2 0 1 6 B E T E D I T I O N # Y A R D S T Y L E

I N F L U E N C E R S Me e t " ”Wh e r e B R A N D S a n d

PACKAGE SPONSORSHIP SPONSORSHIP

PACKAGE

ABOUT

Beauty & The Beast SWAG is an awesome way to get your music in the ears of thousands, your product in the hands of powerful influencers and your brand seen by millions. Our 3rd annual one of a kind gi"ing/performance event garners far-reaching press coverage, hands on consumer activation opportunities, custom environments and impressive social media engagement. Beauty & The Beast has become one of LA’s premiere award season urban consumer and charity events; the 2016 BET Awards #YardStyle edition will be bigger, be#er and downright BRANDLICOUS. Beauty & The Beast SWAG 2016 BET Awards edition #YardStyle will feature:

§  Charity Give Back §  Delicious Cuisine §  Red Carpet §  More!

§  VIP Gi"ing §  Live Entertainment §  Top Reggae Selector/American DJ SoundClash §  Beauties §  Beasts

WHO, WHEN & WHERE

DATE: Saturday, June 25, 2016   LOCATION: Los Angeles, CA [Indoor/Outdoor Venue]   EVENT CAPACITY: 800-1,000 GUESTS [VIP+ General]

DEMOGRAPHIC

Appeals to wide range of attendees, with interests in entertainment, fashion, technology and lifestyle products and services. Diverse ethnicity, ages 21-45 Guest Types: Key Influencers, Press, General Consumers Gender Distribution: 55% Female, 45% Male Household Income: $70,000+

TARGET VIP GUESTS

Social media influencers, A/B list entertainers, athletes, agents and industry professionals in top tier income bracket. [100-200]

GENERAL GUESTS

Fans, general public, consumers of lifestyle products, clothing, music and more. [750-1,000]

BENEFITS

§  Brand engagement with entertainers, pro athletes & other key influencers

§  Meet and greet A/B List celebs §  Social media integration §  Key brand exposure §  Photos with guests §  Inclusion in pre-publicity and marketing

efforts

§  Millions of media impressions §  Post event press recap §  VIP level event access §  Creative activation options  §  Raising money and awareness for

a great cause

§  Access Hollywood §  AllHipHop §  BET §  CBS §  E! §  Entertainment Weekly §  Examiner §  Extra §  Fox New §  Hip Hop Weekly §  Hollywood Reporter §  In Style §  Jasmine Brand

§  L.A. Confidential §  L.A. Times §  Life & Style §  MSNBC §  NBC §  Ok! §  People §  Rolling Out §  The YBF §  TMZ §  Us Weekly §  Yahoo!

PRESS (INCLUDINGBUTNOTLIMITEDTO)

KEY PARTNERSHIPS

§  Apparel/Accessories §  Automotive/Motorcycle §  Airline/Hotel [Travel] §  Beauty [Hair Care/Skincare] §  Wine/Beer/Spirits [Liquor] §  Soda/Water/Energy [Beverage]

§  Apps/Hover Boards/Audio [Electronics] §  Film/Music [Entertainment] §  Spa/Fitness/Cannabis [Lifestyle] §  Restaurant/Hospitality §  Bank/Credit Card [Financial]

(INCLUDING BUT NOT LIMITED TO)

CHARITY BENEFICIARY

S.O.S. Children’s Village Montego, Bay, Jamaica www.sos-jamaica.org

Urban City Youth Los Angeles, California www.urbancityyouth.com

BECOME A SPONSOR OR PERFORMER TODAY!

Contact Event Producer Trea Davenport at 310-728-5000 or trea@treaday.com

SPONSORSHIP PACKAGES

$10,000-WELCOME 2 JAMROCK: TITLE SPONSOR §  Title sponsorship built into gobo, “Your Brand + Trea Day PR Presents Beauty & The

Beast SWAG" Company branding in prime location indoor and outdoor of venue §  Brand exclusivity for reception and gi"ing area §  Brand exclusivity in the BATB marketing and PR campaign partnering your company

with BATB §  Company advertisement on back cover of BATB program §  Opportunity to showcase products and brand in elite lounge or custom area §  Predominant logo placement on red carpet step and repeat §  Opportunity to directly gi" media and VIP a#endees §  Company information and promotional materials in all gi" bags §  Direct access to media covering BATB §  Photo opps with event influencers §  Logo projection during event §  Dedicated press releases §  Targeted social media campaign §  External link on website §  Clearance for event signage §  Escorted red carpet walk §  20 VIP Sponsor seats/bands

SPONSORSHIP PACKAGES

$5,000-BIG UP: PRESENTING SPONSOR §  Brand exclusivity for reception area §  Brand exclusivity in BATB marketing campaign, including but not limited to, print ads

and online viral marketing, partnering your company with BATB §  Company advertisement on inside cover BATB program §  Prominent logo placement on red carpet step and repeat §  Opportunity to directly gi" media and VIP a#endees §  Company information and promotional materials in all gi" bags §  Direct access to media covering BATB §  Photo opps with event influencers §  Logo projection at venue §  Dedicated press releases §  Targeted social media campaign §  External link on website §  Clearance for event signage §  Escorted red carpet walk §  12 VIP Sponsor bands

$2,500-ERYTING IRIE: BRANDING §  Inclusion in marketing and PR campaign §  Company advertisement inside BATB program §  Logo placement on red carpet step and repeat §  Opportunity to directly gi" media and VIP a#endees §  Company information and promotional materials in

VIP gi" bags §  Media opportunities during event §  Photo opps with event influencers §  Logo projection at venue §  Inclusion in press releases §  Social media integration §  Event signage onsite §  Escorted red carpet walk §  5 VIP access seats/bands

$1,500-YEH MON: GIFTING §  Company advertisement in BATB program §  Logo placement on red carpet step and repeat §  Opportunity to gi" media and VIP a#endees §  Company info and products in VIP gi" bags §  Photo opps with event influencers §  Mention in press releases §  Social media mention §  Event signage in designated area §  Escorted red carpet walk §  3 VIP access seats/bands

SPONSORSHIP PACKAGES

SPONSORSHIP PACKAGES

$1,000-DUTTY WHINE: PERFORMANCE §  5 min performance §  Artist highlight in BATB program §  Feature in performer press release §  Social media mention §  Red carpet photo opp §  Inclusion in event recap/press servicing §  2 VIP access seats/bands

SPONSORSHIP PACKAGES

$500-YARDIE: GIFT BAG  §  Inclusion of products in gi" bags [up to 1,000] §  Mention in event recap/press servicing §  1 VIP access band

BECOME A SPONSOR OR PERFORMER TODAY! Contact Event Producer Trea Davenport at 310-728-5000 or trea@treaday.com

____$10,000-WELCOME 2 JAMROCK TITLE SPONSOR ____$5,000-BIG UP PRESENTING SPONSOR ____$2,500-ERYTING IRIE BRANDING SPONSOR ____$1,500-YEH MON GIFTING SPONSOR ____$1,000-DUTTY WHINE PERFORMANCE ____$500-YARDIE GIFT BAG SPONSOR 

SECURE YOUR SPONSORSHIP TODAY FOR MAXIMUM EXPOSURE!

[CHECK DESIRED LEVEL]

Get the most traction and visibility for your brand. become a 2016 Beauty & The Beast SWAG: #YardStyle sponsor TODAY to ensure the inclusion of your logo and name on ALL materials, step and repeat, radio ads, e-blasts, press releases, social media integration, venue floor plan activation and more!

*Returning Sponsors, Vendors & Performers will receive 50% off ALL Packages*

SPONSORSHIP INFORMATION FORM

Full Name: Company: Title: Phone: Email: Website: Instagram: Type of Product/Service: Description of Desired Activation: Description (and #) of items to be Sponsored: PAYMENT: (Select Method) ____Certified Funds (Payable to TREAVION DAVENPORT) Mail to 7162 Beverly Blvd. Ste. 515 Los Angeles, CA 90036 ____PayPal (trea@treaday.com) ____Credit Card (+3.5% processing fee will be added) ___________________________________ _________ _______ Card Number Exp. Sec Code _________________________________________________________________ Billing Address _________________________________________________________________ Full Name on Card _________________________________________________________________ Authorized Signature RECEIPT OF PRODUCT: Items must be shipped, delivered or made available no later than FRIDAY, JUNE 17, 2016 to the following address: Trea Day Management & Publicity, Inc. 7162 Beverly Blvd. Ste. 515 Los Angeles, CA 90036 _____________________________________ ___________________ Signature Date _____________________________________ ____________________ Full Name Title Once your sponsorship has been solidified, you will need to furnish us with your logo and product images (if applicable). Additionally, we will discuss with you directly, on-site logistics, set-up and more.

#YARDSTYLE 2016 BET EDITION