BOARD OF DIRECTORS MEETINGFRIDAY, MARCH 28th, 20089:00 AM – 11:00 AMAustin Center Conference Room

FOR WEBINAR ATTENDEES:Join the Conference Call: (641) 715-3399Access Code 145-107-873

“Teaching Florida’s Students to Fish Since 1975”

Download PowerPoint (10MB)Download Education Report

Staff Member Introduction

Clinton Mueller- Interim Executive DirectorWalter Balser- Director of Programs and PolicyCrystal Fraser- Director of FinanceMonica Pettiette- Marketing CoordinatorChalette Davis- Event Coordinator

Legislative Update

House CBIR #252- Anitere Flores- Head SponsorSenate CBIR #186-Victor Crist- Head Sponsor• House and Senate are emphasizing 1.6 Billion in

further cuts to state budget.

House #393/Senate #1234 Bill- Places Civics and Economics on the FCAT.

• Spearheaded by Congressman Lou Frey and Senator Bob Graham.

21st Annual Post Event Update

Gross: $144,600 Excludes Additional $10,000 In-KindExpenses: $88,536 Expected to Decrease with Final InvoicesExpected Net: $56,090

20th Annual Event ComparisonGross: $122,100 Excludes $24,483 In-KindExpenses: $98,536Net: $23,564

Recommendations: Expense Reduction on VenueExpense Reduction on PrintingAdvance Notification of Seating

Improvements: AttendanceGross RevenueNet RevenueOverall Appearance of Event

Friday, May 16th, 2008Sea World Ports of Call

Orlando, FloridaCheck-In 10:30 AM

•Selection Committee Meets April 16th, 2008•2008 Current Funds Raised 40,000 (Expected to Increase in April)•2007 Total Raised 43,000 with $6,755 In-Kind

Special Thanks to Publix Supermarket CharitiesThanks as well to Blue Cross Blue Shield of Florida

FCEE Programs ReportKey

Data

FCEE Programs Report

FCEE Programs ReportRecent

Strides

FCEE Programs ReportPartnerships

FCEE Programs ReportImproved Marketing

•Hiring a full time marketing coordinator•Developing detailed and regionalized data reports, targets and corresponding budget•Distribution of viral marketing tools, such as downloadable posters and flyers•Launch of direct mail marketing campaign to teachers and educational leaders•Regular press releases (including several published articles)•Monthly email blasts using advanced tracking software•Participation at major events, including the Florida Council for Social Studies•Establishment of a regional ambassador system•Introduction of a quarterly Board Updater email blast•Reintroduction of our quarterly newsletter, Dollars and Sense

FCEE Programs ReportImproved

Communication

FCEE Programs ReportMajor Challenges

Limited reach (< 2% of Florida Students)

Divergent views on mission & vision

Ambiguous relationship with JA

Strained relationship with centers

Weak support for FCEE programs

FCEE Programs ReportPossible

RecommendationsDevelop a clear and complementary relationship with Junior Achievement

Expand the scope and mission to include civics (perhaps through a partnership)

Focus on a long-term efforts to improve quality and relevance