BIEE

• Oracle BI EE ,

No.2

DBMS SQL

BIEE Server

.

Connection Pooling

Over 1 million users

20,000 users 40,000+7,000+ US users 12,0006 500 disconnected

10,000+ users15 Terabytes

Over 1 million users15 Terabytes

20,000 users 55,000

20,000 users 40,0006,500 disconnected

14,500 users

4 500 users 50 000

7,500+ users14+ TerabytesTeradata, DB2, SQL Server7 000

40,000 users worldwide6 Terabytes

4,500 users 50,00012+ Terabytes

7,000 users, over 90% of employees

No.3 Applicationpp

BI Tool BI Application

What Gartner is SayingThrough 2009 there will be a swing toward buying pre-packaged analytictoward buying pre packaged analyticapplications… (0.7 probability)”

Source: “Business Intelligence Scenario: Pervasive BI,” Gartner Symposium ITxpo 2006

BI Approaches: Tools vs Applications

Oracle BI Platform

BI contentComparison

Points

Prebuilt BI Applications

Approach

Tools & Build

Approach& Metadata

Approach Approach

BI ContentBI Content

DW Metadata

ETL DataWarehouse

Federated Data SourcesSiebelOracle SAP

R/3PSFT EDW

Other ETL

Oracle BI Applications

Oracle BI Applications

No.3 Applications

• CRM ERPinsight

Oracle BI Applications

AutoComms& Media

ComplexMfg

ConsumerSector Energy Financial

ServicesApplicationsinsight

•

P t &H

Travel& Trans

HighTech

Insurance& Health

PublicSector

LifeSciences

• IT

•Order

ManagementSalesService &Contact Marketing

Procurement &Supply ChainFinancials Human

Resources

Applications

• (TCO)

Management& Fulfillment

Sales ContactCenter

Marketing

Common Enterprise Information Model

• 1,000 Reference

•

Oracle BI Server

pBIEE Platform

PackagedETL Maps

UniversalAdapters

IVR, ACD, CTIHyperionMS Excel

Other Data Sources

BAWSchema

Oracle BI Applications –

, CFO, BestPractice Metrics

3, 161

No.3 BI Applications

Practice Metrics

•• &

••

Oracle EBS, PeopleSoft Enterprise, SAP R/3 DW ,

2 360 Metrics“best practice” , CFO,

AR/AP

4

ETL, , AR/AP

200 Alert

Oracle BI Applications –No.3 – Insight ,

/

?

?

Insights?

?

?

Drill

Oracle BI Applications

Build from Scratchith T diti l BI T l Oracle BI Applications

No.3 Speeds Time To Value and Lowers TCO

with Traditional BI Tools pp

Training / Roll-outOracle BI Applications

Define Metrics& Dashboards

solutions approach:•Faster time to value

•Lower TCO

DW Design•Assured business value

DW

,Metrics

,

Back-endETL d

Define Metrics& Dashboards

Training / Rollout

Oracle, PeopleSoft, Siebel, SAP

DWEDW

ETL andMapping

Back-endETL andM i

DW Design

Weeks or Months

Mapping

Months or YearsSource: Patricia Seybold Research, Gartner, Merrill Lynch, Oracle Analysis

No.4 Planning, Forecasting, Simulation

BI

What Gartner is SayingThe majority of customers are purchasing and

implementing BI and CPM as disparate point l ti hi h k th i bilit t hisolutions, which weaken their ability to achieve

pervasive BI or to link BI platform and CPM it biliti i t i t t d tisuites capabilities into an integrated continuum

to drive business transformation from the strategic level to the process level”strategic level to the process level

Source: Employ a Coordinated Approach to Business Intelligence and Corporate Performance Management April 24, 2007, ID Number: G00147390

No.4 , Intelligence

Fi i l P f M t

Planning & Budgeting

Financial & Statutory Reporting

Metrics &Scorecards

Modeling Financial Management

Financial Performance Management

EnterprisePerformancePerformanceManagement

System

Operational BI Systems

Operational B i

Transactional Systems

Financials HRSupply Chain ProcurementSales & CRM

BusinessIntelligence

Query & Analysis

Dashboards Alerts & Workflow

DataIntegration

OLAPDataWarehouse

Enterprise/Operational ReportingReporting

Oracle BINo.4 (EPM)

Oracle Business Intelligence Business Intelligence Applications

Business Intelligence Applications

ApplicationsBI EPM

Applications

BI Tools FoundationBI Tools BI Foundation

Enterprise Semantic ModelEnterprise Semantic Model

– Oracle, Non-Oracle,Hot-Pluggable

Oracle BI

• Analytic Service(Essbase)(BPM) /

No.4 Analytic Services What-if, Simulation

(BPM) , , , /OLAP ,

, 4000 .

s

BPM Process Simulation

Cust

omer

s

P d tProducts

Customer & Product Profitabilityy

$CPM Process

Oracle Business Intelligence Suite Enterprise Edition

• Oracle BI EE .

KAIST (EIS) 2008 & EIS

ERP ERP (BIEE+BI Apps) 2007 ERP &

DB DB 2007

CSN 2007

Risk 2007

CRM CallCRM CallCenter Call Center 2007 CRM

KOLON FNC BI BI 2007

&CRM 2007 &CRM

ERP ERP BI 2007

ERP EIS OLAP 2007

E-ticketing 2007

CRM 2007

ITEM 2007ITEM 2007

Oracle Business Intelligence Suite Enterprise Edition

• Oracle BI EE .

(KEPCO) 2007

2007

2007

BI 2007

CRM 2006 CRM

CRM 2005 CRM

Oracle Business Intelligence Suite Enterprise Edition

Oracle Business Intelligence Suite Enterprise Edition

Oracle Business Intelligence Suite Enterprise EditionERP

– Oracle’ Business Intelligence

• , BI• Common Enterprise Information Model• Essbase RDBMS Sealmess Integration• IT Hot Pluggable” • EDW /• Oracle Applications -• , Pre-built BI Applications• Survey BI Leader• IT

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