20
ABS OSRAM FSL PR E 2002 BC/OSRAM China PR E 2006 OSRAM - 100 Years of Innovation

BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

Embed Size (px)

Citation preview

Page 1: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM - 100 Years of Innovation

Page 2: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

… LEDs set new standards of sharpness and resolution for displays.

Who would have thought 100 years ago, that …

… invisible light in night vision systems improves safety in cars.

… UV could purify water.

… intelligent electronics help save up to 80% energy.

Page 3: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM at a glance

OSRAMOne of the world’s two leadinglighting manufacturers

HeadquartersMunich

Trademark registrationApril 17, 1906, at the German Imperial Patent Office

Company establishmentJuly 1, 1919, by the merger of the incandescent lamp manufacturing activities of three organizations:AEG, Siemens & Halske AG, and Deutsche Gasglühlicht AG(Auer Gesellschaft)

Origin of company nameFrom the metal osmium (“Os”) andthe German word for tungsten“Wolfram” (“-ram”)

Workforce*Over 39,000

Production plants*49 plants in 19 countries

Sales*EUR4.3 billion

Group profit*EUR465 million

Capital expenditure on R&D*5 percent of sales

*FY 2005Long-term business strategy:

Innovations, worldwide presence, cost leadership

Page 4: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

General Lighting• Standard incandescent lamps• Halogen lamps• Compact fluorescent lamps• Fluorescent lamps• High-intensity discharge lamps

Automotive Lighting• Headlamps• Auxiliary automotive lamps• Headlight systems (USA only)

Display/OpticLight sources for display ap-plications, Halogen and dis-charge lamps for film and TV, special effects and airport light-ing, medicine and microscopy

Opto Semiconductors• LED components• OLED• High-power laser diodes• Infrared components

Ballasts and Luminaires• Electronic control systems for (compact) fluorescent lamps, low-voltage halogen lamps, high-intensity discharge lamps • Consumer luminaries

PM&C• Electronic, chemical, metall-

urgical and glass components for lamp manufacturing and

similar technologies• Sintered metals, connectors

Machines• Design and construction of

machines and complete pro-duction lines for lamps and

their components• Elaboration of concepts for

new production sites

OSRAM – the lighting specialist

LED Systems• Customized LED-based• Lighting solution, e.g. LED• Modules for general lighting• Automotive and display/optic

applications

NEW

Page 5: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM has consistently expanded its global presence through acquisitions and joint ventures

Poland

Malaysia

Vietnam,Russia

Hong Kong,Romania

Columbia,Yugoslavia,Bulgaria,Croatia, Ukraine

PhilippinesJV

Great BritainTotalacqu. of OSRAM-GEC

USA / CanadaAcqu. ofSylvania NorthAmerican Lighting:OSRAM SylvaniaInc.

IndiaManu-facturing-JV

ChinaJV

SlovakiaAcqu. ofTeslaNové Zámky

IndonesiaAcqu. ofCometStar

China

IndiaAcqu. of thelamp activities of ECE

World-wideLED-JV withInfineon

Chile,Egypt

JapanJV withToshibaLighting

CzechRep.Acqu. of HMZ

NorthAmer.Acqu. ofMotorolaLighting

Thailand

CzechRepublic,Hungary

India,

China

Japan JVs with Mitsubishi-Electric

IranJV

Turkey

WorldAcqu. ofInfineon'sshares in LEDJV

New sales companies/offices

New manufacturing companies through acquisitions/joint ventures

RussiaTakeover of SVET

Bosnia and Herzegovina

1989 1990 1991 1992 1

993 1994 1

995 1996 1

997 1998

1999 2000 2001 2002 2003 2004 2005

1989 1990 1991 1992 1

993 1994 1

995 1996 1

997 1998

1999 2000 2001 2002 2003 2004 2005

ShanghaiRep Office

OSRAM China

LCS PanyuTake-over of LCS from Siemens

Serbia Montenegro, Columbia

OSRAM Kunshan

Kunshan,

China

2006:

Focus on:

Eastern Europe,

Asian Regional Office

Page 6: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM’s pyramid of successwill form the basis for future developments

Our approach:

Long-term strategy …

… combined with continuous adjustment to current market requirements.

Our goal:

Create value …

… by driving innovations,

… focusing on regional growth,

… while continuously improving operational and people excellence.

Corporate Responsibility

Focus: Sustainability

PeopleExcellence

Total Quality

CostLeadership

GlobalCompeti-tiveness

Innovation

Customer Focus

Success Drivers

Page 7: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Worldwide sales and workforce by regions

OSRAM is a global player:

We have customers in some 150 countries

88% of our sales were generated outside of Germany.

EUR 4.3 billion = 100 %

3% Other regions

44% Americas

16% Asia-Pacific

37% Europe8 39,000 employees = 100%

30% Americas

29% Asia-Pacific

36% Europe5% Other regions

On the balance sheet date of September 30, 2005, OSRAM employed a workforce of 38,383 at its consolidated companies worldwide.

Page 8: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Worldwide sales by divisions

The General Lighting division generates the largest share of our sales. Innovative products secure our strong position across all sales channels.

We are the world market leader both for conventional and semiconductor-based light sources for automobiles.

We also occupy a leading position in the world market in the field of electronic control systems.

The market for opto semiconductors and LED systems is of far-reaching strategic significance to OSRAM.

7% PM&C

50% General Lighting

11% Opto Semiconductors

17% Automotive Lighting

11% Ballasts and Luminaires4% Display/Optic

EUR 4.3 billion = 100 %

9

Page 9: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM Presence in Greater China

Shanghai Rep. Office

OSRAM Taiwan

OSRAM LCS (HK)

OSRAM China

LCS Panyu

OSRAM Prosperity

With 3 production bases in China, OSRAM serves the domestic market and

supports OSRAM group worldwide with qualified and cost-competitive products.

OSRAM Kunshan

FELCO

OSRAM Asia Pacific Ltd

Page 10: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM China Lighting Ltd.

OSRAM China Lighting Ltd Foshan

• Headquarters• Lamp factory• Research & Development

Page 11: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Set up in April 1995

Inauguration of new production facilities on 11th June 1997

Total area of facilities : 105,000 m2

5 production factories and 1 warehouse

3,000 staff including management and technical positions

ISO 9001 accreditation since November 1998

ISO 14001 accreditation since April 2002

KBA E1 accreditation for automotive lamps since November 2004

TS16949 accreditation for being qualified OEM supplier to automotive industry since April 2005

National Quality Inspection Exemption certified for 4 types of products since December 2005

OSRAM China in Foshan

Page 12: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM Kunshan Display Optic Co. Ltd.

Set up and start operation in 2005, producing VIP projection lamp

Floor space 2,300 square meters with full air-condition rooms

Page 13: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Joint venture in Panyu for production of ECG products

Chung Tak Lighting Control Systems (Panyu) Ltd.

Inauguration of Panyu production facilities on 22 October 1994

Approx. 4.000 employees

OSRAM LCS

Page 14: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM sales network in China

West Region (CD)

FOSHAN HQ

Chengdu

Shanghai

Beijing

North Region (BJ)

PresentShenyangXian Urumqi Tianjin SJZhuang Harbin Taiyuan Dalian Lanzhou

South Region (GZ)

PresentFuzhouWuhanGuangzhouShenzhenChangshaDongguan Nanning Nanchang Xiamen

PresentChongqingKunming Guiyang

PresentNanjingZhengzhouJinanHangzhouQingdaoNingboHefeiChangzhou

East Region (SH)

Guangzhou

FOSHAN HQ

Chengdu

Shanghai

Beijing

North Region (BJ)

PresentShenyangXian Urumqi Tianjin SJZhuang Harbin Taiyuan Dalian Lanzhou

South Region (GZ)

PresentFuzhouWuhanGuangzhouShenzhenChangshaDongguan Nanning Nanchang Xiamen

PresentChongqingKunming Guiyang

PresentNanjingZhengzhouJinanHangzhouQingdaoNingboHefeiChangzhou

East Region (SH)

Guangzhou

G u a n g z h o u

S h a n g h a i

F u zh o u

W uh a n

X ia n

T ia n jin

C h a n g s h a

H a rb in

S h e n ya n g

C h a n g c h u n

H o h h o t

B e ijin g

K u n m in g

C h e n g d u C h o n g q in g

N a n jin g

N a n c h a n g

Z h e n g zh o u

H e fe i

T a iyu a nJ in a n Q in g d a o

L a s a h

U ru m q i

F o s h a n

H a ik o u

Page 15: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Some of our projects in China

North The Great Hall of People China Central Television Beijing Capital Airport Beijing Capital Museum CCP Central Organization

Dept. Building, Beijing Tianjin Quan Ye Chang Store Tianjin Olympic Center

West Kunming Expo Sichuan University Chengdu Chuanxin Building Chongqing Pacific Mall Chengdu Parkson Mall

South Guangzhou New Baiyun Airport Guangzhou subway Guangzhou China Hotel Guangzhou Development Tower Dongguan City Administration Centre Shenzhen Foxconn Factory Shenzhen Citizen Center

East Shanghai Pudong Airport Shanghai METRO Supermarket Shanghai Chenghuang Temple Pudong Cadres’ Management Institute

of CCP Organization Dept. China Academy of Art, Hangzhou Hangzhou Westlake Nanjing Olympic Center Shanghai Xiang Yin Road tunnel

Page 16: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

“Made by OSRAM” - Focus on top quality and people excellence

Mechanization of all key processes for quality reason

High qualification and continuous education of our staff

Develop local “high-quality” suppliers

Key Drivers:

Quality

People

Page 17: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

As a high-tech company, OSRAM is committed to research and development

OSRAM invested 5% of its salesin research and development

As a part of the global research & development network, Design Centre China was set up in March 2002, to strengthen and capitalize opportunities and capabilities existing in the Chinese market.

Page 18: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Continuous staff education

Objectives Improve staff’s general, professional and managerial skills Encourage and motivate staff to achieve better performance Provide staff with opportunities to establish a career Identify potential staff Meet company’s business needs

Award of Excellence,

OSRAM China 2005

Page 19: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

Vocational training

3-year full time vocational training program according to German Dual

System Co-operation with local technical schools 210 apprentices for electrical and production mechanics in school Audited by GTZ (German Semi Government Institution)

Page 20: BC/OSRAM China PR E 2006 ABS OSRAM FSL PR E 2002 OSRAM - 100 Years of Innovation

ABS OSRAM FSL PR E 2002BC/OSRAM China PR E 2006

OSRAM – your competent partner

Together we grow.