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BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK 4 − 7 March 2020

BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK · 2020-02-10 · BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK ... Asia 1% Oceania 76% Europe (Source: Scanner data) 45% of

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Page 1: BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK · 2020-02-10 · BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK ... Asia 1% Oceania 76% Europe (Source: Scanner data) 45% of

BE PART OF THE LEADINGTRAVEL INDUSTRY THINK TANK4 − 7 March 2020

Page 2: BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK · 2020-02-10 · BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK ... Asia 1% Oceania 76% Europe (Source: Scanner data) 45% of

*Numbers from ITB Berlin Convention 2019

ONE INDUSTRY. ONE CONVENTION –AND ALWAYS ONE STEP AHEAD.

FACTS AT A GLANCE

400Speakers*

200Sessions*

24.000Participants*

• International mega trends• Innovative business models• Best practices• Research fi ndings

Visitor Origin

Position

The following percentages are based on foreign visitors.

Germany 46%Other Country 54%

6%America

3%Africa

13%Asia

1%Oceania

76%Europe

(Source: Scanner data)

45% of the participants hold decision-making positions. Among visitors of other non-European countries, the share amounts to 65%.

Director/ manager

Decision-maker onpurchasing (productmanager, purchaser)

Other employee

Student/ apprentice

Not specifi ed

35%

10%

26%

17%

12%

Total

28%

11%

27%

21%

13%

Germany

36% 58%

9% 7%

26% 24%

18% 1%

11% 9%

Other Europeancountries

Non-Europeancountries

4.800 journalists from 81 countries(national: 3.455, international: 1.345)

520 bloggers from 34 countries(national: 296, international: 184)

Media exposure and media impact

242 press articles throughout Germany Reach: 11.4 m

1.218 international press articles Reach: 180 m

1.469 press articles in total

Reach: 191.4 m

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RECENT TOP SPEAKERS & COMPANIES

Eliza Jean ReidFirst Lady of Iceland, United Nations

Special Ambassador for Tourism and

the Sustainable Development Goals

Chihira KanaeRobot, Toshiba Corporation

Friedrich JoussenCEO, TUI Group

Nathan BlecharczykCo-founder, Chief Strategy Officer of

Airbnb & Chairman of Airbnb China

Adam GoldsteinVice Chairman, Royal

Caribbean Cruises LTD,

Global Chair, CLIA

Jim QianChairman & CEO,

Fosun Tourism Group

Dr. Oliver HeckmannVice President, Engineering,

Shopping and Travel,

Google Inc.

Stephen KauferCo-Founder, President & CEO,

TripAdvisor

Angel ZhaoPresident Alibaba Global Business Group

and Alibaba Fliggy Group

Page 4: BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK · 2020-02-10 · BE PART OF THE LEADING TRAVEL INDUSTRY THINK TANK ... Asia 1% Oceania 76% Europe (Source: Scanner data) 45% of

CONTACTITB Berlin Convention Offi cec/o MULTIVISIO GmbHHanauer Landstraße 28760314 Frankfurt am Main, Germany

2020 will be the 17th edition of ITB Berlin Convention!

Share your knowledgeat the world’s largesttourism convention!