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  • Become an Event Planner Page 2

    Become an Event Planner:

    The Three Necessary Steps to Begin Your Event Planning Career

    ~by Sirena Evans

  • Become an Event Planner Page 3

    Become an Event Planner: The Three Necessary Steps to Begin Your Event Planning Career

    Copyright 2013 Sirena Evans / Careers in Event Planning All rights reserved worldwide

    Disclaimer of Responsibility In career advice books, like anything else in life, there are no guarantees of success or of income made. Readers are cautioned to rely on their own judgment about their individual circumstances and to act accordingly. This book is not intended for use as a source of legal, business, accounting or financial advice. All readers are advised to seek services of competent professionals in legal, business, accounting, and finance field. ... and now the legal stuff .... This publication is protected under the US Copyright Act and all other international, federal, state and local laws, and all rights are reserved, including resale rights. You are not allowed to sell or copy any part of this book.

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    Table of Contents Chapter One: What is Event Planning?...................................................................................6 Misconceptions Chapter Two: What Kind of Event Planner Do You Want To Be?....................................18 Determining a Niche Types of Events Why You Should Not Consider Party Planning or Wedding Planning as a Career Special Events & Corporate Events Chapter Three: Learn Everything You Can47 Three Steps Toward Your Success The Truth About Certification Chapter Four: Get Experience..60 Volunteer Paid Positions Chapter Five: Network Like Crazy..75 Summary.79 Biography80

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    A journey of a thousand miles

    begins with a single step. ~ Lao Tzu

    Congratulations! You have decided that you want to pursue a career in event planning. Youve chosen to live a life of excitement and adventure, instead of settling for a career of drudgery and monotony. Not only have you figured out what you want to do with your life, but youre taking the right steps toward attaining it; by conducting some research and reading books such as this one. I know it seems simple, but by taking this step youre already ahead of the majority of people who say they want to become event planners, but never do anything about it. I also want to congratulate you on finding this eBook. In my own humble opinion, this eBook will be the turning point for you; when you learn what it takes to truly succeed in event planning. In nearly twenty years in the industry, I have yet to find another website, eBook, or course that teaches you what you really need to know in order to start your career. I will not only give you a behind-the-scenes peek into the industry, but outline the exact steps you need to take in order to get started. However, I have to warn you; its not all peaches and cream, and I tend to be very honest in sharing the reality of what its like to become an event planner. Sometimes my honest approach turns some people away, but the majority of my readers thank me over and over again for giving them the truth and not just a bunch of fluff. And the thing is, nobody else out there is giving you the truth. They say things such as: Read this book and you can start your own event planning business, without ever having planned an event before!

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    Take this course and you will be a certified event planner; which will open countless doors for you and practically guarantee you a job! You can make a fantastic living planning birthday parties, bridal showers, and funerals!

    And to all of this, I say.. bull honkey. It makes my head spin, to be honest; all these people who are just telling you what you want to hear to make a few bucks, and leaving you high and dry and with no more promising aspects of becoming a planner than before you bought their product. The thing is, you can become an event planner, and it is an exciting, dynamic, incredibly adventurous career. But in my opinion you cant really make a living by planning parties. And you will not land an overnight job just by becoming a certified planner. And most importantly, you wont suddenly become a planner overnight and land a job simply by sending out a few resumes. If youve tried that approach, then you know its true; and youll never get a call back unless you break out of the mold and follow the advice I have to share with you. This eBook outlines, step by step, the action steps you simply must take if you ever hope to break into the event planning industry. This eBook is for you if:

    Youve been sending out resumes, just hoping and praying for that lucky break but never getting one. You just know, deep in your heart, that you want to be an event planner but have no clue how to get started.

    You are willing to do what it takes, even if it means putting in some effort to pursue your dream.

    Please be aware that this eBook is not a how to plan events eBook (I teach you how to plan events, step-by-step, in my online Complete Event Planner Toolkit course: Instead, this eBook will:

    Open the doors to this large, mysterious industry and explain the different types of events that are out there Explain why need to think beyond parties and weddings if you want to build a career in events

    Explain why employers will never hire you unless you follow the three specific steps you MUST take in order to stand out from the rest.

    Ready? Lets begin!

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    Chapter One: What is Event Planning?

    You've heard about it. You've seen it in movies. You think you want to be one. But, if you really think about it, youre not entirely sure you understand what being an event and meeting planner is really all about. It's a great question. In an industry that is so dynamic, so enormous, and varies so greatly with its endless opportunities, there are many answers.

    * * * Basically, an event planner is a person who organizes, pre-plans, and coordinates

    all of the countless elements that are required for an event, and then manages all of the elements on-site at the actual event.

    * * *

    Of course, an event planner is the person who coordinates every last detail of an event; no matter how small or how large that event might be. He or she arranges everything from the choice of venue to menu selection, from the entertainment to the decor, from the type of staging to the choice of background music. The planner is the one who decides between a tropical theme or an arctic theme, or dreams up something thats never been done before. He or she is able to take a simple concept or idea and turn it into a living, breathing, dynamic entity that impacts the lives of people on many different levels.

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    So its no wonder you want to become an event planner! I want to encourage you, because if this is your dream, then youre on the right track. And a life as a planner will be everything you dream it can be; and so much more than you ever anticipated! When I first stumbled into what would turn out to be my career path, I thought I had just found a fun job that would last a couple of years. I never thought of myself as an event planner, but instead saw planning as a stepping stone that would eventually lead me to other things. I never in my wildest dreams thought that nearly twenty years later, Id still be in the event industry. I never dreamt that it would take me around the world to nearly 35 countries, and give me a life full of crazy adventures and almost unbelievable memories. I have seen and done things that, sometimes, I still cant believe were real. And even now, as I slowly phase out of event planning to focus more on teaching others the trade, I look back on my career with immense gratitude and with not one single regret.

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    Who Am I to Talk? I never like to talk about myself much; but its understandable that you might want to know who I am and why I am in a position to teach you anything at all. I have been in the event planning industry in various capacities for nearly two decades. I started out quite by accident; I had dreams of becoming an advertising copywriter and therefore was a Journalism major at my university. However, just weeks before I was to start my summer internship at an ad agency, the agency closed its doors; and along with it, closed off my plans of graduating that year. At that late date, there werent any other internships available; they were all taken. My career counselor advised me that I would have to delay graduation by a year in order to complete my internship at an ad agency the following summer. I had worked really hard with a goa