BOARD RETREAT December 4, 2015 PREPARING OUR STUDENTS FOR 21 ST CENTURY CITIZENSHIP Education as a public good! 21 st century students Generation Z Technological impact on a campus Unbundling of education credentials/competencies/competition Strengthening our core and extending our value our strategic plan HOW DO WE GET THERE FROM HERE? EROSION OF EDUCATION AS A PUBLIC GOOD PERCEPTION! SEPTEMBER 2012 Is all this investment in college education really worth it? The answer, I fear, is that its not. APRIL 1976 CLEARLY NOT A NEW STORY As much as 27 per cent of the nation's work force may now be made up of people who are "overeducated" for the jobs they hold. From State of the Union- Reclaiming Our Value 2015 The Advisory Board Company eab.com WHO NEEDS COLLEGE? The relationship between higher education and the aspirations of a student is constantly being renegotiated. It is not being eliminated. Not in 1976, and certainly not today. From State of the Union- Reclaiming Our Value 2015 The Advisory Board Company eab.com THE ANSWER MIGHT SURPRISE NEWSWEEK The Huffington Post EROSION OF PUBLIC GOOD PERCEPTION 4 in 10 Ontarians mistakenly believe Ontario universities are the highest funded in Canada Only 4 in 10 believe Universities better prepare their graduates for employment and 6 in 10 believe Colleges do 1 in 4 see the value of a university education as decreasing in the past 20 years 1 in 3 University graduates believe the value of a university degree is declining COU IPSOS POLL EROSION OF PUBLIC GOOD PERCEPTION US Universities are not helping: Lazy Rivers!!! College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig EROSION OF PUBLIC GOOD PERCEPTION Auburn has developed a $52M waterpark including a 45-student paw-print- shaped hot tub and a 20-foot wet climbing wall, paying for it by raising its student activity fee from $7.50 to $200. North Dakota State is building a waterpark with a 36-foot vortex of swirling water, a fireplace on an island in the middle of a pool, a rain garden to mist lounging students, and a zip line atop it all. Missouri State has put in a waterpark complete with zip line and lazy river, but insists on calling the lazy river a current river because Missouri State students are not lazy. College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig EROSION OF PUBLIC GOOD PERCEPTION The Danger of Negative Perception: Every Funding Source Under Threat From State of the Union- Reclaiming Our Value 2015 The Advisory Board Company eab.com For another board meeting! Communication and relevance to whom? Parents, general public, politicians, employers, and.. BUT IT IS REALLY ALL ABOUT CREATING AN ENVIRONMENT FOR STUDENT SUCCESS! HOW DO WE CLARIFY OUR MESSAGE? From State of the Union- Reclaiming Our Value 2015 The Advisory Board Company eab.com What do we know about Gen Z Loosely defined; born after 1995 Oldest are 20 Starting to fill our universities 2 Billion world-wide and one-quarter of the North American population Slides provided by: Siobhan Stables Research Manager, M&UR Laura Gordon National Marketing & Recruitment Specialist, M&UR Profiling Generation Z Tech-innate and dependent 1st kids with internet Technology is access to their virtual world The first true digital natives Tech is second nature Empowered by information Share opinions and knowledge Crave constant feedback Strong collaboration skills Competing for attention Multi-task across five screens. Spend 41% of their time outside of school with computers of some kind or another, compared to 22% 10 years ago. Siobhan Stables Research Manager, M&UR Laura Gordon National Marketing & Recruitment Specialist, M&UR Profiling Generation Z Want to be entrepreneur rather 9-5ers Turn hobbies into jobs Focus on making things More resources, pressure and engagement Entrepreneurial About 72% of current high-schoolers want to own their own businesses, and 76% hope they can turn their hobbies into full-time jobs. Siobhan Stables Research Manager, M&UR Laura Gordon National Marketing & Recruitment Specialist, M&UR TECHNOLOGY STARTING TO IMPACT CAMPUS Flip classroom so transfer of information occurs ahead of class Incorporate technology into the classroom (handheld clickers or smartphone apps) to check if students have understood key concepts Integration of active learning techniques to improve understanding of key concepts, including: Peer learning Group problem solving Project-based learning Studio/workshop/experiential learning Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig THE SMARTPHONE CHALLENGE Small screen and less patience (5 seconds to load, max.) Discussion boards can work well on smartphones, but posts are likely to be short and informal (e.g., 140 characters) Assessment; formative work well, summative less so Solution: purpose-built apps Very different from allowing mobile access to courses with traditional online architecture Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig A CHALLENGE AND FUTURE COMPETITION? Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig (917) UNBUNDLING 101 Music Album/CD bundle to iTunes Cable bundle to Netflix and HBO Now Bachelors program is also a bundle Does every element provide adequate benefit to every student? Gen. ed. courses Courses in major Distribution requirements Library Extracurricular activities Competencies could be bundled Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig LINKEDIN PROGRESS Current capabilities: 40 million recent graduates on its platform. University Finder Field of Study Explorer University Rankings based on alumni finding jobs in desirable companies. Students can one click add qualifications from participating universities to their LinkedIn profile Acquired Bright.com for $120M in 2014 Acquired Lynda.com for $1.5B in 2015 Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig LINKEDIN DECLARED STRATEGY A profile for every member of the global workforce. A profile for every company in the world. A digital representation of every job and every skill required to obtained those jobs offered through those companies. A digital presence for every higher educational organization and university that enables people to obtain those skills. In doing so, we will lift and transform the global economy. Jeff Weiner, Chief Executive Officer, LinkedIn Modified from: College Disrupted The Present and Future of Higher Education Presentation to OCAV by Ryan Craig RECLAIMING OUR VALUE How will uWaterloo respond to the challenge? through its strategic plan What about unbundling? Modified from: From State of the Union- Reclaiming Our Value 2015 The Advisory Board Company eab.com