OFFICES TO SERVE YOU

Village Court Bldg on Chinquapin – Pinehurst Broad Street & Illinois – Southern Pines 244 SW Broad St – Southern Pines

OUR WEBSITEwww.bhhsprg.com

THE STORY BEGINSVision/MissionA Name Respected WorldwideAdvantageCommunication

MARKETING SUPPORTNational Marketing/ Print + Television + OnlineMarketing MaterialsLuxury Collection and Resort PropertiesLocal PresenceThe Right Marketing Plan

OUR COMMUNITY CONNECTION Partnering for a better place to live Our Business Philosophy

VISIONOur vision is to be the best-recognized and most highly respected

homeownership services brand in our neighborhood, in the United States and worldwide.MISSION

Our mission is the provide the services and support that our customers expect and are proud to be associated with.

Finding an experienced and knowledgeable professional to manage the marketing and sale of your home can be a difficult and time-consuming process. As a Berkshire Hathaway Listing Specialist, I understand that your home isn’t just a treasured part of your family’s history, it also represents a very significant investment. That is why it’s essential to have the power of a world-class brand in your corner.

I’m proud to represent a company that stands for strength, integrity and trust. I would like to show you how I plan to leverage the considerable business strength and unparalleled marketing advantages of Berkshire Hathaway HomeServices, to provide you with a real estate transaction experience that is as effective, efficient and enjoyable as possible.

Our market knowledge, commitment to service and technological expertise will afford you marketing advantages that no local firm or international competitor can hope to match.

My affiliation with Berkshire Hathaway HomeServices also grants me access to the most up-to-date marketing tools, as well as connections to thousands of respected sales associates in our network, along with their extensive database of clients. Quite simply, our area real estate deserves to be represented by the best connected real estate company in the business.

Thank you for the opportunity to represent you.

Berkshire Hathaway HomeServicesPinehurst Realty Group

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ADVANTAGE I will consistently represent your best interests by applying my superior knowledge of area real estate,

extensive connections and unique skills to successfully market and sell your home. Here are some of the

details that will provide you with a selling advantage:

Determine timing and interest in selling

Review the market with a CMA and all pertinent Market Reports

Review and measure the house

Confirm the Deed/Taxes/Property Plat/Survey

Confirm Permits and Utilities

Identify Upgrades and Repairs as needed

Pre-Inspection or Appraisal as agreed to

Complete all Listing Documents

Review and Select a Home Warranty if agreed to

Prepare data on the home for the MLS entry

Prepare a floorplan to add to online information and print materials

Photos/Videos developed for virtual tour and web-based marketing

Select Dates for Marketing and Events – Company tour, Open Houses, Broker Previews

Complete property brochures and develop marketing package – both print and digital

Personal Website Integration – Social Media/Blog and Search systems for property

Schedule marketing dates: The Pilot, Pine Straw Magazine and other publications as agreed to

Set up reporting system with Seller – The Seller Advantage report to review the activity relating to the online

exposure and the weekly market update and review of the property neighborhood

Set up the showing procedures with the seller and the office

Review with the seller the marketing and communications as needed

Seller Advantage Reports from start to finish

Our online presence with BHHS moves from Global to

….Local with the entry of a city or zip code

Online syndication

STUNNING PRESENTATIONSBerkshire Hathaway HomeServices utilizes an elite network of powerful relationships, along with

modern, effective tools to bring together buyers and sellers of all categories of property. Our

experienced, service-oriented professionals combine local expertise with vast global connections,

the most advanced technology available and unparalleled marketing resources to deliver our

clients best-in-class results.

Our select team of Listing Specialists are exclusively dedicated to the marketing of residential

properties. These Specialists have consistently earned their clients’ respect through their

comprehensive understanding of how to effectively market to affluent buyers. It is no surprise that

clients value their advice.

• Direct Mail• Video enhanced e cards• Custom print materials

PAPERLESS PRESENTATIONSOnline digital magazines offer the ultimate convenience for tablet and onscreen presentations.

Accessible anywhere via internet. The magazines for marketing and presentations are developed by

our marketing team and can be part of an advanced, aggressive marketing program for our clients to

reach prospective buyers. All are optimized for search engine programs.

 

LOCAL YARD SIGNSOur company believes in the power of advanced marketing and of the classic systems. Our

distinctive signage for Berkshire Hathaway represents the power of our company. The rich

cabernet color is representative of the focus designed to take an eye-catching display and turn it into

a means to generate web visits and calls, bringing business right to you.

 

Only sales professionals who meet our most exacting standards are considered for this highly

prestigious designation. Listing Specialists are distinguished by their:

Understanding buyers and sellers needs

Superior market knowledge

Advanced negotiation skills

Meaningful involvement in the local community

Use of premium, compelling and effective marketing

 

www.bhhsprg.com

We’ve joined one of the best companies in the world at getting things done…We can get it done for you

THE RIGHT MARKETING PLAN FOR YOU

In anticipation of the professional representation of your home, please allow me to present you with

my recommendation for the marketing of your elite property. I have taken into consideration the

many exclusive marketing advantages of Berkshire Hathaway HomeServices, and will work closely

with you to review and select other marketing considerations as they apply to your property.

Marketing Implementation

Submit marketing information to Multiple Listing Service and Internet Week one

Professional photography Week one

Install yard sign (per local community regulations) Week one

Complete property brochures and any other marketing collateral Week two

Virtual Tour and Video Presentation Week two

Property preview for our company’s brokers First month

Target marketing to local databases First month

Target marketing to national databases and select

Berkshire Hathaway HomeServices Resort & Luxury Specialists First month

Target marketing to Pinehurst Area REALTORS First month

Ad in Pine Straw First month – as schedule opens

The Pilot First month – as schedule opens

Wall Street Journal Online Search for Listings Week one

All other online portals: Realtor.com/Zillow/Trulia/others Week one

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A Connection to the Community

Berkshire Hathaway HomeServices Pinehurst Realty Group is proud to support the local

chapter of Habitat for Humanity of Moore County and the Midway Gardens Development. 2015

will see the completion of our pledge to this neighborhood.

We donate a portion of every commission to a project or charity that serves Moore County. We are

active with such groups as Family Promise, Toys for Tots, Friend to Friend and the Moore County

Literacy Council, to name a few. The company and our agents are partners in our community

service commitment.

Our Business Philosophy

Strength, integrity and trust are the pillars upon which Berkshire Hathaway was founded, and we

pride ourselves on adhering to the highest standard of professional and personal ethics. Our clients

can act with confidence, knowing that their real estate needs will be handled in a discrete,

professional and highly efficient manner. The goal of our organization is to provide world-class

client service that consistently out performs even the highest expectations. This is one of the reasons

you should hire Berkshire Hathaway HomeService Pinehurst Realty Group to represent you.

Pinehurst Office42 Chinquapin RdVillage Court BLDGPinehurst, NC 28374910 295 5504800 334 1172

Southern Pines Office105 W Illinois AveSouthern Pines, NC 28387910 692 2635800 672 2228

Southern Pines - Commercial244 SW Broad StSouthern Pines, NC 28387910 684 8811

WEBSITE: www.bhhsprg.comE mail: sales@bhhsprg.com

SEARCH PROPERTIES WITH OUR MOBILE APP:TEXT BHHSNC305 to 87778