2
Books Barry Berman and Joel Evans; Retail management: A Strategic Approach, Macmillan Publication, 3 rd Edition Donald R Cooper, Pamela S Schindler; Business Research Methods; 8 th Edition Tata McGraw-Hill Philip Kotler, Marketing Management, Eleventh Edition, Pearson Education Publishers. Gary Armstrong, Marketing an Introduction, Eleventh Edition, Pearson Education Publishers. Krishna. K. Havaldar, Industrial Marketing, Fourth Edition, Tata McGraw- Hill. Strategic Management; by Charles W Hil; 5 th Edition Aggarwal,A(2000). Current issues in Indian Retailing, European Retail Digest, Issue 25 page 70-71 Lamba (2001), “The art of Retailing”, Tata McGraw-Hill, N Delhi Gupta. C, “Retailing: An Emerging Trend in India”, Indian Journal of Marketing, June 2007 Matthew Joseph and Manisha Gupta, working paper on impact of Organized retailing on Un-organized sector September 2008 Skimmer Mark, “Marketing”, McGraw -Hill Company Publication, 1993. “Retailing in India”, An Economic Times Intelligence Group Publication, 2003. Harvey Thompson ,“The Customer Centered Enterprise”, (Chapter on visioning: Emanuel R osen, “The Anatomy of Buzz”, Doubleday Publications, 2002. Bernd.H.Schmitt “Experiential Marketing” Free Press Publications 1999. Levy and Weitz, Retailing Management , 4th Edition, McGraw Hill Publication 2001

Bibliography

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Page 1: Bibliography

Books

Barry Berman and Joel Evans; Retail management: A Strategic Approach,

Macmillan Publication, 3rd

Edition

Donald R Cooper, Pamela S Schindler; Business Research Methods; 8th

Edition Tata McGraw-Hill

Philip Kotler, Marketing Management, Eleventh Edition, Pearson Education

Publishers.

Gary Armstrong, Marketing an Introduction, Eleventh Edition, Pearson

Education Publishers.

Krishna. K. Havaldar, Industrial Marketing, Fourth Edition, Tata McGraw-

Hill.

Strategic Management; by Charles W Hil; 5th

Edition

Aggarwal,A(2000). Current issues in Indian Retailing, European Retail Digest,

Issue 25 page 70-71

Lamba (2001), “The art of Retailing”, Tata McGraw-Hill, N Delhi

Gupta. C, “Retailing: An Emerging Trend in India”, Indian Journal of

Marketing, June 2007

Matthew Joseph and Manisha Gupta, working paper on impact of Organized

retailing on Un-organized sector September 2008

Skimmer Mark, “Marketing”, McGraw -Hill Company Publication, 1993.

“Retailing in India”, An Economic Times Intelligence Group Publication,

2003.

Harvey Thompson ,“The Customer – Centered Enterprise”, (Chapter on

visioning:

Emanuel R osen, “The Anatomy of Buzz”, Doubleday Publications, 2002.

Bernd.H.Schmitt “Experiential Marketing” Free Press Publications 1999.

Levy and Weitz, Retailing Management , 4th Edition, McGraw Hill

Publication 2001

Page 2: Bibliography

Web Sites

http://www.indiainfoline.com

http://www.itcportal.com/retailnews/ret.htm

http://www.thehindubusinessline.com

http://www.etretailbiz.com

http://www.researchandmarkets.com

http://www.shoppersstop.com

http://www.ibef.org

http://www.retailinda.com

http://www.pantaloon.com

http://www.globusindia.com

http://www.tata.com

http://www.retailyatra.com

http://www.businesstoday.com

http://www.businessworldindia.com

http://www.rbi.org

http://www.viveks.com

http://www.reliance.com

http://www.retailingindustry.com

http://www.supermarket.com

http://www.ciionline.org