BCCABaltic Sea Chambers of Commerce Association

“City marketing is important for the Baltic Sea Region”

Pontus Lindberg, General Secretary

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BCCABaltic Sea Chambers of Commerce Association

• 50 CCIs in 10 countries in the Baltic Sea Region• Representing more than 450 000 companies

• Promotion of growth in the Baltic Sea Region- lobbying- network for CCIs and member companies- products and services

Vision: Increase trade in the Baltic Sea Region

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The Baltic Sea Region

• Population: 310 million inhabitants (90-110 million in the Baltic Sea Rim)

• Purchasing Power: 50% bigger than the Chinese market!

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Trade is what the BCCA is all about!

TripleTrade inTen years

3T

BCCABaltic Sea Chambers of Commerce Association

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GDP/RDP 2003-2005

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Baltic Sea Region is competitive!

WE WANT… WE MAKE…

Political action Business opportunities

BCCA 3T Action List

• Facts and Statistics• Cultural and AcademicExchange• Tourism

• Facts and Statistics• Cultural and AcademicExchange• Tourism

• Bussiness opportunities• Cross Culture Management Guide• BCCA Office Representatives

• Bussiness opportunities• Cross Culture Management Guide• BCCA Office Representatives

Changing attitudesChanging attitudes

3TInvolving RussiaInvolving Russia

• Russia as part of BSR• EU and Russia in partnership• Kaliningrad

• Russia as part of BSR• EU and Russia in partnership• Kaliningrad

• BaltPartenariat• Border crossings Russia• Support Russian CCIs

• BaltPartenariat• Border crossings Russia• Support Russian CCIs

• Joint BSR Infrastructuralplanning• White paper on Transport in BSR

• Joint BSR Infrastructuralplanning• White paper on Transport in BSR

• BSR Infrastructure Position Paper• Infrastructure seminars

• BSR Infrastructure Position Paper• Infrastructure seminarsImproving

infrastructure

Improvinginfrastructure

• Promotion of the Northern Dimension and the Action Plan• Free trade commitment• BSR Joint Investment Area• Enhanced Cooperation• Matchmaking activities

• Promotion of the Northern Dimension and the Action Plan• Free trade commitment• BSR Joint Investment Area• Enhanced Cooperation• Matchmaking activities

• BCCA work with CBSS• Success stories• Matchmaking• BSR Free trade seminars• CCI attitude shift towardfree trade

• BCCA work with CBSS• Success stories• Matchmaking• BSR Free trade seminars• CCI attitude shift towardfree trade

Promotefree trade

Promotefree trade

The marketing of the Baltic Sea Region

• Marketing and branding of the region is important

• BSR is an unique combination of metropolitan regions and nature/wild life

• Tourism is an important part of the business life

• Marketing of tourism has been rediscovered

• Cruise traffic in the Baltic is an inspiring example

• The development in the Öresundsregion is inspiring

• Cooperation and competition is the answer!

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