BEST!

Better

Good

COKE

DIET COKE

PEPSI

Cola Category

Coke

NEW category!“Uncola”

Diet Coke

Pepsi

7Up

7Up SOFTDRINKS

Cola Category

Coke

Diet CokePepsi

7up

7up

NEW category!“Uncola” Softdrinks

Agent category

My adviser

online

?

Insurance orfinancial advisors

Insurance category My

AdvisorOnline

You

Different category

YouMy ADVISOR

Financial advisors

My Advisor

Online

You

Maverick advisors

Howard Ruff

Old categoryMy Advisor

Online

You

_____________

Your name

Howard Ruff did this with statements like:

Howard says he won’t retire until he has to be hauled off the field of battle on his shield.

“I have a 35 year-old brain in an 82 year-old body”

Howard has developed his Ruffonomic Principles to help the average American family.

Informs middle-class Americans how they should conduct their financial lives in order to create their own personal economy which can then by pass the negative

forces of Obamanomics.

Howard Ruff did this with statements like:

“It’s still the best country on the earth and freedom still exists. But because we have traveled so far down the road to socialism, I have come to fear and distrust

government.”

“The years ahead will be a battle for the financial survival of the middle class. This will be one of the

most important battles of my career.”

Now that you understand that, let’s move on to how to create this for YOU.

If you haven’t done it already, pause the video now and download the exercise sheet so we can

do it together, right now.