Best Value - CWSA · Best Value discovers the wines and spirits that will be major hits in China and boosts the potential and sales of boutique and major brands by giving them the

CWSAInformation Brochure

CWSACHINA WINE & SPIRITS AWARDS

Best Value


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Contents

KEY DATES FOR YOUR DIARY

BRANDS THAT ENTER CWSA COMPETITIONS

THE CWSA JUDGES

WHAT CWSA JUDGES AND ENTRANTS SAY

HOW YOUR WINES AND SPIRITS ARE TASTED

WHAT CHINESE AND INTERNATIONAL MEDIA SAY ABOUT CWSA

CWSA TROPHIES

CONTACT

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Judges at the CWSA are buyers for the Greater China markets.

We see that the market for premium spirits is growing rapidly and the China Wine & Spirits Awards is the key platform to be in front of potential clients and buyers from China.

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KEY DATES FOR YOUR DIARYCWSA have two major competitions annually.

ANNUALLY IN FALLANNUALLY IN SPRING

CHINA WINE & SPIRITS AWARDS

CWSABest Value

CHINA WINE & SPIRITS AWARDS

CWSA

CWSA Best Value 2021Tasting Week: 25th January

Results Announced: 1st February


Results Announced: 24th January

CWSA Best Value 2023Tasting Week: 13th February

Results Announced: 20th February





CWSA Best Value 2026Tasting Week: 2nd February


CWSA 2020Tasting Week: 17th August

Results Announced: 24th August


Results Announced: 23rd August

CWSA 2022Tasting Week: 22nd August


CWSA 2023Tasting Week: 21st August






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prestigious wine & spirits competition in China. ALL 100 the Judges are carefully selected for being the top BUYERS of wines and spirits for this market and are importers, distributors, retailers and sommeliers'. Wines and spirits enter from 35 countries and are 'blind tasted'. Suitable for wines and spirits already selling in the market, and also those wanting to sell to China.

The Benefits of Entering the CWSA

fastest growing market in the world.* Entrants are tasted by 100 Hong Kong and China based Judges, ALL who have professional ability to buy wines and spirits.* Entrants and Winners are showcased on www.cwsa.org which is the focal point of wine and spirits buyers in Hong Kong and China.

with key newspapers, online publications and journalists. To see the daily updated, considerable press go to cwsa.org/news/

help wine and spirits producers to make the most of their medals and gain further success.



Best Value

discovers the wines and spirits that will be major hits in China and boosts the potential and sales of boutique and major brands by giving them the recognition they deserve.

From the highest price points to the lowest, wines and spirits are tasted at price levels, and medals are awarded to represent 'Best Value'. Best quality for the price is a crucial indicator for sales success.

CWSA Best ValueCWSA

Two major competitions per year

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Brands that Enter CWSA competitions

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The CWSA JUDGESThe Judges at work

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What CWSA Judges And Entrants Say

The CWSA is very important for the buyer because now they are going on the blogs and the networks and trying to find out what people say. What awards have these won? I think it’s critical to have buyers as Judges. We are buyers, in China and we know the taste of the people.

For many buyers they can look at the CWSA results as a bench-mark to start their shortlisting of wines that they may not have heard about or be familiar with. They see that this wine has received a CWSA, and it will prompt them to try it.

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China is an unkown market. At the end of the day, we need to understand what consumers are looking for. So the CWSA is really helping us understand what kind of wines the Chinese consumerslike.

The CWSA medal wins are such a fantastic result for the Wolf Blass winemaking and viticultural teams given the wines were awarded for the suitability of the style for the Chinese market - the fastest growing wine market in the world. The results are particularly pleasing as the judges were selected from the most important distributors, importers, hoteliers and Sommeliers from all the key regions and cities in China and Hong Kong.

This is why we are here; it is a golden opportunity for wineries.

This is a wonderful opportunity for us, this is a clear endorsement of quality and it is very easy for the consumer to understand.

Whoever wins CWSA awards will see these translate into sales and distribution.

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CWSA JudgesCWSA Judges are the

leading wine and spirits buyers in Greater China

IMPORTERS DISTRIBUTORS HOTELIERS SOMMELIERS

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How Your Wines are Tasted

Still Wines Sparkling Wines Fortified Wines

Wines are tasted according to varietal, style, ageing and resid al sugar

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Rice Winesee WWWWiness

How Your Wines are TastedContinued...

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How Your Spirits are TastedSpirits are tasted according to category, alcohol content, oak ageing.

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How Your Spirits are TastedContinued...

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CWSA TrophiesNational Wine Producer Trophies

Wine Trophies National Spirit Producer Trophies

Spirits Trophies

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What Chinese and International Media Say About CWSA ‘A seal of approval from the CWA could mean a

skyrocketing profit margin.’

‘The judges are major importers, distributors and wholesalers of wine, restaurateurs and sommeliers, who might be expected to understand what ordinary Chinese people (i.e. not billionaires) are looking for. The results are an education about what’s happening in wine consumption in China.’

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ENTER YOUR WINE AND SPIRITS NOWcwsa.org/enter

For more information please contact:

For media enquiries:

Unit 10, 5/F

25 Wang Chiu RoadKowloon BayHong KongTel : +852 5808 6008Fax : +852 3011 9505Email : [email protected]

Tel : +852 5808 6008Fax : +852 3011 9505Email : [email protected]

Contact

Yuen Fat Industrial Building

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Best Value - CWSA · Best Value discovers the wines and spirits that will be major hits in China and boosts the potential and sales of boutique and major brands by giving them the