Engage Learners Today’s busy working adults demand an engaging student experience. One that enables them to

intuitively interact with their learning environment without technology getting in the way.

Demonstrate Results For-profit schools are at a critical juncture for building their reputations. They need to track

and document highly successful outcomes and proactively intervene with high-risk students.

Scale and Extend Learning This is a time of significant change and innovation. To remain competitive, for-profit

schools must maintain integrity of the academic process. They must also be able to provide a consistent, high-quality, and

reliable student experience as business expands.

Blackboard Learn™ for Professional and Career Colleges

THE CHANGING LANDSCAPE AT PROFESSIONAL AND CAREER COLLEGESIn the past five years, professional and career college enrollments have

increased an annual average of 16.4%. But with explosive growth comes

challenges. Blackboard’s Professional Education Group can help address those

challenges and help you continue to grow.

blackboard.com/careercolleges1

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Meeting the ChallengeMore than a Learning Delivery System, the Blackboard

LearnTM platform is focused on helping Professional and

Career Schools drive student success and retention with a

high-quality and engaging learning experience. The kind of

experience that when achieved on a wide scale, can bring

about measurable changes in learning outcomes.

Blackboard Learn’s open architecture is designed to meet

the needs of an institution at enterprise scale, integrating

with other systems under your technology umbrella such as

your content and student information system.

Blackboard Learn Time and time again, our clients

tell us that one of the reasons they chose Blackboard

Learn is because our student experience is superior to our

competition. Our latest release, Blackboard Learn, Release

9, is our most innovative release ever. It leverages web 2.0

technology and incorporates extensive feedback from

hundreds of our clients into its design.

The result is a highly intuitive user interface that stu-

dents simply love to use. Bb Learn consists of the

following components:

X Course Delivery – Students can access a variety of

content such as MS Office, Flash, and Simulations in

ways that make sense to their learning. The Blackboard

Grade Center helps increase instructor efficiency and

provides students with insight into their progress. The

Performance Dashboard helps power student achieve-

ment and enable instructors and staff to track student

progress and adapt instruction accordingly.

X Community Engagement – Provide one-stop access to

the “campus” online. Give access to a student’s MBA

program, social networking groups, and program dis-

cussions – all tailored to students individually.

X Content Management – Address the challenges associ-

ated with disparate systems and hard drives that make

delivery and storage tricky. Blackboard Learn offers an

elegant way to handle growing content. And it efficiently

distributes it across hundreds of course masters that are

typically developed by an instructional design staff.

X Outcomes Assessment – There is more pressure to

demonstrate learning improvements than ever before.

Blackboard outcomes technology helps assess teaching

and learning. A variety of instruments to collect achieve-

ment data (portfolios, artifacts and clickable rubrics)

are integrated with the Blackboard Gradebook Center,

streamlining instructors’ daily activities. For those that

require advanced functionality for accreditation stan-

dards, we also offer a separately licensed Blackboard

Outcomes Assessment solution.

X Collaboration – Blackboard’s Course Delivery platform

also provides a suite of collaboration tools that engage

students and provide opportunities for informal learn-

ing. Wikis, blogs, journals, and discussion boards are just

a few of the ways we provide a richer and more holistic

learning experience.

X Mobile – Provides students and instructors instant

access to courses, content and interactive discussions.

The solution is written in native mobile applications on

a variety of popular platforms – Android, BlackBerry,

iPhone OS, and the Mobile Web. Gain a web presence on

App stores for each device that you can market to future

students or connect with existing students and alumni.

blackboard.com/careercolleges

Blackboard ConsultingSM Services It takes more

than software alone to ensure implementation success.

Blackboard Consulting helps clients realize the full value of

their deployment and provides support with future growth

plans. Services include:

X Strategic Solutions – At a time when resources are vari-

able, institutions face pressures in achieving their goals.

Blackboard Consulting has worked with thousands

of organizations and millions of students to combine

effective practices with your own internal expertise.

Our consultants are educationalists who have stood in

your shoes – from instructing in classrooms to leading

in boardrooms.

X Planning and Implementation – This service sets the

foundation for adoption and success. Strategic Planning

provides an overall plan to incorporate online learning

into your institution, and Deployment Planning provides

a detailed implementation plan. Our ability to assess and

execute online learning helps ensure that you will get a

custom program roadmap blended with best practices

from a long history of successful implementations.

X Attendance Tracking – The U.S. Department of Educa-

tion requires colleges to track academic engagement for

Title IV disbursement. Blackboard AttendanceProTM is a

student activity reporting solution that can help. It sup-

plies data to determine student eligibility, support Title

IV reporting requirements, and identify ‘at-risk’ students.

X SIS Integration and Single Sign on – Helps ensures

successful integration of Blackboard Learn with other

systems, such as the student information system,

content, and authentication scheme. With automated

data integration, everyone benefits – accurate data, fast

response times, lower long-term costs and happier users.

Blackboard Managed HostingSM Service With

over 900 clients in seven datacenters globally, there is no

better way to protect and grow your business. Our Managed

Hosting solution reduces your total cost of ownership in

terms of hardware investment and staffing. And a 99.9%

service level offering guarantee helps reduce operational

and financial risks associated with a mission critical service

failure to near-zero. Let us worry about your system and

allow you to focus on your students and their success.

Blackboard Student Services Delivering easy and

cost-effective access to services—such as financial aid,

registration, and technical support—is crucial throughout

the entire student lifecycle. Our solutions empower admin-

istrators, faculty, front-line service providers and students

to improve the education experience with an eye towards

sustainable growth.

Blackboard Support Blackboard provides 24 x 7 x

365 support to technical administrators, instructors, and

students. Whether it is an upgrade over the weekend or

students need to complete their work at 4 am, we will be

there with our ‘follow the sun’ support model.

FOR MORE INFORMATION

blackboard.com/careercolleges

(888) 719-6123

ProEdCC@blackboard.com

The Bb Difference – Our Client Success Results in Student SuccessBuilt with the adult learner in mind, Blackboard is revolutionizing adult learning programs with technology that today’s busy

working adults need to succeed in the workforce.

High Quality Student Experience We engage non-traditional learners every day with a new, innovative user

interface that greatly enriches a student’s online learning environment. Student interaction across the system is consistent

– whether they are accessing courses, learning content, and grades or connecting with instructors and peers. And a very

easy-to-use interface means a near-zero learning curve.

Open and Extensible Architecture The Blackboard Learn platform is designed to meet nearly all of an institu-

tion’s learning needs. Open standards-based APIs and web services enable our clients to easily add functionality and

integrate with other products in their technology portfolio such as the student information system and publisher content.

Cost-effective With Blackboard’s pricing model, you save money as you go. With per user versus enrollment pricing

– as your user count goes up, your per user cost goes down. We challenge you to compare our pricing to others in the

industry over the life of your project.

Copyright © 1997-2011. Blackboard Inc. All rights reserved. Blackboard, the Blackboard logo, Blackboard Learn and Behind the Blackboard are trademarks or registered trademarks of Blackboard Inc. or its subsidiaries in the United States and/or other countries. Blackboard products and services may be covered by one or more of the following U.S. Patents: 7,493,396; 7,558,853.

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