Bisnis Plan Car Wash

7/26/2019 Bisnis Plan Car Wash

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PREJUDICE PROJECTCAR WASH

- 1701328374 Haeratunnisa Apriati

- 1701333701 - Mechelle Perigimayanti

- 1701329843 - Pratiwi han!ra

- 1701308832 - "heren #anessa

- 1701314280 - "te$an% &e$%n

Kelas :'A21


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BACKGROUND

Prejudice projectcar a!"

ada#a"peru!a"aa% ja!aperaata% &o'i#(aitu cuci &o'i#)Car a!"* (a%+

'erpu!at dia,arta


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PRODUCT DESCRIPTION

uic, car a!" . ja!a pe%cucia%de%+a% &e&'eri,a% pe#a(a%a% (a%+cepat )/01 &e%it de%+a% tetap

&e%ja+a ,ua#ita!* Detai#ed car a!" . ja!a pe%cucia%

&o'i# !ecara &e%detai# da%&e%(e#uru" ta%pa ada (a%+

ter#eat2 I% "o&e car a!" . ja!a pe%cucia%

&o'i# (a%+ dapat dipa%++i# !ecara#a%+!u%+ ,e !etiap ru&a" de%+a%

&e&'aa a#at cuci &o'i# (a%+ dapat'aa2


4/16

Bu!i%e!! 3ode#8.Key

Partnership

Car shampoo

supplier

Machine

mechanic

Advertising

vendor

7.Key Activities

Promotion

Shampoo

selling

Car washes

2.alue

Propositions

!uic" car wash

washes

guarantee # $%

minutes

&etail car wash

detailed

cleaning

guarantee

'n (ome Car

)ash

)aiting room

Compliment

drin"

*.Costumer

+elationship

Mem,er card

discount

-ree car

wash ater

/%0

/.Costumers

Segments

Mass Mar"et

42Ke( Re!ource!

E&p#o(ee

Auto&atic

&ac"i%e car

H(dro#ic

cara!"

S"a&poo 5

6acuu&

Water pu&p

02C"a%%e#

Pro&otio% o%

&a+a7i%e 8

%e! paper

Ba%%er

Socia# &edia

pro&otio%

Pa&9et

1.Cost Structure

Promotion cost

a3es

Salaries

:2Re;e%ue Strea&

Pa(&e%t re;e%ue

Pro


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INDUSTR= ANA>=SIS

Mar"et Segment

argeting Mar"et

Company Positioning


6/16

-'5 CMP5''5 -+C5

M&5


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3ARKETANA>=SIS

-irm9s targetmar"et : ;Ptarget < =

'ts customers =

'tscompetitors =

(ow it willcompete in themar"etplace =

'ts potentialsales


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3ARKET SHARE


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3ARKETING P>AN

+esearchMar"eting

Ad;erti!i%+

;randing

Pu,licity

Prici%+ Strate+ic

Strategi Mar"eting

Sales Promotion

Pu,lic +elation Product Placement

&irect Mar"eting

Sales


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I3P>E3ENTATION ROAD 3AP

Goa# O'jecti;e

Ke( Acti;itie!


11/16

GANT CHART

>

o

.

Kegiata

n

?an -e, Mar Apr

? @ 0 ? @ 0 ? @ 0 ? @

/Sur;eiPa!ar

2 Produ,!i

$ Pro&o!i

*

3e%+ad

a,a%

Kerja!a

&a

@

3e%+i,u

ti Acara

)Ba7ar*


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INANCIA> ANA>=SIS

Buildings Rp. 350.000.000

Land

Buildings

Sumur Bor

Toer ! Pipa

Ins"alasi Lis"ri#

Tenaga Pe#er$a

Lain%Lain

Plan" ! E&uipmen"s (p) 8*)000)000

'(R)I( Tipe%*+ ,idroli# -oil / )LI

'UNITE(+ Kompresor Bel" 3 PK ol.Taung 120L

'-P+ ,ig4 Presure 3 gun/ 3 selang6 Sis"em Boos"er

'PoerLi"e+ Sno 7as4 Ele#"ri# 3 )u"pu"

'Bos84+ a8uum leaner 7e" ! (r9

Selang Spiral

Air (us"er

T9re inla"or

Lap 4amois

Konsen"ra" Ul"ra S4ampo

Semir Ban

Lap -i#roier

Sponge usa

To"al Asse"s Rp. ;35.000.000

Assets

otal +euirement +o. **@.1%%.%%%


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BEP OPTI3ISTICS

I COST

Tota# I COST Rp:2112111

6ARIABE> COST

Gaji Kar(aa% Rp1121110 Ora%+ Rp@2?112111

>i!tri,F AirF Te#o% Rp112111

Ba"a%Se&irFS"a&poo Rp?2:112111

Pro&o!i Ba%%erFI,#a% Rp112111

Ser;i! A#at Ruti% Rp:112111 perta"u% Rp?2444F44

Per!ediaa% Waiti%+Roo& Rp0112111 Rp0112111

Tota# 6aria'e# Co!t per 'u#a% Rp:2:?244

Tota# 6aria'e# Co!t per "ari Rp?2@@F@@@

TARGET PENDAPATAN

Bia(a Cuci Rp:12111

U%it 3o'i# @11per'u#a% Rp?121112111

Tota# Pe%dapata% per'u#a% Rp?121112111

Tota# Pe%dapata% per"ari Rp0002000

BEP CTR-6C

BEP

0111F:

011? "ari


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BEP 3ODERATE

I COST

Tota# I COSTRp:21121

11

6ARIABE> COST

Gaji Kar(aa% Rp112111 0 Ora%+ Rp@2?112111



Pro&o!i Ba%%erFI,#a% Rp112111

Ser;i! A#at Ruti% Rp:112111perta"u%Rp?2444F44

Per!ediaa% Waiti%+Roo& Rp0112111 Rp0112111


Tota# 6aria'e# Co!t per "ariRp?2@@F@

@@

TARGET PENDAPATAN

Bia(a Cuci Rp:12111

U%it 3o'i# 0:1per'u#a%Rp?2:11211

1

Tota# Pe%dapata% per'u#a%

Rp?2:11211

1Tota# Pe%dapata% per"ari Rp:02000


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BEP PESI3ISTICS

I COST

Tota# I COST Rp:2112111

6ARIABE> COST

Gaji Kar(aa% Rp1121110 Ora%+ Rp@2?112111



Pro&o!iBa%%erFI,#a% Rp112111

Ser;i! A#at Ruti% Rp:112111perta"u% Rp?2444F44

Per!ediaa% Waiti%+ Roo& Rp0112111 Rp0112111


Tota# 6aria'e# Co!t per "ari Rp?2@@F@@@

TARGET PENDAPATAN

Bia(a Cuci Rp:12111

U%it 3o'i# :11per'u#a% Rp@:21112111

Tota# Pe%dapata% per'u#a% Rp@:21112111

Tota# Pe%dapata% per"ari Rp002000

BEP CTR-6C

BEP 4F4:1 4 "ari


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Documents

Bisnis Plan Car Wash