Benefits Slot: What It Is

In the slots throughout the proposal:– the concluding P in the PIP structure

In the benefits slot:– Persuasive Summary:

• to summarize the most important elements to the buyer in some of the preceding generic structure slots

– Persuasive Summary:• to summarize the benefits you have articulated

throughout

Kinds of Benefits1. Product benefits

A. Your desired result will be more satisfactory than your current situation

B. My methodology will move you and your organization from one state to another, better one.

C. That movement, by definition, will be beneficial.

2. Process benefitsA. Some of the hot buttons

B. Some of the themes

Benefits: What They Are

• Inputs: Process benefits– relate to what you will do to move your client

and their organization from S1 to S2

• Outputs: Product benefits of having the plan– relate to outcomes of your project

• Outputs: Product benefits of implementing the plan– relate to your vision of the future

Benefits: Where They Come from

Benefits Inputs Process Benefits

Outputs Product benefits of

having the plan

Outputs Product benefitsof implementing

the planSource Themes

developmentworksheet

Hot ButtonsWorksheet

Baseline LogicWorksheet

Benefits Worksheet Hot Buttons

Worksheet Themes Development

Worksheet

Baseline LogicWorksheet

BenefitsWorksheet

For Your Grant Proposal

• Identify benefits in the following areas:– Benefits to participants– Benefits to the community– Benefits to the organization– Benefits to the foundation

Budget

• Have a budget overview/summary at the beginning, often in the form of a table

• Itemize your budget in your narrative—divide your discussion into sections

• Justify your budget—if the cost for a particular item needs justification, make sure you explain why you need this particular item and why this cost is reasonable.

Assessment/Evaluation Plan

• What will you assess or evaluate?– Results– Returns—monetary or other– Extended impact– Methodology/approach– Cost effectiveness

• How will you assess or evaluate?– Develop a plan– Develop a set of criteria– Assign special personnel– Benchmark (compare and contrast with similar projects, both

internal and external)