Yogyakarta

Antik Suprihanti1, Maftuh Kafiya2, Liana Fatma Leslie

Pratiwi3


Abstract

This study aimed to examine the responses and the insight of

lecturers to the establishment plan of a business incubator at the

Faculty of Agriculture, UPN “Veteran” Yogyakarta. This research id

a descriptive study using a qualitative approach. The technique for

determining informants is purposive sampling, namely lecturers who

teach entrepreneurship courses at the Faculty of Agriculture and

students who study in the Agriculture Faculty especially students from

the Agribusiness Department. The data source used is primary data.

Data collection techniques are using observation. Interviews using

electronic questionnaires, and focus group discussions. Data analysis

techniques by collecting data, reducing data, presenting data, and

making a conclusion. The results of this research showed that the

lecturers gave a positive response to the plan of the business incubator

and knew broadly about the business incubator. Therefore, it needs to

realized immediately at the Faculty level because the availability of

human resources (lecturer’s knowledge) with improvements in

management that supported by the institution funding from the

institution (faculty or university)

Keywords : lectures, business, incubator, response

22

Economic Empowerment of Community

Members in the Covid-19 Pandemic, the

Tirtonirmolo Village Administration

Eko Nursubiyantoro1, Astrid Wahyu Adventri Wibowo2,

Ismianti3


Abstract

Tirtonirmolo is one of the villages in Kasihan District whose has

routinly administrative services and supported by village community

business entities so that the community's economic activities grow and

make a positive stretch for the village economy and the welfare of its

people. Dynamic economic and governmental activities at this time

seem to stop suddenly, there is no activity as usual, because of the

corona virus outbreak which has changed the structure of society,

both government services and the economic movement of the

community. The problem of the Tirtonirmolo Government is the

government must continue its service duties and encourage community

empowerment to continue to carry out economic activities, with the

guarantee that the implementation of government services and

economic activities must run safely. Safe, that previousy mention, is to

implement a social distancing protocol, so that road governance and

the economic movement of the community can increase. This service

activity is designing a service information system based on the needs

of the village government, designing automatic disenfectant tools to

fullfill the protocols, and designing a work environment based on

keeping the distance. Economic empowerment is carried out by

designing an information system for products and services online, so

that the economic movement of the Tirtonirmolo community will

recover as before the Covid-19 outbreak. The expected output target

in this community service program is to restore a clean and healthy

working environment, as well as an increasing economic movement.

23

Keywords : economic, services, public administration, governance, village

community

24

Track: Macroeconomics

25

Determinants of Economic Growth in

ASEAN-4 Countries (Indonesia, Malaysia,

Philippines, and Thailand)

Rini Dwi Astuti1, Didit Welly Udjianto2


Abstract

A country that is successful in its economy is a country that has

succeeded in rapidly encouraging the existence of international trade

and maintaining monetary policy in an increasingly integrated world

economy. This study intends to evaluate the effect of monetary policy

and international trade on economic growth in four ASEAN countries

(Indonesia, Malaysia, Philippines, and Thailand), 2008 quarter I to

2019 quarter IV. By using panel data analysis, the results show that

monetary policy with the instrument of interest rate policy has a

negative effect on economic growth. An expansive monetary policy has

effectively to accelerate economic growth, while international trade

not driving economic growth in ASEAN-4 countries..

Keywords : economic growth, monetary policy, international trade, panel

data.

26

The Impact of Financial Inclusion on

Economic Growth in Indonesia: Panel Data

34 Province

Purwiyanta1, C Ambar Pujiharjanto2, Rini Dwi Astuti3


Abstract

Financial inclusion is a significant phenomenon that needs the

attention of policymakers around the world in planning strong policies

to achieve sustainable growth. Most studies focus on access to finance

or financial depth or a combination thereof. This study develops

previous studies by looking at three aspects of financial inclusion:

access, depth, and stability. This study aims to analyze the effect of

financial depth, financial access, and financial stability on economic

growth in 34 provinces in Indonesia for the 2014-2018 period. Based

on Fixed Effect Model of panel data, the results indicated that all

financial inclusion variables used in this research affected economic

growth. Financial depth and stability have a positive effect, while

access to finance has a negative effect. This shows the validity of the

paradox of thrift in Indonesia.

Keywords :financial inclusion, economic growth, panel data

27

Track: Economic development

28

Utilization of Regional Government Assets

and Economic Growth in the Special Region

of Yogyakarta

I Ketut Nama1, Sri Suharsih2, Rini Dwi Astuti3


Abstract

Regional assets are an important resource for local governments as

the main support for regional revenues. Therefore, it is important for

local governments to be able to manage assets adequately to boost the

economy. This study analyzes asset utilization, population density,

health facilities, educational facilities, and financial facilities on

economic growth in the Special Region of Yogyakarta. The research

sample was selected based on purposive sampling by considering the

potential assets of the local government. Data were analyzed using a

regression model. The results showed that the utilization of local

government assets did not affect economic growth. Economic growth

in districts/cities where the Special Region of Yogyakarta regional

government's assets are located is influenced by population density,

health facilities, educational facilities, and financial facilities. This is

because there are still many local government assets that are idle or

utilized, but their utilization has not been optimal. So that local

governments must be able to compile asset utilization models that can

drive the economy

Keywords : economic growth, regional government assets, asset utilization.

29

Track: Management

30

Financial Literation and Other Factors

Affecting Interests In

The Use of Electronic Money

Hasa Nurrohim Kurniawan Putra1, Shinta Heru Satoto2


Abstract

This study aims to examine the influence of the variables of financial

literacy, financial capability, perceived ease of use, and perceived

usefulness on interest in using electronic money. The study was

conducted in the Yogyakarta community and collected as many as 103

respondents. The results showed that financial capacity and perceived

convenience have a positive effect on the interest in using electronic

money in the people of Yogyakarta. Meanwhile, financial literacy and

perceived benefits do not affect the interest in using electronic money

in Yogyakarta society.

Keywords: financial literacy, financial capacity, perception, consumer

behavior, electronic money

31

Community Based Tourism Village

Governance: a Case Study

Hendro Widjanarko1, Humam Santosa Utomo2, Tri

Wibawa3, Suratna4, Endah Wahyurini5


Abstract

The community took the initiative to develop a tourism village based

on nature, social and culture. This study aims to determine the role of

stakeholders and the benefits felt by the community. A case study

research has been conducted in the tourist village of Kelor in Sleman,

Yogyakarta. Data collection techniques used in-depth interviews and

focus group discussions involving all stakeholders and the

surrounding community. The results of this study indicate that the

tourist village is managed by a management team appointed by

deliberation. The government provides training and assistance in the

management of tourist villages. The company is also involved in CSR

activities. Meanwhile, universities also provide assistance in

developing tourism villages. The community feels the economic

benefits of the tourist village in the form of employment and additional

family income.

Keywords : Community Based Tourism, Tourism Village, Stakeholder

32

The Effect of Gold Prices and Interest Rates

on Stock Performance (Study of

Manufacturing Companies in Indonesia

during the Covid-19 Pandemic)

Hendro Widjanarko1, Suratna2, Humam Santosa Utomo3


Abstract

This study aims to examine the effect of gold prices and interest rates

on stock performance. The research was conducted at manufacturing

companies listed on the IDX (Indonesia Stock Exchange) in January

2020 - July 2020. The sample selection was carried out by purposive

sampling, namely determining the sample based on certain criteria.

The number of samples in this study were 35 manufacturing

companies. The analysis tool used is the Warp-PLS. The results

showed that the gold price had a significant negative effect on stock

performance and the interest rate also had a significant negative effect

on stock performance. The results of this study are useful for investors

in making investment decisions and are beneficial for the government

in increasing investment interest in Indonesia.

Keywords : gold price, interest rate, stock performance

33

The Influence of Financial Literacy on

Investment Decisions Between Saving and

Credit. Studies on Sharia Bank Customers

in the Special Region of Yogyakarta

R. Hendry Gusaptono1, R. Heru Kristanto HC2


Abstract

Investment decision making will involve cognitive, psychological,

social and behavioral aspects. Financial literacy includes financial

knowledge, financial behavior, financial awareness and financial

attitudes. This study aims to analyze the impact of financial literacy

on investment decisions of Sharia Bank customers. The sampling

technique uses random sampling on Sharia Bank customers in the

Special Region of Yogyakarta, Indonesia. Data analysis using multiple

regression. The results reveal that 1) Financial knowledge has a

positive effect on investment decisions. 2) Financial behavior has a

positive effect on investment decisions. 3) Financial awareness has a

positive effect on investment decisions. 4) Financial attitudes has a

positive effect on investment decisions.

Keywords : financial knowledge, financial behavior, financial awareness,

financial attitude.

34

The Moderating Role Of The Strategy Type

In The Relationship Between

Entrepreneurial Orientation And Learning

Orientation SMEs

Mohamad Irhas Effendi1, Usep Suteja2, Bunga Alfausta

Amallia3


Abstract

This research was conducted to analyze the influence of moderating

role the type of strategy on the relationship between entrepreneurial

orientationnd and learning orientation SMEs. Respondents were 141

SMEs. Data from the survey results with respondents were analyzed

using Partial Least Square-Structural Equation Modeling-

Multigroup. The result is a positive influence of entrepreneurial

orientation on learning orientation and there is no significant

strategic typology of Miles and Snow, namely defenders, prospectors,

and reactors with the most defenders' strategies to moderate the

greatest influence of entrepreneurial orientation on learning

orientation at SMEs.

Keywords : Entrepreneurial Orientation, Learning Orientation, and

Company Strategy

35

Track: Human Resources Management

36

Improving The Production Performance Of

Honey Producing Micro Small And Medium

Enterprises (MSMEs) In Banaran, Playen,

Gunung Kidul

Ninik Probosari1, Ari Wijayani2, Paryati3


Abstract

This study aims to apply the right method in identifying problems,

analyze the design of the main indicator model of improving the

production performance of honey producing MSMEs and analyze the

driving and inhibiting factors of efforts to improve the production

performance of MSME Honey. The problem faced is the low

production performance of MSMEs which comes from human

resource factors. Mean while, owners of MSMEs are more concerned

with infrastructure for repair.This research is descriptive research.

The method used by using a training method with the approach of

Social Analysis and Action Review. Both of these methods are used to

improve the design for improving the production performance of

MSME Honey in Banaran, Playen, Gunung Kidul. The target object

of this research is members of the Source Of Fortune Honey

Beekeeper Group in Banaran Village, Playen, Gunung Kidul

Regency.Based on the observation of training activities based on

action review and social analysis, the results showed that there were

still some participants who were sleepy, it seemed that the questions

needed to be agreed upon to be semi-open and the discussion material

was closer to what the participants experienced so that participants

could better imagine and understand the material. Attendance: 30-

50% of all members.Mean while, other results obtained from this

research related to training content found that the main problem of

MSMEs is HR, that human capital has a positive and significant effect

on the production performance of MSMEs with social capital as an

37

intermediary variable. The driving factors for the MSME production

performance improvement model are the availability of the quantity of

human resources, product uniqueness, access and supporting

infrastructure, capital assistance from various parties, specific

product development, close kinship relationships and short

managerial hierarchies. On the other hand, the inhibiting factors of

the honey bee farmer's MSME production performance improvement

model are low competence and motivation of human resources, lack

of supervision of implementation standards, limited use of technology

for marketing, and low willingness of owners to access capital

information..

Keywords : Research action, social analysis, production performance

improvement, MSMEs Honey.

38

Track: Technology Management

39

Online Music-Learning Platform For Every

Students Of Serenade Music Studio In

Kalasan Yogyakarta

Hari Kusuma Satria Negara1, Dian Indri Purnamasari2

1 Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

The present study was conducted at Sanggar Musik Serenade

Kalasan Yogyakarta, which develops a music learning process for

anyone using an online application. Serenade Music studio needs to

devise a new standard for the approach it intends to use. Learning

music online requires the availability of adequate instruments along

with the locations and devices that enable everyone to follow the

courses on an online platform. High-end musical instruments such as

digital piano, keyboard amplifier and microphone for recording, as

well as audio/video documentation are essential for more professional

online music courses.

Keywords : online platform, standard, technology, equipment

40

Track: Accounting

41

Influence of Finansial Aspects and The Use

of E-commerce on Perfomance of Micro,

Small, Medium Entreprises (MSMEs) in

Daerah Istimewa Yogyakarta

Melvin Rahma Sayuga Subroto1, Zulfatun Ruscitasari2

1,2Universitas Nahdlatul Ulama Yogyakarta

Abstract

In order to enhance the performance of Micro, Small, Medium

Entreprises (MSMEs), it is necessary to consider the use of e-

commerce and the financial aspects (financial management).

Financial and E-commerce aspects are two important factors needed

to face the challenges of the business environment in achieving high

MSMEs performance. This study aims to determine the effect of

financial aspects and the use of e-commerce on the performance of

MSMEs. This research is associative causality. The data collection

method in this study was a survey using a questionnaire with a sample

of 246 MSMEs in Province of Special Region of Yogyakarta,

Indonesia. The results of this study indicate that (1) there is a positive

and significant influence that the Financial Aspects on the

Performance of MSMEs, (2) There is a positive and significant effect

of the use of e-commerce on the Performance of MSMEs, and (3)

There is a positive and significant influence of the financial aspects

and the use of e-commerce simultaneously on the performance of

MSMEs

Keywords : financial aspect, use of e-commerce, performance

42

Integrated Reporting Disclosure and

Performance of Banking Companies on the

Indonesia Stock Exchange

Marita1, Sri Astuti2, Sucahyo Heriningsih3


Abstract

The purpose of research to test the disclosure of integrated reporting

and performance of the banking company in the indonesia stock

exchange. The population of this research is banking companies listed

on Indonesian Stock Exchange at 2017 2019 year. This study using the

financial industry because the financial sector may be regarded as one

of the risky investment.So this study is expected to provide more

information and revealing, especially information of integrated

reporting elements . Based on the results of the statistic shows that

element 1 ( a summary of external environmental organizations and

companies ) and elements 3 (business model ) are effect on the

company performance. While the other variables 6 elements: elements

2 ( governance ); elements 4 ( risks and opportunities ); elements 5 (

strategy and resource allocation ); elements 6 ( performance );

elements 7 ( outlook ); and elements 8 ( Presentation and disclosure

), are not affect the company Pperformance. This means not all

components reporting integrated can affect the company

performance.Contribution this research is can inform related

integrated reporting in detail and value of enterprise.

Keywords : Integrated Reporting, Performance

43

Analysis of Village Potential Throught the

Establishment of Village Owned Enterprises

(BUMDesa) in Bantul Regency

Dwi Sudaryati1, Sucahyo Heriningsih2, Lita Yulita

Fotriyani3


Abstract

Village government is at the forefront of development. With the

existence of Village Law No.6 of 2014 with a budget of billion rupiah

each year in the form of APBDesa, which must be properly allocated

for the benefit of the community both in the infrastructure development

sector and community empowerment, one of which, can be

accommodated through Village-Owned Enterprises (Bumdesa). The

existence of this BUMDesa is expected to be able to encourage

economic life in the countryside with the aim of increasing the village

economy and increasing the income of the village community. This

study aims to identify the business units of BUMDesa established in

Bantul Regency based on the existing potential in the village. The

research method is descriptive qualitative using a survey of a total

population of 75 villages, which were identified only 38 villages that

have BUMDesa, and only 32 villages for which BUMDesa data is

available. This means that 50 percent of all villages have implemented

community welfare programs with the BUMDesa establishment

mechanism. This is possible because some village communities do not

understand the meaning of BUMDesa which can be used for poverty

alleviation, even though there have been many successful Bumdes in

Bantul Regency. From the results of the analysis, it was found that

most of the villages had taken advantage of the potential of their

villages. From the survey results, there were 18 villages that had more

than 1 (one) business unit, and a total of 14 villages where BUMDesa

had only 1 business unit. Of the 32 BUMDesa in Bantul, which are

44

developed and independent, only three are BUMDesa in

Panggungharjo Village, Srimartani Village and Srigading Village.

Keywords : Village-Owned Enterprises (Bumdesa).village potential

45

Track: Marketing (outline)

46

The Effect Of Demographic Factors On

Indonesian Consumers' Choice Of

Investment Products

Anna Triwijayati1, Melany2, Dian Wijayanti3

1,2,3Universitas Ma Chung

Abstract

Research on the effects of demographics on investment decisions is

part of the overall map of Indonesian consumer behaviour, which is

different from consumer behaviour in other countries. The purpose of

this study is to analyse the effect of demographic factors on

consumers’ decisions to choose kinds of investment. In this study, four

categories of investment options were considered: savings, stocks,

gold, and other investments, the latter representing many other sub-

types of investment. The demographic variables were gender, marital

status, age, income, employment, education, and social class, with the

amount of investment as another kind of variable. In terms of

methodology, this research is a causal comparison that focuses on the

demographic factors and types of investment. Data were taken from

631 respondents from various regions in Indonesia through an online

survey using accidental sampling techniques. Data were analysed

using multinomial logistic regression analysis. This study found that

the amount of investment affects the choice of investment category

(savings, stocks, gold etc.). Variables such as gender, marital status,

education, and income, significantly influence at least one choice from

a variety of investments. The gender variable only affects the choice

of gold as an investment. Meanwhile, the variables of marital status

and education level affect the decision to choose stocks. Income affects

the decision to choose savings. Other variables such as age,

occupation, and social class do not significantly affect investment

choices. This research is expected to benefit investment managers in

correctly segmenting and targeting clients. The limitation of this

research is that investment decisions are only based on the four

47

categories of investment options: savings, stocks, gold, and other

investments.

Keywords : investment, demography, decision making, consumer, Indonesia

48

Skill Empowerment For Crafts Smes

Managers In Facing Digital Marketing

Demands (Case Study In Keparakan,

Yogyakarta, Indonesia)

Istiana Rahatmawati1, Yuni Istanto2, Djoko Prasetyo Adi

Wijaya3, Emmy Nur Hayati4

1,2,3,4Universitas Pembangunan Nasional Veteran Yogyakarta

Abstract

Keparakan has made achievements up to the national level in

various competitions global potential. Leather handicraft products

have been able to penetrate international markets such as America,

Japan, Germany and Korea. Small-scale home industries are

flourishing and proliferating in recent years. There are no less than

30 handicraft business units that absorbs a workforce of around 160

people. The object of community service is the UKM Association in

the Keparakan area of Yogyakarta. The purpose of this community

service program is to improve the skills of SMEs voters and employees

in facing the digital marketing, both in the fields of marketing,

operations and human resources. The method used is assisting in

doing digital marketing, creating quality products and assisting in

improving Human Resource soft skills. This service is important

because craft SMEs are very much affected by the COVID-19 crisis,

so they must be empowered to be strong in facing the power of mastery

of internet and digital technology.

Keywords : handicraft SMEs, improving product quality and digital

marketing.

49

Strategies for Facing A Global Competition

of The top Three Indonesian Marketplaces

in the 4.0 Marketing Era (Survey on The

Customers of Top Three Indonesian

Marketplaces)

Ignatius Agus Suryono1, Aryono Yacobus2, Michael

Alfonsus Liquori Suryo Sutrisno3, Michelle Yoana

Franscisca Brigitta4


Abstract

Marketplace competition in Indonesia is getting tighter for booth

Indonesian marketplaces and marketplaces originating from abroad.

The purpose of this research is to measure the magnitude of the

influence of customer satisfaction on repurchasing intention through

customer trust moderated by PEEIM and interactivity on the

customers of top three Indonesian marketplaces so a strategic concept

of online business will be obtained in building repurchasing intention

of Indonesians for online transactions which the value is relatively

small. Respondents in this study are partial customers of the top three

Indonesian marketplaces who had done online transactions, had

experienced doubts when doing online transactions with relatively

little transaction value. The sampling technique used in this study is a

non-probability sampling technique, sampling with a purposive

sampling technique. Quantitative analysis tools are used to test the

hypothesis, whether there is an effect of Customer Satisfaction and

Interactivity on Repurchase Intention mediated by Customer Trust and

moderated by PEEIM. This research results that the top three

Indonesian marketplaces have been able to build customer

satisfaction, the effectiveness of using instant messengers, the

effectiveness of using feedback systems, interactivity, and customer

trust that affect customer repurchasing intentions, however PEEIM

50

does not moderate customer satisfaction towards customer trust,

customer trust towards repurchasing intentions, interactivity towards

repurchase intentions. These are because the value of online

transactions is relatively small so there is no general perception of

respondents in this study that protection from potential risks should

be provided. in online transactions. The practical implication of this

research is the business strategy that the top three Indonesian

marketplaces must build to form customer repurchasing intentions for

relatively small online transactions: PEEIM is not the most important

thing. The most important thing that must be built by the top three

Indonesian marketplaces is maintaining customer satisfaction,

customer trust and those will be better if supported by high-level

communication interactivity. The novelty of this research is

investigating relatively small online transactions in several

marketplaces.

Keywords : PEEIM, Interactivity, Customer Satisfaction, Customer Trust,

Repurchase Intention.

51

The Resistance Of Social Media Adoption

To Smes In Yogyakarta: Exploratory Study

dyah sugandini1, Mohamad Irhas Effendi2, Yuni Istanto3


Abstract

This study explores the instruments used to measure the resistance

to social media adoption in Yogyakarta SMEs. A survey on 100

respondents was conducted on SMEs using a questionnaire. Data

analyze using SEM-PLS. This study's results indicate that the

instruments used to measure organizational readiness, top manager

knowledge, maximum manager support, and attitudes have good

validity and reliability. Another researcher can use this study's results

for further research related to adoption resistance SMEs.

Keywords : adoption resistance, attitudes, manager support, organizational

readiness, knowledge

52

Track: Technology and Innovation

Management

53

Information Technology Investment

Justification Using the Information

Economics Method

Frans Richard Kodong1, Juwairiah2, Vynska Amalia

Permadi3, Riza Prapascatama Agusdin4


Abstract

Investment in information technology is an important aspect of

organizational strategy today. Organizations must be able to make

informed information technology investment decisions. However, the

returns on information technology investments are difficult to

determine because of the costs and benefits that are difficult to assess.

This study aims to analyze the success of IT / IS (information

technology / information system) investments that have been

implemented in corporations using the Information Economics (IE)

method. The research method used is literature, interviews,

questionnaires, and the SDLC (System Development Life Cycle)

system development method. From the results of the research, the

investment that has been made by the company is very beneficial

because the IT / IS that is currently running can support the company's

strategic plan as well as improve the company's performance and has

a good reputation in information technology investment

Keywords : Information Economics, Investment, Cost, Benefit

54

Independent Quarantine Installation as a

Tool to Empowering Community Resilience

of Covid-19

Eko Teguh Paripurno1, Nandra Eko Nugroho2, Gandar

Mahojwala3, Tatang Elmi Wibowo4


Abstract

In Timbulharjo Village, Sewon District, Bantul Regency, Special

Region of Yogyakarta, the Covid-19 pandemic has reached its ninth

month. Individual citizens have economic limitations in preventing a

pandemic. Refusal of migrants who come back from big cities has the

potential to increase conflict. These conditions make the installation

of independent quarantine and the accompanying empowerment

program needed by community. This program helps solve citizens'

problems. The program was built through collaborative community

service and facilitation processes, thereby stimulating residents to

realize other local initiatives in dealing with Covid-19. This

dedication not only provides relief items, but also harmonizes local

planning, management and resources that can be carried out

independently by the community. Planning and implementation of the

program is done on a multi-party basis (pentahelix). Citizens as

subjects supported by the village government, educational institutions,

business institutions, and the media. University of Pembangunan

Nasipnal Veteran Yogyakarta represent educational institutions, in

which there are Disaster Management Study Program, Disaster

Management Study Centers, Covid-19 Task Force, UPN TV, and

Alumni Association.

Keywords : CBDRM, prevention, Covid-19, quarantine

55

The Impact of Investment, Use of

Information Technology on Organizational

Performance. Study on the Tourism

Industry in the Special Region of

Yogyakarta

R. Heru Kristanto HC1, Tugiyo2


Abstract

This research aims to analyze the impact IT investment, usage,

perception of IT, technology orientation and future orientation on

against organizational performance. The object of research in the

Tourism Industry, Tourism manager in Yogyakarta. This research

model uses mediation regression. Explanatory factor analysis using

the SEM - PLS model statistical tools. The results showed that: 1) The

use of information technology has an effect on organizational

performance. 2) Information technology for decision making affects

organizational performance. 3) Future orientation affects

organizational performance. 4) The level of investment has an effect

on future orientation. 5) Perceptions of information technology have

an effect on future orientation. 6) The use of information technology

has an effect on future orientation. 7) Technology orientation affects

organizational performance. 8) The level of investment has an effect

on technology orientation. 9) Perceptions of information technology

affect technology orientation.

Keywords : IT investment, use, IT perception, future orientation, technology

orientation.

56

Results of Raw Water Quality Test at

Condong Catur, Yogyakarta Special Region

Bambang Wisaksono1, Hari Dwi Wahyudi2, Syarifah Aini3,

Heru Suharyadi4, Ilham Firmansyah5


Abstract

The existing phenomenon is that groundwater in the UPN Veteran

Yogyakarta integrated campus complex smells and has a reddish-

brown color, and when the water is used for bathing, the skin becomes

dry. Based on this phenomenon, it is assumed that the groundwater

contains quite high levels of iron (Fe) and Manganese (Mn). The

purpose of this research is to determine the quality of bore well water

and determine the method of processing the well water so that it can

be used as clean water that meets the requirements of Permenkes

Number: 492/Menkes/Per/IV/2010 Water quality is a qualitative

condition of a water sample taken from the source which is measured

and/or tested based on certain parameters and certain methods based

on predetermined test standards and is in effect at the time of the test.

According to the standards stipulated in the Regulation of the Minister

of Health of the Republic of Indonesia Number:

492/Menkes/Per/IV/2010 concerning Water Quality Control and

Requirements, water quality testing parameters are generally grouped

into 3 (three) parameters, namely: physical parameters, chemistry,

and biology. In the laboratory tests carried out for samples of raw

water from drilled well water sources at the UPN Veteran Yogyakarta

Integrated Campus, the test parameters taken are Physical

parameters, including examination of odor, turbidity, taste, color,

amount of dissolved solids (TDS); and Chemical Parameters,

including examining pH, iron, fluoride, hardness, manganese, nitrate,

nitrite. The results showed that the well water in the integrated campus

complex area of UPN Veteran Yogyakarta has water quality

parameters with levels of TDS, temperature, taste, odor, pH, fluoride,

57

hardness, and nitrate which are still below the threshold for hygienic

water quality standards and drinking water quality standards. .

Meanwhile, other water quality parameters, namely levels of

Turbidity, Color, Iron, Manganese and Nitrite have levels above the

standard threshold for hygienic water quality and drinking water.

Therefore, to use well water as for hygienic water that meets the

Permenkes No. 492/Menkes/Per/IV/2010 standards, filtration must

first be done using a slow sand filter as an alternative to the filter

model.

Keywords : drill well, raw water, quality test

58

Track: Management Accounting

59

The Effect of Heroes Values on Accountant

Academic Integrity

Indra Kusumawardhani1, Ida Ayu Purnama2, Siti

Rokhimah3


Abstract

The purpose of this study was to identify the heroes values to

mitigate violations of academic integrity, in this case cheating.

Researchers used 100 research samples and built a research

questionnaire based on the theory and available books on the values

of state defense. The results of the first validity test, the researcher

found several invalid items so that the invalid items were eliminated.

Furthermore, the researcher collected data at UPN Veteran

Yogyakarta to see the influence of the variables composing the values

of state defense. Five variables composing the values of state defense,

there are two variables that has a significant effect on increasing

academic integrity. The existence of this research is expected to open

new scientific insights to connect the internalization of the values of

state defense to increasing academic integrity.

Keywords : values of state defense, academic integrity, love for the country

60

FUTURE EVENTS

November 2-6, 2020

The 4th International Conference on Community Research and Service Engagements

(IC2RSE) – Virtual Conference

https://ic2rseunimed.com/

November 10, 2020

4th International Conference on Interdisciplinary in Business, Economy,

Management, and Social Studies (IBEMS) – Virtual Conference

http://www.ibemsconference.com/

November 13-14, 2020

3rd Educational Sciences International Conference (3rd ESIC) – Virtual Conference

https://www.esicfkipunmul.com/

November 16, 2020

6th Japan International Business and Management Research Conference (JIBM) –

Virtual Conference

http://www.jibmconference.com/


Sustainable Futures International Congress (SUFCON) – Virtual Conference

https://sufcon.com/


International Conference of Education in the New Normal Era – Virtual Conference

https://iceiakntarutung.com/

December 2, 2020

6th International Conference on Business, Economy, Management and Social

Studies towards Sustainable Economy (BEMSS) – Virtual Conference

http://www.bemssconference.com/

December 9-10, 2020

1ST Indonesia Academy of Management International Conference (IAOM IC) –

Virtual Conference

http://iaomconference.com/

https://ic2rseunimed.com/

http://www.ibemsconference.com/

https://www.esicfkipunmul.com/

http://www.jibmconference.com/

https://sufcon.com/

https://iceiakntarutung.com/

http://www.bemssconference.com/

http://iaomconference.com/

61

Documents

Book of Abstract Yogyakarta International Economics and