BJ CV with Interactive menu 9c

Introduction & Values

Vision & Strategy

Product Creation & Delivery

Technology & Development

Team Development & Leadership

Job Specific Skills

Products & Summary

Expertise & Achievement

Roles & Responsibilities

Snr Director Operations

& Development

Operations Director

Chief Product Officer

Managing Director & CTO

Wireless Development

Centre Director

Founder & CEO

Head of Strategy/

Planning Mobile Devices

Business Manager

Product Development&

Support Controller

Software Development

Manager

VP SW Engineering &

Product Creation

Centre Director & GM Romania

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Barry Jones


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Meet Barry Jones Highly effective visionary leader, successful serial entrepreneur and international business manager with a track record of creating organisations which deliver value for customers, partners, investors and staff. A charismatic business leader with over 20 years of successful commercial and technology management throughout the product lifecycle. An International reputation gained by delivering consumer electronics, mobile products, services and value added solutions on behalf of a wide range of organisations from multi-nationals to start-ups in highly competitive markets.

Organisational Development I build teams and organisations which over achieve and deliver.

Key Areas of Expertise

Vision & Strategy I read evolving situations intuitively and create real opportunities for change

+40(0)754 220481 Romania +44(0)7764 228722 UK [email protected] www.jonesthephone.com

Successfully built and operated distributed organisations on 4 continents, managing outsourcing, insourcing and contracted ODM development. This included management of teams in Australia, Brazil, Korea, Taipei, Russia, Denmark, India, Romania, China and Singapore. Results included increased performance and achievement of challenging targets.

Built 3 distinct technology organisations to execute customer focussed businesses which created turnovers between $100million – $2.5 billion.

Created a Software based start-up which achieved market penetration of 21% in mobile handsets (400 million) and was sold within 4 years for $86 million a 5x ROI.

Re-organised organically grown SME to meet its Tier1 commitments and turnaround of 2 business units within the group prior to its sale to Motorola for $200 million.

Have managed restructuring and repurposing of organisations to meet market requirements in response to change, while maintaining the focus of the team on delivering on commitments.

Managed the integration of new business within a larger corporate entity

I Develop strategies and techniques for taking emerging technologies and delivering value added solutions in high volume devices by meeting the real needs of stakeholders.

Co-founded and led the start-up and spin out of Magic4, a Philips subsidiary providing innovative handset messaging software to mobile handset and platform vendors including Nokia, Ericsson, Motorola, Siemens, Philips, Samsung, Panasonic and LG creating 42x ROI for the parent company.

Created regional strategy for development of a global centre of excellence, which achieved primacy in the UK and established relationships with India, China, Israel, USA, Brazil and Australasia.

With 20 years of product planning experience I have a clear articulated vision of the dynamics of the market and the products and features which are required to fulfil the end user requirement. This has resulted in over 100+

Consumer Electronics products and 87 Million Phones delivered to market representing a total value created in excess of $5 billion.

I have worked with partners throughout the value chain to deliver conditions and solutions for the successful introduction of value added products.


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Technology & Development I deliver technology into markets as products which people want to pay for...

Product Creation & Delivery I work with multi-skilled teams to build the right product and build it right

Nurtured winning teams in both business and international sport providing clear vision, meeting challenging targets and empowering individuals to exceed expectations within a supported team ethos.

Worked with teams to create cabinet management style and implement effective cultures resulting in improved responsiveness to targets and objectives.

Developed super cultures to engage organisations with multi-cultural subset to ensure that collective corporate objectives were successful.

Converted technology centric organisations into commercially aware product oriented teams with leadership and empowerment throughout

I have led organisations from Start-up into SME and through to Tier 1 supplier status via organic growth, merger & acquisition and by implementing appropriate process, system and management changes.

Coached business leaders through turnarounds and rebuilt teams in multiple organisations leading to acquisition by Tier 1 organisations.

Team Development & Leadership My teams grow to meet the challenge of a shared vision, our success makes us challenge our boundaries and reinforces the need for continued growth.

Managed all aspects of the product development lifecycle and am a world leading expert at delivering technology & client applications into devices.

Advised a variety of multi-nationals and SME’s on the introduction of new products and technologies, evaluating product concepts, developing market introduction strategies and establishing value chains.

Developed the first field deployed automatic hand held OTP (One Time Pad) coder- encryption device.

Developed lead products on Synergy, Winpad, Geoworks, Apple, Symbian, Win CE, Linux, AJAR & Android platforms paralleling the CE market evolution over 20 years .

Development lead for Sharp on SOHO product group guiding the introduction over 50 consumer products.

Established and managed customer focussed multi-national SW Development teams of up to 600 engineers using a variety of methodologies, tools and systems.

Created a number of patents integrated within global telecoms standards.

Have led both Software and Hardware centric businesses successfully

providing key products to both Tier1 device vendors and silicon suppliers.

I have managed the integration of third party components for messaging, 2D and 3D video, multi-media players, email, IM, PTT, JVM, codec support into multiple devices concurrently.

Delivered to market over 100 Consumer electronics products and 100

million mobile devices.

Managed ISV and VAR channels and created innovative solutions and features including electronic organisers, printers, PC’s, PDA’s and communications devices for retail, government agencies and corporate organisations with partners such as ICL, Oracle, HP, Cognito, RAM,

Microsoft & Google through effectively productising technology.

Managed functions including Sales & Marketing, Product & Project

Management and Research& Development of global technology businesses.

Managing Product Strategy and Planning during which time I turned

technologies, platforms, features & services into Identifiable products.

Implemented appropriate systems improvements to project management and development lifecycle to create a profitable balance between time to

market, features and quality.

Led the development of the AJAR framework enabling the abstraction of Applications away from Silicon revolutionising the licensing model for

applications.


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Centre Director & General Manager Romania June 2012 – September 2016 The Timisoara Development Centre is Frontier Silicon’s state of the art facility for new product development in Connected Audio, Internet Radio( 20,000+ stations) and the “Internet of Things”. Opened in April 2013 the TDC is responsible for delivering the software for Frontier Silicon’s world leading( #1 80% share in DAB software) range of products delivered to household name partners such as B&W, Bose, Philips, Gibson, Grundig, Denon, Zounds, Marshall, Harman JBL, Roberts & Pure. In 3 years we have built a team of 60+ people which contributes £11 million in turnover in 2015. Our Consumer Audio teams first product delivery in 2013 was ‘Spotify Connect’ enabling the worlds largest music service to deliver a new home home audio service millions of songs streamed from the cloud across phone, tablet and speakers. We are currently working on delivery of solutions enabling Google ‘Çast’, Apple ‘Airplay’ and multi-room speaker technology for ‘Tier 1’ customers wireless speakers. In addition our Healthcare team delivers significant parts of the system for the system which enables Clinicians to remotely monitor patient vital signs every 2 minutes. We develop the back office system consisting wireless bridge , Mobile gateway, Server ( SQL), emailer and messaging gateway, Cloud based UI delivered in C#, and .NET framework and the Mobile Apps for clinicians ( Android and iOS). Key achievements

Setup, creation and building of the Timisoara Development Centre from start-up to 60+ team members including embedded, server side and mobile Apps development teams with 0% churn.

Establishing the end to end delivery of new consumer audio in Timisoara ensuring quality work for the team.

Delivering year on year growth of 180% in Consumer Audio revenue based on new technologies developed in Timisoara ( £40 million ) and establishing the ‘Made in Timisoara‘ brand to mean something.

Growing a successful team which delivers software used by ‘Tier 1’ household name customers in markets throughout the world at the same time as building lasting partnerships with Spotify, Google and Apple who recommend us as their preferred technology partners.

Establishing the ‘No Excuses’ culture which removes barriers such as blame, inertia, internal and external distractions and other negative forces.

Achieving all our key deliverables on time and in budget despite significant challenges.

Bringing up the Sensium Healthcare team in parallel with the Consumer Audio business growing. Managing 3 technically different challenges from embedded, server/cloud and Apps developments successfully.

Developing the team and promoting second tier management from within to re-inforce the culture. We have a view that if you are ‘good enough, you are ‘old enough’.

Building a brand in Timisoara which allows us to recruit the people we want in order grow successfully.

Developing a thriving culture using a mixture of ‘best in class’ principals and innovative ideas developed during 30 years of building ‘great‘ teams and seeing my teams belief in themselves grow. It starts at interview, is re-enforced at induction


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


VP SW Engineering & Product Creation June 2009 – Apr 2012 Movidius is a fab-less semi-conductor and software solutions company which has created the Myriad multi-core programmable processor family to enable product differentiation for mobile devices through flexible innovative solutions for Video editing and multimedia, 3D Digital TV Streaming , 3D video and imaging, Real time 2D to 3D conversion, Camcorder and still Camera applications utilizing the Movidius software and silicon solution. Movidius technology underpins Google’s Machine Vision and AI programs and is at the centre of Intelligent Vision globally. I am responsible for global management of product creation. Building a world class team to enable our customers to establish market leadership in the consumer electronics market. I manage the product creation business through a distributed R&D team in Dublin, Belfast, Timisoara and Hong Kong supporting a global customer base including household names . We are predictable and meet our development targets through innovation, energy and perspiration. My team provide components, complete solutions and products in association with ODM s in Asia for delivery to international retail markets in America, Europe and Asia. We create solutions optimised for mobile and consumer devices using our own silicon platform Myriad. Myriad is a reprogrammable multi core solution which enables us to offer a wide range of value offerings for customers using the same architecture. The team deliver silicon and firmware, product designs , codecs, applications and engines which drive the heart of the 3D video market and are visible on shelves of major retail outlets.The movidius chipset and sdk is now used to underpin googles artificial intelligence programs . Movidius was bought by Intel for $300 m Product deliveries include; 1. The first real time 720 p video edit suite for a mobile device running Android, 2.a 3D converter box to enable analogue and digital sources such as satellite boxes /Blu ray and DVD players to have 2D & 3D content presented in 3D on a 2D HD TV which launched in the USA , Russia and Europe, 3. A 3D camera module and complete ISP pipeline for Japanese and Korean customers suitable for use in mobile phones and handheld device, 4. A consumer information product which links wearable audio and video direct to social networking. Turned around a hardware centric R&D organisation which had no commercial delivery capability into a product focussed engineering team capable of managing global ODM’s and Tier 1 customers. Providing enough evidence of achievement to raise series B funding of $14 million and a $9 million series C round within 2 years followed up by a $40 million investment round in a recession . Built world class development team in a new area of expertise ( 3D HD video management) from a a group of brilliant young engineers guided by a small group of experienced development specialists.

What the Movidius People Say


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& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Operations and Development - Snr Director AJAR Division -Motorola Mass Market Product Group June 2006 – Jan 2009 In June 2007 TTP Com became a wholly owned subsidiary of one of its major customers Motorola. Motorola supply 25% of mobile handsets of which the mass market product team supplied 80 million handsets in 2007. I was responsible for supplying mobile handset platforms based on a flexible feature framework which allowed replacement of software components and separation at the application layer from silicon dependency. I enabled features required for mass market phones in Asia, EMEA, South America and the USA. I led a global team of 800 distributed in Cambridge UK, Denmark, Romania, Brazil, Russia, India, Taiwan, Korea and China supported by 2 ODM’s in Taiwan.

Key achievements

Building a team capable of managing the transition from

component supplier to complete product delivery within critical timeframe.

Creating and bringing to market an application platform which enables the major applications and components to be swapped and allows UI flexibility without rewriting software

Separating the software feature and hardware dependency without a Fat OS component so that Mid and low tier handsets can be refreshed and changed to meet market requirements at lower costs enabling 20-30% margins to be sustained.

Enabling the range of global handset requirements of both sophisticated markets such as T- Mobile US alongside emerging market requirements from China Unicom and retail markets within the same platform on an ARM 7chipset with a mass market e-BOM

Successfully Integrating TTPCom into Motorola’s process and operational methodology and meeting the needs of stakeholders within the Motorola organisation.

Separating the product and platform activities of a new mass market platform and delivering handsets within 12 months of the platform delivery

Transitioning the organisation from being a component supplier to delivering full handset loads extending our footprint and increasing our leverage

Taking over responsibility for handset product software from the ODMs and changing the dynamic of the product cost.

What the Motorola People Say


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Operations Director TTPCom April 2004 – 2007 Responsible to: Management Board Operational Management of 600 person Software/Hardware company. TTPCom, the largest independent supplier of digital wireless technology for the wireless terminal industry offered a complete suite of solutions, from antenna to applications TTPcom’s technology underpinned 24% of mobile devices. Our GSM/GPRS Protocol stack became the de facto industry standard (with over 60 active licensees). Established in Cambridge in 1988, IPO in 2000 with development centres in Denmark, France, Japan, Singapore, Korea, China, USA, TTPCom customers include Sharp, Motorola, LG , Maxon, RIM, Samsung, Panasonic, Siemens, Samsung, Renesas, Intel, RIM, Toshiba, Skyworks, ADI . During my time at TTPCom I was Operationally responsible for the Terminals business, the Silicon business and the Software business as separate entities. Key Achievements:

Restructuring of Global Terminals Business Unit increasing profitability by $9 million within 6 months and reducing time to market of core business elements such as the AJAR Applications Framework and Macro Silicon Solution in addition to macro base stations.

Recovery of the $20 million program to deliver EDGE to Samsung and Skyworks and the turn around of key customer programs in the Silicon BU including retrieving a program delinquency of 6 months in a 9 month period recovering revenue in excess of $7 million and Securing a Tier 1 Silicon vendor as a customer

Personally being part of the reason Motorola bought TTPCom for $200 million

Transitioning TTPCom from technology lead small company culture to a customer focussed Public Company culture reflecting its customer base. This resulted in our contracts with Motorola, Sony-Ericsson and LG for the delivery of their Applications and Features.

Introduction of clear visionary leadership and strong Product Management, Delivery and Product Marketing to lead our customers’ targeting of competitive advantage enabling

What the Terminals People say

What the Silicon People Say


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& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Chief Product Officer (interim) Jan 2004 – April 2004

Responsible to: CEO, Board Based in Aalborg Denmark End2end mobile was the largest independent applications delivery company supplying the mobile services of Nokia world, Vodafone live and Sony entertainment and the individual branded downloaded services 18 network operators around the world. I was brought in by CEO and board to establish Product Operations and then recruit a local Director to develop the role. I was brought into the company by the CEO to turn its technology investment of $65 million into a tangible product offering and groom a replacement for me to take the day to day operation of Product Management and Marketing role forwards. Investors in the group included Amadeus, Draper Fisher Jurvetson ePlanet Ventures, Deutsche Bank, Hewlett Packard and Cisco Systems. End2End was subsequently purchased by MACH in 2006. Key achievements:

Turned round the product operation changing organisation from a purely development orientated operation to one with integrated Service Delivery, Content Provision and Customer Targeting.

Productizing the disparate commercial offerings and creating

a strong Product management position to harness R&D and Marketing.

Establishing a services MIS offering to operators to enable

them to increase the uptake and ARPU of services and help drive handset penetration.

Establish Content and Applications program to ensure delivery

of new products. Increasing the reproducibility of solution implementation to

enable a one to many delivery model.


Vision & Strategy




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Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Managing Director & CTO April 2002 – January 2004 Responsible to: Board emc2 provides key products, services and know how required to enable delivery of multi-media and value added features on mobile phones. It has an established a blue chip Telecoms client base on a global basis.

I consulted on the planning/development/introduction of new product technologies on behalf of Siemens (Germany), Motorola (US), Bijitec (China), Vimatix (Israel), 3G Labs (UK), Atvisican (Germany) and 3XL (UK), Anam (Ireland) .

Developed a range of products enabling 3rd party features

to be integrated into mobile phones. Established launched and operated xpdia, the first UK

telecoms accelerator on behalf of government agencies.

Key Successes

Launching and running ‘xpdia’ the UK’s first Telecoms Accelerator

Supplied Handset enabling video and messaging solutions to

Siemens and Sony-Ericsson. Creating the mobile messaging strategy for Siemens Creation of the Telecoms enabled community strategy for

North West Development Agency. The projects include establishment of accessible ‘T’ Communities for deployment of services over interconnected infrastructure including broadband, internet, mobile and land line telecoms.

Project managed the creation of a new multimedia

applications and services platform to deliver content, competitions (single and multi-level), voting, donations push and pull services using multimedia content over

What the emc2 people say

http://www.vimatix.com

http://www.vimatix.com

http://www.atvisican.de/de/index2html.htm

http://www.anam.com/


Vision & Strategy




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Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Centre Director Jan 2002 – December 2003 I completed a term as Centre Director of Xpdia Wireless Development Centre, UK’s first Telecoms Accelerator established by the UK government in association with industry partners to develop the next generation of mobile applications companies. Xpdia was part of a regional strategy for development of a global centre of excellence. Xpdia commercial activities combined Handset feature development, Value Added Services delivery, WiFi and wireless LAN network deployment, carrier class server solutions, development of Bluetooth pen based solutions for secure signatures with the delivery of wired and wireless telecoms solutions. Key Successes

Established Xpdia as the hub of a regional centre of excellence for telecommunications including University R&D, Local and National government, content partners and telecoms industry partners

Taking Spin out technologies from universities and R&D

organisations and creating applications for them within a commercial environment.

Establishment of the International Centre for Digital

Content with Mersey TV and John Moores University.

Creation of ‘Wireless Warrington’ a sub-regional

strategy to reposition the town of Warrington as a hi-tech wireless centre to support the creation of Omega a £600 million science park

Winning the bid to locate the telecoms ombudsman’s

office ‘Otelo’ in the region.

What the people say at XPDIA


Vision & Strategy




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& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Co-founder, Chief Executive

Dec 1999 – Jan 2002 Established in 2000 as the first spin out from Philips Consumer Electronics, Magic4 was built on the IPR and business plan developed by myself and Simon Wilkinson. Magic4 was global # 1 independent supplier of enhanced messaging client software to the mobile handset vendors. Within 2 years magic4 established primary position in the supply of messaging and multimedia software with 20+ major handset clients. Magic 4 customers include Motorola, Ericsson, Samsung, Panasonic, Trium, Sagem, Philips. Magic 4 became a Tornado Insider top 100 company in 2001. Investors included Philips, 3i and Motorola Magic4 was bought by Openwave Systems for $83 Million Key achievements

Challenging my Start up team to give up safe pensions and good salaries to create a very focussed organisation to change the mobile handset world and get bought out with 4 years.

Raising $20 million in 2 rounds of funding within 9 months of

start-up as market was going down in 2000. Creating the innovative IPR which transformed SMS from a text

bearer service into a multi-media application delivery mechanism.

Delivering enhanced messaging as a fully standardised and

functional service for 3GPP then evolving product portfolio to provide a complete messaging solution for EMS, MMS, email and IM

Managing the adoption of magic4 IPR into the 3GPP standards

messaging, multimedia and Applications delivery Creating and delivering a vision which has resulted in features

which millions of people use each day. Creating the patents which subsequently became the basis of

the Enhanced Messaging global standard for messaging Became the number one global supplier within 2 years establishing a customer base on 3 continents

What the people say at Magic4


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Head of Strategy and Planning Mobile Handsets - VAS and Information Services

July 98- Dec 99 Responsible to: CEO, VP Product Creation, and CFO Role: Responsible for creating /driving the global product handset strategy process in line with overall business objectives as the core of product delivery and marketing. Focal point for co-ordination of innovative technologies enabling Value Added and Information (Data) products. Turnover $3.4Billion Key Accountabilities: Strategy

Responsible for the development of a cohesive Product Strategy across GSM/DCS/PCS/CDMA/TDMA platforms. Overall responsibility for the Data Product Roadmap. Responsibility for the management of converging technologies in order to meet staged product evolution via GPRS, Fixed Mobile Convergence to a UMTS environment.

Technology and R&D Leadership of Corporate Technology Roadmap, Product Roadmap & Platform Features Roadmap. Ownership of Advanced Studies projects within PCC research providing core technologies for data and smart features. Core member of the corporate IPR evaluation board responsible for assignment of over 170 handset patents. Responsibility for integration of converging technologies such as WAP, ‘Bluetooth’ & E-Commerce to provide differentiation within Mature markets

Product Development Leadership of the Product Creation Process and Project

Management to ensure effective delivery of products in the marketplace which meet the needs of the market.

Commercial Creation of 1999 -2001 Business Plan and P&L.

Key Successes: Refocusing the PCC business model to being a strategy led organisation

and realignment of Product Management and Product Development to be Strategy led.

Establishment of the Product Strategy Process, Ideation Workshops, Working Groups as a means to support delivery of the product strategy

Development of first ‘Bluetooth’ single chip solution with Philips semi-conductor

Core member of the Philips Business planning group providing briefings to main board members on strategy for exploiting new technology business opportunities.

Increasing Philips share value through creating the vision of CE contribution to 3G ($12 increase in Philips share value after presenting to 137 financial analysts)

What they say at Philips


Vision & Strategy




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& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Business Manager Smart phones & Information Products

Philips Consumer Communications - (a joint venture with Lucent Technologies) Sept 96 - July 98 (full-time) , July 98 – Dec 99 (ad interim) Responsible to: VP Product Creation Role : Management of Global Smart phone & Information

products business within PCC. Turnover value $300 million

Key Accountabilities: Strategy

Responsible for the development of a cohesive Data product strategy across GSM/DCS/PCS/CDMA/TDMA/AMPS platforms. Overall responsibility for the Data and Messaging Product Roadmap

Technology and R&D Core team member of Corporate Technology Roadmap with responsibility for management of Smart features within all mobile platforms. Ownership of Advanced Studies projects within PCC research providing core technologies for data and smart features.

Product Development

Management of the Product Development Lifecycle. Ownership of the development assets and projects within the development centres. Leadership of the Product Creation Process and Project Management to ensure effective delivery of products in the marketplace. Responsible for all

Commercial Responsibility for overall Smart phone & Information Products business including Margins, Contribution rate and Market penetration

Key Successes:

Realigning PCC platforms, technologies and partnerships to enable PCC to develop smart features through all platforms on 3 continents and enable us to leverage the Philips/Lucent joint venture in order to reach No 1 position in the High/Mid tier segment of the market

Development of the first EPOC based smartphone establishing Philips Consumer Communications as No2 vendor of Smartphones in world market.

Owning 53% market share of global Microsoft CE products through Philips

What they say at Philips


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Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Product Development & Support Controller Sharp Electronics Jun 94 - Aug 96 Responsible to: Director - Marketing and Product Planning Japanese multi-national Consumer Electronics company turnover £9.5 billion marketing over 500 business and consumer products in 164 countries. SOHO Product Group: Product Planning and Marketing Group is responsible for specification, validation and market introduction of products. Role: Control of all aspects of Market requirement,

Product Planning and Validation for products within the Small Office Home Office range. Product Groups Included: GSM phones, PC's, Organizers, PDA's, Personal Fax, Personal Copier, Calculator, Fontwriter, Typewriters.

Key Successes:

Establishing Sharp as the leading brand in the SOHO market. Development of the Fontwriter range of Word processor

products in the UK and its subsequent position as the No 1 word processor.

Achieving Top 3 positions in the UK for

Calculator (2), Personal Fax (2), Personal Copier (1), Fontwriter (1) Electronic Typewriter (1), Organizer (1), PDA

(2) Winning 2 Outstanding Effort awards for fiscal sales and an

Outstanding Contribution award for Fontwriter (Only the second time it has been won by Sharp UK in 25 years) from Sharp Corporation (Japan)L

Leading the development team for the Sharp (UK) Internet

strategy


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Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Software Development Manager Sharp Electronics UK Jun 90 - Jun 94 Japanese multi-national Consumer Electronics company turnover £9.5 billion marketing over 500 business and consumer products in 164 countries. The Software Applications Development & Marketing Group was responsible for product features and functionality, application and product specification. Role: Program Management of software and market strategies

enhancing the sales potential of Sharp products i.e. Personal Computers, Palm top computers, Electronic Organizers & PDA's, Calculators, Electronic Cash Registers, Facsimiles, Photocopiers and LCD technologies.

Managed technical product management of enabling embedded applications and features, clients, drivers and protocols, connectivity, PIM’s and User Interfaces. Responsibilities: Management and development of Sharp (UK)'s VAR, ISV and System Integration channels. Management of 3rd party systems development with major corporate partners. Management of relationships with major software and hardware developers in the EMEA supplying products which compliment Sharp ISG products. Key Successes:

Establishing SUK as the most successful Sharp subsidiary in terms of software development and marketing with UK producing the largest number of software developments outside Japan and sales to 20 countries.

Design and Specification of the Sharp electronic organizer range on proprietary, Microsoft, Apple, Geoworks platforms

Creation of the Monument Data Processing System solution for English Heritage, Free Trade System for Tetley Walker, other major clients include; British Gas, Rolls Royce Aerospace, MOD and Barclays Mercantile.

Development of Integrated Systems with Oracle, ICL, IBM, DEC, CA, Microsoft, Lotus, Dataflex, Ericsson, RAM, Cognito, AT&T, Hoskyns et al.

Launch of Sharp's strategic PIM Tools including the Sharp IQ Electronic Organizer (World-wide Sales 17 million +).


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Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


Job Specific Skills I have 25+ years experience of software programme/project management, marketing product portfolios and delivering results in the highly competitive consumer electronics market with Sharp, Philips and Motorola . Delivering value added solutions, features and products around communications devices and systems. I have successfully managed teams including Product Management and Development teams the largest being 800 people in a multi-national and cross cultural environment on 4 continents. I have also managed virtual teams including partners, insource and outsourced development as lead contractor and on sub-contractor basis. I have successfully led organisations through the R&D phase into delivery organisation stage. I am comfortable on the shopfloor and in the boardroom, people like and trust me and I enjoy working with teams to achieve results. I have negotiated £multi-million deals with government agencies, multi-nationals including Motorola, Philips and Venture Capitalists. I have concurrently managed platform/product development and customer Integration I have turned technologies and prototypes into successful consumer products and understand the mind set required to delivery reproducible volume business. I also understand the challenges of the barriers to device penetration and what is required to get accepted and paid by mobile device customers. I have successfully managed concurrent delivery to multiple Tier1 –Tier3 customers on 4 continents of new technologies, managing the customers expectation generating in excess of $5 billion lifetime revenue. I have created the environment, tools and organisation to win business and successfully service the delivery of multiple software clients into over 20% of the global mobile device market. I am totally customer focussed and have delivered handset and consumer products successfully to the global market. I have been responsible for new platform introduction, innovation and cost down architecture drives during that period including BOM and feature responsibility. My management skills are evidenced by the number of staff members who have joined me in subsequent endeavours and the successful number of product launches I have facilitated. Equally important to me are the number of people who have gone on to make significant impacts in the global market having worked with or for me. I believe my strategic skills and vision are second to none, I have the ability to see unconnected elements and create opportunities and my judgement has usually been adopted by senior management teams. The one exception being when Sharp chose not to take my advice to kill off a competing companies solution and Psion was allowed to flourish. I am an articulate and impassioned advocate with strong persuading skills I have several times been voted best speaker on the conference circuit, because of my ability to communicate compelling messages to the audience. I have won a number of significant battles in the global standards forum because of my political understanding and ability to win both technical and the commercial argument. At Philips I was used by the PR department to brief Cor Boonstra (Chairman Philips) on the key topics in communications business prior to major events. Having trained as a systems analyst I am always looking to break systems and rebuild them more robustly. I have introduced project management system, quality processes, new MIS systems, competitive intelligence systems and changes to the product creation and innovation process. I have post grad qualifications and experience in both IT and Marketing and am able to operate seamlessly within embedded engineering and marketing which enables me to have a bigger influence on the product outcome. I have personally raised $20 million of VC funding and been part of teams which have raised $50 million, I have made individual sales upto $150 million.


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


25 years experience programme/project management, marketing product portfolios and delivering results in the highly competitive consumer electronics market with Sharp, Philips and Motorola . Delivering value added solutions, features and products around communications devices and systems. 100+ Consumer Electronics products and 87 Million Phones delivered to market. Total value created in excess of $ 5 billion Including

1st electronic organiser

1st Viewcam

1st colour fax machine

1st Microsoft CE based PDA

1st Symbian OS based smartphone

1st AJAR based phone 10 Wireless Patents Samsung EDGE Chipset software #1 MMS/IM/EMS messaging software Smallest lightest GSM phone Smallest Fax machine

Internet of

Everything


Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


“Barry commits and dedicates himself fully into any project he is involved in. Working across geographic boundaries he acknowledges and manages the many different cultures well, essential to success in distributed teams. He brings a wealth of contacts and personal experience from a diverse career and makes a strong project lead. A pleasure to work with.” September 16, 2008 Richard Hunt , System Team Leader , Motorola

“Barry builds both products and teams and he is one of the best leaders that I have worked for. He's not afraid of hard work or differences in opinion, and he works very well across cultures. A class act.” September 11, 2008 Peter Davies , HEAD OF PRODUCT REALISATION AND PRODUCT PLANNING , Motorola Inc reported to Barry at Motorola Mobile Devices

“Barry has the focus, passion, engagement and drive to lead activities of an international multi-site organization. On the AJAR programs that I was a part of, he engaged with ODM and internal-Motorola partners and soon won their trust. He drove product deliveries with a no-nonsense attitude, effective persuasion and positive spirit and built the credibility of his organization. Keeping project success as the prime objective, he willingly accepted, drove and delivered additional responsibilities. Personally, he listens with an open mind, communicates openly, and coaches by providing specific, timely, helpful and balanced feedback. I look forward to many more great things out of Barry!!” September 10, 2008 Neeraj Ahuja , Program Manager , Motorola, Mobile Devices

“I feel very privileged to have been given some fantastic opportunities whilst working for Barry. In over the last 2 years I have presented to the then CEO of TTP Com on process improvements through to the delivery of of our application software, whilst managing multiple teams with acquisition's and integrations running alongside. Barry has given me some invaluable insight into the internal workings of software companies with a firm grounding on how to access productivity alongside process improvements. Its been incredibly hard work yet some of the most enjoyable times where I truly enjoyed my role and the fantastic team that supported me.” September 1, 2008 Tamsin-Jane Sewell , Service Manager Ajar Product Group , Motorola Mobile Devices

Operations & Development Director at Motorola Mobile Devices 6 visible recommendations for this position:

“Barry has been my manager for the past two years, and during that period he has created an environment that allows his team to thrive. He has trust in the team he built up around him, and allows them to get on with their roles. He has been prepared to make the tough and unpopular calls when the business required these. We've worked through very challenging times, and Barry as a person and manager has all the right attributes to ensure we delivered.” Neil Winrow , Head of Service Management, Motorola

“Barry is a driven professional. I have seen him organize a chaotic group to deliver SW, when others thought it could not be done. He is dedicated and hard

working, and surrounds himself with good people.” April 20, 2008

Debbie Murphy , Customer Requirements Director at Motorola and Tier1 account Manager at TTPCom

What the people say

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& Development

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Centre Director

Founder & CEO

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Support Controller


Manager

VP SW Engineering &

Product Creation


“Barry has all attributes of Leadership: he has the drive, energy and enthusiasm to make things happen; can keep his team motivated whilst doing hard work - He is excellent at driving changes and improvements in processes, and can make things happen, whatever the obstacles are. Moreover, his ability to get customer’s trust and understand the needs enables him to do the right thing and have the focus that matters for the company. As a person, Barry is an enjoyable partner, someone to trust, and is a real pleasure to work with. I do recommend strongly Barry and miss the good times we had together sharing hard work and successes.” September 6, 2008 Guy Hautekiet , Account and Programme Manager , TTP

“Barry is an inspiration to the people he leads. Barry can motivate and direct to a degree I haven't seen before. He adds structure where it's missing and squeezes the very last drop of excellence out of everyone who sets out on a project with him. Barry makes hard work fun by promoting a close and positive team environment. Making team projects a personal ambition for all involved. He's management style is firm, fair, understanding, yet ambitious and never yielding. It was my pleasure to work for him.” September 5, 2008 Wayne Berry , Conformance Test Engineer , TTPCom LTD reported to Barry at TTPCom Silicon

“Barry is a strong, direct and driven manager. He's good at moving the organisation in the desired direction and getting things done.” September 16, 2008 David McTernan , Director Product Management, 4G Chipset Platforms , Motorola Mobile Devices worked with Barry at TTPCom Silicon

“Barry is an inspirational leader, a facilitator and a first rate management coach. When given a problem to solve he very quickly responds with a clear vision of what is necessary and how to achieve it - and he's not afraid to delegate.” June 29, 2006 Jonathan Gorman , Delivery Manager, Silicon Business Unit , TTPCom reported to Barry at TTPCom

Operations Director at TTPCom Silicon 5 visible recommendations for this position:

“Barry is direct and to the point. A simple yet effective communicator and above all operationally focused. He delivers. Michael Dimelow - Director of Marketing - Media processing division ARM Ltd” September 16, 2008 Michael Dimelow , Director of product marketing - Silicon Business Unit , TTPCom worked directly with Barry at TTPCom Silicon







Vision & Strategy




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& Development

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Centre Director

Founder & CEO

Head of Strategy/


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Support Controller


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VP SW Engineering &

Product Creation


Operations Director/COO at TTPCom Terminals Division

“Barry delivers what he says he (and his team) are going to deliver. Reliability is an important and valuable asset and Barry has this is attribute in spades. He has a pragmatic approach, coupled with an ability to problem solve complex situations and then steer a path forward, which are valuable traits. He is also a considerate work colleague which helps round out his value to a company.” November 4, 2008 Danielle Jones , Head of Operators , TTPCom

“Barry is a rare breed of manager. Someone that is admirably capable of leading a company from the front with a clear, concise vision. He is able to clearly see "'the right way forward" and effectively communicate it to others. He breeds enthusiasm in the people that work for/with him for any task that arises. However, Barry is also someone that can take in a complex, detailed technical problem and significantly contribute to the solution. He facilitates progress on projects by actively mitigating/removing any upcoming problems be they technical, resource or logistically related. Barry is someone that is very easy to get along with and it was a pleasure to have known him at TTPcom.” September 5, 2008 Bob Parish , Engineer , TTPcom ltd

“I was working in the Terminals Division of TTPCom when Barry joined as Operations Director, at a time when it was necessary to take difficult decisions about the future direction of the group. I was particularly impressed that instead of just telling us what we needed to do, he arranged an offsite meeting where we worked it out for ourselves. Barry seems very much at home when he is leading from the front. He can express himself forcefully and directly when necessary, but he is also very approachable. He is a good listener.” September 4, 2008 Philip Brown , Software Engineer , TTPCom

“As a colleague, I have greatly appreciated his huge knowledge of the industry, his ability to see clearly to the heart of an issue, and his ability to engage with his team. He is a real leader.” October 5, 2005 Peter Davies , Head of Marketing , TTPCom

“Joined Barry's startup business as a spinout from magic4. Barry is a strong industry leader with many inspired and insightful ideas in the way the mobile phone market would go. Strong commercial and technical skills make Barry a perfect technical and managerial figurehead.” October 9, 2008 Colin Wilcox , Principal Designer , EMC2/Wireless Edge reported to Barry at EMC2

Chief Technology Officer at EMC2

“I have worked with Barry in several different companies over the last 15 years on a variety of projects and always found it a very positive experience. His ability to see and create new opportunities provides an exciting working environment where innovation can thrive.” July 12th 2008 Peter Worthy , COO, XPDIA/Magic4, Technical Director Sharp Reported to Barry at XPDIA, Magic4, Motorola - worked with Barry at Sharp

Centre Director at XPDIA Accelerator






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Centre Director

Founder & CEO

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VP SW Engineering &

Product Creation


Co-Founder & CEO at magic4

“Barry recruited me as one of his first three employees to join his startup company for this role after previously working together at Sharp Electronics. Barry's expertise and industry knowledge allowed him to spot this niche in the market for which Magic4 since became renowned. His drive and dedication got Magic4 off the ground from a few ideas around his kitchen table in 1999 to industry leader in under two years!” October 9, 2008 Colin Wilcox , Client Team Leader , Magic4 managed Barry at magic4

“Barry is a charismatic leader with a passion for what he does. I enjoyed my time working for Barry tremendously and would enjoy working with him on other ventures. Barry has particular vision and leadership qualities that I have seen in few other people.” September 17, 2008 John Oneill , Software Development Manager , Magic4

“I have worked with Barry at Sharp, he gave me a great opportunity to work with a great company he started Magic4, I did not hesitate to work for Barry as his vision for the messaging mobile space was brilliant! Barry has great vision and understanding of the mobile space, plus he is able to deliver on that vision, he is a born leader, and is not afraid to lead from the front, if you want a successful company, make sure Barry is in the driving seat! I look forward to working with Barry again in the future.” September 5, 2008 Mike Gannon , Business Development Manager , Magic4 Ltd (Now part of Openwave)

Product Strategy and Planning Manager at Philips

Consumer Communications

“Barry is simply one of the most supportive and warm person that I have work with. He has knowledge and solutions for challenges and he always find a way to go forward. Working with Barry was never boring. And working with him learned me more that any university would be able to teach.” May 4, 2008 Kati Suvanto , PM , Phillips Consumer Communications reported to Barry at Philips consumer communications

VP SW Engineering & Product Development

“The first things to come to my mind when thinking of Barry are "inspirational" and "work through fun". Looking back over the last three years I can see the big change he has made to our Movidius team. Coming on board to put structure onto a creative but inherently chaotic team, that quadrupled over night back in 2008, I think he achieved the right mix of productivity, precision and creativity that a small start-up team would strive to meet. Moreover, he managed to bring it all about without us noticing that we were undertaking a dramatic change in our operations,

but looking back again we changed so much.” January 2, 2012

Valentin Muresan, Founder, Design Centre Manager, Movidius reported to Barry at Movidius





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Vision & Strategy




Job Specific Skills

Products & Summary




& Development

Operations Director




Centre Director

Founder & CEO

Head of Strategy/


Business Manager


Support Controller


Manager

VP SW Engineering &

Product Creation


“Both to-the-point and diplomatic, Barry has the charisma and leadership skills needed to transform the way people see and do things; in my personal experience, he inspires people more than he directs them. He's somebody from whom to learn, if only you were willing to; and there's plenty he could teach, mostly by example. I owe it to him entirely, that I now understand the meaning of "executing a plan"; and the best thing about him is, he feels like a team member in teams he's actually leading - somebody with whom you feel naturally inclined to share both the good and the bad. He is also the one who deserves all credit for turning our software team (of which I was a part), from loose R&D to creating actual products that ship. All things considered, it was a privilege to work under

Barry at Movidius.” Mircea Horea IONICĂ , Senior Software Engineer, Movidius SRL (colleague) march 2, 2012

Documents

BJ CV with Interactive menu 9c