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BIG DATA Predictive

Big Data and PA

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Page 1: Big Data and PA

BIG DATA

Predictive Analytics

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Predictive Analytics

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PREDICTIVE ANALYTICS

(The World of DATAFICATION)Gives us unprecedented opportunities

to transform our facility and impact our KPI’s

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“Every day, we create 2.5 quintillion bytes of data”

Storage.com

Equivalent to 57.5 billion 32 GB iPadsThis is “BIG DATA”

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90% of the data in the world today has been created in the last two years alone. This data

comes from everywhere: sensors used to gather climate information, posts to social

media sites, digital pictures and videos, purchase transaction records, and cell phone

GPS signals to name a few. IBM.com

Welcome to the world of DATAFICATION

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Data Collected in 60 Seconds

694,445 Google Search Queries

20,000+NEW POSTS ON TUMBLR

12,000+ New Ads on Craigslist

695,000 Facebook Updates

168 Million Emails Sent

98,000+ Tweets

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POLITICS2012 Obama Campaign

Data MiningThe Obama Campaign changed the way Big

Data could be used in predictive modeling for voters in critical counties throughout the

country

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Source - Time Magazine/MIT Review

When Jim Messina arrived in Chicago as Obama’s newly minted campaign

manager in January of 2011,

he imposed a mandate on his

recruits: they were to make decisions

based on measurable data.

As one official put it, the time of “guys sitting in a back room smoking cigars, saying ‘We always buy 60 Minutes’” is over. In politics, the era of big data has arrived.

“Micro Targeting”

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What Does BIG DATA Look Like

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1.8 Billion Payment cards

in the USFederal Reserve Payment Studies, 2013

$1.4 Trillion transactions in the US in 2012

Federal Reserve Payment Studies, 2013

Processing10k

transactions per secondworldwide

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NetflixGoogleAmazon

Wal-MartNSA

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The Three V’s of BIG DATA

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The challenge is putting BIG DATA

in a format the end user understands

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Utilize and mine all

important DATA

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Tim TateQuality and Continuous Improvement [email protected]

Kysor Panel Systems 521 Industrial Park Road, Piney Flats, TN 37686T 423.538.0900 Ext.108 • Fax 423.538.0909Cell 817.709.1214 • www.kysorpanel.com